MONOPOLY GO!

Developer: Scopely, Inc.

Category: Games

~172.7M - 345.4M

3.5M ratings

~159M (installs week)

~2.3M (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 134 keywords for MONOPOLY GO! in Apple App Store

Developer: Scopely, Inc. Category: games Rating: 4.8

MONOPOLY GO! tracks 134 keywords (7 keywords rank; 127 need traction). Key metrics: 14% top-10 coverage, opportunity 45.9, difficulty 48.8, best rank 10.

Tracked keywords

134

7 ranked • 127 not ranking yet

Top 10 coverage

14%

Best rank 10 • Latest leader —

Avg opportunity

45.9

Top keyword: free

Avg difficulty

48.8

Lower scores indicate easier wins

Opportunity leaders

free

Opportunity: 59.0 • Difficulty: 63.5 • Rank —

Competitors: 2,147
89.9
play

Opportunity: 59.0 • Difficulty: 57.2 • Rank —

Competitors: 1,269
85.4
fun

Opportunity: 59.0 • Difficulty: 58.2 • Rank —

Competitors: 1,147
83.8
new

Opportunity: 59.0 • Difficulty: 63.9 • Rank —

Competitors: 2,341
91.1
enjoy

Opportunity: 59.0 • Difficulty: 60.4 • Rank —

Competitors: 1,198
84.3

Unranked opportunities

free

Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
play

Opportunity: 59.0 • Difficulty: 57.2 • Competitors: 1,269
fun

Opportunity: 59.0 • Difficulty: 58.2 • Competitors: 1,147
new

Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
enjoy

Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,198

High competition keywords

new

Total apps: 10,701 • Major competitors: 2,341

Latest rank: — • Difficulty: 63.9
free

Total apps: 9,480 • Major competitors: 2,147

Latest rank: — • Difficulty: 63.5
like

Total apps: 7,508 • Major competitors: 1,767

Latest rank: — • Difficulty: 63.2
every

Total apps: 6,989 • Major competitors: 1,637

Latest rank: — • Difficulty: 62.5
play

Total apps: 5,992 • Major competitors: 1,269

Latest rank: — • Difficulty: 57.2

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
go	58	100	59	79 3,005 competing apps Median installs: 276,925 Avg rating: 4.6	10	10	709 major competitor apps
games	58	100	54	81 3,651 competing apps Median installs: 267,775 Avg rating: 4.6	37	37	798 major competitor apps
popular	58	100	55	73 1,696 competing apps Median installs: 272,225 Avg rating: 4.6	184	168	386 major competitor apps
build	58	100	55	78 2,821 competing apps Median installs: 262,700 Avg rating: 4.6	183	183	600 major competitor apps
recent	58	100	59	60 456 competing apps Median installs: 244,988 Avg rating: 4.7	211	211	98 major competitor apps
strategy	58	100	46	67 937 competing apps Median installs: 252,800 Avg rating: 4.6	232	232	197 major competitor apps
cool	58	100	47	68 1,040 competing apps Median installs: 275,238 Avg rating: 4.6	235	235	231 major competitor apps
free	59	100	63	90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6	—	—	2,147 major competitor apps
play	59	100	57	85 5,992 competing apps Median installs: 263,338 Avg rating: 4.6	—	—	1,269 major competitor apps
fun	59	100	58	84 5,061 competing apps Median installs: 275,775 Avg rating: 4.6	—	—	1,147 major competitor apps
top	58	100	59	78 2,843 competing apps Median installs: 305,500 Avg rating: 4.6	—	—	706 major competitor apps
new	59	100	64	91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6	—	—	2,341 major competitor apps
board	58	100	44	65 720 competing apps Median installs: 275,762 Avg rating: 4.7	—	—	166 major competitor apps
facebook	58	100	51	66 852 competing apps Median installs: 240,100 Avg rating: 4.6	—	—	173 major competitor apps
follow	58	100	53	71 1,419 competing apps Median installs: 278,225 Avg rating: 4.6	—	—	347 major competitor apps
stickers	20	100	57	58 384 competing apps Median installs: 320,062 Avg rating: 4.6	—	—	103 major competitor apps
friends	58	100	62	81 3,682 competing apps Median installs: 281,575 Avg rating: 4.6	—	—	846 major competitor apps
fellow	20	100	47	54 238 competing apps Median installs: 266,825 Avg rating: 4.7	—	—	61 major competitor apps
enjoy	59	100	60	84 5,338 competing apps Median installs: 274,600 Avg rating: 4.6	—	—	1,198 major competitor apps
easy	59	100	59	85 5,849 competing apps Median installs: 250,625 Avg rating: 4.6	—	—	1,246 major competitor apps
collect	58	100	54	76 2,244 competing apps Median installs: 284,225 Avg rating: 4.6	—	—	545 major competitor apps
events	20	100	57	70 1,227 competing apps Median installs: 322,325 Avg rating: 4.6	—	—	331 major competitor apps
classic	58	100	51	74 1,817 competing apps Median installs: 292,025 Avg rating: 4.6	—	—	453 major competitor apps
design	58	100	50	73 1,669 competing apps Median installs: 243,225 Avg rating: 4.6	—	—	335 major competitor apps
new way	57	100	45	50 165 competing apps Median installs: 309,875 Avg rating: 4.6	—	—	38 major competitor apps

App Description

Hit GO! Roll the dice! Earn MONOPOLY money, interact with your friends, family members and fellow Tycoons from around the world as you explore the expanding universe of MONOPOLY GO! It’s the new way to play - board flipping cleanup not required!

Take a Break!

Escape, enjoy, dream, scheme and stay in touch with this newly reimagined twist on MONOPOLY! Let everyone’s favorite zillionaire, Mr. MONOPOLY, be your guide as you explore new boards themed after world-famous cities, fantastical lands and imaginative locales.

So MONOPOLY GO!

Experience classic fun and visuals with gameplay fit for your phone! Collect Properties, build Houses and Hotels, pull Chance Cards, and of course, earn that MONOPOLY Money! Play with your favorite game Tokens such as the Racecar, Top Hat, Battleship, and more. Earn more tokens as you go!

See MONOPOLY icons like Mr. M, Scottie and Ms. MONOPOLY come to life, and brand new characters too!

Your Family Table!

Help or hinder! - You and friends can earn easy money with Community Chest and co-op events! Or heist their banks to help yourself get to the top. Don’t feel bad!

Collect and trade story-filled Stickers with friends and family and in our MONOPOLY GO! Facebook Trading Groups! Complete gorgeous, clever albums for huge rewards!

Features!

BUY & BUILD YOUR WAY TO THE TOP

Collect Property Tile Sets to build Houses and upgrade your Houses to Hotels to get even more rent from friends! All you have to do is hit GO!

ENJOY THAT CLASSIC MONOPOLY ATMOSPHERE

Roll the dice to enjoy the classic MONOPOLY board you know and love. Featuring familiar faces such as MR. MONOPOLY, and familiar spaces such as jail (womp womp!), Railroads, Properties, Tokens and more!

PLAY WITH FRIENDS AND FAMILY

Get social! Play with friends to take full advantage of new mini-games such as Community Chest – where you and friends take a break from mischief and work together!

NEW OPPORTUNITIES EVERY DAY

Play Tournaments, the Prize Drop plinko mini-game, the Cash Grab mini-game and follow our Events for big rewards. With new Events running every hour, there are new ways to play and win every day!

MONOPOLY GO! is free to play, though some in-game items can also be purchased for real money. Internet connection is required to play the game.

The MONOPOLY name and logo, the distinctive design of the game board, the four corner squares, the MR. MONOP