British Airways

~13.1M - 26.1M
261.2K ratings
~12.8K (installs week)
~11.2M (installs month)
British Airways icon

ASO Keyword Dashboard

Tracking 82 keywords for British Airways in Apple App Store

Developer: British Airways Plc Category: travel_and_local Rating: 4.49

British Airways tracks 82 keywords (7 keywords rank; 75 need traction). Key metrics: 0% top-10 coverage, opportunity 69.9, difficulty 41.9, best rank 33.

Tracked keywords

82

7  ranked •  75  not ranking yet

Top 10 coverage

0%

Best rank 33 • Latest leader 33

Avg opportunity

69.9

Top keyword: air

Avg difficulty

41.9

Lower scores indicate easier wins

Opportunity leaders

  • air

    Opportunity: 73.0 • Difficulty: 40.9 • Rank 33

    Competitors: 119

    67.3
  • weather

    Opportunity: 73.0 • Difficulty: 41.5 • Rank —

    Competitors: 125

    68.2
  • destination

    Opportunity: 73.0 • Difficulty: 40.7 • Rank —

    Competitors: 104

    66.6
  • easy access

    Opportunity: 73.0 • Difficulty: 39.1 • Rank —

    Competitors: 46

    64.6
  • transaction

    Opportunity: 73.0 • Difficulty: 40.5 • Rank —

    Competitors: 68

    66.7

Unranked opportunities

  • weather

    Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 125

  • destination

    Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 104

  • easy access

    Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 46

  • transaction

    Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 68

  • checking

    Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 81

High competition keywords

  • free

    Total apps: 163,604 • Major competitors: 2,214

    Latest rank: — • Difficulty: 52.9

  • access

    Total apps: 162,379 • Major competitors: 1,438

    Latest rank: — • Difficulty: 52.8

  • find

    Total apps: 138,282 • Major competitors: 1,544

    Latest rank: — • Difficulty: 52.2

  • download

    Total apps: 121,438 • Major competitors: 1,131

    Latest rank: — • Difficulty: 51.5

  • mobile

    Total apps: 119,489 • Major competitors: 861

    Latest rank: — • Difficulty: 51.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
air731004167

10,449 competing apps

Median installs: 75

Avg rating: 4.0

3333

119

major competitor apps

touch691004777

38,285 competing apps

Median installs: 75

Avg rating: 4.0

13573

303

major competitor apps

ipad711004473

23,801 competing apps

Median installs: 100

Avg rating: 3.9

10786

212

major competitor apps

apple691004777

41,067 competing apps

Median installs: 100

Avg rating: 4.2

100100

631

major competitor apps

watch691004878

48,576 competing apps

Median installs: 75

Avg rating: 4.2

204161

592

major competitor apps

way661005184

106,483 competing apps

Median installs: 50

Avg rating: 4.2

183

1,095

major competitor apps

id721004370

14,784 competing apps

Median installs: 75

Avg rating: 4.1

199199

208

major competitor apps

free651005387

163,604 competing apps

Median installs: 100

Avg rating: 4.2

2,214

major competitor apps

download661005285

121,438 competing apps

Median installs: 50

Avg rating: 4.2

1,131

major competitor apps

best661005185

116,640 competing apps

Median installs: 75

Avg rating: 4.1

1,425

major competitor apps

weather731004168

11,893 competing apps

Median installs: 75

Avg rating: 4.1

125

major competitor apps

email701004676

35,827 competing apps

Median installs: 50

Avg rating: 4.1

309

major competitor apps

destination731004167

9,572 competing apps

Median installs: 25

Avg rating: 4.2

104

major competitor apps

support671004982

74,034 competing apps

Median installs: 50

Avg rating: 4.2

550

major competitor apps

exclusive701004776

35,046 competing apps

Median installs: 50

Avg rating: 4.3

715

major competitor apps

date691004777

40,153 competing apps

Median installs: 25

Avg rating: 4.2

265

major competitor apps

information661005185

111,685 competing apps

Median installs: 25

Avg rating: 4.1

587

major competitor apps

manage671005083

94,403 competing apps

Median installs: 50

Avg rating: 4.2

815

major competitor apps

find661005286

138,282 competing apps

Median installs: 75

Avg rating: 4.2

1,544

major competitor apps

mobile661005185

119,489 competing apps

Median installs: 25

Avg rating: 4.1

861

major competitor apps

perfect671005083

86,671 competing apps

Median installs: 50

Avg rating: 4.2

873

major competitor apps

easy access731003965

7,244 competing apps

Median installs: 25

Avg rating: 4.1

46

major competitor apps

search681004880

56,597 competing apps

Median installs: 50

Avg rating: 4.1

548

major competitor apps

access651005387

162,379 competing apps

Median installs: 50

Avg rating: 4.2

1,438

major competitor apps

track661005184

108,173 competing apps

Median installs: 50

Avg rating: 4.3

858

major competitor apps

82 keywords
1 of 4

App Description

A British original

The British Airways app makes booking, boarding and checking your flight details easier than ever before. Personalised to you, you’ve got instant access to the information you need, when you need it.

Features:

A personalised home screen
Your home screen is your personal gateway to the British Airways app. Quickly find important information about your upcoming flights and download your mobile boarding pass.

You’ll also be able to see flights you want to track, your most recent searches and our best return fares for our most popular destinations.

Book flights
Flying with us has never been simpler. Browse our cheapest fares or quickly access recent flight searches made from any of your devices, plus you can book a flight from over 130 countries.

Manage your flights
See upgrade offers on the go, book seats in advance, add flights to your calendar, email your flight details and get up-to-date arrival and departure times. Plus, lounge users can access the British Airways Lounge Wi-Fi password.

Link up your Apple Watch
The British Airways app on Apple Watch provides easy access to important flight information while you’re on the move. You can quickly view flight numbers, routes and statuses and check your departure time. You can even see the weather at your destination – perfect for planning your holiday packing list.

Flight status and schedules
Search and track British Airways flights for the latest arrival and departure times.

Exclusive features for British Airways Club members
If you’re a British Airways Club member, you can check your Avios and tier points balances as well as view your full transaction history on your device. Anyone can join the Club for free on https://www.ba.com

Siri Shortcuts
Add a shortcut to ask Siri to check your next flight and Avios balance quickly.

Please refer to the 'Application Licence Agreement', linked on this page, to view the terms of use of this application and use of mobile boarding passes. By downloading the BA application, you agree to the terms of the Application Licence Agreement.

British Airways Plc Web Site British Airways Support Application Licence Agreement.