Ipsos MediaCell+
ASO Keyword Dashboard
Tracking 120 keywords for Ipsos MediaCell+ in Apple App Store
Ipsos MediaCell+ tracks 120 keywords (no keywords rank yet; 120 need traction). Key metrics: opportunity 70.1, difficulty 41.5.
Tracked keywords
120
0 ranked • 120 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.1
Top keyword: tv
Avg difficulty
41.5
Lower scores indicate easier wins
Opportunity leaders
- 67.5
tv
Opportunity: 73.0 • Difficulty: 45.9 • Rank —
Competitors: 352
- 64.5
external
Opportunity: 73.0 • Difficulty: 40.5 • Rank —
Competitors: 94
- 66.9
clients
Opportunity: 73.0 • Difficulty: 40.7 • Rank —
Competitors: 74
- 67.7
radio
Opportunity: 73.0 • Difficulty: 41.9 • Rank —
Competitors: 87
- 62.5
stations
Opportunity: 73.0 • Difficulty: 40.3 • Rank —
Competitors: 94
Unranked opportunities
tv
Opportunity: 73.0 • Difficulty: 45.9 • Competitors: 352
external
Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 94
clients
Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 74
radio
Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 87
stations
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 94
High competition keywords
time
Total apps: 189,921 • Major competitors: 2,981
Latest rank: — • Difficulty: 55.0
help
Total apps: 162,218 • Major competitors: 2,474
Latest rank: — • Difficulty: 54.9
mobile
Total apps: 130,005 • Major competitors: 1,612
Latest rank: — • Difficulty: 53.2
information
Total apps: 121,633 • Major competitors: 1,141
Latest rank: — • Difficulty: 52.4
every
Total apps: 120,114 • Major competitors: 2,505
Latest rank: — • Difficulty: 53.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| security | 71 | 100 | 47 | 73 23,052 competing apps Median installs: 500 Avg rating: 4.0 | — | — | 415 major competitor apps |
| vpn | 71 | 100 | 37 | 56 2,386 competing apps Median installs: 1,671 Avg rating: 4.1 | — | — | 85 major competitor apps |
| notifications | 69 | 100 | 49 | 78 48,004 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 613 major competitor apps |
| order | 68 | 100 | 51 | 80 66,456 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 801 major competitor apps |
| tv | 73 | 100 | 46 | 68 11,492 competing apps Median installs: 800 Avg rating: 4.0 | — | — | 352 major competitor apps |
| device | 68 | 100 | 50 | 79 54,518 competing apps Median installs: 500 Avg rating: 3.9 | — | — | 851 major competitor apps |
| phone | 69 | 100 | 51 | 78 48,894 competing apps Median installs: 500 Avg rating: 3.9 | — | — | 878 major competitor apps |
| via | 68 | 100 | 50 | 79 56,686 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 767 major competitor apps |
| care | 70 | 100 | 47 | 75 32,581 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 527 major competitor apps |
| collect | 70 | 100 | 49 | 76 35,487 competing apps Median installs: 700 Avg rating: 4.1 | — | — | 983 major competitor apps |
| external | 73 | 100 | 41 | 65 7,621 competing apps Median installs: 600 Avg rating: 4.0 | — | — | 94 major competitor apps |
| audio | 70 | 100 | 47 | 76 34,850 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 408 major competitor apps |
| digital | 69 | 100 | 49 | 78 52,237 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 719 major competitor apps |
| individual | 71 | 100 | 45 | 71 19,937 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 194 major competitor apps |
| collection | 70 | 100 | 47 | 75 32,864 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 525 major competitor apps |
| confidentiality | 70 | 100 | 29 | 48 743 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 4 major competitor apps |
| information | 66 | 100 | 52 | 85 121,633 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 1,141 major competitor apps |
| used | 69 | 100 | 49 | 78 50,553 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 504 major competitor apps |
| content | 68 | 100 | 52 | 79 60,397 competing apps Median installs: 503 Avg rating: 4.2 | — | — | 952 major competitor apps |
| service | 68 | 100 | 50 | 80 61,173 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 846 major competitor apps |
| time | 65 | 100 | 55 | 88 189,921 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,981 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,005 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 1,612 major competitor apps |
| key | 68 | 100 | 49 | 80 62,145 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 542 major competitor apps |
| clients | 73 | 100 | 41 | 67 10,616 competing apps Median installs: 200 Avg rating: 4.2 | — | — | 74 major competitor apps |
| help | 65 | 100 | 55 | 87 162,218 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,474 major competitor apps |
App Description
Ipsos MediaCell+ is an Ipsos market research application which passively collects information about your device and how you use the internet. This will help our clients shape the future of publishing and media in the UK.
It is important to underline that no individual information will be ever shared with our clients, but only averages or aggregated data. We just need you to enable the prompted notifications and permissions and keep the app running in the background of the phone and you’re good to go! In return, you’ll be rewarded via a points based system. And the longer you comply with our simple rules, the more rewards you can earn.
Ipsos MediaCell+ utilizes a VPN service to monitor your web traffic. This on-device VPN is not an external server and does not modify your network traffic in any way. The Ipsos MediaCell+ app will also use the device microphone to listen out for coded audio or to generate digital audio fingerprints to measure the TV or radio stations you are tuned to; it will never record any audio.
Ipsos takes very seriously its responsibilities for the security and confidentiality of the information supplied to us by those who take part in the research we carry out.
• We take every care to ensure that we comply with our legal, regulatory and ethical obligations, including GDPR and the Market Research Society Code of Conduct
• We’ll never transfer, sell or distribute your personal information
• We don’t collect the content of emails, SMS or other messages you send
• All data transferred from the mobile device to our servers is encrypted with RSA public/private key encryption before uploading, as well as being transferred over HTTPS
• We don’t collect data from personal websites or apps such as banking
• The app can be uninstalled at any time to stop all data collection immediately
Disclaimers:
• When leaving the panel, it is your responsibility to uninstall the app and the VPN certificate in order to prevent further collection of data