Embark by Willis Towers Watson
ASO Keyword Dashboard
Tracking 55 keywords for Embark by Willis Towers Watson in Apple App Store
Embark by Willis Towers Watson tracks 55 keywords (1 keyword ranks; 54 need traction). Key metrics: 100% top-10 coverage, opportunity 51.6, difficulty 48.4, best rank 6.
Tracked keywords
55
1 ranked • 54 not ranking yet
Top 10 coverage
100%
Best rank 6 • Latest leader —
Avg opportunity
51.6
Top keyword: best
Avg difficulty
48.4
Lower scores indicate easier wins
Opportunity leaders
- 85.9
best
Opportunity: 59.0 • Difficulty: 59.6 • Rank —
Competitors: 1,398
- 91.1
new
Opportunity: 59.0 • Difficulty: 63.9 • Rank —
Competitors: 2,341
- 85.2
help
Opportunity: 59.0 • Difficulty: 61.1 • Rank —
Competitors: 1,236
- 83.4
take
Opportunity: 59.0 • Difficulty: 59.6 • Rank —
Competitors: 1,068
- 85.7
access
Opportunity: 59.0 • Difficulty: 63.2 • Rank —
Competitors: 1,388
Unranked opportunities
best
Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,398
new
Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
help
Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236
take
Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,068
access
Opportunity: 59.0 • Difficulty: 63.2 • Competitors: 1,388
High competition keywords
new
Total apps: 10,701 • Major competitors: 2,341
Latest rank: — • Difficulty: 63.9
best
Total apps: 6,283 • Major competitors: 1,398
Latest rank: — • Difficulty: 59.6
access
Total apps: 6,181 • Major competitors: 1,388
Latest rank: — • Difficulty: 63.2
help
Total apps: 5,873 • Major competitors: 1,236
Latest rank: — • Difficulty: 61.1
take
Total apps: 4,876 • Major competitors: 1,068
Latest rank: — • Difficulty: 59.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| embark | 58 | 100 | 44 | 64 676 competing apps Median installs: 267,112 Avg rating: 4.7 | 6 | 6 | 125 major competitor apps |
| best | 59 | 100 | 60 | 86 6,283 competing apps Median installs: 272,625 Avg rating: 4.6 | — | — | 1,398 major competitor apps |
| new | 59 | 100 | 64 | 91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6 | — | — | 2,341 major competitor apps |
| health | 58 | 100 | 51 | 71 1,361 competing apps Median installs: 248,675 Avg rating: 4.7 | — | — | 307 major competitor apps |
| notifications | 58 | 100 | 55 | 71 1,357 competing apps Median installs: 296,625 Avg rating: 4.7 | — | — | 332 major competitor apps |
| care | 58 | 100 | 49 | 70 1,236 competing apps Median installs: 259,912 Avg rating: 4.6 | — | — | 262 major competitor apps |
| place | 58 | 100 | 54 | 73 1,689 competing apps Median installs: 247,300 Avg rating: 4.6 | — | — | 371 major competitor apps |
| live | 58 | 100 | 61 | 77 2,652 competing apps Median installs: 287,738 Avg rating: 4.6 | — | — | 616 major competitor apps |
| date | 58 | 100 | 55 | 70 1,250 competing apps Median installs: 269,412 Avg rating: 4.7 | — | — | 274 major competitor apps |
| information | 58 | 100 | 57 | 78 2,704 competing apps Median installs: 252,888 Avg rating: 4.6 | — | — | 572 major competitor apps |
| everything | 58 | 100 | 59 | 75 1,989 competing apps Median installs: 280,025 Avg rating: 4.6 | — | — | 479 major competitor apps |
| file | 58 | 100 | 49 | 60 459 competing apps Median installs: 234,025 Avg rating: 4.6 | — | — | 86 major competitor apps |
| help | 59 | 100 | 61 | 85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6 | — | — | 1,236 major competitor apps |
| including | 58 | 100 | 62 | 81 3,880 competing apps Median installs: 285,400 Avg rating: 4.6 | — | — | 926 major competitor apps |
| take | 59 | 100 | 60 | 83 4,876 competing apps Median installs: 260,038 Avg rating: 4.6 | — | — | 1,068 major competitor apps |
| path | 58 | 100 | 42 | 60 440 competing apps Median installs: 256,650 Avg rating: 4.7 | — | — | 82 major competitor apps |
| access | 59 | 100 | 63 | 86 6,181 competing apps Median installs: 268,700 Avg rating: 4.6 | — | — | 1,388 major competitor apps |
| start | 58 | 100 | 59 | 82 4,261 competing apps Median installs: 258,025 Avg rating: 4.6 | — | — | 950 major competitor apps |
| provides | 58 | 100 | 49 | 74 1,846 competing apps Median installs: 221,075 Avg rating: 4.6 | — | — | 308 major competitor apps |
| part | 58 | 100 | 54 | 69 1,154 competing apps Median installs: 268,538 Avg rating: 4.6 | — | — | 247 major competitor apps |
| work | 58 | 100 | 53 | 75 2,084 competing apps Median installs: 265,425 Avg rating: 4.6 | — | — | 452 major competitor apps |
| personalized | 20 | 100 | 62 | 74 1,907 competing apps Median installs: 306,550 Avg rating: 4.7 | — | — | 503 major competitor apps |
| website | 58 | 100 | 42 | 59 415 competing apps Median installs: 230,275 Avg rating: 4.6 | — | — | 73 major competitor apps |
| full | 58 | 100 | 57 | 79 3,264 competing apps Median installs: 240,412 Avg rating: 4.6 | — | — | 629 major competitor apps |
| important | 58 | 100 | 52 | 70 1,244 competing apps Median installs: 231,362 Avg rating: 4.6 | — | — | 248 major competitor apps |
App Description
Embark opens the door to the information you care about most, including:
• Your benefits coverage
• Links to your insurer(s), including information about doctors and other providers
• Tips for maintaining your overall health and wellbeing
• Additional resources to help you understand and take full advantage of the benefits your employer provides
With Embark, you can modify your coverage and file claims (where available). You also can opt-in to notifications for important reminders as well as updates about new benefits offerings.
Embark puts everything in one place so you can stop jumping from website to website. Start on your personalized path to the benefits information that matters most to you and gives you the most from your employment experience.