MDLZ On the Go
ASO Keyword Dashboard
Tracking 40 keywords for MDLZ On the Go in Apple App Store
MDLZ On the Go tracks 40 keywords (no keywords rank yet; 40 need traction). Key metrics: opportunity 70.0, difficulty 41.8.
Tracked keywords
40
0 ranked • 40 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.0
Top keyword: combination
Avg difficulty
41.8
Lower scores indicate easier wins
Opportunity leaders
- 65.3
combination
Opportunity: 73.0 • Difficulty: 40.3 • Rank —
Competitors: 147
- 67.3
house
Opportunity: 73.0 • Difficulty: 42.7 • Rank —
Competitors: 218
- 68.0
documents
Opportunity: 73.0 • Difficulty: 46.2 • Rank —
Competitors: 169
- 62.4
engagement
Opportunity: 73.0 • Difficulty: 37.8 • Rank —
Competitors: 33
- 66.9
site
Opportunity: 73.0 • Difficulty: 41.0 • Rank —
Competitors: 94
Unranked opportunities
combination
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 147
house
Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 218
documents
Opportunity: 73.0 • Difficulty: 46.2 • Competitors: 169
engagement
Opportunity: 73.0 • Difficulty: 37.8 • Competitors: 33
site
Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 94
High competition keywords
access
Total apps: 181,163 • Major competitors: 2,662
Latest rank: — • Difficulty: 55.0
mobile
Total apps: 130,035 • Major competitors: 1,613
Latest rank: — • Difficulty: 53.2
share
Total apps: 123,163 • Major competitors: 1,808
Latest rank: — • Difficulty: 54.9
based
Total apps: 79,330 • Major competitors: 1,056
Latest rank: — • Difficulty: 50.8
content
Total apps: 60,391 • Major competitors: 953
Latest rank: — • Difficulty: 52.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| share | 66 | 100 | 55 | 85 123,163 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 1,808 major competitor apps |
| communication | 71 | 100 | 44 | 72 22,269 competing apps Median installs: 250 Avg rating: 4.0 | — | — | 142 major competitor apps |
| audio | 70 | 100 | 47 | 76 34,852 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 407 major competitor apps |
| content | 68 | 100 | 52 | 79 60,391 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 953 major competitor apps |
| convenient | 70 | 100 | 48 | 75 30,813 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 419 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,035 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 1,613 major competitor apps |
| provide | 68 | 100 | 48 | 79 55,830 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 560 major competitor apps |
| company | 71 | 100 | 44 | 72 20,042 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 158 major competitor apps |
| various | 69 | 100 | 48 | 78 48,723 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 729 major competitor apps |
| combination | 73 | 100 | 40 | 65 8,446 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 147 major competitor apps |
| access | 65 | 100 | 55 | 87 181,163 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,662 major competitor apps |
| news | 70 | 100 | 47 | 75 31,148 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 436 major competitor apps |
| communications | 72 | 100 | 37 | 58 3,290 competing apps Median installs: 300 Avg rating: 4.0 | — | — | 26 major competitor apps |
| across | 69 | 100 | 53 | 77 45,261 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 963 major competitor apps |
| useful | 71 | 100 | 44 | 72 20,154 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 198 major competitor apps |
| house | 73 | 100 | 43 | 67 11,179 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 218 major competitor apps |
| go | 69 | 100 | 51 | 78 52,107 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,113 major competitor apps |
| documents | 73 | 100 | 46 | 68 12,222 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 169 major competitor apps |
| important | 69 | 100 | 49 | 78 49,101 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 520 major competitor apps |
| manufacturing | 71 | 100 | 33 | 53 1,439 competing apps Median installs: 250 Avg rating: 4.0 | — | — | 6 major competitor apps |
| updates | 70 | 100 | 48 | 75 33,716 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 548 major competitor apps |
| engagement | 73 | 100 | 38 | 62 5,644 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 33 major competitor apps |
| based | 67 | 100 | 51 | 81 79,330 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 1,056 major competitor apps |
| well | 69 | 100 | 47 | 77 43,840 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 532 major competitor apps |
| site | 73 | 100 | 41 | 67 10,622 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 94 major competitor apps |
App Description
The app will provide access to important weekly updates applicable for the site they are based at, share corporate news and stories, house useful guides and policies, as well as provide access to company diversity, inclusion and wellbeing initiatives. The content will be a combination of video’s, audio and documents pushed to increase engagement and communication across various sites.