UNO!™

UNO!™
Developer: Mattel163 Limited
Category: Games
Add App to Comparison
86.7M installs
1.7M ratings
468K monthly active users
$50K+ monthly revenue est.
IAP 55% · Ad 45%
Install Trends
Weekly +84.2K
Declining
Monthly +434.4K
Declining
UNO!™ icon

ASO Keyword Dashboard

Tracking 131 keywords for UNO!™ in Apple App Store

Developer: Mattel163 Limited Category: games Rating: 4.63

UNO!™ tracks 131 keywords (31 keywords rank; 100 need traction). Key metrics: 29% top-10 coverage, opportunity 70.2, difficulty 43.0, best rank 1.

Tracked keywords

131

31  ranked •  100  not ranking yet

Top 10 coverage

29%

Best rank 1 • Latest leader 2

Avg opportunity

70.2

Top keyword: un

Avg difficulty

43.0

Lower scores indicate easier wins

Opportunity leaders

  • un

    Opportunity: 73.0 • Difficulty: 38.8 • Rank 2

    Competitors: 32

    62.2

  • multiplayer

    Opportunity: 73.0 • Difficulty: 45.0 • Rank 5

    Competitors: 526

    63.9

  • incredible

    Opportunity: 73.0 • Difficulty: 43.1 • Rank 35

    Competitors: 358

    64.8

  • solo

    Opportunity: 73.0 • Difficulty: 40.2 • Rank 96

    Competitors: 166

    62.1

  • skip

    Opportunity: 73.0 • Difficulty: 42.3 • Rank 104

    Competitors: 213

    64.6

Unranked opportunities

  • strategy

    Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 554

  • battle

    Opportunity: 73.0 • Difficulty: 44.2 • Competitors: 669

  • facebook

    Opportunity: 73.0 • Difficulty: 45.5 • Competitors: 442

  • kitchen

    Opportunity: 73.0 • Difficulty: 40.2 • Competitors: 117

  • series

    Opportunity: 73.0 • Difficulty: 43.4 • Competitors: 358

High competition keywords

  • time

    Total apps: 189,355 • Major competitors: 4,121

    Latest rank: — • Difficulty: 54.6

  • new

    Total apps: 181,929 • Major competitors: 5,283

    Latest rank: — • Difficulty: 55.2

  • free

    Total apps: 176,287 • Major competitors: 5,392

    Latest rank: 58 • Difficulty: 55.3

  • help

    Total apps: 162,304 • Major competitors: 3,373

    Latest rank: — • Difficulty: 54.5

  • make

    Total apps: 158,439 • Major competitors: 4,110

    Latest rank: — • Difficulty: 54.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
undo721003757

2,765 competing apps

Median installs: 900

Avg rating: 4.2

11

105

major competitor apps

una721003859

3,723 competing apps

Median installs: 250

Avg rating: 4.1

11

25

major competitor apps

unofficial711003354

1,798 competing apps

Median installs: 1,150

Avg rating: 4.1

11

42

major competitor apps

un731003962

5,485 competing apps

Median installs: 250

Avg rating: 4.0

22

32

major competitor apps

multiplayer731004564

7,000 competing apps

Median installs: 2,100

Avg rating: 4.2

55

526

major competitor apps

trouble711003657

2,569 competing apps

Median installs: 600

Avg rating: 4.1

55

77

major competitor apps

card701004976

35,684 competing apps

Median installs: 600

Avg rating: 4.2

77

1,210

major competitor apps

online681005281

73,721 competing apps

Median installs: 450

Avg rating: 4.2

1410

1,797

major competitor apps

online multiplayer701003949

910 competing apps

Median installs: 3,300

Avg rating: 4.2

1010

94

major competitor apps

super fun701003351

1,150 competing apps

Median installs: 1,650

Avg rating: 4.1

1010

67

major competitor apps

gameplay711004671

19,670 competing apps

Median installs: 1,000

Avg rating: 4.2

1412

915

major competitor apps

frustration701003150

1,033 competing apps

Median installs: 450

Avg rating: 4.3

1313

18

major competitor apps

suspicious701003551

1,161 competing apps

Median installs: 1,200

Avg rating: 4.2

1818

42

major competitor apps

phase711003456

2,217 competing apps

Median installs: 400

Avg rating: 4.2

2121

38

major competitor apps

us know721003860

4,118 competing apps

Median installs: 1,000

Avg rating: 4.1

2222

132

major competitor apps

interesting721004369

14,708 competing apps

Median installs: 550

Avg rating: 4.1

3922

347

major competitor apps

incredible731004365

7,899 competing apps

Median installs: 750

Avg rating: 4.2

3533

358

major competitor apps

games691004978

50,205 competing apps

Median installs: 950

Avg rating: 4.1

3635

2,088

major competitor apps

board721004470

15,814 competing apps

Median installs: 450

Avg rating: 4.2

17848

410

major competitor apps

free651005587

176,287 competing apps

Median installs: 650

Avg rating: 4.2

5848

5,392

major competitor apps

fun way721003758

2,879 competing apps

Median installs: 450

Avg rating: 4.2

6161

65

major competitor apps

poker711003353

1,532 competing apps

Median installs: 850

Avg rating: 4.2

6666

45

major competitor apps

solitaire721003957

2,732 competing apps

Median installs: 2,500

Avg rating: 4.4

6969

200

major competitor apps

je711004054

1,875 competing apps

Median installs: 250

Avg rating: 3.9

9494

3

major competitor apps

solo731004062

5,451 competing apps

Median installs: 350

Avg rating: 4.3

9696

166

major competitor apps

131 keywords
1 of 6

App Description

UNO!™ is now mobile! Take the classic card game from the kitchen table anywhere! Now with new rules, world series tournaments, modes of play, and much more. Whether you’re at home, on the go, an UNO!™ veteran or completely new, UNO!™ has something for everyone in the family. UNO!™ is a fun and memorable family-friendly card game wherever and whenever.

Ready. Set. UNO!™
- Play the classic card game, UNO!™, or select from a variety of house rules to play in real-time matches
- Compete in tournaments and events to win free rewards and top the leaderboards
- Partner up with friends or family, play in 2v2 mode, and collaborate to win
- Connect anytime, anywhere with family and friends from around the world.

FEATURES
The Classic Game at your Fingertips
New to UNO!™ or wanting to play your favorite card game? Tap Quick Play and start up a new game with classic UNO!™ rules. Get ready for new monthly rewards and events!

Play with Friends
Play with friends or family! Set up your own house rules and play your way. UNO!™ is a family-friendly party that makes it free and easy for anyone to join!

Buddy Up
Find a friend or family and partner up to battle in 2 player teams. Help each other reduce your hand (or your partner’s) to zero as quickly as possible to beat the other team!

Connect, Chat, Shout UNO!™
Connect with your buddies in UNO!™ with clubs and send each other gifts. Make a strategy and remember to shout UNO before anyone else.

New Challenges at Every Level
Compete in World Series tournaments and special events to win free rewards. Top the leaderboards and show off to your friends and family! Then spin the wheel and try your fortune to get free rewards every day!

Go Wild – No, Really
This no-holds-barred mode is as wacky as UNO!™ gets. Forget the classic mode - house rules on, two-deck play, and free winnings up to 600 times what you put in to make you the coin master! But beware, in this wild game mode, you win big or go home empty-handed! Are you up for the challenge?

Visit our official site at www.letsplayuno.com
Follow us on Facebook for more updates: www.facebook.com/UNOnow