Optum Bank
ASO Keyword Dashboard
Tracking 100 keywords for Optum Bank in Apple App Store
Optum Bank tracks 100 keywords (4 keywords rank; 96 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 40.1, best rank 170.
Tracked keywords
100
4 ranked • 96 not ranking yet
Top 10 coverage
0%
Best rank 170 • Latest leader 186
Avg opportunity
70.0
Top keyword: payments
Avg difficulty
40.1
Lower scores indicate easier wins
Opportunity leaders
- 68.6
payments
Opportunity: 73.0 • Difficulty: 41.7 • Rank 186
Competitors: 151
- 68.4
flexible
Opportunity: 73.0 • Difficulty: 41.4 • Rank —
Competitors: 93
- 63.8
spending
Opportunity: 73.0 • Difficulty: 39.0 • Rank —
Competitors: 81
- 67.4
someone
Opportunity: 73.0 • Difficulty: 40.8 • Rank —
Competitors: 80
- 68.4
reduce
Opportunity: 73.0 • Difficulty: 41.4 • Rank —
Competitors: 64
Unranked opportunities
flexible
Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 93
spending
Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 81
someone
Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 80
reduce
Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 64
submit
Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 71
High competition keywords
new
Total apps: 184,080 • Major competitors: 2,115
Latest rank: — • Difficulty: 53.4
make
Total apps: 160,535 • Major competitors: 1,612
Latest rank: — • Difficulty: 52.7
help
Total apps: 149,169 • Major competitors: 1,295
Latest rank: — • Difficulty: 52.4
find
Total apps: 138,227 • Major competitors: 1,545
Latest rank: — • Difficulty: 52.2
every
Total apps: 121,667 • Major competitors: 1,431
Latest rank: — • Difficulty: 51.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| financial | 71 | 100 | 43 | 71 18,331 competing apps Median installs: 25 Avg rating: 4.3 | 170 | 170 | 175 major competitor apps |
| payments | 73 | 100 | 42 | 69 12,454 competing apps Median installs: 50 Avg rating: 4.2 | 186 | 186 | 151 major competitor apps |
| account | 67 | 100 | 50 | 82 80,815 competing apps Median installs: 100 Avg rating: 4.2 | 206 | 206 | 1,109 major competitor apps |
| payment | 69 | 100 | 47 | 78 45,199 competing apps Median installs: 75 Avg rating: 4.2 | 215 | 215 | 659 major competitor apps |
| new | 65 | 100 | 53 | 88 184,080 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 2,115 major competitor apps |
| card | 70 | 100 | 46 | 76 33,192 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 515 major competitor apps |
| health | 69 | 100 | 46 | 77 38,904 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 311 major competitor apps |
| finance | 72 | 100 | 36 | 59 3,493 competing apps Median installs: 25 Avg rating: 4.3 | — | — | 30 major competitor apps |
| customer | 70 | 100 | 45 | 74 28,140 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 240 major competitor apps |
| make | 65 | 100 | 53 | 87 160,535 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 1,612 major competitor apps |
| better | 69 | 100 | 47 | 77 41,881 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 404 major competitor apps |
| care | 70 | 100 | 45 | 75 29,334 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 274 major competitor apps |
| place | 69 | 100 | 47 | 78 46,733 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 387 major competitor apps |
| experience | 66 | 100 | 51 | 85 121,422 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,217 major competitor apps |
| digital | 69 | 100 | 47 | 78 46,087 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 355 major competitor apps |
| people | 68 | 100 | 48 | 79 51,531 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 502 major competitor apps |
| find | 66 | 100 | 52 | 86 138,227 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 1,545 major competitor apps |
| pay | 70 | 100 | 46 | 76 34,045 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 425 major competitor apps |
| help | 65 | 100 | 52 | 87 149,169 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,295 major competitor apps |
| update | 71 | 100 | 44 | 72 20,445 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 175 major competitor apps |
| visit | 70 | 100 | 45 | 75 29,357 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 390 major competitor apps |
| helping | 71 | 100 | 43 | 72 18,802 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 118 major competitor apps |
| track | 66 | 100 | 51 | 84 108,082 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 858 major competitor apps |
| flexible | 73 | 100 | 41 | 68 12,200 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 93 major competitor apps |
| view | 67 | 100 | 50 | 83 96,730 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 691 major competitor apps |
App Description
WITH THE APP UPDATE, YOU CAN NOW EASILY:
Keep track of all your account balances
Unlock more ways to use your health account dollars
Use your account to pay for health costs
Find answers if you have questions
Store your health care receipts all in one place
Understand what may qualify as an eligible health expense
VIEW YOUR HEALTH ACCOUNTS FROM ANYWHERE
See your health account balances and contributions and view health spending and saving transactions all in one place.
DID SOMEONE SAY SHOPPING? YES, WE DID.
Get more out of your health dollars and understand what health costs are eligible (think allergy meds, acupuncture and thousands more). Then shop and pay with your Optum card or digital wallet.
PAY BILLS, PAY EASILY, PAY YOURSELF
Pay for health-related expenses, check and submit claims for reimbursement and easily capture receipts, all with a few taps.
AND IF YOU HAVE QUESTIONS, WE HAVE ANSWERS
Easily find out what you need or type away and send us an email.
ACCESS INSTRUCTIONS:
You will need to have an Optum Bank health account to use this app. Please visit optumbank.com if you’re an Optum Bank customer and need to update your account credentials.
ABOUT OPTUM BANK:
Optum Bank is advancing care, connecting the worlds of health and finance in ways that no one else can. Optum Bank is a leading health accounts administrator with over $19.8B in customer assets under management. By developing proprietary technology and applying advanced analytics in new ways, Optum Bank helps reduce costs while helping people make better health decisions — creating a better health care experience for our customers.