CareFirst WellBeing
ASO Keyword Dashboard
Tracking 81 keywords for CareFirst WellBeing in Apple App Store
CareFirst WellBeing tracks 81 keywords (5 keywords rank; 76 need traction). Key metrics: 20% top-10 coverage, opportunity 69.9, difficulty 42.1, best rank 2.
Tracked keywords
81
5 ranked • 76 not ranking yet
Top 10 coverage
20%
Best rank 2 • Latest leader —
Avg opportunity
69.9
Top keyword: healthcare
Avg difficulty
42.1
Lower scores indicate easier wins
Opportunity leaders
- 66.8
healthcare
Opportunity: 73.0 • Difficulty: 40.8 • Rank —
Competitors: 83
- 66.8
moments
Opportunity: 73.0 • Difficulty: 51.7 • Rank —
Competitors: 181
- 66.2
wellness
Opportunity: 73.0 • Difficulty: 40.7 • Rank —
Competitors: 101
- 67.7
address
Opportunity: 73.0 • Difficulty: 42.3 • Rank —
Competitors: 159
- 66.2
programs
Opportunity: 73.0 • Difficulty: 40.4 • Rank —
Competitors: 90
Unranked opportunities
healthcare
Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 83
moments
Opportunity: 73.0 • Difficulty: 51.7 • Competitors: 181
wellness
Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 101
address
Opportunity: 73.0 • Difficulty: 42.3 • Competitors: 159
programs
Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 90
High competition keywords
access
Total apps: 181,163 • Major competitors: 2,662
Latest rank: — • Difficulty: 55.0
help
Total apps: 162,244 • Major competitors: 2,472
Latest rank: — • Difficulty: 54.9
like
Total apps: 153,385 • Major competitors: 3,284
Latest rank: — • Difficulty: 55.4
find
Total apps: 149,900 • Major competitors: 2,796
Latest rank: — • Difficulty: 55.0
every
Total apps: 120,071 • Major competitors: 2,501
Latest rank: — • Difficulty: 53.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| wellbeing | 71 | 100 | 33 | 53 1,606 competing apps Median installs: 450 Avg rating: 4.1 | 4 | 2 | 19 major competitor apps |
| personal health | 70 | 100 | 30 | 49 889 competing apps Median installs: 450 Avg rating: 4.1 | 49 | 49 | 9 major competitor apps |
| access comprehensive | 69 | 100 | 28 | 46 555 competing apps Median installs: 352 Avg rating: 4.1 | 145 | 145 | 2 major competitor apps |
| personal care | 69 | 100 | 33 | 44 453 competing apps Median installs: 500 Avg rating: 4.1 | 150 | 150 | 8 major competitor apps |
| well | 69 | 100 | 47 | 77 43,840 competing apps Median installs: 400 Avg rating: 4.1 | 178 | 161 | 532 major competitor apps |
| challenge | 70 | 100 | 48 | 76 36,818 competing apps Median installs: 700 Avg rating: 4.1 | — | — | 918 major competitor apps |
| health | 69 | 100 | 48 | 77 43,584 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 541 major competitor apps |
| single | 69 | 100 | 48 | 77 41,009 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 614 major competitor apps |
| care | 70 | 100 | 47 | 75 32,591 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 527 major competitor apps |
| support | 67 | 100 | 51 | 82 83,360 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 1,121 major competitor apps |
| tailored | 70 | 100 | 48 | 75 32,104 competing apps Median installs: 362 Avg rating: 4.2 | — | — | 378 major competitor apps |
| digital | 69 | 100 | 49 | 78 52,249 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 719 major competitor apps |
| product | 71 | 100 | 46 | 73 25,693 competing apps Median installs: 350 Avg rating: 4.0 | — | — | 305 major competitor apps |
| designed | 66 | 100 | 51 | 84 113,960 competing apps Median installs: 350 Avg rating: 4.2 | — | — | 1,088 major competitor apps |
| everything | 69 | 100 | 49 | 76 38,913 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 761 major competitor apps |
| profile | 71 | 100 | 47 | 71 19,947 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 292 major competitor apps |
| content | 68 | 100 | 52 | 79 60,391 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 953 major competitor apps |
| created | 71 | 100 | 45 | 73 26,301 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 303 major competitor apps |
| aspect | 72 | 100 | 39 | 62 5,303 competing apps Median installs: 600 Avg rating: 4.2 | — | — | 86 major competitor apps |
| find | 66 | 100 | 55 | 86 149,900 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,796 major competitor apps |
| life | 68 | 100 | 51 | 80 63,664 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 971 major competitor apps |
| program | 72 | 100 | 44 | 71 18,525 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 230 major competitor apps |
| help | 65 | 100 | 55 | 87 162,244 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,472 major competitor apps |
| access | 65 | 100 | 55 | 87 181,163 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,662 major competitor apps |
| healthcare | 73 | 100 | 41 | 67 10,417 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 83 major competitor apps |
App Description
CareFirst WellBeing is a personalized, digital wellness program that puts the power of health in your hands. You’ll find helpful, easy-to-use tools and resources that can help you and your family address every aspect of your well-being, from physical and emotion to social and financial.
Features include:
CloseKnit
Experience simple, convenient, virtual-first care that’s designed to fit your life effortlessly. Get 24/7 support for all your healthcare needs—from allergies to anxiety, urgent care to surgery—all at no extra cost.
Challenges
Join a challenge and get a little extra motivation to pursue your health goals.
Personalized Health
Get insights, content and programs tailored to your goals and interests.
Blue Rewards
Choose healthy activities that fit with your goals and receive financial incentives for completing them.
Trackers
Connect your wearable devices by Apple’s Health app or enter your own data to monitor sleep, steps, nutrition and more.
Health Profile
Get quick access to important data like your biometrics, vaccine history, lab results and medications.