Benefits OnLine

Developer: Merrill Lynch, Pierce,

Category: Finance

~49.8K - 99.5K

995 ratings

~150 (installs week)

Trend Steady

~1.4K (installs month)

ASO Keyword Dashboard

Tracking 126 keywords for Benefits OnLine in Apple App Store

Developer: Merrill Lynch, Pierce, Fenner, and Smith Inc. Category: finance Rating: 3.05

Benefits OnLine tracks 126 keywords (1 keyword ranks; 125 need traction). Key metrics: 100% top-10 coverage, opportunity 48.6, difficulty 49.6, best rank 8.

Tracked keywords

126

1 ranked • 125 not ranking yet

Top 10 coverage

100%

Best rank 8 • Latest leader —

Avg opportunity

48.6

Top keyword: easy

Avg difficulty

49.6

Lower scores indicate easier wins

Opportunity leaders

easy

Opportunity: 59.0 • Difficulty: 59.0 • Rank —

Competitors: 1,246
85.2
choose

Opportunity: 59.0 • Difficulty: 60.7 • Rank —

Competitors: 1,081
83.5
find

Opportunity: 59.0 • Difficulty: 63.8 • Rank —

Competitors: 1,481
86.3
help

Opportunity: 59.0 • Difficulty: 61.1 • Rank —

Competitors: 1,236
85.2
account

Opportunity: 59.0 • Difficulty: 60.5 • Rank —

Competitors: 1,073
84.1

Unranked opportunities

easy

Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246
choose

Opportunity: 59.0 • Difficulty: 60.7 • Competitors: 1,081
find

Opportunity: 59.0 • Difficulty: 63.8 • Competitors: 1,481
help

Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236
account

Opportunity: 59.0 • Difficulty: 60.5 • Competitors: 1,073

High competition keywords

find

Total apps: 6,521 • Major competitors: 1,481

Latest rank: — • Difficulty: 63.8
access

Total apps: 6,181 • Major competitors: 1,388

Latest rank: — • Difficulty: 63.2
help

Total apps: 5,873 • Major competitors: 1,236

Latest rank: — • Difficulty: 61.1
easy

Total apps: 5,849 • Major competitors: 1,246

Latest rank: — • Difficulty: 59.0
account

Total apps: 5,212 • Major competitors: 1,073

Latest rank: — • Difficulty: 60.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
benefits	20	100	53	63 622 competing apps Median installs: 316,675 Avg rating: 4.7	8	8	167 major competitor apps
online	58	100	59	79 2,997 competing apps Median installs: 268,100 Avg rating: 4.6	—	—	689 major competitor apps
security	58	100	54	67 934 competing apps Median installs: 267,025 Avg rating: 4.6	—	—	213 major competitor apps
page	58	100	46	63 582 competing apps Median installs: 300,275 Avg rating: 4.6	—	—	144 major competitor apps
member	20	100	51	63 631 competing apps Median installs: 299,175 Avg rating: 4.7	—	—	160 major competitor apps
device	58	100	55	75 1,985 competing apps Median installs: 265,675 Avg rating: 4.6	—	—	425 major competitor apps
easy	59	100	59	85 5,849 competing apps Median installs: 250,625 Avg rating: 4.6	—	—	1,246 major competitor apps
images	58	100	51	69 1,097 competing apps Median installs: 227,650 Avg rating: 4.6	—	—	197 major competitor apps
learn	58	100	57	77 2,669 competing apps Median installs: 250,600 Avg rating: 4.6	—	—	552 major competitor apps
within	58	100	56	81 3,722 competing apps Median installs: 259,688 Avg rating: 4.6	—	—	740 major competitor apps
date	58	100	55	70 1,250 competing apps Median installs: 269,412 Avg rating: 4.7	—	—	274 major competitor apps
manage	58	100	59	81 3,807 competing apps Median installs: 248,925 Avg rating: 4.6	—	—	774 major competitor apps
list	58	100	52	70 1,187 competing apps Median installs: 244,150 Avg rating: 4.6	—	—	251 major competitor apps
protect	58	100	46	67 904 competing apps Median installs: 251,362 Avg rating: 4.6	—	—	178 major competitor apps
choose	59	100	61	83 4,918 competing apps Median installs: 263,588 Avg rating: 4.6	—	—	1,081 major competitor apps
using	58	100	61	83 4,473 competing apps Median installs: 247,200 Avg rating: 4.6	—	—	924 major competitor apps
find	59	100	64	86 6,521 competing apps Median installs: 264,850 Avg rating: 4.6	—	—	1,481 major competitor apps
life	58	100	54	77 2,518 competing apps Median installs: 234,138 Avg rating: 4.6	—	—	503 major competitor apps
service	58	100	54	75 2,023 competing apps Median installs: 255,675 Avg rating: 4.6	—	—	419 major competitor apps
available	58	100	64	82 4,074 competing apps Median installs: 282,412 Avg rating: 4.6	—	—	979 major competitor apps
offer	58	100	55	72 1,560 competing apps Median installs: 266,562 Avg rating: 4.6	—	—	352 major competitor apps
mobile	58	100	60	81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7	—	—	846 major competitor apps
clients	57	100	35	52 198 competing apps Median installs: 259,150 Avg rating: 4.7	—	—	37 major competitor apps
request	20	100	58	60 469 competing apps Median installs: 285,650 Avg rating: 4.6	—	—	119 major competitor apps
help	59	100	61	85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6	—	—	1,236 major competitor apps

App Description

You don’t need a computer to keep up with your employer-sponsored benefit plans. With the free* Benefits OnLine® Mobile app, you’ll have easy access to your benefit plans with Merrill, virtually 24/7. Find out how easy it is to:

Manage your accounts
•Check your account balances, detailed holdings and account history
•Manage your investments and update contribution rates
•View your Account Summary with interactive graphics
•Request a loan, withdrawal or rollover

Access financial information
•Review U.S. & Global market data
•Add securities to your device watchlist
•Monitor major market securities

Personalize your experience
•Stay up to date with My To-Do List and Alert messages
•Have your Merrill investment account balances and Bank of America account balances displayed along with your benefit plan accounts
•Choose “online deliver” for statements and confirmations

Stay Secure
•Set up Touch ID/Face ID to log in securely without using your password**
•Visit our Privacy & Security page to learn about the features we offer to help protect you and your accounts

IMPORTANT NOTICE:
The Benefits OnLine® app for iPhone is available to clients who have access to the benefits.ml.com website. Some of the features and services available on benefits.ml.com are not available within this app. Please access the website to access all functionality. Select Application License Agreement and review the amended Terms & Conditions, which apply to the website and all mobile devices. By downloading and using this app, you agree to the current Terms & Conditions.
*You may be charged access fees from your wireless service provider depending on your mobile device. Please check with your wireless service provider for details on specific fees and charges.

**Certain devices are eligible for enrollment in Touch ID/Face ID.
The images included are for illustrative purposes only.
Merrill Privacy and Security: ml.com/privacy

Merrill makes available products and services offered by Merrill Lynch, Pierce, Fenner & Smith, Incorporated (MLPF&S), a registered broker-dealer and Member Securities Investor Protection Corporation (SIPC), and other subsidiaries of Bank of America Corporation. Insurance and annuity products are offered through Merrill Lynch Life Agency Inc., a licensed insurance agency and wholly owned subsidiary of Bank of America Corporation.