Spruce – Mobile banking

208.3K installs
4.2K ratings
53.7K monthly active users
Revenue not available
Install Trends
Weekly +1.9K
Trending
Monthly +5.6K
Trending
Spruce – Mobile banking icon

ASO Keyword Dashboard

Tracking 141 keywords for Spruce – Mobile banking in Apple App Store

Developer: HRB Tax Group, Inc. Category: finance Rating: 4.51

Spruce – Mobile banking tracks 141 keywords (9 keywords rank; 132 need traction). Key metrics: 11% top-10 coverage, opportunity 70.1, difficulty 42.8, best rank 8.

Tracked keywords

141

9  ranked •  132  not ranking yet

Top 10 coverage

11%

Best rank 8 • Latest leader 120

Avg opportunity

70.1

Top keyword: accounts

Avg difficulty

42.8

Lower scores indicate easier wins

Opportunity leaders

  • accounts

    Opportunity: 73.0 • Difficulty: 46.9 • Rank 120

    Competitors: 301

    68.1
  • navigation

    Opportunity: 73.0 • Difficulty: 43.7 • Rank —

    Competitors: 123

    68.2
  • interest

    Opportunity: 73.0 • Difficulty: 43.9 • Rank —

    Competitors: 155

    67.0
  • password

    Opportunity: 73.0 • Difficulty: 41.7 • Rank —

    Competitors: 162

    66.3
  • spending

    Opportunity: 73.0 • Difficulty: 41.0 • Rank —

    Competitors: 160

    64.4

Unranked opportunities

  • navigation

    Opportunity: 73.0 • Difficulty: 43.7 • Competitors: 123

  • interest

    Opportunity: 73.0 • Difficulty: 43.9 • Competitors: 155

  • password

    Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 162

  • spending

    Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 160

  • term

    Opportunity: 73.0 • Difficulty: 42.9 • Competitors: 171

High competition keywords

  • help

    Total apps: 162,255 • Major competitors: 2,471

    Latest rank: — • Difficulty: 54.9

  • make

    Total apps: 158,818 • Major competitors: 2,922

    Latest rank: — • Difficulty: 54.6

  • download

    Total apps: 142,010 • Major competitors: 2,062

    Latest rank: — • Difficulty: 53.9

  • create

    Total apps: 130,860 • Major competitors: 2,323

    Latest rank: — • Difficulty: 54.5

  • mobile

    Total apps: 130,038 • Major competitors: 1,614

    Latest rank: 150 • Difficulty: 53.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
question bank701003049

937 competing apps

Median installs: 300

Avg rating: 4.2

88

1

major competitor apps

account671005382

87,069 competing apps

Median installs: 950

Avg rating: 4.1

3329

2,137

major competitor apps

bank account711004154

1,778 competing apps

Median installs: 1,000

Avg rating: 4.0

4949

57

major competitor apps

financial711004672

20,796 competing apps

Median installs: 500

Avg rating: 4.2

6257

322

major competitor apps

accounting711003556

2,345 competing apps

Median installs: 300

Avg rating: 4.0

8686

19

major competitor apps

accounts731004768

12,503 competing apps

Median installs: 1,350

Avg rating: 4.2

120120

301

major competitor apps

mobile661005385

130,038 competing apps

Median installs: 400

Avg rating: 4.0

150140

1,614

major competitor apps

ch711003254

1,671 competing apps

Median installs: 300

Avg rating: 4.0

148148

13

major competitor apps

finance721003860

4,029 competing apps

Median installs: 450

Avg rating: 4.1

211209

70

major competitor apps

download661005486

142,010 competing apps

Median installs: 400

Avg rating: 4.1

2,062

major competitor apps

card701004976

35,667 competing apps

Median installs: 800

Avg rating: 4.1

933

major competitor apps

budgeting711003653

1,484 competing apps

Median installs: 350

Avg rating: 4.2

28

major competitor apps

navigation731004468

12,622 competing apps

Median installs: 400

Avg rating: 4.0

123

major competitor apps

change691004877

40,805 competing apps

Median installs: 600

Avg rating: 4.0

780

major competitor apps

enjoy661005484

111,210 competing apps

Median installs: 650

Avg rating: 4.1

2,363

major competitor apps

member721004469

14,720 competing apps

Median installs: 426

Avg rating: 4.1

286

major competitor apps

make651005586

158,818 competing apps

Median installs: 450

Avg rating: 4.1

2,922

major competitor apps

better691004877

41,425 competing apps

Median installs: 450

Avg rating: 4.1

708

major competitor apps

care701004775

32,581 competing apps

Median installs: 450

Avg rating: 4.1

526

major competitor apps

learn671005281

78,855 competing apps

Median installs: 450

Avg rating: 4.1

1,090

major competitor apps

digital691004978

52,257 competing apps

Median installs: 450

Avg rating: 4.1

718

major competitor apps

interest731004467

10,759 competing apps

Median installs: 350

Avg rating: 4.0

155

major competitor apps

design691004877

40,739 competing apps

Median installs: 525

Avg rating: 4.1

678

major competitor apps

simply691004877

44,417 competing apps

Median installs: 450

Avg rating: 4.1

593

major competitor apps

save671005383

93,521 competing apps

Median installs: 650

Avg rating: 4.1

1,629

major competitor apps

141 keywords
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App Description

Spruce is a mobile banking app that offers easy-to-use financial tools to help you manage your money. Take care of your daily finances with a Spruce Spending account while budgeting for long-term goals with a Spruce Savings account. Whatever your financial goals, the Spruce digital banking app is here to help you build a better relationship with your money.

Be sure to check out high-yield savings! Opt in to earn 3.50% APY* on your Spruce Savings account.

Find convenience with your Spruce accounts where you can easily manage your finances, transfer money, and deposit checks in the app‡.

You can also enjoy these Spruce account benefits:
No sign-up fees
No monthly fees
No minimum balance requirements
No credit check

Set financial goals and save money the smart way! You don’t have to sacrifice what you love to save—set a Saving Goal in the Spruce app and use automated deposits to make it easier to reach your goal. Then, opt in to make your money work even harder for you with 3.50% APY*.

Sit back and let Spruce categorize your transactions, then use Watchlist to keep an eye on categories that matter most. Watchlist helps you keep track of spending and lets you set monthly income goals to help you stay ahead.

QUICK START TIPS
1. Download the Spruce mobile banking app.
2. Create a super secure password with at least 8 characters.
3. Sign up for your Spruce Spending and Savings accounts.
4. Explore the Spruce navigation menu:
---My Life. See a snapshot of your balances and recent transactions.
---Spending. Review your debit and deposit transactions.
---Move Money. Move money between accounts.
---Saving. Create Saving Goals, turn on Round Ups, and opt in to earn 3.50% APY*.
---Credit. Check your credit score and learn more about improving your credit.

DISCLAIMERS

Spruce fintech platform is built by H&R Block, which is not a bank. Spruce℠ Spending and Savings Accounts are established at, and debit card issued by, Pathward®, N.A., Member FDIC, pursuant to license by Mastercard®. Mastercard and the circles design are registered trademarks of Mastercard International Incorporated.

* The Annual Percentage Yield (APY) is accurate as of 1/23/2025. This rate is variable and can change without notice. Fees may reduce earnings. To start earning interest on your Spruce Savings Account, simply opt in through the Spruce app or at sprucemoney.com.

∞ Funds a