Pastel Friends

Developer: SeyeonSoft Co., Ltd.

Category: Games

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142.1K installs

2.8K ratings

6.7K monthly active users

$<10K monthly revenue est.

IAP 100% · Ad 0%

Install Trends

Weekly +17

Declining

Monthly +134

Steady

ASO Keyword Dashboard

Tracking 37 keywords for Pastel Friends in Apple App Store

Developer: SeyeonSoft Co., Ltd. Category: games Rating: 4.52

Pastel Friends tracks 37 keywords (3 keywords rank; 34 need traction). Key metrics: 33% top-10 coverage, opportunity 70.4, difficulty 42.0, best rank 5.

Tracked keywords

3 ranked • 34 not ranking yet

Top 10 coverage

33%

Best rank 5 • Latest leader —

Avg opportunity

70.4

Top keyword: delete

Avg difficulty

42.0

Lower scores indicate easier wins

Opportunity leaders

delete

Opportunity: 73.0 • Difficulty: 42.1 • Rank —

Competitors: 116
67.4
install

Opportunity: 73.0 • Difficulty: 42.7 • Rank —

Competitors: 171
66.7
functions

Opportunity: 73.0 • Difficulty: 41.6 • Rank —

Competitors: 108
67.5
drag

Opportunity: 73.0 • Difficulty: 42.6 • Rank —

Competitors: 220
68.0
modes

Opportunity: 73.0 • Difficulty: 44.4 • Rank —

Competitors: 300
68.5

Unranked opportunities

delete

Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 116
install

Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 171
functions

Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 108
drag

Opportunity: 73.0 • Difficulty: 42.6 • Competitors: 220
modes

Opportunity: 73.0 • Difficulty: 44.4 • Competitors: 300

High competition keywords

create

Total apps: 130,850 • Major competitors: 2,321

Latest rank: — • Difficulty: 54.5
share

Total apps: 123,163 • Major competitors: 1,808

Latest rank: — • Difficulty: 54.9
using

Total apps: 114,639 • Major competitors: 1,562

Latest rank: — • Difficulty: 53.1
data

Total apps: 97,683 • Major competitors: 1,018

Latest rank: — • Difficulty: 51.5
many

Total apps: 76,885 • Major competitors: 1,358

Latest rank: — • Difficulty: 50.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
pastel	69	100	28	45 497 competing apps Median installs: 650 Avg rating: 4.1	5	5	6 major competitor apps
avatar	71	100	43	57 2,683 competing apps Median installs: 1,150 Avg rating: 4.1	118	118	96 major competitor apps
soft	72	100	36	60 3,805 competing apps Median installs: 650 Avg rating: 4.1	182	182	48 major competitor apps
story	72	100	45	71 18,048 competing apps Median installs: 850 Avg rating: 4.2	—	—	406 major competitor apps
share	66	100	55	85 123,163 competing apps Median installs: 400 Avg rating: 4.1	—	—	1,808 major competitor apps
friends	68	100	53	79 59,601 competing apps Median installs: 500 Avg rating: 4.1	—	—	1,342 major competitor apps
change	69	100	48	77 40,802 competing apps Median installs: 600 Avg rating: 4.0	—	—	783 major competitor apps
used	69	100	49	78 50,542 competing apps Median installs: 350 Avg rating: 4.0	—	—	503 major competitor apps
image	70	100	46	74 27,956 competing apps Median installs: 450 Avg rating: 4.0	—	—	304 major competitor apps
using	66	100	53	84 114,639 competing apps Median installs: 450 Avg rating: 4.0	—	—	1,562 major competitor apps
delete	73	100	42	67 11,304 competing apps Median installs: 500 Avg rating: 4.0	—	—	116 major competitor apps
install	73	100	43	67 10,328 competing apps Median installs: 550 Avg rating: 3.9	—	—	171 major competitor apps
purchase	69	100	49	77 45,093 competing apps Median installs: 700 Avg rating: 4.2	—	—	880 major competitor apps
create	66	100	55	85 130,850 competing apps Median installs: 550 Avg rating: 4.1	—	—	2,321 major competitor apps
many	68	100	50	81 76,885 competing apps Median installs: 500 Avg rating: 4.1	—	—	1,358 major competitor apps
beautiful	69	100	48	77 42,915 competing apps Median installs: 650 Avg rating: 4.1	—	—	824 major competitor apps
pretty	72	100	37	58 2,979 competing apps Median installs: 700 Avg rating: 4.1	—	—	67 major competitor apps
varied	71	100	35	55 2,162 competing apps Median installs: 750 Avg rating: 4.1	—	—	57 major competitor apps
functions	73	100	42	67 11,457 competing apps Median installs: 350 Avg rating: 3.8	—	—	108 major competitor apps
decorate	72	100	42	62 5,388 competing apps Median installs: 1,150 Avg rating: 4.1	—	—	228 major competitor apps
backgrounds	72	100	40	61 4,961 competing apps Median installs: 800 Avg rating: 4.2	—	—	137 major competitor apps
two	70	100	46	75 31,403 competing apps Median installs: 450 Avg rating: 4.1	—	—	437 major competitor apps
saved	72	100	47	69 13,828 competing apps Median installs: 400 Avg rating: 4.0	—	—	193 major competitor apps
data	67	100	52	83 97,683 competing apps Median installs: 400 Avg rating: 4.0	—	—	1,018 major competitor apps
background	70	100	47	74 27,560 competing apps Median installs: 550 Avg rating: 4.0	—	—	448 major competitor apps

App Description

1. Pastel Friends is a relaxing game, in which you decorate adorable avatars and their backgrounds in pastel colors.

2. There are two modes : Decorate Avatar and Decorate Friends. The avatars you saved can be used in Decorate Friends mode.

3. There are varied functions such as Drag & Drop, Mirror & Change Layers, and many pretty animations!

4. Create your own avatar story by using many outfits, items, effects, speech bubbles and text!

5. Share your beautiful avatar and background image with your friends.

※ As the data is saved to your device, once you delete the game, all saved data will also be removed.

※ In-app purchase data is saved to the server, so you can restore data when you re-install the game.