Bank of America Mobile Banking

252.9M installs
5.1M ratings
2.8M monthly active users
$200K+ monthly revenue est.
IAP 0% · Ad 100%
Install Trends
Weekly +253K
Steady
Monthly +853.8K
Steady
Bank of America Mobile Banking icon

ASO Keyword Dashboard

Tracking 156 keywords for Bank of America Mobile Banking in Apple App Store

Developer: Bank of America Category: finance Rating: 4.81

Bank of America Mobile Banking tracks 156 keywords (34 keywords rank; 122 need traction). Key metrics: 38% top-10 coverage, opportunity 70.5, difficulty 41.8, best rank 1.

Tracked keywords

156

34  ranked •  122  not ranking yet

Top 10 coverage

38%

Best rank 1 • Latest leader 4

Avg opportunity

70.5

Top keyword: american

Avg difficulty

41.8

Lower scores indicate easier wins

Opportunity leaders

  • american

    Opportunity: 73.0 • Difficulty: 39.6 • Rank 4

    Competitors: 163

    63.9
  • banking

    Opportunity: 73.0 • Difficulty: 43.1 • Rank 10

    Competitors: 311

    67.3
  • checks

    Opportunity: 73.0 • Difficulty: 38.9 • Rank 19

    Competitors: 111

    62.1
  • deposit

    Opportunity: 73.0 • Difficulty: 42.1 • Rank 51

    Competitors: 267

    62.8
  • credit card

    Opportunity: 73.0 • Difficulty: 44.5 • Rank 36

    Competitors: 328

    64.1

Unranked opportunities

  • conveniently

    Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 142

  • immediate

    Opportunity: 73.0 • Difficulty: 39.8 • Competitors: 103

  • ask

    Opportunity: 73.0 • Difficulty: 46.6 • Competitors: 256

  • education

    Opportunity: 73.0 • Difficulty: 42.3 • Competitors: 129

  • spending

    Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 214

High competition keywords

  • find

    Total apps: 150,020 • Major competitors: 3,804

    Latest rank: — • Difficulty: 54.6

  • create

    Total apps: 130,945 • Major competitors: 3,369

    Latest rank: — • Difficulty: 54.1

  • mobile

    Total apps: 130,149 • Major competitors: 2,094

    Latest rank: — • Difficulty: 53.1

  • track

    Total apps: 125,835 • Major competitors: 2,073

    Latest rank: — • Difficulty: 52.5

  • using

    Total apps: 114,483 • Major competitors: 2,227

    Latest rank: — • Difficulty: 52.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
america711003554

1,725 competing apps

Median installs: 500

Avg rating: 4.2

11

59

major competitor apps

bank721004671

17,559 competing apps

Median installs: 750

Avg rating: 4.2

11

475

major competitor apps

banks711003454

1,669 competing apps

Median installs: 1,675

Avg rating: 4.2

22

45

major competitor apps

bank mobile711003252

1,411 competing apps

Median installs: 3,625

Avg rating: 4.4

22

18

major competitor apps

american731004064

7,013 competing apps

Median installs: 500

Avg rating: 4.2

44

163

major competitor apps

bank account711004154

1,778 competing apps

Median installs: 700

Avg rating: 4.1

55

78

major competitor apps

majority701003150

997 competing apps

Median installs: 400

Avg rating: 4.0

66

16

major competitor apps

banking731004367

11,238 competing apps

Median installs: 2,400

Avg rating: 4.2

106

311

major competitor apps

chase711003756

2,399 competing apps

Median installs: 750

Avg rating: 4.1

77

95

major competitor apps

free mobile701003252

1,290 competing apps

Median installs: 800

Avg rating: 4.2

97

26

major competitor apps

mobile banking721003962

5,240 competing apps

Median installs: 3,200

Avg rating: 4.2

99

130

major competitor apps

discover681005380

69,246 competing apps

Median installs: 450

Avg rating: 4.3

99

1,916

major competitor apps

credit union711003355

1,995 competing apps

Median installs: 1,125

Avg rating: 4.2

99

29

major competitor apps

online banking721003658

3,156 competing apps

Median installs: 4,350

Avg rating: 4.3

1111

44

major competitor apps

check681005181

71,639 competing apps

Median installs: 500

Avg rating: 4.1

1813

1,688

major competitor apps

ally691002947

680 competing apps

Median installs: 750

Avg rating: 4.4

1414

16

major competitor apps

account671005382

87,130 competing apps

Median installs: 750

Avg rating: 4.2

1616

2,901

major competitor apps

capital721003759

3,470 competing apps

Median installs: 200

Avg rating: 4.2

1918

47

major competitor apps

visa711004053

1,599 competing apps

Median installs: 650

Avg rating: 4.0

1818

61

major competitor apps

checks731003962

5,426 competing apps

Median installs: 2,600

Avg rating: 4.3

1919

111

major competitor apps

finances721003860

3,821 competing apps

Median installs: 450

Avg rating: 4.3

2525

93

major competitor apps

debit card711004356

2,356 competing apps

Median installs: 6,550

Avg rating: 4.3

3127

103

major competitor apps

deposit731004263

5,987 competing apps

Median installs: 4,200

Avg rating: 4.3

5128

267

major competitor apps

credit card731004464

7,148 competing apps

Median installs: 600

Avg rating: 4.2

3630

328

major competitor apps

current681005181

73,039 competing apps

Median installs: 600

Avg rating: 4.2

4040

2,105

major competitor apps

156 keywords
1 of 7

App Description

Bank conveniently and securely with the Bank of America® Mobile Banking app for U.S.-based checking, savings, credit card, loan and investment accounts.

Manage Accounts
•View account balances and review activity
•Activate or replace credit/debit cards
•Set alerts for important account info
•Manage all accounts, including checking, savings, credit cards, loans and investment accounts

Transfer Money and Pay Bills
•Securely send and receive money with Zelle® using a US mobile number or email address¹
•Transfer funds between your Bank of America and linked Merrill accounts
•Pay bills

Check Deposit
•Take photos of checks to deposit them to your checking or savings account
•Get immediate confirmation that your check is processing²

Erica, Your Virtual Financial Assistant³
•Ask Erica to find transactions, pay bills and more
•Get valuable alerts, and helpful insights

Security
•Set up Touch ID/Face ID®
•If fraudulent activity is suspected on your card, we’ll notify you
•View security center
•With our Mobile Banking Security Guarantee, you’re not liable for fraudulent transactions when reported promptly⁴

Manage Investments with Merrill
•Trade stocks,ETFs,mutual funds
•View up-to-date Market data, news, and quotes
•Send messages and documents securely to your advisor

FICO® Credit Score
•Easily check your FICO® credit score
•View the key factors that affect your score
•Find out about keeping credit healthy

Financial Education and Savings & Budgeting Tools
•Set up and manage savings goals
•Organize and track your spending by category
•View all transactions
•Compare spending against income
•Easily create a budget based on previous spending or from scratch

See the Online Banking Service Agreement at bankofamerica.com/serviceagreement for more information. Mobile carrier message and data rates apply.

¹To send or receive money with Zelle®, both parties must have an eligible checking or savings account. Recipients have 14 days to register to receive money or the transfer will be canceled. Dollar and frequency limits apply.
²Deposits are subject to verification and not available for immediate withdrawal. Other restrictions apply.
³Erica only listens or speaks when you tap the microphone and retains interactions to optimize your experience. Erica speaks aloud and hears and responds to all voices. Eri