Step: All-In-One Money App
ASO Keyword Dashboard
Tracking 120 keywords for Step: All-In-One Money App in Apple App Store
Step: All-In-One Money App tracks 120 keywords (48 keywords rank; 72 need traction). Key metrics: 10% top-10 coverage, opportunity 70.6, difficulty 43.3, best rank 1.
Tracked keywords
120
48 ranked • 72 not ranking yet
Top 10 coverage
10%
Best rank 1 • Latest leader 4
Avg opportunity
70.6
Top keyword: advance
Avg difficulty
43.3
Lower scores indicate easier wins
Opportunity leaders
- 65.7
advance
Opportunity: 73.0 • Difficulty: 42.4 • Rank 4
Competitors: 244
- 62.4
debit
Opportunity: 73.0 • Difficulty: 45.1 • Rank 13
Competitors: 269
- 64.8
empower
Opportunity: 73.0 • Difficulty: 39.9 • Rank 21
Competitors: 83
- 67.3
banking
Opportunity: 73.0 • Difficulty: 43.1 • Rank 35
Competitors: 311
- 64.1
credit card
Opportunity: 73.0 • Difficulty: 44.5 • Rank 53
Competitors: 328
Unranked opportunities
age
Opportunity: 73.0 • Difficulty: 42.6 • Competitors: 270
wait
Opportunity: 73.0 • Difficulty: 42.3 • Competitors: 286
black
Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 204
positive
Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 158
property
Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 179
High competition keywords
access
Total apps: 181,305 • Major competitors: 3,502
Latest rank: — • Difficulty: 54.8
free
Total apps: 176,178 • Major competitors: 5,391
Latest rank: — • Difficulty: 55.2
help
Total apps: 162,336 • Major competitors: 3,371
Latest rank: — • Difficulty: 54.5
features
Total apps: 126,083 • Major competitors: 2,933
Latest rank: — • Difficulty: 53.5
information
Total apps: 121,675 • Major competitors: 1,488
Latest rank: — • Difficulty: 52.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| step | 69 | 100 | 48 | 77 42,166 competing apps Median installs: 400 Avg rating: 4.3 | 1 | 1 | 905 major competitor apps |
| advance | 73 | 100 | 42 | 66 8,998 competing apps Median installs: 500 Avg rating: 4.2 | 4 | 2 | 244 major competitor apps |
| current | 68 | 100 | 51 | 81 73,039 competing apps Median installs: 600 Avg rating: 4.2 | 5 | 3 | 2,105 major competitor apps |
| instant | 69 | 100 | 49 | 78 48,078 competing apps Median installs: 300 Avg rating: 4.3 | 7 | 7 | 843 major competitor apps |
| possible | 71 | 100 | 44 | 72 21,922 competing apps Median installs: 400 Avg rating: 4.1 | 14 | 9 | 385 major competitor apps |
| tilt | 71 | 100 | 34 | 56 2,337 competing apps Median installs: 500 Avg rating: 3.9 | 10 | 10 | 44 major competitor apps |
| debit | 73 | 100 | 45 | 62 5,664 competing apps Median installs: 2,450 Avg rating: 4.2 | 13 | 13 | 269 major competitor apps |
| grant | 71 | 100 | 34 | 54 1,807 competing apps Median installs: 450 Avg rating: 4.2 | 13 | 13 | 35 major competitor apps |
| atm | 71 | 100 | 36 | 55 1,956 competing apps Median installs: 3,100 Avg rating: 4.1 | 14 | 14 | 101 major competitor apps |
| empower | 73 | 100 | 40 | 65 7,863 competing apps Median installs: 250 Avg rating: 4.4 | 21 | 14 | 83 major competitor apps |
| best possible | 71 | 100 | 34 | 55 1,947 competing apps Median installs: 350 Avg rating: 4.0 | 19 | 19 | 29 major competitor apps |
| loan | 72 | 100 | 40 | 60 4,212 competing apps Median installs: 600 Avg rating: 4.2 | 25 | 20 | 135 major competitor apps |
| debit card | 71 | 100 | 43 | 56 2,356 competing apps Median installs: 6,550 Avg rating: 4.3 | 20 | 20 | 103 major competitor apps |
| lending | 70 | 100 | 30 | 47 703 competing apps Median installs: 300 Avg rating: 4.3 | 25 | 25 | 12 major competitor apps |
