ASO Keyword Dashboard
Tracking 250 keywords for Google in Apple App Store
Google tracks 250 keywords (132 keywords rank; 118 need traction). Key metrics: 25% top-10 coverage, opportunity 69.4, difficulty 42.7, best rank 1.
Tracked keywords
250
132 ranked • 118 not ranking yet
Top 10 coverage
25%
Best rank 1 • Latest leader 1
Avg opportunity
69.4
Top keyword: google
Avg difficulty
42.7
Lower scores indicate easier wins
Opportunity leaders
- 67.2
google
Opportunity: 73.0 • Difficulty: 47.3 • Rank 1
Competitors: 272
- 65.3
recognition
Opportunity: 73.0 • Difficulty: 40.6 • Rank 6
Competitors: 95
- 66.3
zoom
Opportunity: 73.0 • Difficulty: 41.7 • Rank 9
Competitors: 139
- 66.6
searching
Opportunity: 73.0 • Difficulty: 42.8 • Rank 61
Competitors: 169
- 68.3
setting
Opportunity: 73.0 • Difficulty: 43.0 • Rank 15
Competitors: 201
Unranked opportunities
weather
Opportunity: 73.0 • Difficulty: 44.2 • Competitors: 237
interest
Opportunity: 73.0 • Difficulty: 44.1 • Competitors: 150
lock
Opportunity: 73.0 • Difficulty: 45.4 • Competitors: 295
topics
Opportunity: 73.0 • Difficulty: 42.4 • Competitors: 137
languages
Opportunity: 73.0 • Difficulty: 44.1 • Competitors: 100
High competition keywords
time
Total apps: 190,736 • Major competitors: 2,966
Latest rank: — • Difficulty: 55.3
new
Total apps: 182,994 • Major competitors: 3,792
Latest rank: — • Difficulty: 56.1
free
Total apps: 164,931 • Major competitors: 3,886
Latest rank: 49 • Difficulty: 55.9
help
Total apps: 150,250 • Major competitors: 2,451
Latest rank: — • Difficulty: 55.1
like
Total apps: 143,203 • Major competitors: 3,240
Latest rank: — • Difficulty: 55.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| images | 70 | 100 | 48 | 75 28,390 competing apps Median installs: 450 Avg rating: 4.0 | 2 | 1 | 313 major competitor apps |
| 73 | 100 | 47 | 67 10,406 competing apps Median installs: 600 Avg rating: 4.1 | 1 | 1 | 272 major competitor apps | |
| google account | 67 | 100 | 37 | 36 134 competing apps Median installs: 575 Avg rating: 4.0 | 1 | 1 | 4 major competitor apps |
| lens | 71 | 100 | 40 | 53 1,500 competing apps Median installs: 700 Avg rating: 4.1 | 1 | 1 | 22 major competitor apps |
| google play | 66 | 100 | 18 | 29 55 competing apps Median installs: 250 Avg rating: 4.1 | 1 | 1 | 0 major competitor apps |
| play store | 67 | 100 | 20 | 34 101 competing apps Median installs: 250 Avg rating: 3.9 | 1 | 1 | 0 major competitor apps |
| workspace | 70 | 100 | 49 | 50 914 competing apps Median installs: 350 Avg rating: 4.2 | 2 | 2 | 23 major competitor apps |
| good | 70 | 100 | 48 | 75 32,154 competing apps Median installs: 500 Avg rating: 4.1 | 2 | 2 | 580 major competitor apps |
| google maps | 69 | 100 | 30 | 48 702 competing apps Median installs: 300 Avg rating: 4.0 | 2 | 2 | 9 major competitor apps |
| chrome | 68 | 100 | 45 | 42 313 competing apps Median installs: 1,000 Avg rating: 4.1 | 2 | 2 | 12 major competitor apps |
| play games | 70 | 100 | 34 | 49 876 competing apps Median installs: 1,350 Avg rating: 4.1 | 3 | 3 | 39 major competitor apps |
| touch id | 70 | 100 | 38 | 53 1,466 competing apps Median installs: 1,400 Avg rating: 4.0 | 3 | 3 | 58 major competitor apps |
| come | 70 | 100 | 46 | 74 26,922 competing apps Median installs: 550 Avg rating: 4.1 | 4 | 3 | 505 major competitor apps |
| google drive | 69 | 100 | 43 | 46 550 competing apps Median installs: 1,400 Avg rating: 4.0 | 3 | 3 | 20 major competitor apps |
