Moshi Kids: Sleep, Relax, Play

Developer: Mind Candy Ltd

Category: Books & Reference

Add App to Comparison

~3.4M - 6.8M

68.1K ratings

~2.4K (installs week)

~2.4M (installs month)

ASO Keyword Dashboard

Tracking 89 keywords for Moshi Kids: Sleep, Relax, Play in Apple App Store

Developer: Mind Candy Ltd Category: books_and_reference Rating: 4.73

Moshi Kids: Sleep, Relax, Play tracks 89 keywords (8 keywords rank; 81 need traction). Key metrics: 0% top-10 coverage, opportunity 70.5, difficulty 41.8, best rank 20.

Tracked keywords

8 ranked • 81 not ranking yet

Top 10 coverage

Best rank 20 • Latest leader 124

Avg opportunity

70.5

Top keyword: sleep

Avg difficulty

41.8

Lower scores indicate easier wins

Opportunity leaders

sleep

Opportunity: 73.0 • Difficulty: 40.3 • Rank 124

Competitors: 99
66.6
age

Opportunity: 73.0 • Difficulty: 40.3 • Rank —

Competitors: 106
66.3
university

Opportunity: 73.0 • Difficulty: 38.5 • Rank —

Competitors: 11
64.0
committed

Opportunity: 73.0 • Difficulty: 40.3 • Rank —

Competitors: 55
66.6
winning

Opportunity: 73.0 • Difficulty: 41.3 • Rank —

Competitors: 277
67.3

Unranked opportunities

age

Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 106
university

Opportunity: 73.0 • Difficulty: 38.5 • Competitors: 11
committed

Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 55
winning

Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 277
stress

Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 149

High competition keywords

free

Total apps: 163,538 • Major competitors: 2,215

Latest rank: — • Difficulty: 52.9
help

Total apps: 149,169 • Major competitors: 1,295

Latest rank: — • Difficulty: 52.4
like

Total apps: 142,313 • Major competitors: 1,822

Latest rank: — • Difficulty: 52.3
experience

Total apps: 121,422 • Major competitors: 1,217

Latest rank: — • Difficulty: 51.5
best

Total apps: 116,616 • Major competitors: 1,425

Latest rank: — • Difficulty: 51.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
children	71	100	43	72 20,175 competing apps Median installs: 50 Avg rating: 4.0	20	20	94 major competitor apps
playing	70	100	46	75 30,880 competing apps Median installs: 125 Avg rating: 4.1	55	55	430 major competitor apps
child	72	100	42	70 14,186 competing apps Median installs: 50 Avg rating: 4.1	77	77	72 major competitor apps
kids	71	100	44	73 22,147 competing apps Median installs: 75 Avg rating: 4.1	80	77	189 major competitor apps
kid	72	100	36	59 3,400 competing apps Median installs: 75 Avg rating: 4.0	80	80	40 major competitor apps
mind	71	100	44	72 20,251 competing apps Median installs: 75 Avg rating: 4.3	—	90	276 major competitor apps
sleep	73	100	40	67 9,485 competing apps Median installs: 100 Avg rating: 4.2	124	124	99 major competitor apps
play	67	100	50	83 91,775 competing apps Median installs: 125 Avg rating: 4.1	168	131	1,335 major competitor apps
free	65	100	53	87 163,538 competing apps Median installs: 100 Avg rating: 4.2	—	—	2,215 major competitor apps
best	66	100	51	85 116,616 competing apps Median installs: 75 Avg rating: 4.1	—	—	1,425 major competitor apps
music	70	100	46	76 32,571 competing apps Median installs: 100 Avg rating: 4.1	—	—	309 major competitor apps
focus	70	100	45	75 30,572 competing apps Median installs: 50 Avg rating: 4.3	—	—	197 major competitor apps
care	70	100	45	75 29,334 competing apps Median installs: 50 Avg rating: 4.2	—	—	274 major competitor apps
tailored	70	100	45	74 27,640 competing apps Median installs: 25 Avg rating: 4.4	—	—	187 major competitor apps
audio	70	100	46	75 32,266 competing apps Median installs: 75 Avg rating: 4.1	—	—	226 major competitor apps
experience	66	100	51	85 121,422 competing apps Median installs: 50 Avg rating: 4.2	—	—	1,217 major competitor apps
learn	67	100	49	81 72,877 competing apps Median installs: 50 Avg rating: 4.2	—	—	581 major competitor apps
digital	69	100	47	78 46,087 competing apps Median installs: 25 Avg rating: 4.2	—	—	355 major competitor apps
tech	72	100	39	63 6,034 competing apps Median installs: 50 Avg rating: 4.2	—	—	61 major competitor apps
product	71	100	44	73 22,847 competing apps Median installs: 25 Avg rating: 4.1	—	—	180 major competitor apps
team	69	100	47	77 40,662 competing apps Median installs: 50 Avg rating: 4.2	—	—	459 major competitor apps
manage	67	100	50	83 94,352 competing apps Median installs: 50 Avg rating: 4.2	—	—	815 major competitor apps
content	68	100	48	79 55,328 competing apps Median installs: 50 Avg rating: 4.2	—	—	504 major competitor apps
age	73	100	40	66 9,167 competing apps Median installs: 75 Avg rating: 4.1	—	—	106 major competitor apps
help	65	100	52	87 149,169 competing apps Median installs: 50 Avg rating: 4.2	—	—	1,295 major competitor apps

App Description

The award-winning app for kids full of 1000s of hours of bedtime stories, sleep sounds, music & white noise. With lovingly crafted original audio content for Kids set in the BAFTA-award winning world of Moshi Monsters. Designed by experts and scientifically proven to help kids sleep faster*, stay asleep for longer and reduce night wake-ups.

Why Moshi?
- We’re committed to creating safe, calming digital experiences for kids
- Our content is created by a BAFTA award-winning creative team & recommended by child-care & sleep experts
- We’re 100% ad-free & Kid-Safe, trusted by parents, physicians & experts around the world as a space for children to play, listen, learn or relax day or night
- Our app includes daily content recommendations tailored to your child's age & interests
- Featuring special guest stories & meditations narrated by Goldie Hawn and Patrick Stewart

SLEEP
- 100s of hours of sleep content tailored for kids aged 0-12, with Bedtime Stories, White Noise, Sleep Sounds, Lullabies & Music
- Recommended by sleep experts & physicians
- Proven to improve bedtime: studies at New York University demonstrated that Moshi helps kids fall asleep 28 min earlier, stay asleep 22 min longer & experience 50% less night wakings*
- 97% of parents surveyed agree that Moshi helps their kids fall asleep faster than usual, & 95% said using the app makes bedtime less stressful**

RELAX:
- 100s of guided meditations & breathing exercises designed for kids to turn moments of stress into moments of calm using science-based relaxation techniques
- Helps kids regulate their minds and bodies through audio content that teaches breathing exercises and grounding techniques like body scanning, tapping and guided imagery
- 100s of Stories that help children relax, stay engaged, reduce anxiety, and manage negative thoughts
- Tames tantrums & supports emotional regulation through audio-based storytelling which helps kids improve focus & concentration, gain confidence and manage their emotions

AWARDS
- National Parenting Product Awards Winner
- BAFTA Children’s Award
- Tech for good impact awards
- Loved By Parents Awards: Best Family App

SUBSCRIPTIONS
Subs renew automatically unless auto-renew is turned off 24 hrs before the end of the current period. Your iTunes account will be charged 24 hours prior to the end of the current period. Any unused portion of a free trial per