| bank account | 71 | 100 | 41 | 54 1,778 competing apps Median installs: 700 Avg rating: 4.1 | 25 | 25 | 78 major competitor apps |
| bank | 72 | 100 | 46 | 71 17,559 competing apps Median installs: 750 Avg rating: 4.2 | 42 | 26 | 475 major competitor apps |
| loans | 71 | 100 | 35 | 53 1,516 competing apps Median installs: 650 Avg rating: 4.1 | 28 | 28 | 60 major competitor apps |
| banking | 73 | 100 | 43 | 67 11,238 competing apps Median installs: 2,400 Avg rating: 4.2 | 35 | 33 | 311 major competitor apps |
| online banking | 72 | 100 | 36 | 58 3,156 competing apps Median installs: 4,350 Avg rating: 4.3 | 35 | 35 | 44 major competitor apps |
| banks | 71 | 100 | 34 | 54 1,669 competing apps Median installs: 1,675 Avg rating: 4.2 | 39 | 39 | 45 major competitor apps |
| cash | 72 | 100 | 47 | 70 16,354 competing apps Median installs: 700 Avg rating: 4.2 | 54 | 42 | 600 major competitor apps |
| credit | 72 | 100 | 48 | 71 18,214 competing apps Median installs: 700 Avg rating: 4.2 | 60 | 43 | 744 major competitor apps |
| credit card | 73 | 100 | 44 | 64 7,148 competing apps Median installs: 600 Avg rating: 4.2 | 53 | 44 | 328 major competitor apps |
| credits | 71 | 100 | 35 | 55 1,980 competing apps Median installs: 600 Avg rating: 4.1 | 49 | 49 | 61 major competitor apps |
| currently | 73 | 100 | 45 | 66 9,682 competing apps Median installs: 500 Avg rating: 4.1 | 50 | 50 | 148 major competitor apps |
App Description
Why Step:
BUILD CREDIT FOR FREE: The average Step user boosts their credit score by 57 points in their first year.
CASHBACK ON EVERY PURCHASE: Get at least 1% cashback on every card purchase and up to 10% at rotating merchants.
EARN 3% ON YOUR SAVINGS: Unlock one of the highest savings rates in the country, FDIC-insured up to $1M.
EARN OVER $200/MONTH: Get paid to play games, take surveys, and more.
GET UP TO $250 WITH STEP EARLYPAY: Don’t wait for payday. Get fast cash when you need it most. No interest. No stress. No direct deposit needed. Access between $20 - $250.
More Reasons to Love Step:
• Free credit building at any age
• Step Visa Card accepted everywhere Visa is around the world
• Safe and secure with built-in fraud protection with Visa’s Zero Liability Policy
• Merchant blocking features
• No security deposit, no interest, and no hidden fees
*Step is a financial technology company, not a bank. Banking services provided by Evolve Bank & Trust, Member FDIC.
1. Not everyone will qualify. Must be 18 years or older. To be eligible for loans over $100 a minimum qualifying direct deposit to your Step account is required. Offer can go up with on-time payments. Instant Transfers are available for a fee. Instant Transfers typically occur in seconds, but may take up to 30 minutes. Not all users will qualify.
2. Average based on analysis conducted by TransUnion based on 594 Step users aged 21-27 with a positive increase in their credit score within a 360-day period beginning from the first instance of Step reporting to the credit bureau.
3. Requires Step Black enrollment, either through qualifying direct deposit or paid monthly membership. Ability to earn $200+ in the form of credits on purchases or statement credits for purchases with select Step Black partners, as will be advertised. Step does not provide, endorse, or guarantee any third-party product, service, information or recommendation listed above. The third parties listed are solely responsible for their products and services, and all trademarks listed are the property of