Open Horizon

Shaping UPL’s Open Horizon experience – connecting employees with
customers

Inspired by our active engagement with our new GO GO GO Strategy, we are
pleased to announce the creation of a project within the GO Customer Pillar
in Europe. Specifically, this project is about:

Getting closer to our customers to understand their real needs (by
listening, learning and analyzing), and being present in their lives

Getting to know our internal business reality – this includes both
factories and markets processes, along with procedures and pain points
from our farmers

Could you imagine someone working in the office that never visited a client
or factory? This is what our new project aims to do – bring our business
reality closer to everyone. All members involved will have a digital passport
in which they will be able to book their visits, engage with others, and much
more!

We are excited to offer this opportunity because we want to give all our
office workers a chance to get an idea of the reality on the ground. Through
this hands-on approach, they will also learn what is happening within the
market and in the fields and how salespersons operate.