RTA Le Pass

Developer: New Orleans Regional

Category: Travel & Local

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~237.7K - 475.4K

4.8K ratings

~550 (installs week)

Trend Steady

~8.3K (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 60 keywords for RTA Le Pass in Apple App Store

Developer: New Orleans Regional Transit Authority Category: travel_and_local Rating: 4.09

RTA Le Pass tracks 60 keywords (2 keywords rank; 58 need traction). Key metrics: 0% top-10 coverage, opportunity 69.7, difficulty 40.3, best rank 18.

Tracked keywords

2 ranked • 58 not ranking yet

Top 10 coverage

Best rank 18 • Latest leader —

Avg opportunity

69.7

Top keyword: scanning

Avg difficulty

40.3

Lower scores indicate easier wins

Opportunity leaders

scanning

Opportunity: 73.0 • Difficulty: 40.4 • Rank —

Competitors: 71
66.4
ahead

Opportunity: 73.0 • Difficulty: 41.0 • Rank —

Competitors: 127
67.2
ride

Opportunity: 73.0 • Difficulty: 40.3 • Rank —

Competitors: 111
65.9
issues

Opportunity: 73.0 • Difficulty: 40.4 • Rank —

Competitors: 48
67.1
lines

Opportunity: 73.0 • Difficulty: 38.5 • Rank —

Competitors: 65
63.5

Unranked opportunities

scanning

Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 71
ahead

Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 127
ride

Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 111
issues

Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 48
lines

Opportunity: 73.0 • Difficulty: 38.5 • Competitors: 65

High competition keywords

new

Total apps: 184,326 • Major competitors: 2,117

Latest rank: — • Difficulty: 53.4
view

Total apps: 96,470 • Major competitors: 688

Latest rank: — • Difficulty: 50.5
keep

Total apps: 94,205 • Major competitors: 914

Latest rank: — • Difficulty: 50.5
easily

Total apps: 86,460 • Major competitors: 669

Latest rank: — • Difficulty: 50.0
save

Total apps: 84,026 • Major competitors: 897

Latest rank: — • Difficulty: 50.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
pass	72	100	42	69 14,027 competing apps Median installs: 75 Avg rating: 4.2	18	18	192 major competitor apps
navigate	71	100	44	74 24,766 competing apps Median installs: 25 Avg rating: 4.2	102	102	165 major competitor apps
new	65	100	53	88 184,326 competing apps Median installs: 75 Avg rating: 4.1	—	—	2,117 major competitor apps
board	72	100	42	70 14,599 competing apps Median installs: 50 Avg rating: 4.2	—	—	184 major competitor apps
right	67	100	50	82 82,556 competing apps Median installs: 50 Avg rating: 4.2	—	—	939 major competitor apps
phone	69	100	47	78 45,272 competing apps Median installs: 50 Avg rating: 4.0	—	—	462 major competitor apps
step	69	100	46	76 36,757 competing apps Median installs: 50 Avg rating: 4.2	—	—	326 major competitor apps
digital	69	100	47	78 45,964 competing apps Median installs: 25 Avg rating: 4.2	—	—	355 major competitor apps
save	67	100	50	82 84,026 competing apps Median installs: 75 Avg rating: 4.2	—	—	897 major competitor apps
service	68	100	48	79 54,812 competing apps Median installs: 25 Avg rating: 4.1	—	—	430 major competitor apps
journey	69	100	47	78 47,332 competing apps Median installs: 50 Avg rating: 4.3	—	—	394 major competitor apps
pay	70	100	46	76 34,040 competing apps Median installs: 50 Avg rating: 4.2	—	—	423 major competitor apps
never	68	100	49	81 67,847 competing apps Median installs: 75 Avg rating: 4.2	—	—	724 major competitor apps
scanning	73	100	40	66 9,277 competing apps Median installs: 25 Avg rating: 4.1	—	—	71 major competitor apps
favorite	68	100	50	81 71,107 competing apps Median installs: 75 Avg rating: 4.2	—	—	1,062 major competitor apps
miss	70	100	45	75 28,465 competing apps Median installs: 50 Avg rating: 4.2	—	—	307 major competitor apps
purchase	69	100	47	77 41,908 competing apps Median installs: 75 Avg rating: 4.2	—	—	485 major competitor apps
ahead	73	100	41	67 10,332 competing apps Median installs: 50 Avg rating: 4.3	—	—	127 major competitor apps
view	67	100	50	83 96,470 competing apps Median installs: 25 Avg rating: 4.1	—	—	688 major competitor apps
le	72	100	36	60 3,726 competing apps Median installs: 25 Avg rating: 4.0	—	—	6 major competitor apps
ride	73	100	40	66 8,642 competing apps Median installs: 50 Avg rating: 4.1	—	—	111 major competitor apps
plan	69	100	46	77 37,410 competing apps Median installs: 50 Avg rating: 4.2	—	—	403 major competitor apps
easily	67	100	50	83 86,460 competing apps Median installs: 50 Avg rating: 4.1	—	—	669 major competitor apps
always	68	100	48	79 53,234 competing apps Median installs: 50 Avg rating: 4.2	—	—	571 major competitor apps
informed	71	100	44	73 22,887 competing apps Median installs: 25 Avg rating: 4.3	—	—	133 major competitor apps

App Description

With Le Pass by New Orleans RTA, you can easily buy your bus, streetcar and ferry passes right on your phone. No need to wonder about where your ride is or fumble with cash. To pay your fare, just tap to use a pass and then show your phone when you enter the vehicle.

Plan
• Plan your entire journey without leaving the app.
• View all lines running at stops near you.
• Service Alerts keep you aware of issues ahead of time.
• Save your favorite locations and lines for quick access.

Pay

• Purchase bus & train tickets and validate your digital pass with a tap.
• Just show your digital pass to the operator when you board the vehicle. No scanning required!

Ride
• You’ll always be informed with step-by-step navigation. Get-off alerts are offered so you never miss your stop.