Self – Credit Builder & Cash

14.3M installs
286.4K ratings
90.8K monthly active users
Revenue not available
Install Trends
Weekly +733
Steady
Monthly +1.2K
Steady
Self – Credit Builder & Cash icon

ASO Keyword Dashboard

Tracking 110 keywords for Self – Credit Builder & Cash in Apple App Store

Developer: Self Lender, Inc. Category: finance Rating: 4.85

Self – Credit Builder & Cash tracks 110 keywords (49 keywords rank; 61 need traction). Key metrics: 10% top-10 coverage, opportunity 70.6, difficulty 42.3, best rank 1.

Tracked keywords

110

49  ranked •  61  not ranking yet

Top 10 coverage

10%

Best rank 1 • Latest leader 1

Avg opportunity

70.6

Top keyword: self

Avg difficulty

42.3

Lower scores indicate easier wins

Opportunity leaders

  • self

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 1

    Competitors: 136

    66.0
  • advance

    Opportunity: 73.0 • Difficulty: 42.4 • Rank 11

    Competitors: 244

    65.7
  • credit card

    Opportunity: 73.0 • Difficulty: 44.5 • Rank 16

    Competitors: 328

    64.1
  • empower

    Opportunity: 73.0 • Difficulty: 39.9 • Rank 65

    Competitors: 83

    64.8
  • fi

    Opportunity: 73.0 • Difficulty: 43.9 • Rank 125

    Competitors: 379

    67.1

Unranked opportunities

  • interest

    Opportunity: 73.0 • Difficulty: 43.6 • Competitors: 202

  • wellness

    Opportunity: 73.0 • Difficulty: 40.6 • Competitors: 130

  • fee

    Opportunity: 73.0 • Difficulty: 44.0 • Competitors: 231

  • subject

    Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 286

  • monitoring

    Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 130

High competition keywords

  • access

    Total apps: 181,363 • Major competitors: 3,505

    Latest rank: — • Difficulty: 54.9

  • create

    Total apps: 130,990 • Major competitors: 3,375

    Latest rank: — • Difficulty: 54.1

  • track

    Total apps: 125,810 • Major competitors: 2,073

    Latest rank: — • Difficulty: 52.5

  • best

    Total apps: 124,824 • Major competitors: 3,679

    Latest rank: 216 • Difficulty: 53.4

  • way

    Total apps: 115,859 • Major competitors: 2,694

    Latest rank: 182 • Difficulty: 52.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
self731004166