| google pixel | 0 | 35 | 8 | 12 4 competing apps Median installs: 4,850 Avg rating: 4.1 | 3 | 3 | 1 major competitor apps |
| safari | 71 | 100 | 36 | 55 1,990 competing apps Median installs: 700 Avg rating: 4.0 | 4 | 4 | 32 major competitor apps |
| ios | 70 | 100 | 47 | 75 32,381 competing apps Median installs: 550 Avg rating: 4.0 | 5 | 4 | 427 major competitor apps |
| settings | 69 | 100 | 49 | 77 37,803 competing apps Median installs: 950 Avg rating: 4.1 | 5 | 5 | 1,014 major competitor apps |
| google fit | 66 | 100 | 18 | 31 66 competing apps Median installs: 675 Avg rating: 4.2 | 5 | 5 | 0 major competitor apps |
| wear os | 65 | 100 | 54 | 23 22 competing apps Median installs: 50,350 Avg rating: 4.2 | 8 | 6 | 5 major competitor apps |
| downloads | 71 | 100 | 37 | 57 2,616 competing apps Median installs: 1,150 Avg rating: 4.1 | 6 | 6 | 65 major competitor apps |
| free android | 0 | 10 | 3 | 5 1 competing apps | 6 | 6 | 0 major competitor apps |
| recognition | 73 | 100 | 41 | 65 7,983 competing apps Median installs: 450 Avg rating: 4.1 | 6 | 6 | 95 major competitor apps |
| classroom | 72 | 100 | 36 | 59 3,260 competing apps Median installs: 350 Avg rating: 4.0 | 8 | 7 | 24 major competitor apps |
| wearos | 0 | 52 | 9 | 14 6 competing apps Median installs: 23,650 Avg rating: 4.7 | 7 | 7 | 0 major competitor apps |
App Description
Feature highlights:
• Image Search: See something you like? Snap a photo and discover where to shop for it, find related images, and more. Refine your camera searches by adding words – whether you want those shoes but in ‘blue’, or want to learn how to ‘repair’ that broken bit on your bicycle.
• Hum to Search: Can't remember the name of that song? Hum the tune and the Google app will identify it for you.
• Discover: Stay up-to-date on topics that matter to you. Get personalized news, articles, and videos based on your interests and search history.
• Try AI Overviews: We’re making search smarter and simpler with generative AI. Try searching things like ‘how to cut onions without crying’ or ‘how to fix a broken zipper’ and AI Overviews will find what you’re looking for in faster, easier ways.
• Google Search Widget: Search from your home screen or lock screen with the new Google widget. Choose from 2 widgets, giving you a quick search bar in both sizes, and shortcuts to choose how you Search with Lens, Voice, and Incognito in the medium size widget.
Search what you see with Google Lens:
• Use your camera to identify what you’re looking at. Identify plants and animals, translate text in real-time, find similar products to buy, and even solve math problems with step-by-step guides.
• Translate over 100 languages on things like road signs when you travel, menus, and more by pointing your camera at text.
• Reverse image search: Find the source, similar photos, and related information for any image.
• Socratic app functionalities like step-by-step homework help on math, physics and word problems, and testing your knowledge with Questions and Answers are now fully supported within the Google app.
Get personalized updates in Discover:
• Stay in the know about topics that interest you.
• Start your morning with weather and top news.
• Get real-time updates on sports, movies, and events.
• Know as soon as your favorite artists drop new albums.
• Get stories about your interests and hobbies.
• Follow interesting topics, right from Search results.
Search safely and securely: