MDLZ On the Go
ASO Keyword Dashboard
Tracking 40 keywords for MDLZ On the Go in Apple App Store
MDLZ On the Go tracks 40 keywords (no keywords rank yet; 40 need traction). Key metrics: opportunity 70.0, difficulty 41.8.
Tracked keywords
40
0 ranked • 40 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.0
Top keyword: combination
Avg difficulty
41.8
Lower scores indicate easier wins
Opportunity leaders
- 65.3
combination
Opportunity: 73.0 • Difficulty: 40.3 • Rank —
Competitors: 147
- 67.3
house
Opportunity: 73.0 • Difficulty: 42.7 • Rank —
Competitors: 218
- 68.0
documents
Opportunity: 73.0 • Difficulty: 46.2 • Rank —
Competitors: 167
- 62.4
engagement
Opportunity: 73.0 • Difficulty: 37.8 • Rank —
Competitors: 33
- 66.9
site
Opportunity: 73.0 • Difficulty: 41.0 • Rank —
Competitors: 94
Unranked opportunities
combination
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 147
house
Opportunity: 73.0 • Difficulty: 42.7 • Competitors: 218
documents
Opportunity: 73.0 • Difficulty: 46.2 • Competitors: 167
engagement
Opportunity: 73.0 • Difficulty: 37.8 • Competitors: 33
site
Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 94
High competition keywords
access
Total apps: 181,204 • Major competitors: 2,661
Latest rank: — • Difficulty: 55.0
mobile
Total apps: 130,038 • Major competitors: 1,614
Latest rank: — • Difficulty: 53.2
share
Total apps: 123,191 • Major competitors: 1,807
Latest rank: — • Difficulty: 54.9
based
Total apps: 79,282 • Major competitors: 1,049
Latest rank: — • Difficulty: 50.8
content
Total apps: 60,393 • Major competitors: 953
Latest rank: — • Difficulty: 52.0
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| share | 66 | 100 | 55 | 85 123,191 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 1,807 major competitor apps |
| communication | 71 | 100 | 44 | 72 22,268 competing apps Median installs: 250 Avg rating: 4.0 | — | — | 142 major competitor apps |
| audio | 70 | 100 | 47 | 76 34,855 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 406 major competitor apps |
| content | 68 | 100 | 52 | 79 60,393 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 953 major competitor apps |
| convenient | 70 | 100 | 48 | 75 30,813 competing apps Median installs: 450 Avg rating: 4.0 | — | — | 417 major competitor apps |
| mobile | 66 | 100 | 53 | 85 130,038 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 1,614 major competitor apps |
| provide | 68 | 100 | 48 | 79 55,811 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 558 major competitor apps |
| company | 71 | 100 | 44 | 72 20,046 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 159 major competitor apps |
| various | 69 | 100 | 48 | 78 48,695 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 723 major competitor apps |
| combination | 73 | 100 | 40 | 65 8,444 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 147 major competitor apps |
| access | 65 | 100 | 55 | 87 181,204 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,661 major competitor apps |
| news | 70 | 100 | 47 | 75 31,155 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 436 major competitor apps |
| communications | 72 | 100 | 37 | 58 3,290 competing apps Median installs: 300 Avg rating: 4.0 | — | — | 26 major competitor apps |
| across | 69 | 100 | 53 | 77 45,224 competing apps Median installs: 515 Avg rating: 4.2 | — | — | 954 major competitor apps |
| useful | 71 | 100 | 44 | 72 20,148 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 194 major competitor apps |
| house | 73 | 100 | 43 | 67 11,182 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 218 major competitor apps |
| go | 69 | 100 | 51 | 78 52,077 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 1,104 major competitor apps |
| documents | 73 | 100 | 46 | 68 12,214 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 167 major competitor apps |
| important | 69 | 100 | 49 | 78 49,111 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 521 major competitor apps |
| manufacturing | 71 | 100 | 33 | 53 1,439 competing apps Median installs: 250 Avg rating: 4.0 | — | — | 6 major competitor apps |
| updates | 70 | 100 | 48 | 75 33,699 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 545 major competitor apps |
| engagement | 73 | 100 | 38 | 62 5,645 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 33 major competitor apps |
| based | 67 | 100 | 51 | 81 79,282 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 1,049 major competitor apps |
| well | 69 | 100 | 47 | 77 43,829 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 532 major competitor apps |
| site | 73 | 100 | 41 | 67 10,622 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 94 major competitor apps |
App Description
The app will provide access to important weekly updates applicable for the site they are based at, share corporate news and stories, house useful guides and policies, as well as provide access to company diversity, inclusion and wellbeing initiatives. The content will be a combination of video’s, audio and documents pushed to increase engagement and communication across various sites.