Roku Smart Home
ASO Keyword Dashboard
Tracking 101 keywords for Roku Smart Home in Apple App Store
Roku Smart Home tracks 101 keywords (7 keywords rank; 94 need traction). Key metrics: 14% top-10 coverage, opportunity 48.7, difficulty 46.6, best rank 9.
Tracked keywords
101
7 ranked • 94 not ranking yet
Top 10 coverage
14%
Best rank 9 • Latest leader —
Avg opportunity
48.7
Top keyword: way
Avg difficulty
46.6
Lower scores indicate easier wins
Opportunity leaders
- 83.0
way
Opportunity: 59.0 • Difficulty: 60.3 • Rank —
Competitors: 1,067
- 84.7
create
Opportunity: 59.0 • Difficulty: 60.6 • Rank —
Competitors: 1,155
- 83.3
see
Opportunity: 59.0 • Difficulty: 64.7 • Rank —
Competitors: 1,122
- 83.4
even
Opportunity: 59.0 • Difficulty: 60.4 • Rank —
Competitors: 1,114
- 73.3
smart
Opportunity: 58.0 • Difficulty: 55.1 • Rank 9
Competitors: 384
Unranked opportunities
way
Opportunity: 59.0 • Difficulty: 60.3 • Competitors: 1,067
create
Opportunity: 59.0 • Difficulty: 60.6 • Competitors: 1,155
see
Opportunity: 59.0 • Difficulty: 64.7 • Competitors: 1,122
even
Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,114
security
Opportunity: 58.0 • Difficulty: 53.9 • Competitors: 213
High competition keywords
create
Total apps: 5,537 • Major competitors: 1,155
Latest rank: — • Difficulty: 60.6
even
Total apps: 4,869 • Major competitors: 1,114
Latest rank: — • Difficulty: 60.4
see
Total apps: 4,836 • Major competitors: 1,122
Latest rank: — • Difficulty: 64.7
way
Total apps: 4,665 • Major competitors: 1,067
Latest rank: — • Difficulty: 60.3
mobile
Total apps: 3,947 • Major competitors: 846
Latest rank: — • Difficulty: 60.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| smart | 58 | 100 | 55 | 73 1,742 competing apps Median installs: 267,375 Avg rating: 4.6 | 9 | 9 | 384 major competitor apps |
| devices | 58 | 100 | 56 | 69 1,158 competing apps Median installs: 268,300 Avg rating: 4.6 | 26 | 26 | 267 major competitor apps |
| settings | 58 | 100 | 54 | 78 2,908 competing apps Median installs: 256,188 Avg rating: 4.6 | 36 | 36 | 578 major competitor apps |
| home | 58 | 100 | 58 | 77 2,496 competing apps Median installs: 285,338 Avg rating: 4.6 | 42 | 39 | 622 major competitor apps |
| setting | 58 | 100 | 46 | 61 486 competing apps Median installs: 241,450 Avg rating: 4.6 | 146 | 146 | 103 major competitor apps |
| welcome | 58 | 100 | 51 | 73 1,721 competing apps Median installs: 240,400 Avg rating: 4.6 | 151 | 151 | 342 major competitor apps |
| control | 58 | 100 | 54 | 76 2,353 competing apps Median installs: 243,700 Avg rating: 4.6 | — | 200 | 466 major competitor apps |
| chat | 20 | 100 | 61 | 70 1,223 competing apps Median installs: 323,400 Avg rating: 4.6 | — | — | 325 major competitor apps |
| cloud storage | 20 | 100 | 41 | 43 80 competing apps Median installs: 298,888 Avg rating: 4.6 | — | — | 21 major competitor apps |
| security | 58 | 100 | 54 | 67 934 competing apps Median installs: 267,025 Avg rating: 4.6 | — | — | 213 major competitor apps |
| notifications | 58 | 100 | 55 | 71 1,357 competing apps Median installs: 296,625 Avg rating: 4.7 | — | — | 332 major competitor apps |
| subscription | 58 | 100 | 56 | 81 3,884 competing apps Median installs: 258,562 Avg rating: 4.6 | — | — | 792 major competitor apps |
| change | 58 | 100 | 54 | 74 1,855 competing apps Median installs: 267,450 Avg rating: 4.6 | — | — | 400 major competitor apps |
| device | 58 | 100 | 55 | 75 1,985 competing apps Median installs: 265,675 Avg rating: 4.6 | — | — | 425 major competitor apps |
| place | 58 | 100 | 54 | 73 1,689 competing apps Median installs: 247,300 Avg rating: 4.6 | — | — | 371 major competitor apps |
| live | 58 | 100 | 61 | 77 2,652 competing apps Median installs: 287,738 Avg rating: 4.6 | — | — | 616 major competitor apps |
| save | 58 | 100 | 61 | 81 3,777 competing apps Median installs: 254,125 Avg rating: 4.6 | — | — | 858 major competitor apps |
| storage | 57 | 100 | 46 | 58 374 competing apps Median installs: 221,600 Avg rating: 4.6 | — | — | 74 major competitor apps |
| way | 59 | 100 | 60 | 83 4,665 competing apps Median installs: 271,100 Avg rating: 4.6 | — | — | 1,067 major competitor apps |
| mobile | 58 | 100 | 60 | 81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7 | — | — | 846 major competitor apps |
| customizable | 58 | 100 | 48 | 66 855 competing apps Median installs: 250,875 Avg rating: 4.6 | — | — | 173 major competitor apps |
| video | 58 | 100 | 56 | 76 2,262 competing apps Median installs: 268,550 Avg rating: 4.6 | — | — | 467 major competitor apps |
| never | 58 | 100 | 57 | 80 3,447 competing apps Median installs: 275,650 Avg rating: 4.6 | — | — | 800 major competitor apps |
| motion | 57 | 100 | 40 | 54 256 competing apps Median installs: 270,825 Avg rating: 4.6 | — | — | 55 major competitor apps |
| products | 20 | 100 | 58 | 67 928 competing apps Median installs: 325,375 Avg rating: 4.7 | — | — | 263 major competitor apps |
App Description
The Roku Smart Home mobile app is your one and only home camera app. With your smart home manager, you can easily set up Roku home security cameras and video doorbells and customize camera settings in a tap. Monitor your home from anywhere with the app—get instant motion or sound notifications when there’s activity, pull up live footage, and even have a chat with two-way audio. You can customize notifications and motion detection zones, so you only get the alerts you want. With a Roku Smart Home subscription, you can unlock cloud storage and view motion-triggered recordings for up to 14 days. Also included in the subscription is smart detection, which identifies people, pets, packages, and cars and allows you to filter alerts—so you only get the ones you decide are important.* Home security has never been this easy.
Roku smart lights brighten up any space in your home with customizable LED bulbs and smart light strips. Your smart home manager also allows you to quickly and easily customize light settings for your smart bulbs and smart light strips with a tap. Change colors, save custom presets, adjust brightness, and create rules that put your lights on your schedule—even when you’re not home.
With Roku smart plugs, control indoor lamps, outdoor holiday lights, or any compatible device remotely in the app. Customize your plug’s settings in your smart home manager to give your home power when you need it. Create custom schedules for your plugs to switch on or off. You’re in full control.
When it comes to installing your smart home devices, your smart home manager makes setup a breeze. All Roku Smart Home products have a surprisingly simple guided setup in the Roku Smart Home mobile app.
*Sign up for Roku Smart Home subscription by logging into your Roku account.
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