Optum Bank
ASO Keyword Dashboard
Tracking 100 keywords for Optum Bank in Apple App Store
Optum Bank tracks 100 keywords (4 keywords rank; 96 need traction). Key metrics: 0% top-10 coverage, opportunity 48.4, difficulty 45.4, best rank 170.
Tracked keywords
100
4 ranked • 96 not ranking yet
Top 10 coverage
0%
Best rank 170 • Latest leader 206
Avg opportunity
48.4
Top keyword: account
Avg difficulty
45.4
Lower scores indicate easier wins
Opportunity leaders
- 84.1
account
Opportunity: 59.0 • Difficulty: 60.5 • Rank 206
Competitors: 1,073
- 91.1
new
Opportunity: 59.0 • Difficulty: 63.9 • Rank —
Competitors: 2,341
- 88.4
make
Opportunity: 59.0 • Difficulty: 62.7 • Rank —
Competitors: 1,773
- 83.9
experience
Opportunity: 59.0 • Difficulty: 59.1 • Rank —
Competitors: 1,134
- 86.3
find
Opportunity: 59.0 • Difficulty: 63.8 • Rank —
Competitors: 1,481
Unranked opportunities
new
Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
make
Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773
experience
Opportunity: 59.0 • Difficulty: 59.1 • Competitors: 1,134
find
Opportunity: 59.0 • Difficulty: 63.8 • Competitors: 1,481
help
Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236
High competition keywords
new
Total apps: 10,701 • Major competitors: 2,341
Latest rank: — • Difficulty: 63.9
make
Total apps: 8,094 • Major competitors: 1,773
Latest rank: — • Difficulty: 62.7
every
Total apps: 6,989 • Major competitors: 1,637
Latest rank: — • Difficulty: 62.5
find
Total apps: 6,521 • Major competitors: 1,481
Latest rank: — • Difficulty: 63.8
help
Total apps: 5,873 • Major competitors: 1,236
Latest rank: — • Difficulty: 61.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| financial | 58 | 100 | 54 | 65 763 competing apps Median installs: 247,975 Avg rating: 4.7 | 170 | 170 | 162 major competitor apps |
| payments | 58 | 100 | 50 | 65 741 competing apps Median installs: 305,425 Avg rating: 4.7 | 186 | 186 | 174 major competitor apps |
| account | 59 | 100 | 61 | 84 5,212 competing apps Median installs: 257,662 Avg rating: 4.6 | 206 | 206 | 1,073 major competitor apps |
| payment | 58 | 100 | 58 | 78 2,787 competing apps Median installs: 287,450 Avg rating: 4.6 | 215 | 215 | 640 major competitor apps |
| new | 59 | 100 | 64 | 91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6 | — | — | 2,341 major competitor apps |
| card | 58 | 100 | 58 | 75 2,087 competing apps Median installs: 269,825 Avg rating: 4.7 | — | — | 509 major competitor apps |
| health | 58 | 100 | 51 | 71 1,361 competing apps Median installs: 248,675 Avg rating: 4.7 | — | — | 307 major competitor apps |
| finance | 57 | 100 | 38 | 47 125 competing apps Median installs: 315,325 Avg rating: 4.7 | — | — | 27 major competitor apps |
| customer | 58 | 100 | 51 | 68 1,021 competing apps Median installs: 257,100 Avg rating: 4.6 | — | — | 221 major competitor apps |
| make | 59 | 100 | 63 | 88 8,094 competing apps Median installs: 266,850 Avg rating: 4.6 | — | — | 1,773 major competitor apps |
| better | 58 | 100 | 53 | 75 2,000 competing apps Median installs: 250,162 Avg rating: 4.6 | — | — | 450 major competitor apps |
| care | 58 | 100 | 49 | 70 1,236 competing apps Median installs: 259,912 Avg rating: 4.6 | — | — | 262 major competitor apps |
| place | 58 | 100 | 54 | 73 1,689 competing apps Median installs: 247,300 Avg rating: 4.6 | — | — | 371 major competitor apps |
| experience | 59 | 100 | 59 | 84 5,154 competing apps Median installs: 261,775 Avg rating: 4.6 | — | — | 1,134 major competitor apps |
| digital | 58 | 100 | 52 | 72 1,579 competing apps Median installs: 256,800 Avg rating: 4.6 | — | — | 339 major competitor apps |
| people | 58 | 100 | 60 | 75 2,083 competing apps Median installs: 271,275 Avg rating: 4.6 | — | — | 492 major competitor apps |
| find | 59 | 100 | 64 | 86 6,521 competing apps Median installs: 264,850 Avg rating: 4.6 | — | — | 1,481 major competitor apps |
| pay | 58 | 100 | 60 | 74 1,869 competing apps Median installs: 245,900 Avg rating: 4.7 | — | — | 408 major competitor apps |
| help | 59 | 100 | 61 | 85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6 | — | — | 1,236 major competitor apps |
| update | 58 | 100 | 47 | 65 767 competing apps Median installs: 272,550 Avg rating: 4.6 | — | — | 168 major competitor apps |
| visit | 58 | 100 | 51 | 73 1,608 competing apps Median installs: 279,325 Avg rating: 4.6 | — | — | 377 major competitor apps |
| helping | 58 | 100 | 45 | 63 640 competing apps Median installs: 235,312 Avg rating: 4.7 | — | — | 128 major competitor apps |
| track | 58 | 100 | 60 | 80 3,456 competing apps Median installs: 263,688 Avg rating: 4.7 | — | — | 822 major competitor apps |
| flexible | 57 | 100 | 46 | 59 405 competing apps Median installs: 254,425 Avg rating: 4.7 | — | — | 85 major competitor apps |
| view | 58 | 100 | 60 | 79 3,121 competing apps Median installs: 254,100 Avg rating: 4.7 | — | — | 667 major competitor apps |
App Description
WITH THE APP UPDATE, YOU CAN NOW EASILY:
Keep track of all your account balances
Unlock more ways to use your health account dollars
Use your account to pay for health costs
Find answers if you have questions
Store your health care receipts all in one place
Understand what may qualify as an eligible health expense
VIEW YOUR HEALTH ACCOUNTS FROM ANYWHERE
See your health account balances and contributions and view health spending and saving transactions all in one place.
DID SOMEONE SAY SHOPPING? YES, WE DID.
Get more out of your health dollars and understand what health costs are eligible (think allergy meds, acupuncture and thousands more). Then shop and pay with your Optum card or digital wallet.
PAY BILLS, PAY EASILY, PAY YOURSELF
Pay for health-related expenses, check and submit claims for reimbursement and easily capture receipts, all with a few taps.
AND IF YOU HAVE QUESTIONS, WE HAVE ANSWERS
Easily find out what you need or type away and send us an email.
ACCESS INSTRUCTIONS:
You will need to have an Optum Bank health account to use this app. Please visit optumbank.com if you’re an Optum Bank customer and need to update your account credentials.
ABOUT OPTUM BANK:
Optum Bank is advancing care, connecting the worlds of health and finance in ways that no one else can. Optum Bank is a leading health accounts administrator with over $19.8B in customer assets under management. By developing proprietary technology and applying advanced analytics in new ways, Optum Bank helps reduce costs while helping people make better health decisions — creating a better health care experience for our customers.