Shell: Fuel, Charge & More

Developer: Shell Information Technology

Category: Maps & Navigation

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~4.3M - 8.7M

87K ratings

~600 (installs week)

Trend Steady

~1.5M (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 84 keywords for Shell: Fuel, Charge & More in Apple App Store

Developer: Shell Information Technology International B.V. Category: maps_and_navigation Rating: 4.79

Shell: Fuel, Charge & More tracks 84 keywords (11 keywords rank; 73 need traction). Key metrics: 0% top-10 coverage, opportunity 69.6, difficulty 40.5, best rank 14.

Tracked keywords

11 ranked • 73 not ranking yet

Top 10 coverage

Best rank 14 • Latest leader 22

Avg opportunity

69.6

Top keyword: charge

Avg difficulty

40.5

Lower scores indicate easier wins

Opportunity leaders

charge

Opportunity: 73.0 • Difficulty: 40.0 • Rank 22

Competitors: 92
66.1
reward

Opportunity: 73.0 • Difficulty: 38.7 • Rank 100

Competitors: 88
63.8
highest

Opportunity: 73.0 • Difficulty: 41.2 • Rank 226

Competitors: 111
68.1
transaction

Opportunity: 73.0 • Difficulty: 40.7 • Rank —

Competitors: 48
66.7
google

Opportunity: 73.0 • Difficulty: 41.1 • Rank —

Competitors: 149
67.1

Unranked opportunities

transaction

Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 48
google

Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 149
ones

Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 91
loyalty

Opportunity: 73.0 • Difficulty: 39.9 • Competitors: 61
locate

Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 75

High competition keywords

make

Total apps: 161,903 • Major competitors: 1,546

Latest rank: — • Difficulty: 52.8
access

Total apps: 159,395 • Major competitors: 1,337

Latest rank: — • Difficulty: 52.8
help

Total apps: 146,877 • Major competitors: 1,244

Latest rank: — • Difficulty: 52.4
find

Total apps: 136,149 • Major competitors: 1,470

Latest rank: — • Difficulty: 52.2
mobile

Total apps: 117,282 • Major competitors: 771

Latest rank: 115 • Difficulty: 51.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
informed	71	100	44	73 22,407 competing apps Median installs: 25 Avg rating: 4.3	14	14	122 major competitor apps
charged	70	100	46	76 32,264 competing apps Median installs: 200 Avg rating: 4.2	15	15	563 major competitor apps
charge	73	100	40	66 8,737 competing apps Median installs: 75 Avg rating: 4.1	22	22	92 major competitor apps
rewards	71	100	44	73 21,338 competing apps Median installs: 75 Avg rating: 4.3	69	69	435 major competitor apps
information	66	100	51	85 110,448 competing apps Median installs: 25 Avg rating: 4.1	71	71	537 major competitor apps
reward	73	100	39	64 6,427 competing apps Median installs: 50 Avg rating: 4.2	100	100	88 major competitor apps
pay	70	100	46	76 33,631 competing apps Median installs: 50 Avg rating: 4.2	115	103	365 major competitor apps
save	67	100	50	82 82,395 competing apps Median installs: 75 Avg rating: 4.2	112	112	849 major competitor apps
mobile	66	100	51	85 117,282 competing apps Median installs: 25 Avg rating: 4.0	115	115	771 major competitor apps
technology	70	100	44	74 25,367 competing apps Median installs: 50 Avg rating: 4.1	122	122	158 major competitor apps
highest	73	100	41	68 11,610 competing apps Median installs: 50 Avg rating: 4.2	226	226	111 major competitor apps
card	70	100	46	76 32,716 competing apps Median installs: 75 Avg rating: 4.1	—	—	462 major competitor apps
mobile payment	68	100	25	42 317 competing apps Median installs: 50 Avg rating: 4.0	—	—	4 major competitor apps
make	65	100	53	87 161,903 competing apps Median installs: 50 Avg rating: 4.1	—	—	1,546 major competitor apps
designed	66	100	51	85 116,564 competing apps Median installs: 25 Avg rating: 4.2	—	—	543 major competitor apps
payment	69	100	47	78 44,291 competing apps Median installs: 75 Avg rating: 4.2	—	—	612 major competitor apps
secure	69	100	47	78 42,386 competing apps Median installs: 50 Avg rating: 4.3	—	—	339 major competitor apps
using	66	100	51	85 116,658 competing apps Median installs: 50 Avg rating: 4.0	—	—	765 major competitor apps
find	66	100	52	86 136,149 competing apps Median installs: 50 Avg rating: 4.2	—	—	1,470 major competitor apps
convenient	70	100	45	74 27,306 competing apps Median installs: 25 Avg rating: 4.1	—	—	202 major competitor apps
apple	69	100	47	77 39,966 competing apps Median installs: 75 Avg rating: 4.2	—	—	606 major competitor apps
program	72	100	43	71 17,021 competing apps Median installs: 50 Avg rating: 4.1	—	—	116 major competitor apps
swipe	72	100	42	69 13,089 competing apps Median installs: 75 Avg rating: 4.2	—	—	145 major competitor apps
help	65	100	52	87 146,877 competing apps Median installs: 50 Avg rating: 4.2	—	—	1,244 major competitor apps
store	69	100	47	77 40,237 competing apps Median installs: 50 Avg rating: 4.2	—	—	463 major competitor apps

App Description

The Shell App is designed to help you make the most of your stop!

Shell® Fuel Rewards® Program
•Join the Shell® Fuel Rewards® Program to save at the pump. See full Terms & Conditions for details.
•Earn additional fuel savings by using mobile payment in the Shell App.
•The more you fill, the more you save. Platinum Status members save 10c/gallon.
•View Fuel & In-store offers as well as all loyalty transaction history

Fast, secure mobile payment
•Easy, convenient payment from your phone—no need to swipe a credt card or enter your Fuel Rewards Alt ID.
•Use mobile payment with your Shell branded credit card, Mobile Checking, PayPal, Apple Pay, Google Pay, Samsung Pay or directly add your credit/debit card: Visa, Mastercard, American Express or Discover
•Add or buy Shell eGift cards directly in the App.
•View your receipts, rewards, and offers all in one place.

Find a Shell station
•Quickly locate nearby Shell stations, view and activate in-store offers, and see which ones accept mobile payment

Charge your EV with Shell Recharge
•Access the Shell Recharge network of 4,000+ EV charging stations across the U.S.
•Find chargers, check availability, start/stop charging, and pay—all in the App.