nRF Device Firmware Update

Developer: Nordic Semiconductor ASA

Category: Developer Tools

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550 installs

11 ratings

50 monthly active users

Revenue not available

Install Trends

Monthly +12

Declining

ASO Keyword Dashboard

Tracking 33 keywords for nRF Device Firmware Update in Apple App Store

Developer: Nordic Semiconductor ASA Category: developer tools Rating: 2.64

nRF Device Firmware Update tracks 33 keywords (3 keywords rank; 30 need traction). Key metrics: 33% top-10 coverage, opportunity 70.2, difficulty 40.5, best rank 2.

Tracked keywords

3 ranked • 30 not ranking yet

Top 10 coverage

33%

Best rank 2 • Latest leader —

Avg opportunity

70.2

Top keyword: series

Avg difficulty

40.5

Lower scores indicate easier wins

Opportunity leaders

series

Opportunity: 73.0 • Difficulty: 43.8 • Rank —

Competitors: 257
68.5
air

Opportunity: 73.0 • Difficulty: 43.2 • Rank —

Competitors: 226
67.3
bluetooth

Opportunity: 73.0 • Difficulty: 41.4 • Rank —

Competitors: 96
67.4
associated

Opportunity: 73.0 • Difficulty: 39.6 • Rank —

Competitors: 69
63.6
prepared

Opportunity: 73.0 • Difficulty: 41.3 • Rank —

Competitors: 106
65.5

Unranked opportunities

series

Opportunity: 73.0 • Difficulty: 43.8 • Competitors: 257
air

Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 226
bluetooth

Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 96
associated

Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 69
prepared

Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 106

High competition keywords

using

Total apps: 114,611 • Major competitors: 1,562

Latest rank: — • Difficulty: 53.1
allows

Total apps: 80,147 • Major competitors: 662

Latest rank: — • Difficulty: 49.6
based

Total apps: 79,314 • Major competitors: 1,056

Latest rank: — • Difficulty: 50.8
key

Total apps: 62,193 • Major competitors: 543

Latest rank: — • Difficulty: 49.0
device

Total apps: 54,530 • Major competitors: 851

Latest rank: — • Difficulty: 50.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
firmware	71	100	33	54 1,879 competing apps Median installs: 400 Avg rating: 3.4	2	2	16 major competitor apps
updated	70	100	46	75 31,447 competing apps Median installs: 450 Avg rating: 4.1	177	174	420 major competitor apps
update	71	100	46	72 22,783 competing apps Median installs: 400 Avg rating: 4.0	206	206	362 major competitor apps
software	72	100	43	71 17,501 competing apps Median installs: 300 Avg rating: 3.8	—	—	172 major competitor apps
version	70	100	46	75 30,985 competing apps Median installs: 500 Avg rating: 4.0	—	—	384 major competitor apps
device	68	100	50	79 54,530 competing apps Median installs: 500 Avg rating: 3.9	—	—	851 major competitor apps
secure	69	100	50	78 51,454 competing apps Median installs: 600 Avg rating: 4.1	—	—	712 major competitor apps
file	72	100	45	70 15,826 competing apps Median installs: 550 Avg rating: 4.0	—	—	205 major competitor apps
using	66	100	53	84 114,611 competing apps Median installs: 450 Avg rating: 4.0	—	—	1,562 major competitor apps
key	68	100	49	80 62,193 competing apps Median installs: 450 Avg rating: 4.0	—	—	543 major competitor apps
series	73	100	44	68 13,147 competing apps Median installs: 600 Avg rating: 4.0	—	—	257 major competitor apps
flexible	72	100	44	69 14,930 competing apps Median installs: 500 Avg rating: 4.1	—	—	197 major competitor apps
legacy	71	100	35	55 2,163 competing apps Median installs: 500 Avg rating: 4.1	—	—	29 major competitor apps
allows	67	100	50	82 80,147 competing apps Median installs: 350 Avg rating: 4.0	—	—	662 major competitor apps
feature	70	100	49	75 33,235 competing apps Median installs: 500 Avg rating: 4.1	—	—	573 major competitor apps
devices	71	100	48	73 24,461 competing apps Median installs: 500 Avg rating: 4.0	—	—	447 major competitor apps
upgrade	71	100	48	72 21,560 competing apps Median installs: 1,050 Avg rating: 4.0	—	—	741 major competitor apps
solution	70	100	45	74 29,672 competing apps Median installs: 300 Avg rating: 4.0	—	—	193 major competitor apps
air	73	100	43	67 11,139 competing apps Median installs: 500 Avg rating: 4.0	—	—	226 major competitor apps
bluetooth	73	100	41	67 11,332 competing apps Median installs: 400 Avg rating: 3.7	—	—	96 major competitor apps
based	67	100	51	81 79,314 competing apps Median installs: 400 Avg rating: 4.1	—	—	1,056 major competitor apps
possibility	72	100	36	59 3,657 competing apps Median installs: 400 Avg rating: 4.0	—	—	26 major competitor apps
associated	73	100	40	64 6,657 competing apps Median installs: 400 Avg rating: 4.0	—	—	69 major competitor apps
zip	71	100	37	55 2,003 competing apps Median installs: 850 Avg rating: 4.0	—	—	58 major competitor apps
zip file	67	100	23	37 158 competing apps Median installs: 800 Avg rating: 3.8	—	—	2 major competitor apps

App Description

The nRF5x Series chips are flash-based SoCs, and as such they represent the most flexible solution available. A key feature of the nRF5x Series and their associated software architecture and S-Series SoftDevices is the possibility for Over-The-Air Device Firmware Upgrade (OTA-DFU) over Bluetooth LE.

The DFU application allows to update nRF5 devices using Secure or Legacy DFU bootloader from nRF5 SDK version 4.3 or newer.
The firmware should be in .zip file format, prepared using "nrf util" (https://github.com/NordicSemiconductor/pc-nrfutil).