Ipsos MediaCell+
ASO Keyword Dashboard
Tracking 120 keywords for Ipsos MediaCell+ in Apple App Store
Ipsos MediaCell+ tracks 120 keywords (no keywords rank yet; 120 need traction). Key metrics: opportunity 70.0, difficulty 39.5.
Tracked keywords
120
0 ranked • 120 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.0
Top keyword: tv
Avg difficulty
39.5
Lower scores indicate easier wins
Opportunity leaders
- 67.6
tv
Opportunity: 73.0 • Difficulty: 41.6 • Rank —
Competitors: 187
- 64.1
external
Opportunity: 73.0 • Difficulty: 38.8 • Rank —
Competitors: 38
- 67.6
clients
Opportunity: 73.0 • Difficulty: 40.6 • Rank —
Competitors: 32
- 67.9
radio
Opportunity: 73.0 • Difficulty: 41.0 • Rank —
Competitors: 49
- 65.5
shape
Opportunity: 73.0 • Difficulty: 39.5 • Rank —
Competitors: 82
Unranked opportunities
tv
Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 187
external
Opportunity: 73.0 • Difficulty: 38.8 • Competitors: 38
clients
Opportunity: 73.0 • Difficulty: 40.6 • Competitors: 32
radio
Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 49
shape
Opportunity: 73.0 • Difficulty: 39.5 • Competitors: 82
High competition keywords
time
Total apps: 193,693 • Major competitors: 1,544
Latest rank: — • Difficulty: 53.5
help
Total apps: 146,877 • Major competitors: 1,244
Latest rank: — • Difficulty: 52.4
every
Total apps: 123,066 • Major competitors: 1,398
Latest rank: — • Difficulty: 51.7
mobile
Total apps: 117,282 • Major competitors: 771
Latest rank: — • Difficulty: 51.3
information
Total apps: 110,448 • Major competitors: 537
Latest rank: — • Difficulty: 51.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| security | 71 | 100 | 44 | 72 20,227 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 202 major competitor apps |
| vpn | 71 | 100 | 34 | 56 2,235 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 52 major competitor apps |
| notifications | 69 | 100 | 47 | 78 42,197 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 323 major competitor apps |
| order | 68 | 100 | 49 | 80 59,076 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 434 major competitor apps |
| tv | 73 | 100 | 42 | 68 10,838 competing apps Median installs: 100 Avg rating: 4.0 | — | — | 187 major competitor apps |
| device | 69 | 100 | 48 | 79 49,033 competing apps Median installs: 50 Avg rating: 3.9 | — | — | 422 major competitor apps |
| phone | 69 | 100 | 47 | 78 44,697 competing apps Median installs: 50 Avg rating: 4.0 | — | — | 430 major competitor apps |
| via | 68 | 100 | 48 | 80 58,120 competing apps Median installs: 50 Avg rating: 4.0 | — | — | 346 major competitor apps |
| care | 70 | 100 | 45 | 75 28,820 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 254 major competitor apps |
| collect | 70 | 100 | 46 | 76 32,663 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 567 major competitor apps |
| external | 73 | 100 | 39 | 64 6,717 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 38 major competitor apps |
| audio | 70 | 100 | 46 | 75 31,683 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 217 major competitor apps |
| digital | 69 | 100 | 47 | 78 45,148 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 332 major competitor apps |
| individual | 72 | 100 | 43 | 71 17,839 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 98 major competitor apps |
| collection | 70 | 100 | 45 | 75 29,581 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 278 major competitor apps |
| confidentiality | 69 | 100 | 28 | 47 605 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 2 major competitor apps |
| information | 66 | 100 | 51 | 85 110,448 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 537 major competitor apps |
| used | 68 | 100 | 48 | 79 51,134 competing apps Median installs: 50 Avg rating: 4.0 | — | — | 235 major competitor apps |
| content | 68 | 100 | 48 | 79 54,258 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 493 major competitor apps |
| service | 68 | 100 | 48 | 79 54,126 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 385 major competitor apps |
| time | 65 | 100 | 54 | 89 193,693 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,544 major competitor apps |
| mobile | 66 | 100 | 51 | 85 117,282 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 771 major competitor apps |
| key | 69 | 100 | 47 | 77 41,571 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 268 major competitor apps |
| clients | 73 | 100 | 41 | 68 10,737 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 32 major competitor apps |
| help | 65 | 100 | 52 | 87 146,877 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,244 major competitor apps |
App Description
Ipsos MediaCell+ is an Ipsos market research application which passively collects information about your device and how you use the internet. This will help our clients shape the future of publishing and media in the UK.
It is important to underline that no individual information will be ever shared with our clients, but only averages or aggregated data. We just need you to enable the prompted notifications and permissions and keep the app running in the background of the phone and you’re good to go! In return, you’ll be rewarded via a points based system. And the longer you comply with our simple rules, the more rewards you can earn.
Ipsos MediaCell+ utilizes a VPN service to monitor your web traffic. This on-device VPN is not an external server and does not modify your network traffic in any way. The Ipsos MediaCell+ app will also use the device microphone to listen out for coded audio or to generate digital audio fingerprints to measure the TV or radio stations you are tuned to; it will never record any audio.
Ipsos takes very seriously its responsibilities for the security and confidentiality of the information supplied to us by those who take part in the research we carry out.
• We take every care to ensure that we comply with our legal, regulatory and ethical obligations, including GDPR and the Market Research Society Code of Conduct
• We’ll never transfer, sell or distribute your personal information
• We don’t collect the content of emails, SMS or other messages you send
• All data transferred from the mobile device to our servers is encrypted with RSA public/private key encryption before uploading, as well as being transferred over HTTPS
• We don’t collect data from personal websites or apps such as banking
• The app can be uninstalled at any time to stop all data collection immediately
Disclaimers:
• When leaving the panel, it is your responsibility to uninstall the app and the VPN certificate in order to prevent further collection of data