Mary Kay® App

Developer: Mary Kay Inc.

Category: Shopping

~1.3M - 2.5M

25.3K ratings

ASO Keyword Dashboard

Tracking 50 keywords for Mary Kay® App in Apple App Store

Developer: Mary Kay Inc. Category: shopping Rating: 4.9

Mary Kay® App tracks 50 keywords (no keywords rank yet; 50 need traction). Key metrics: opportunity 41.6, difficulty 50.4.

Tracked keywords

0 ranked • 50 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

41.6

Top keyword: enjoy

Avg difficulty

50.4

Lower scores indicate easier wins

Opportunity leaders

enjoy

Opportunity: 59.0 • Difficulty: 60.4 • Rank —

Competitors: 1,198
84.3
help

Opportunity: 59.0 • Difficulty: 61.1 • Rank —

Competitors: 1,236
85.2
create

Opportunity: 59.0 • Difficulty: 60.6 • Rank —

Competitors: 1,155
84.7
unique

Opportunity: 59.0 • Difficulty: 57.5 • Rank —

Competitors: 1,009
83.2
notifications

Opportunity: 58.0 • Difficulty: 55.3 • Rank —

Competitors: 332
70.8

Unranked opportunities

enjoy

Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,198
help

Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236
create

Opportunity: 59.0 • Difficulty: 60.6 • Competitors: 1,155
unique

Opportunity: 59.0 • Difficulty: 57.5 • Competitors: 1,009
notifications

Opportunity: 58.0 • Difficulty: 55.3 • Competitors: 332

High competition keywords

help

Total apps: 5,873 • Major competitors: 1,236

Latest rank: — • Difficulty: 61.1
create

Total apps: 5,537 • Major competitors: 1,155

Latest rank: — • Difficulty: 60.6
enjoy

Total apps: 5,338 • Major competitors: 1,198

Latest rank: — • Difficulty: 60.4
unique

Total apps: 4,782 • Major competitors: 1,009

Latest rank: — • Difficulty: 57.5
share

Total apps: 4,336 • Major competitors: 916

Latest rank: — • Difficulty: 62.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
shopping	20	100	62	66 792 competing apps Median installs: 328,762 Avg rating: 4.7	—	—	246 major competitor apps
notifications	58	100	55	71 1,357 competing apps Median installs: 296,625 Avg rating: 4.7	—	—	332 major competitor apps
share	58	100	63	82 4,336 competing apps Median installs: 258,138 Avg rating: 4.6	—	—	916 major competitor apps
right	58	100	63	81 3,793 competing apps Median installs: 282,075 Avg rating: 4.6	—	—	912 major competitor apps
enjoy	59	100	60	84 5,338 competing apps Median installs: 274,600 Avg rating: 4.6	—	—	1,198 major competitor apps
order	20	100	61	73 1,756 competing apps Median installs: 288,212 Avg rating: 4.7	—	—	456 major competitor apps
place	58	100	54	73 1,689 competing apps Median installs: 247,300 Avg rating: 4.6	—	—	371 major competitor apps
product	20	100	49	64 654 competing apps Median installs: 282,388 Avg rating: 4.6	—	—	170 major competitor apps
profile	58	100	59	63 624 competing apps Median installs: 303,488 Avg rating: 4.6	—	—	154 major competitor apps
list	58	100	52	70 1,187 competing apps Median installs: 244,150 Avg rating: 4.6	—	—	251 major competitor apps
immediately	57	100	40	56 304 competing apps Median installs: 263,212 Avg rating: 4.6	—	—	59 major competitor apps
service	58	100	54	75 2,023 competing apps Median installs: 255,675 Avg rating: 4.6	—	—	419 major competitor apps
connect	20	100	58	75 2,048 competing apps Median installs: 297,762 Avg rating: 4.6	—	—	515 major competitor apps
help	59	100	61	85 5,873 competing apps Median installs: 257,100 Avg rating: 4.6	—	—	1,236 major competitor apps
push	58	100	49	68 989 competing apps Median installs: 262,075 Avg rating: 4.7	—	—	221 major competitor apps
push notifications	20	100	46	59 386 competing apps Median installs: 366,262 Avg rating: 4.7	—	—	108 major competitor apps
search	58	100	62	75 2,154 competing apps Median installs: 273,038 Avg rating: 4.6	—	—	531 major competitor apps
beauty	58	100	52	60 436 competing apps Median installs: 261,800 Avg rating: 4.6	—	—	100 major competitor apps
products	20	100	58	67 928 competing apps Median installs: 325,375 Avg rating: 4.7	—	—	263 major competitor apps
favorite	20	100	64	82 4,162 competing apps Median installs: 297,838 Avg rating: 4.6	—	—	1,049 major competitor apps
create	59	100	61	85 5,537 competing apps Median installs: 251,325 Avg rating: 4.6	—	—	1,155 major competitor apps
easier	58	100	54	69 1,156 competing apps Median installs: 247,275 Avg rating: 4.7	—	—	271 major competitor apps
want	58	100	58	82 4,034 competing apps Median installs: 255,375 Avg rating: 4.6	—	—	840 major competitor apps
always	58	100	56	78 2,705 competing apps Median installs: 275,550 Avg rating: 4.6	—	—	630 major competitor apps
know	58	100	60	78 2,679 competing apps Median installs: 276,750 Avg rating: 4.6	—	—	627 major competitor apps

App Description

Shopping for Mary Kay products is easier than ever before! With the Mary Kay® App you can shop for your favorite products and place orders with your Independent Beauty Consultant right from your phone. Don’t have one? The app can help with that too!

Fill out your Beauty Profile and immediately get personalized product recommendations.

Build your own customized order of application based on the products you want to use.

Create a wish list of your favorite Mary Kay products and share with family and friends.

Opt-in to push notifications and always be in the know with the latest and greatest product news.

Key Features
• Search for your Independent Beauty Consultant by name and state.
• Connect with her and order from your device.
• Enjoy personalized service and beauty advice.
• Receive product recommendations based on your Beauty Profile.
• Create your own unique order of application based on products you select.
• Create and share wish lists.