Michigan Secure
ASO Keyword Dashboard
Tracking 49 keywords for Michigan Secure in Apple App Store
Michigan Secure tracks 49 keywords (no keywords rank yet; 49 need traction). Key metrics: opportunity 69.9, difficulty 42.9.
Tracked keywords
49
0 ranked • 49 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
69.9
Top keyword: messaging
Avg difficulty
42.9
Lower scores indicate easier wins
Opportunity leaders
- 67.6
messaging
Opportunity: 73.0 • Difficulty: 45.8 • Rank —
Competitors: 125
- 62.1
collecting
Opportunity: 73.0 • Difficulty: 39.3 • Rank —
Competitors: 117
- 63.0
mobile device
Opportunity: 73.0 • Difficulty: 40.6 • Rank —
Competitors: 109
- 65.5
links
Opportunity: 73.0 • Difficulty: 45.0 • Rank —
Competitors: 130
- 64.4
protection
Opportunity: 73.0 • Difficulty: 42.5 • Rank —
Competitors: 197
Unranked opportunities
messaging
Opportunity: 73.0 • Difficulty: 45.8 • Competitors: 125
collecting
Opportunity: 73.0 • Difficulty: 39.3 • Competitors: 117
mobile device
Opportunity: 73.0 • Difficulty: 40.6 • Competitors: 109
links
Opportunity: 73.0 • Difficulty: 45.0 • Competitors: 130
protection
Opportunity: 73.0 • Difficulty: 42.5 • Competitors: 197
High competition keywords
free
Total apps: 176,038 • Major competitors: 3,927
Latest rank: — • Difficulty: 55.7
download
Total apps: 142,010 • Major competitors: 2,062
Latest rank: — • Difficulty: 53.9
mobile
Total apps: 130,038 • Major competitors: 1,614
Latest rank: — • Difficulty: 53.2
information
Total apps: 121,651 • Major competitors: 1,140
Latest rank: — • Difficulty: 52.4
using
Total apps: 114,568 • Major competitors: 1,550
Latest rank: — • Difficulty: 53.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| free | 65 | 100 | 56 | 87 176,038 competing apps Median installs: 750 Avg rating: 4.1 | — | — | 3,927 major competitor apps |
| download | 66 | 100 | 54 | 86 142,010 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 2,062 major competitor apps |
| top | 69 | 100 | 50 | 78 46,654 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 1,074 major competitor apps |
| social media | 71 | 100 | 45 | 72 20,832 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 283 major competitor apps |
| messaging | 73 | 100 | 46 | 68 11,564 competing apps Median installs: 350 Avg rating: 4.2 | — | — | 125 major competitor apps |
| device | 68 | 100 | 50 | 79 54,537 competing apps Median installs: 500 Avg rating: 3.9 | — | — | 853 major competitor apps |
| information | 66 | 100 | 52 | 85 121,651 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 1,140 major competitor apps |
| secure | 69 | 100 | 50 | 78 51,465 competing apps Median installs: 600 Avg rating: 4.1 | — | — | 715 major competitor apps |
| people | 68 | 100 | 52 | 79 56,356 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 920 major competitor apps |
| protect | 72 | 100 | 44 | 70 16,562 competing apps Median installs: 800 Avg rating: 4.1 | — | — | 365 major competitor apps |
| using | 66 | 100 | 53 | 84 114,568 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 1,550 major competitor apps |
| life | 68 | 100 | 51 | 80 63,677 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 972 major competitor apps |
| call | 71 | 100 | 47 | 72 20,346 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 324 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,038 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 1,614 major competitor apps |
| never | 68 | 100 | 51 | 80 66,873 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 1,239 major competitor apps |
| michigan | 69 | 100 | 28 | 45 541 competing apps Median installs: 350 Avg rating: 4.2 | — | — | 7 major competitor apps |
| collecting | 73 | 100 | 39 | 62 5,454 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 117 major competitor apps |
| social | 68 | 100 | 50 | 79 60,037 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 896 major competitor apps |
| year | 72 | 100 | 45 | 71 19,256 competing apps Median installs: 600 Avg rating: 4.1 | — | — | 395 major competitor apps |
| devices | 71 | 100 | 48 | 73 24,451 competing apps Median installs: 500 Avg rating: 4.0 | — | — | 446 major competitor apps |
| safe | 70 | 100 | 49 | 74 28,115 competing apps Median installs: 600 Avg rating: 4.1 | — | — | 515 major competitor apps |
| possible | 71 | 100 | 45 | 72 21,920 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 274 major competitor apps |
| allowing | 71 | 100 | 44 | 73 24,214 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 205 major competitor apps |
| mobile device | 73 | 100 | 41 | 63 6,182 competing apps Median installs: 500 Avg rating: 3.9 | — | — | 109 major competitor apps |
| important | 69 | 100 | 49 | 78 49,111 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 521 major competitor apps |
App Description
Protect the important devices – and people – in your life with Michigan Secure. This is a free privacy-first, award-winning* mobile app provided by the State of Michigan for residents.
Michigan Secure helps protect your mobile device by:
- Allowing you to verify if links sent to you through text, email, a messaging app, or social media are safe or a possible phishing attempt.
- Alerting you of untrusted networks when using public Wi-Fi networks, vulnerable device configurations, and more.
Michigan Secure also helps protect your privacy by never sharing information or collecting messages, emails, call data, and other sensitive data.
Don't leave your mobile device unprotected. Download Michigan Secure for free today!
*StateScoop 50 2021 Top State IT Innovations of the Year