Mary Kay® App

Developer: Mary Kay Inc.

Category: Shopping

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1.3M installs

25.3K ratings

9.7K monthly active users

Revenue not available

ASO Keyword Dashboard

Tracking 50 keywords for Mary Kay® App in Apple App Store

Developer: Mary Kay Inc. Category: shopping Rating: 4.9

Mary Kay® App tracks 50 keywords (no keywords rank yet; 50 need traction). Key metrics: opportunity 69.4, difficulty 44.9.

Tracked keywords

0 ranked • 50 not ranking yet

Top 10 coverage

—

Best rank — • Latest leader —

Avg opportunity

69.4

Top keyword: immediately

Avg difficulty

44.9

Lower scores indicate easier wins

Opportunity leaders

immediately

Opportunity: 73.0 • Difficulty: 39.9 • Rank —

Competitors: 159
64.5
push notifications

Opportunity: 73.0 • Difficulty: 41.5 • Rank —

Competitors: 212
65.8
beauty

Opportunity: 73.0 • Difficulty: 44.9 • Rank —

Competitors: 299
66.9
independent

Opportunity: 73.0 • Difficulty: 40.4 • Rank —

Competitors: 131
65.1
wish

Opportunity: 73.0 • Difficulty: 42.2 • Rank —

Competitors: 237
66.7

Unranked opportunities

immediately

Opportunity: 73.0 • Difficulty: 39.9 • Competitors: 159
push notifications

Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 212
beauty

Opportunity: 73.0 • Difficulty: 44.9 • Competitors: 299
independent

Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 131
wish

Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 237

High competition keywords

help

Total apps: 162,304 • Major competitors: 3,373

Latest rank: — • Difficulty: 54.5
create

Total apps: 130,957 • Major competitors: 3,371

Latest rank: — • Difficulty: 54.1
share

Total apps: 123,298 • Major competitors: 2,554

Latest rank: — • Difficulty: 54.2
enjoy

Total apps: 111,243 • Major competitors: 3,264

Latest rank: — • Difficulty: 53.4
right

Total apps: 90,072 • Major competitors: 2,209

Latest rank: — • Difficulty: 52.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
shopping	71	100	48	71 19,945 competing apps Median installs: 300 Avg rating: 4.3	—	—	523 major competitor apps
notifications	69	100	49	78 47,927 competing apps Median installs: 300 Avg rating: 4.3	—	—	812 major competitor apps
share	66	100	54	85 123,298 competing apps Median installs: 350 Avg rating: 4.2	—	—	2,554 major competitor apps
right	67	100	53	82 90,072 competing apps Median installs: 400 Avg rating: 4.2	—	—	2,209 major competitor apps
enjoy	66	100	53	84 111,243 competing apps Median installs: 550 Avg rating: 4.2	—	—	3,264 major competitor apps
order	68	100	51	80 66,477 competing apps Median installs: 350 Avg rating: 4.3	—	—	1,037 major competitor apps
place	69	100	49	78 51,158 competing apps Median installs: 400 Avg rating: 4.3	—	—	991 major competitor apps
product	71	100	46	73 25,705 competing apps Median installs: 300 Avg rating: 4.1	—	—	412 major competitor apps
profile	71	100	47	71 19,969 competing apps Median installs: 300 Avg rating: 4.2	—	—	400 major competitor apps
list	69	100	48	77 43,634 competing apps Median installs: 300 Avg rating: 4.1	—	—	670 major competitor apps
immediately	73	100	40	64 7,558 competing apps Median installs: 400 Avg rating: 4.1	—	—	159 major competitor apps
service	68	100	50	80 61,223 competing apps Median installs: 300 Avg rating: 4.1	—	—	1,170 major competitor apps
connect	68	100	51	80 67,379 competing apps Median installs: 300 Avg rating: 4.3	—	—	1,261 major competitor apps
help	65	100	55	87 162,304 competing apps Median installs: 400 Avg rating: 4.2	—	—	3,373 major competitor apps
push	70	100	47	76 35,985 competing apps Median installs: 300 Avg rating: 4.4	—	—	556 major competitor apps
push notifications	73	100	41	66 9,076 competing apps Median installs: 300 Avg rating: 4.2	—	—	212 major competitor apps
search	68	100	52	80 61,743 competing apps Median installs: 450 Avg rating: 4.1	—	—	1,304 major competitor apps
beauty	73	100	45	67 10,624 competing apps Median installs: 400 Avg rating: 4.2	—	—	299 major competitor apps
products	71	100	48	73 24,638 competing apps Median installs: 300 Avg rating: 4.1	—	—	519 major competitor apps
favorite	68	100	54	81 76,938 competing apps Median installs: 550 Avg rating: 4.3	—	—	2,382 major competitor apps
create	66	100	54	85 130,957 competing apps Median installs: 450 Avg rating: 4.2	—	—	3,371 major competitor apps
easier	71	100	46	73 22,947 competing apps Median installs: 500 Avg rating: 4.2	—	—	560 major competitor apps
want	67	100	51	82 83,144 competing apps Median installs: 500 Avg rating: 4.1	—	—	2,027 major competitor apps
always	69	100	50	78 52,358 competing apps Median installs: 450 Avg rating: 4.2	—	—	1,401 major competitor apps
know	68	100	51	80 65,341 competing apps Median installs: 450 Avg rating: 4.2	—	—	1,533 major competitor apps

App Description

Shopping for Mary Kay products is easier than ever before! With the Mary Kay® App you can shop for your favorite products and place orders with your Independent Beauty Consultant right from your phone. Don’t have one? The app can help with that too!

Fill out your Beauty Profile and immediately get personalized product recommendations.

Build your own customized order of application based on the products you want to use.

Create a wish list of your favorite Mary Kay products and share with family and friends.

Opt-in to push notifications and always be in the know with the latest and greatest product news.

Key Features
• Search for your Independent Beauty Consultant by name and state.
• Connect with her and order from your device.
• Enjoy personalized service and beauty advice.
• Receive product recommendations based on your Beauty Profile.
• Create your own unique order of application based on products you select.
• Create and share wish lists.