Mary Kay® App

~1.3M - 2.5M
25.3K ratings
Mary Kay® App icon

ASO Keyword Dashboard

Tracking 50 keywords for Mary Kay® App in Apple App Store

Developer: Mary Kay Inc. Category: shopping Rating: 4.9

Mary Kay® App tracks 50 keywords (no keywords rank yet; 50 need traction). Key metrics: opportunity 69.4, difficulty 42.6.

Tracked keywords

50

0  ranked •  50  not ranking yet

Top 10 coverage

Best rank — • Latest leader —

Avg opportunity

69.4

Top keyword: immediately

Avg difficulty

42.6

Lower scores indicate easier wins

Opportunity leaders

  • immediately

    Opportunity: 73.0 • Difficulty: 39.3 • Rank —

    Competitors: 64

    65.0
  • push notifications

    Opportunity: 73.0 • Difficulty: 40.3 • Rank —

    Competitors: 110

    66.3
  • beauty

    Opportunity: 73.0 • Difficulty: 40.9 • Rank —

    Competitors: 123

    66.7
  • independent

    Opportunity: 73.0 • Difficulty: 39.2 • Rank —

    Competitors: 55

    64.8
  • wish

    Opportunity: 73.0 • Difficulty: 40.5 • Rank —

    Competitors: 113

    66.6

Unranked opportunities

  • immediately

    Opportunity: 73.0 • Difficulty: 39.3 • Competitors: 64

  • push notifications

    Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 110

  • beauty

    Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 123

  • independent

    Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 55

  • wish

    Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 113

High competition keywords

  • help

    Total apps: 149,551 • Major competitors: 1,511

    Latest rank: — • Difficulty: 52.5

  • create

    Total apps: 118,613 • Major competitors: 1,432

    Latest rank: — • Difficulty: 51.6

  • share

    Total apps: 113,252 • Major competitors: 1,120

    Latest rank: — • Difficulty: 51.5

  • enjoy

    Total apps: 101,410 • Major competitors: 1,449

    Latest rank: — • Difficulty: 50.9

  • want

    Total apps: 84,070 • Major competitors: 883

    Latest rank: — • Difficulty: 49.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
shopping721004471

17,564 competing apps

Median installs: 75

Avg rating: 4.3

274

major competitor apps

notifications691004778

43,078 competing apps

Median installs: 100

Avg rating: 4.3

401

major competitor apps

share661005185

113,252 competing apps

Median installs: 125

Avg rating: 4.2

1,120

major competitor apps

right671005082

82,914 competing apps

Median installs: 125

Avg rating: 4.2

1,072

major competitor apps

enjoy661005184

101,410 competing apps

Median installs: 125

Avg rating: 4.2

1,449

major competitor apps

order681004980

60,031 competing apps

Median installs: 75

Avg rating: 4.3

523

major competitor apps

place691004778

46,859 competing apps

Median installs: 100

Avg rating: 4.3

439

major competitor apps

product711004473

22,916 competing apps

Median installs: 50

Avg rating: 4.1

203

major competitor apps

profile721004471

17,689 competing apps

Median installs: 100

Avg rating: 4.2

180

major competitor apps

list691004777

40,486 competing apps

Median installs: 75

Avg rating: 4.1

285

major competitor apps

immediately731003965

7,616 competing apps

Median installs: 100

Avg rating: 4.1

64

major competitor apps

service681004879

54,994 competing apps

Median installs: 75

Avg rating: 4.1

491

major competitor apps

connect681004980

60,387 competing apps

Median installs: 100

Avg rating: 4.3

618

major competitor apps

help651005387

149,551 competing apps

Median installs: 100

Avg rating: 4.2

1,511

major competitor apps

push701004676

32,888 competing apps

Median installs: 100

Avg rating: 4.4

261

major competitor apps

push notifications731004066

9,157 competing apps

Median installs: 100

Avg rating: 4.2

110

major competitor apps

search681004980

56,708 competing apps

Median installs: 125

Avg rating: 4.1

630

major competitor apps

beauty731004167

9,653 competing apps

Median installs: 100

Avg rating: 4.2

123

major competitor apps

products711004574

24,797 competing apps

Median installs: 50

Avg rating: 4.1

270

major competitor apps

favorite681005081

71,402 competing apps

Median installs: 175

Avg rating: 4.3

1,169

major competitor apps

create661005285

118,613 competing apps

Median installs: 125

Avg rating: 4.2

1,432

major competitor apps

easier711004473

23,195 competing apps

Median installs: 125

Avg rating: 4.2

282

major competitor apps

want671005082

84,070 competing apps

Median installs: 150

Avg rating: 4.1

883

major competitor apps

always681004879

53,039 competing apps

Median installs: 125

Avg rating: 4.2

637

major competitor apps

know681004980

60,256 competing apps

Median installs: 125

Avg rating: 4.2

739

major competitor apps

50 keywords
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App Description

Shopping for Mary Kay products is easier than ever before! With the Mary Kay® App you can shop for your favorite products and place orders with your Independent Beauty Consultant right from your phone. Don’t have one? The app can help with that too!

Fill out your Beauty Profile and immediately get personalized product recommendations.

Build your own customized order of application based on the products you want to use.

Create a wish list of your favorite Mary Kay products and share with family and friends.

Opt-in to push notifications and always be in the know with the latest and greatest product news.

Key Features
• Search for your Independent Beauty Consultant by name and state.
• Connect with her and order from your device.
• Enjoy personalized service and beauty advice.
• Receive product recommendations based on your Beauty Profile.
• Create your own unique order of application based on products you select.
• Create and share wish lists.