UMANG India
ASO Keyword Dashboard
Tracking 106 keywords for UMANG India in Apple App Store
UMANG India tracks 106 keywords (no keywords rank yet; 106 need traction). Key metrics: opportunity 69.7, difficulty 39.6.
Tracked keywords
106
0 ranked • 106 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
69.7
Top keyword: strategy
Avg difficulty
39.6
Lower scores indicate easier wins
Opportunity leaders
- 68.5
strategy
Opportunity: 73.0 • Difficulty: 41.5 • Rank —
Competitors: 208
- 66.3
age
Opportunity: 73.0 • Difficulty: 40.2 • Rank —
Competitors: 101
- 64.6
easy access
Opportunity: 73.0 • Difficulty: 39.0 • Rank —
Competitors: 39
- 66.7
install
Opportunity: 73.0 • Difficulty: 40.4 • Rank —
Competitors: 81
- 66.0
format
Opportunity: 73.0 • Difficulty: 39.7 • Rank —
Competitors: 41
Unranked opportunities
strategy
Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 208
age
Opportunity: 73.0 • Difficulty: 40.2 • Competitors: 101
easy access
Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 39
install
Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 81
format
Opportunity: 73.0 • Difficulty: 39.7 • Competitors: 41
High competition keywords
time
Total apps: 193,693 • Major competitors: 1,544
Latest rank: — • Difficulty: 53.5
new
Total apps: 185,407 • Major competitors: 2,043
Latest rank: — • Difficulty: 53.4
make
Total apps: 161,903 • Major competitors: 1,546
Latest rank: — • Difficulty: 52.8
access
Total apps: 159,395 • Major competitors: 1,337
Latest rank: — • Difficulty: 52.8
easy
Total apps: 143,944 • Major competitors: 1,074
Latest rank: — • Difficulty: 52.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| new | 65 | 100 | 53 | 88 185,407 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 2,043 major competitor apps |
| offline | 69 | 100 | 46 | 76 35,757 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 319 major competitor apps |
| online | 68 | 100 | 49 | 81 66,727 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 675 major competitor apps |
| strategy | 73 | 100 | 42 | 68 12,170 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 208 major competitor apps |
| single | 69 | 100 | 46 | 76 36,275 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 306 major competitor apps |
| easy | 65 | 100 | 52 | 86 143,944 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,074 major competitor apps |
| make | 65 | 100 | 53 | 87 161,903 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,546 major competitor apps |
| better | 69 | 100 | 47 | 78 42,281 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 386 major competitor apps |
| digital | 69 | 100 | 47 | 78 45,148 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 332 major competitor apps |
| information | 66 | 100 | 51 | 85 110,448 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 537 major competitor apps |
| designed | 66 | 100 | 51 | 85 116,564 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 543 major competitor apps |
| needs | 70 | 100 | 45 | 74 26,399 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 160 major competitor apps |
| profile | 72 | 100 | 43 | 71 17,159 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 145 major competitor apps |
| secure | 69 | 100 | 47 | 78 42,386 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 339 major competitor apps |
| age | 73 | 100 | 40 | 66 9,003 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 101 major competitor apps |
| service | 68 | 100 | 48 | 79 54,126 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 385 major competitor apps |
| time | 65 | 100 | 54 | 89 193,693 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,544 major competitor apps |
| available | 67 | 100 | 50 | 83 87,674 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 944 major competitor apps |
| offer | 70 | 100 | 46 | 75 31,382 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 354 major competitor apps |
| mobile | 66 | 100 | 51 | 85 117,282 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 771 major competitor apps |
| provide | 68 | 100 | 48 | 80 56,654 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 255 major competitor apps |
| added | 71 | 100 | 44 | 72 20,180 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 222 major competitor apps |
| multiple | 68 | 100 | 49 | 81 66,170 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 556 major competitor apps |
| including | 68 | 100 | 49 | 81 69,233 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 744 major competitor apps |
| easy access | 73 | 100 | 39 | 65 7,177 competing apps Median installs: 25 Avg rating: 4.1 | — | — | 39 major competitor apps |
App Description
It is an evolving platform designed for citizens of India to offer them access to the pan-India e-Gov services from the Central, State, Local Bodies, and Agencies of government on app, web, SMS, and IVR channels.
Key Features:
- Unified Platform: It brings together all government departments and their services on a single platform to provide better and easier services to citizens.
- Mobile First Strategy: It aligns all government services with the mobile first strategy to leverage mobile adoption trends.
- Integration with Digital India Services: It provides seamless integration with other Digital India Services like Aadhaar, DigiLocker, and PayGov. Any new such service will automatically be integrated with the platform.
- Uniform Experience: It is designed to enable citizens to discover, download, access, and use all government services easily.
- Secure and Scalable: It supports Aadhaar-based and other authentication mechanisms for service access. The sensitive profile data is saved in an encrypted format and no one can view this information.
Key Services:
UMANG provides easy access to a plethora of Indian government services ranging from – Healthcare, Finance, Education, Housing, Energy, Agriculture, Transport to even Utility and Employment and Skills.
Key Benefits for Citizens:
- Single-Point Ubiquitous Access: All government services are available for citizens on a unified platform for easy access through multiple online and offline channels (SMS, email, app, and web).
- More for Less: Only a single mobile app needs to be installed instead of each app of each department.
- Convenience: Citizens do not even need to install or update the app again to avail government services if more services are added to the platform.
- Saving of Time and Money: Citizens can anytime and anywhere avail these services through their mobile phones, desktops, and laptops without any need for visiting the department office and standing in queues.
- Uniform Experience: All the government services including payment-based t