GOV.UK ID Check
ASO Keyword Dashboard
Tracking 62 keywords for GOV.UK ID Check in Apple App Store
GOV.UK ID Check tracks 62 keywords (18 keywords rank; 44 need traction). Key metrics: 6% top-10 coverage, opportunity 69.2, difficulty 41.6, best rank 7.
Tracked keywords
62
18 ranked • 44 not ranking yet
Top 10 coverage
6%
Best rank 7 • Latest leader 39
Avg opportunity
69.2
Top keyword: checking
Avg difficulty
41.6
Lower scores indicate easier wins
Opportunity leaders
- 63.4
checking
Opportunity: 73.0 • Difficulty: 43.0 • Rank 39
Competitors: 133
- 67.2
delete
Opportunity: 73.0 • Difficulty: 42.1 • Rank —
Competitors: 113
- 64.8
return
Opportunity: 73.0 • Difficulty: 40.9 • Rank —
Competitors: 125
- 65.1
finish
Opportunity: 73.0 • Difficulty: 41.7 • Rank —
Competitors: 218
- 68.5
matching
Opportunity: 73.0 • Difficulty: 43.3 • Rank —
Competitors: 314
Unranked opportunities
delete
Opportunity: 73.0 • Difficulty: 42.1 • Competitors: 113
return
Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 125
finish
Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 218
matching
Opportunity: 73.0 • Difficulty: 43.3 • Competitors: 314
area
Opportunity: 72.0 • Difficulty: 43.8 • Competitors: 202
High competition keywords
access
Total apps: 163,515 • Major competitors: 2,635
Latest rank: — • Difficulty: 55.1
information
Total apps: 112,143 • Major competitors: 1,128
Latest rank: — • Difficulty: 52.4
view
Total apps: 97,553 • Major competitors: 1,290
Latest rank: — • Difficulty: 52.3
data
Total apps: 86,751 • Major competitors: 1,000
Latest rank: — • Difficulty: 51.5
personal
Total apps: 71,142 • Major competitors: 1,190
Latest rank: — • Difficulty: 52.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| uk | 72 | 100 | 36 | 59 3,366 competing apps Median installs: 450 Avg rating: 4.1 | 7 | 7 | 27 major competitor apps |
| government | 72 | 100 | 38 | 60 4,061 competing apps Median installs: 400 Avg rating: 4.0 | 16 | 13 | 42 major competitor apps |
| biometric | 71 | 100 | 35 | 57 2,632 competing apps Median installs: 2,650 Avg rating: 4.2 | 15 | 13 | 49 major competitor apps |
| id account | 71 | 100 | 36 | 56 2,273 competing apps Median installs: 1,400 Avg rating: 4.3 | 14 | 14 | 59 major competitor apps |
| id | 72 | 100 | 45 | 70 14,987 competing apps Median installs: 950 Avg rating: 4.1 | 23 | 19 | 406 major competitor apps |
| checking | 73 | 100 | 43 | 63 6,127 competing apps Median installs: 650 Avg rating: 4.1 | 39 | 39 | 133 major competitor apps |
| check | 68 | 100 | 51 | 81 65,344 competing apps Median installs: 600 Avg rating: 4.1 | 80 | 45 | 1,266 major competitor apps |
| checks | 72 | 100 | 39 | 63 5,451 competing apps Median installs: 3,700 Avg rating: 4.3 | 50 | 46 | 98 major competitor apps |
| authentication | 72 | 100 | 38 | 60 3,595 competing apps Median installs: 700 Avg rating: 3.9 | 59 | 58 | 58 major competitor apps |
| verification | 72 | 100 | 38 | 58 3,032 competing apps Median installs: 500 Avg rating: 4.0 | 67 | 61 | 67 major competitor apps |
| login | 72 | 100 | 43 | 70 14,613 competing apps Median installs: 500 Avg rating: 4.0 | 62 | 62 | 212 major competitor apps |
| apple id | 72 | 100 | 38 | 60 4,117 competing apps Median installs: 1,100 Avg rating: 4.3 | 97 | 81 | 103 major competitor apps |
| methods securely | 71 | 100 | 34 | 57 2,593 competing apps Median installs: 1,150 Avg rating: 4.8 | 86 | 84 | 0 major competitor apps |
| validate | 70 | 100 | 33 | 52 1,270 competing apps Median installs: 350 Avg rating: 4.0 | 88 | 88 | 9 major competitor apps |
| settlement | 69 | 100 | 29 | 46 587 competing apps Median installs: 724 Avg rating: 4.1 | 148 | 148 | 13 major competitor apps |
| verify | 72 | 100 | 36 | 60 3,752 competing apps Median installs: 450 Avg rating: 3.9 | 208 | 208 | 44 major competitor apps |
| touch id | 70 | 100 | 38 | 53 1,466 competing apps Median installs: 1,400 Avg rating: 4.0 | 217 | 217 | 58 major competitor apps |
| renewal within | 72 | 100 | 45 | 70 15,350 competing apps Median installs: 1,750 Avg rating: 4.2 | 226 | 226 | 549 major competitor apps |
| card | 70 | 100 | 49 | 76 33,407 competing apps Median installs: 850 Avg rating: 4.1 | — | — | 920 major competitor apps |
| security | 71 | 100 | 47 | 72 20,712 competing apps Median installs: 550 Avg rating: 4.0 | — | — | 409 major competitor apps |
| change | 69 | 100 | 48 | 77 38,601 competing apps Median installs: 650 Avg rating: 4.0 | — | — | 777 major competitor apps |
| phone | 69 | 100 | 51 | 78 45,627 competing apps Median installs: 550 Avg rating: 4.0 | — | — | 874 major competitor apps |
| collect | 70 | 100 | 50 | 76 33,298 competing apps Median installs: 750 Avg rating: 4.2 | — | — | 977 major competitor apps |
| scan | 71 | 100 | 47 | 73 21,575 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 413 major competitor apps |
| information | 66 | 100 | 52 | 84 112,143 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 1,128 major competitor apps |
App Description
• access some HMRC services with Government Gateway
• need to change how you get security codes to sign in to your GOV.UK One Login
It works by matching your face to your photo ID.
Before you start
You can use any of the following types of photo ID:
• UK photocard driving licence
• UK passport
• non-UK passport with a biometric chip
• UK biometric residence permit (BRP)
• UK biometric residence card (BRC)
• UK Frontier Worker permit (FWP)
You can use an expired BRP, BRC or FWP up to 18 months after its expiry date.
You will also need:
• a well-lit area where you can take a good quality photograph
• an iPhone 8 or newer
• iOS 16.7 or higher
How it works
If your photo ID is a driving licence you will:
• take a photo of your driving licence
• scan your face using your phone
If your photo ID is a passport, BRP, BRC or FWP you will:
• take a photo of your photo ID
• scan the biometric chip in your photo ID using your phone
• scan your face using your phone
What happens next
The app only helps confirm your identity. You will return to the website of the government service you were accessing to view the results of your identity check.
Privacy and security
Your personal information will not be stored in the app, or on the phone when you finish using it. We collect your data securely and delete it when it is no longer needed.