MDLZ On the Go
ASO Keyword Dashboard
Tracking 40 keywords for MDLZ On the Go in Apple App Store
MDLZ On the Go tracks 40 keywords (no keywords rank yet; 40 need traction). Key metrics: opportunity 50.9, difficulty 42.1.
Tracked keywords
40
0 ranked • 40 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
50.9
Top keyword: access
Avg difficulty
42.1
Lower scores indicate easier wins
Opportunity leaders
- 85.7
access
Opportunity: 59.0 • Difficulty: 63.2 • Rank —
Competitors: 1,388
- 82.3
share
Opportunity: 58.0 • Difficulty: 62.6 • Rank —
Competitors: 916
- 68.6
audio
Opportunity: 58.0 • Difficulty: 49.9 • Rank —
Competitors: 213
- 76.3
content
Opportunity: 58.0 • Difficulty: 56.8 • Rank —
Competitors: 481
- 67.3
convenient
Opportunity: 58.0 • Difficulty: 57.8 • Rank —
Competitors: 223
Unranked opportunities
access
Opportunity: 59.0 • Difficulty: 63.2 • Competitors: 1,388
share
Opportunity: 58.0 • Difficulty: 62.6 • Competitors: 916
audio
Opportunity: 58.0 • Difficulty: 49.9 • Competitors: 213
content
Opportunity: 58.0 • Difficulty: 56.8 • Competitors: 481
convenient
Opportunity: 58.0 • Difficulty: 57.8 • Competitors: 223
High competition keywords
access
Total apps: 6,181 • Major competitors: 1,388
Latest rank: — • Difficulty: 63.2
share
Total apps: 4,336 • Major competitors: 916
Latest rank: — • Difficulty: 62.6
mobile
Total apps: 3,947 • Major competitors: 846
Latest rank: — • Difficulty: 60.2
based
Total apps: 3,039 • Major competitors: 697
Latest rank: — • Difficulty: 57.7
go
Total apps: 3,005 • Major competitors: 709
Latest rank: — • Difficulty: 59.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| share | 58 | 100 | 63 | 82 4,336 competing apps Median installs: 258,138 Avg rating: 4.6 | — | — | 916 major competitor apps |
| communication | 57 | 100 | 39 | 56 301 competing apps Median installs: 250,525 Avg rating: 4.6 | — | — | 65 major competitor apps |
| audio | 58 | 100 | 50 | 69 1,078 competing apps Median installs: 228,788 Avg rating: 4.6 | — | — | 213 major competitor apps |
| content | 58 | 100 | 57 | 76 2,368 competing apps Median installs: 245,025 Avg rating: 4.6 | — | — | 481 major competitor apps |
| convenient | 58 | 100 | 58 | 67 950 competing apps Median installs: 267,562 Avg rating: 4.7 | — | — | 223 major competitor apps |
| mobile | 58 | 100 | 60 | 81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7 | — | — | 846 major competitor apps |
| provide | 58 | 100 | 49 | 73 1,667 competing apps Median installs: 243,400 Avg rating: 4.6 | — | — | 293 major competitor apps |
| company | 58 | 100 | 41 | 61 480 competing apps Median installs: 216,775 Avg rating: 4.6 | — | — | 68 major competitor apps |
| various | 58 | 100 | 50 | 75 2,177 competing apps Median installs: 229,325 Avg rating: 4.6 | — | — | 374 major competitor apps |
| combination | 57 | 100 | 38 | 58 357 competing apps Median installs: 273,300 Avg rating: 4.6 | — | — | 67 major competitor apps |
| access | 59 | 100 | 63 | 86 6,181 competing apps Median installs: 268,700 Avg rating: 4.6 | — | — | 1,388 major competitor apps |
| news | 58 | 100 | 51 | 68 1,050 competing apps Median installs: 305,225 Avg rating: 4.6 | — | — | 244 major competitor apps |
| communications | 57 | 100 | 38 | 41 65 competing apps Median installs: 296,350 Avg rating: 4.6 | — | — | 11 major competitor apps |
| across | 20 | 100 | 63 | 77 2,646 competing apps Median installs: 290,838 Avg rating: 4.6 | — | — | 672 major competitor apps |
| useful | 58 | 100 | 41 | 61 522 competing apps Median installs: 207,200 Avg rating: 4.6 | — | — | 90 major competitor apps |
| house | 58 | 100 | 44 | 62 559 competing apps Median installs: 233,900 Avg rating: 4.6 | — | — | 109 major competitor apps |
| go | 58 | 100 | 59 | 79 3,005 competing apps Median installs: 276,925 Avg rating: 4.6 | — | — | 709 major competitor apps |
| documents | 58 | 100 | 52 | 59 414 competing apps Median installs: 327,962 Avg rating: 4.6 | — | — | 97 major competitor apps |
| important | 58 | 100 | 52 | 70 1,244 competing apps Median installs: 231,362 Avg rating: 4.6 | — | — | 248 major competitor apps |
| manufacturing | 56 | 96 | 25 | 26 13 competing apps Median installs: 387,825 Avg rating: 4.6 | — | — | 1 major competitor apps |
| updates | 58 | 100 | 55 | 72 1,493 competing apps Median installs: 302,850 Avg rating: 4.6 | — | — | 362 major competitor apps |
| engagement | 57 | 100 | 30 | 44 86 competing apps Median installs: 245,738 Avg rating: 4.6 | — | — | 15 major competitor apps |
| based | 58 | 100 | 58 | 79 3,039 competing apps Median installs: 256,925 Avg rating: 4.6 | — | — | 697 major competitor apps |
| well | 58 | 100 | 49 | 72 1,543 competing apps Median installs: 241,700 Avg rating: 4.6 | — | — | 296 major competitor apps |
| site | 57 | 100 | 37 | 52 207 competing apps Median installs: 265,575 Avg rating: 4.7 | — | — | 41 major competitor apps |
App Description
The app will provide access to important weekly updates applicable for the site they are based at, share corporate news and stories, house useful guides and policies, as well as provide access to company diversity, inclusion and wellbeing initiatives. The content will be a combination of video’s, audio and documents pushed to increase engagement and communication across various sites.