9,356 competing apps

Median installs: 300

Avg rating: 4.3

11

136

major competitor apps

best possible711003455

1,946 competing apps

Median installs: 350

Avg rating: 4.0

44

29

major competitor apps

credits711003555

1,974 competing apps

Median installs: 600

Avg rating: 4.1

88

61

major competitor apps

credit721004871

18,216 competing apps

Median installs: 700

Avg rating: 4.2

88

743

major competitor apps

current681005181

73,078 competing apps

Median installs: 600

Avg rating: 4.2

99

2,103

major competitor apps

advance731004266

9,007 competing apps

Median installs: 500

Avg rating: 4.2

1111

244

major competitor apps

gain711004573

25,156 competing apps

Median installs: 350

Avg rating: 4.3

1313

461

major competitor apps

discover681005380

69,325 competing apps

Median installs: 450

Avg rating: 4.3

1616

1,917

major competitor apps

credit card731004464

7,150 competing apps

Median installs: 600

Avg rating: 4.2

1616

328

major competitor apps

step691004877

42,209 competing apps

Median installs: 400

Avg rating: 4.3

5122

906

major competitor apps

possible711004472

21,929 competing apps

Median installs: 400

Avg rating: 4.1

2323

384

major competitor apps

empower731004065

7,861 competing apps

Median installs: 250

Avg rating: 4.4

6524

83

major competitor apps

loans711003453

1,509 competing apps

Median installs: 650

Avg rating: 4.1

2929

58

major competitor apps

cancel711004671

19,424 competing apps

Median installs: 800

Avg rating: 4.3

3832

717

major competitor apps

personal financial701003150

982 competing apps

Median installs: 17,075

Avg rating: 4.7

3333

8

major competitor apps

extra711004772

20,700 competing apps

Median installs: 700

Avg rating: 4.2

12633

775

major competitor apps

cash721004770

16,354 competing apps

Median installs: 700

Avg rating: 4.2

4844

600

major competitor apps

lending701003047

703 competing apps

Median installs: 300

Avg rating: 4.3

4747

12

major competitor apps

prepaid701003852

1,271 competing apps

Median installs: 800

Avg rating: 3.8

5151

67

major competitor apps

acceptance701003448

813 competing apps

Median installs: 250

Avg rating: 4.1

5151

27

major competitor apps

check681005181

71,701 competing apps

Median installs: 500

Avg rating: 4.2

5656

1,685

major competitor apps

financing701003447

699 competing apps

Median installs: 350

Avg rating: 4.2

5858

20

major competitor apps

personal touch701003047

705 competing apps

Median installs: 550

Avg rating: 4.3

7676

19

major competitor apps

id721004570

16,596 competing apps

Median installs: 650

Avg rating: 4.1

110110

568

major competitor apps

personal finance701003049

876 competing apps

Median installs: 300

Avg rating: 4.4

115115

20

major competitor apps

110 keywords
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App Description

Self helps you create healthy financial habits with tools to build credit and grow your savings. Or need funds fast? Self Cash gives you quick access to money for unexpected expenses.
Whether you’re starting fresh or rebuilding, Self empowers your financial wellness and puts you in control. All credit scores are welcome.

GET A CASH ADVANCE
- Qualify for up to $100†
- See offers in less than 5 minutes
- No credit check, no impact to your score
- No hidden fees, no monthly charges

THE SECURED CARD WITH NO CREDIT CHECK
- Add the secured Self Visa® Credit Card* to your toolkit
- No credit check required
- High approval rates
- Control your credit limit
- Build credit with all 3 credit bureaus
- Use everywhere Visa is accepted in the US

BUILD CREDIT & SAVINGS TOGETHER
- Lift your credit score by 47 points, on average‡
- Plans start at $25/mo.§
- Unlock your savings at the end, minus interest and fees
- No credit score req.
- No credit check

REPORT YOUR RENT PAYMENTS AT NO EXTRA COST
- Increase your credit score at no cost‖
- Build credit with all 3 credit bureaus — Equifax, Experian, and TransUnion
- No hard pull, no credit check
- No credit card required
- Establish positive payment history — credit score’s #1 factor¶
- Track credit score with VantageScore 3.0¹
- Self’s fastest way to build credit²

GET THE CREDIT YOU DESERVE FOR CELL PHONE AND MORE
- Build credit with cell phone, water, electricity, gas, and rent payments for $6.95/mo.³
- Add up to 5 payments to your TransUnion credit report each month
- Credit monitoring by TransUnion
- Cancel any time

DISCLOSURES
*The secured Self Visa® Credit Card is issued by Lead Bank, Sunrise Banks, N.A., or First Century Bank, N.A. each Member FDIC.

Qualification for the secured Self Visa® Credit Card is based on meeting eligibility requirements, including income and expense requirements and establishment of security interest. Criteria subject to change. $0 annual fee for the first year only, $25 annual fee thereafter. Variable APR of 27.49% as of 1/1/2026. Offer valid for new customers only.

Credit Builder Accounts & Certificates of Deposit made/held by Lead Bank, Sunrise Banks, N.A., or First Century Bank, N.A., each Member FDIC. Subject to credit approval.

‡Based on a 2025 TransUnion® study, customers who opened a 24 month Self Credit Builder Account in Q1 2024 with a starting Vantag