Optum Financial

~1.4M - 2.9M
28.9K ratings
~50 (installs week)
~1.8K (installs month)
Optum Financial icon

ASO Keyword Dashboard

Tracking 105 keywords for Optum Financial in Apple App Store

Developer: Optum Inc. Category: health_and_fitness Rating: 4.74

Optum Financial tracks 105 keywords (1 keyword ranks; 104 need traction). Key metrics: 0% top-10 coverage, opportunity 69.7, difficulty 39.7, best rank 43.

Tracked keywords

105

1  ranked •  104  not ranking yet

Top 10 coverage

0%

Best rank 43 • Latest leader —

Avg opportunity

69.7

Top keyword: healthcare

Avg difficulty

39.7

Lower scores indicate easier wins

Opportunity leaders

  • healthcare

    Opportunity: 73.0 • Difficulty: 39.9 • Rank —

    Competitors: 40

    66.2
  • benefit

    Opportunity: 73.0 • Difficulty: 39.5 • Rank —

    Competitors: 52

    65.5
  • transaction

    Opportunity: 73.0 • Difficulty: 40.5 • Rank —

    Competitors: 68

    66.7
  • reduce

    Opportunity: 73.0 • Difficulty: 41.4 • Rank —

    Competitors: 64

    68.4
  • preferences

    Opportunity: 73.0 • Difficulty: 39.1 • Rank —

    Competitors: 76

    64.3

Unranked opportunities

  • healthcare

    Opportunity: 73.0 • Difficulty: 39.9 • Competitors: 40

  • benefit

    Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 52

  • transaction

    Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 68

  • reduce

    Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 64

  • preferences

    Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 76

High competition keywords

  • new

    Total apps: 184,080 • Major competitors: 2,115

    Latest rank: — • Difficulty: 53.4

  • access

    Total apps: 162,327 • Major competitors: 1,438

    Latest rank: — • Difficulty: 52.8

  • make

    Total apps: 160,535 • Major competitors: 1,612

    Latest rank: — • Difficulty: 52.7

  • like

    Total apps: 142,313 • Major competitors: 1,822

    Latest rank: — • Difficulty: 52.3

  • experience

    Total apps: 121,422 • Major competitors: 1,217

    Latest rank: — • Difficulty: 51.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
financial711004371

18,331 competing apps

Median installs: 25

Avg rating: 4.3

4343

175

major competitor apps

new651005388

184,080 competing apps

Median installs: 75

Avg rating: 4.1

2,115

major competitor apps

chat711004574

24,838 competing apps

Median installs: 50

Avg rating: 4.2

335

major competitor apps

health691004677

38,904 competing apps

Median installs: 50

Avg rating: 4.2

311

major competitor apps

finance721003659

3,493 competing apps

Median installs: 25

Avg rating: 4.3

30

major competitor apps

customer701004574

28,140 competing apps

Median installs: 25

Avg rating: 4.1

240

major competitor apps

make651005387

160,535 competing apps

Median installs: 75

Avg rating: 4.1

1,612

major competitor apps

via681004880

57,313 competing apps

Median installs: 50

Avg rating: 4.0

376

major competitor apps

better691004777

41,881 competing apps

Median installs: 50

Avg rating: 4.2

404

major competitor apps

care701004575

29,334 competing apps

Median installs: 50

Avg rating: 4.2

274

major competitor apps

experience661005185

121,422 competing apps

Median installs: 50

Avg rating: 4.2

1,217

major competitor apps

live681004980

61,156 competing apps

Median installs: 50

Avg rating: 4.2

640

major competitor apps

designed661005185

115,277 competing apps

Median installs: 25

Avg rating: 4.2

563

major competitor apps

save671005082

84,239 competing apps

Median installs: 75

Avg rating: 4.2

899

major competitor apps

control681004981

65,010 competing apps

Median installs: 50

Avg rating: 4.0

491

major competitor apps

manage671005083

94,352 competing apps

Median installs: 50

Avg rating: 4.2

815

major competitor apps

people681004879

51,531 competing apps

Median installs: 50

Avg rating: 4.2

502

major competitor apps

way661005184

106,444 competing apps

Median installs: 50

Avg rating: 4.2

1,095

major competitor apps

mobile661005185

119,471 competing apps

Median installs: 25

Avg rating: 4.1

862

major competitor apps

pay701004676

34,045 competing apps

Median installs: 50

Avg rating: 4.2

425

major competitor apps

account671005082

80,815 competing apps

Median installs: 100

Avg rating: 4.2

1,109

major competitor apps

giving721004371

17,090 competing apps

Median installs: 50

Avg rating: 4.2

133

major competitor apps

never681004981

67,724 competing apps

Median installs: 75

Avg rating: 4.2

725

major competitor apps

update711004472

20,445 competing apps

Median installs: 50

Avg rating: 4.1

175

major competitor apps

visit701004575

29,357 competing apps

Median installs: 75

Avg rating: 4.1

390

major competitor apps

105 keywords
1 of 5

App Description

Managing and paying for eligible health care expenses on the go has never been easier with the Optum Financial mobile app. Designed with unique features like receipt capture and e-sign dependent care certification, you can easily manage account details, access transaction history and view balances - giving you maximum control over you accounts and healthcare finances.

Mobile features include:
• Access to view and manage all Optum Financial benefit accounts
• View account balances and transaction history
• Pay providers or reimburse yourself for qualified out-of-pocket expenses
• View and manage claims
• Receive smart in-app alerts for claims requiring attention
• Capture and upload claims documentation through photo capture technology
• Quick access to previously submitted documentation
• Connect with a live customer care representative via mobile chat 24/7
• Manage account preferences and add account users
• Access eligible expenses listing

Access Instructions
You will need to have an Optum Financial or ConnectYourCare health account to use this app. If you are an Optum Financial or ConnectYourCare customer and need to update your account credentials, please visit www.optumfinancial.com.

ABOUT OPTUM FINANCIAL:
Optum Financial is advancing the way account holders save and pay for care, connecting the worlds of health and finance in ways that no one else can. Optum Financial is the #1 ranked health accounts administrator with over $17.7B in customer assets under management. By developing proprietary technology and applying advanced analytics in new ways, Optum Financial helps reduce costs while helping people make better health decisions– creating a better health care experience for our customers.