The MICHELIN Guide
ASO Keyword Dashboard
Tracking 96 keywords for The MICHELIN Guide in Apple App Store
The MICHELIN Guide tracks 96 keywords (3 keywords rank; 93 need traction). Key metrics: 33% top-10 coverage, opportunity 48.2, difficulty 50.5, best rank 2.
Tracked keywords
96
3 ranked • 93 not ranking yet
Top 10 coverage
33%
Best rank 2 • Latest leader —
Avg opportunity
48.2
Top keyword: free
Avg difficulty
50.5
Lower scores indicate easier wins
Opportunity leaders
- 89.9
free
Opportunity: 59.0 • Difficulty: 63.5 • Rank —
Competitors: 2,147
- 85.9
best
Opportunity: 59.0 • Difficulty: 59.6 • Rank —
Competitors: 1,398
- 91.1
new
Opportunity: 59.0 • Difficulty: 63.9 • Rank —
Competitors: 2,341
- 86.3
find
Opportunity: 59.0 • Difficulty: 63.8 • Rank —
Competitors: 1,481
- 88.7
time
Opportunity: 59.0 • Difficulty: 62.9 • Rank —
Competitors: 1,805
Unranked opportunities
free
Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
best
Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,398
new
Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
find
Opportunity: 59.0 • Difficulty: 63.8 • Competitors: 1,481
time
Opportunity: 59.0 • Difficulty: 62.9 • Competitors: 1,805
High competition keywords
new
Total apps: 10,701 • Major competitors: 2,341
Latest rank: — • Difficulty: 63.9
free
Total apps: 9,480 • Major competitors: 2,147
Latest rank: — • Difficulty: 63.5
time
Total apps: 8,391 • Major competitors: 1,805
Latest rank: — • Difficulty: 62.9
every
Total apps: 6,989 • Major competitors: 1,637
Latest rank: — • Difficulty: 62.5
find
Total apps: 6,521 • Major competitors: 1,481
Latest rank: — • Difficulty: 63.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| guide | 58 | 100 | 47 | 67 875 competing apps Median installs: 227,525 Avg rating: 4.7 | 2 | 2 | 161 major competitor apps |
| curated | 20 | 100 | 52 | 62 576 competing apps Median installs: 309,950 Avg rating: 4.6 | 63 | 63 | 159 major competitor apps |
| restaurant | 20 | 100 | 61 | 57 335 competing apps Median installs: 327,775 Avg rating: 4.7 | 150 | 150 | 88 major competitor apps |
| free | 59 | 100 | 63 | 90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6 | — | — | 2,147 major competitor apps |
| download | 58 | 100 | 60 | 83 4,537 competing apps Median installs: 266,225 Avg rating: 4.6 | — | — | 1,040 major competitor apps |
| best | 59 | 100 | 60 | 86 6,283 competing apps Median installs: 272,625 Avg rating: 4.6 | — | — | 1,398 major competitor apps |
| new | 59 | 100 | 64 | 91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6 | — | — | 2,341 major competitor apps |
| online | 58 | 100 | 59 | 79 2,997 competing apps Median installs: 268,100 Avg rating: 4.6 | — | — | 689 major competitor apps |
| adventure | 58 | 100 | 48 | 72 1,508 competing apps Median installs: 253,375 Avg rating: 4.6 | — | — | 284 major competitor apps |
| level | 58 | 100 | 54 | 78 2,734 competing apps Median installs: 274,625 Avg rating: 4.6 | — | — | 638 major competitor apps |
| travel | 58 | 100 | 55 | 68 1,034 competing apps Median installs: 263,950 Avg rating: 4.7 | — | — | 236 major competitor apps |
| share | 58 | 100 | 63 | 82 4,336 competing apps Median installs: 258,138 Avg rating: 4.6 | — | — | 916 major competitor apps |
| ready | 58 | 100 | 55 | 78 2,817 competing apps Median installs: 303,300 Avg rating: 4.6 | — | — | 704 major competitor apps |
| right | 58 | 100 | 63 | 81 3,793 competing apps Median installs: 282,075 Avg rating: 4.6 | — | — | 912 major competitor apps |
| via | 58 | 100 | 55 | 75 2,102 competing apps Median installs: 260,250 Avg rating: 4.6 | — | — | 427 major competitor apps |
| enhance | 58 | 100 | 47 | 69 1,161 competing apps Median installs: 244,700 Avg rating: 4.6 | — | — | 220 major competitor apps |
| everything | 58 | 100 | 59 | 75 1,989 competing apps Median installs: 280,025 Avg rating: 4.6 | — | — | 479 major competitor apps |
| aspect | 57 | 100 | 36 | 51 183 competing apps Median installs: 263,900 Avg rating: 4.7 | — | — | 40 major competitor apps |
| find | 59 | 100 | 64 | 86 6,521 competing apps Median installs: 264,850 Avg rating: 4.6 | — | — | 1,481 major competitor apps |
| hotel | 20 | 100 | 51 | 52 196 competing apps Median installs: 302,100 Avg rating: 4.7 | — | — | 54 major competitor apps |
| time | 59 | 100 | 63 | 89 8,391 competing apps Median installs: 259,600 Avg rating: 4.6 | — | — | 1,805 major competitor apps |
| available | 58 | 100 | 64 | 82 4,074 competing apps Median installs: 282,412 Avg rating: 4.6 | — | — | 979 major competitor apps |
| offer | 58 | 100 | 55 | 72 1,560 competing apps Median installs: 266,562 Avg rating: 4.6 | — | — | 352 major competitor apps |
| takeaway | 0 | 56 | 23 | 20 7 competing apps Median installs: 606,550 Avg rating: 4.8 | — | — | 3 major competitor apps |
| help | 59 | 100 | 61 | 85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6 | — | — | 1,236 major competitor apps |
App Description
The MICHELIN Guide app is a milestone. It marks the first time in history that the entire global guide — every restaurant in every location — is all together, all in one place. The app also includes the new and improved MICHELIN Guide hotel selection. Now you can instantly book the world’s most unique and exciting hotels, each one chosen for their extraordinary style, service, and personality.
The MICHELIN Guide app makes it easier than ever to plan your next adventure or enhance your current one. Use it to quickly find and reserve restaurants and hotels near you or in a future destination; create and share lists of all your favorite places; or trial our “Plus” membership and receive free VIP upgrades and amenities at participating hotels.
Need concierge-level care? Our expert travel specialists are waiting just a click away, available to assist with any aspect of your trip. They’re real people, ready to help you go places.
So get going. Find great restaurants in each MICHELIN Guide city. Book amazing hotels wherever you find yourself. Download the app today.
Here’s everything you can do on the MICHELIN Guide app:
• Search all MICHELIN Guide restaurants near you or by location
• Create and share lists of your favorite hotels and restaurants
• Filter by restaurants that offer takeaway or online reservations
• Get a table via Resy, Open Table, TheFork, and others (where available)
• Instantly book thousands of incredible hotels in over 130 countries
• Sign up for Plus and get VIP privileges at over a thousand hotels
• Filter hotels by amenity, style, sustainability, Plus privileges, and more
• Quickly discover restaurants and hotels near you or in a future destination
• Get dedicated expert assistance before, during, and after your trip
Stay in amazing places. Eat unforgettable meals. Take the MICHELIN Guide app wherever you go.