Optum Bank
ASO Keyword Dashboard
Tracking 102 keywords for Optum Bank in Apple App Store
Optum Bank tracks 102 keywords (9 keywords rank; 93 need traction). Key metrics: 0% top-10 coverage, opportunity 70.1, difficulty 42.0, best rank 17.
Tracked keywords
102
9 ranked • 93 not ranking yet
Top 10 coverage
0%
Best rank 17 • Latest leader 41
Avg opportunity
70.1
Top keyword: healthcare
Avg difficulty
42.0
Lower scores indicate easier wins
Opportunity leaders
- 66.8
healthcare
Opportunity: 73.0 • Difficulty: 40.8 • Rank 41
Competitors: 83
- 68.1
accounts
Opportunity: 73.0 • Difficulty: 46.9 • Rank 106
Competitors: 302
- 62.9
claim
Opportunity: 73.0 • Difficulty: 41.3 • Rank 143
Competitors: 225
- 64.3
spending
Opportunity: 73.0 • Difficulty: 41.0 • Rank —
Competitors: 160
- 66.8
someone
Opportunity: 73.0 • Difficulty: 41.7 • Rank —
Competitors: 154
Unranked opportunities
spending
Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 160
someone
Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 154
reduce
Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 150
submit
Opportunity: 73.0 • Difficulty: 42.9 • Competitors: 131
tips
Opportunity: 73.0 • Difficulty: 47.0 • Competitors: 227
High competition keywords
new
Total apps: 182,347 • Major competitors: 3,800
Latest rank: — • Difficulty: 55.8
help
Total apps: 162,244 • Major competitors: 2,472
Latest rank: — • Difficulty: 54.9
make
Total apps: 158,924 • Major competitors: 2,938
Latest rank: — • Difficulty: 54.6
find
Total apps: 149,900 • Major competitors: 2,796
Latest rank: — • Difficulty: 55.0
experience
Total apps: 135,700 • Major competitors: 2,192
Latest rank: — • Difficulty: 54.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| healthcare provider | 71 | 100 | 33 | 52 1,376 competing apps Median installs: 400 Avg rating: 4.2 | 17 | 17 | 10 major competitor apps |
| healthcare | 73 | 100 | 41 | 67 10,417 competing apps Median installs: 350 Avg rating: 4.1 | 41 | 41 | 83 major competitor apps |
| health care | 71 | 100 | 34 | 55 2,054 competing apps Median installs: 350 Avg rating: 4.0 | 46 | 46 | 32 major competitor apps |
| payment | 69 | 100 | 51 | 78 50,290 competing apps Median installs: 850 Avg rating: 4.1 | 77 | 77 | 1,257 major competitor apps |
| medical | 71 | 100 | 44 | 72 21,735 competing apps Median installs: 350 Avg rating: 4.1 | 82 | 82 | 143 major competitor apps |
| accounts | 73 | 100 | 47 | 68 12,515 competing apps Median installs: 1,400 Avg rating: 4.2 | 106 | 106 | 302 major competitor apps |
| claim | 73 | 100 | 41 | 63 6,053 competing apps Median installs: 900 Avg rating: 4.1 | 143 | 138 | 225 major competitor apps |
| finance | 72 | 100 | 38 | 60 4,028 competing apps Median installs: 450 Avg rating: 4.1 | 206 | 206 | 70 major competitor apps |
| account | 67 | 100 | 53 | 82 87,059 competing apps Median installs: 950 Avg rating: 4.1 | 219 | 219 | 2,135 major competitor apps |
| new | 65 | 100 | 56 | 87 182,347 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 3,800 major competitor apps |
| card | 70 | 100 | 49 | 76 35,662 competing apps Median installs: 800 Avg rating: 4.1 | — | — | 933 major competitor apps |
| health | 69 | 100 | 48 | 77 43,584 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 541 major competitor apps |
| customer | 70 | 100 | 47 | 75 32,075 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 443 major competitor apps |
| make | 65 | 100 | 55 | 86 158,924 competing apps Median installs: 476 Avg rating: 4.1 | — | — | 2,938 major competitor apps |
| better | 69 | 100 | 48 | 77 41,454 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 713 major competitor apps |
| care | 70 | 100 | 47 | 75 32,591 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 527 major competitor apps |
| place | 69 | 100 | 50 | 78 51,116 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 708 major competitor apps |
| experience | 66 | 100 | 54 | 85 135,700 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,192 major competitor apps |
| digital | 69 | 100 | 49 | 78 52,249 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 719 major competitor apps |
| people | 68 | 100 | 52 | 79 56,353 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 918 major competitor apps |
| find | 66 | 100 | 55 | 86 149,900 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,796 major competitor apps |
| pay | 70 | 100 | 50 | 76 37,408 competing apps Median installs: 850 Avg rating: 4.1 | — | — | 789 major competitor apps |
| help | 65 | 100 | 55 | 87 162,244 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,472 major competitor apps |
| update | 71 | 100 | 46 | 72 22,783 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 362 major competitor apps |
| visit | 70 | 100 | 47 | 75 31,635 competing apps Median installs: 500 Avg rating: 4.0 | — | — | 695 major competitor apps |
App Description
WITH THE APP UPDATE, YOU CAN NOW EASILY:
Keep track of all your account balances
Unlock more ways to use your health account dollars
Use your account to pay for health costs
Find answers if you have questions
Store your health care receipts all in one place
Understand what may qualify as an eligible health expense
VIEW YOUR HEALTH ACCOUNTS FROM ANYWHERE
See your health account balances and contributions and view health spending and saving transactions all in one place.
DID SOMEONE SAY SHOPPING? YES, WE DID.
Get more out of your health dollars and understand what health costs are eligible (think allergy meds, acupuncture and thousands more). Then shop and pay with your Optum card or digital wallet.
PAY BILLS, PAY EASILY, PAY YOURSELF
Pay for health-related expenses, check and submit claims for reimbursement and easily capture receipts, all with a few taps.
AND IF YOU HAVE QUESTIONS, WE HAVE ANSWERS
Easily find out what you need or type away and send us an email.
ACCESS INSTRUCTIONS:
You will need to have an Optum Bank health account to use this app. Please visit optumbank.com if you’re an Optum Bank customer and need to update your account credentials.
ABOUT OPTUM BANK:
Optum Bank is advancing care, connecting the worlds of health and finance in ways that no one else can. Optum Bank is a leading health accounts administrator with over $19.8B in customer assets under management. By developing proprietary technology and applying advanced analytics in new ways, Optum Bank helps reduce costs while helping people make better health decisions — creating a better health care experience for our customers.