Bank of America Mobile Banking

~249.9M - 499.8M
5M ratings
~280K (installs week)
~2.4M (installs month)
Bank of America Mobile Banking icon

ASO Keyword Dashboard

Tracking 139 keywords for Bank of America Mobile Banking in Apple App Store

Developer: Bank of America Category: finance Rating: 4.81

Bank of America Mobile Banking tracks 139 keywords (11 keywords rank; 128 need traction). Key metrics: 18% top-10 coverage, opportunity 70.3, difficulty 39.9, best rank 1.

Tracked keywords

139

11  ranked •  128  not ranking yet

Top 10 coverage

18%

Best rank 1 • Latest leader 11

Avg opportunity

70.3

Top keyword: banking

Avg difficulty

39.9

Lower scores indicate easier wins

Opportunity leaders

  • banking

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 11

    Competitors: 119

    67.6
  • recent

    Opportunity: 73.0 • Difficulty: 42.2 • Rank 96

    Competitors: 104

    68.6
  • similar

    Opportunity: 73.0 • Difficulty: 40.9 • Rank 151

    Competitors: 118

    67.4
  • conveniently

    Opportunity: 73.0 • Difficulty: 39.6 • Rank —

    Competitors: 63

    65.3
  • immediate

    Opportunity: 73.0 • Difficulty: 39.1 • Rank —

    Competitors: 43

    64.7

Unranked opportunities

  • conveniently

    Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 63

  • immediate

    Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 43

  • education

    Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 66

  • spending

    Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 91

  • checking

    Opportunity: 73.0 • Difficulty: 39.1 • Competitors: 90

High competition keywords

  • find

    Total apps: 138,567 • Major competitors: 1,771

    Latest rank: — • Difficulty: 52.3

  • mobile

    Total apps: 119,837 • Major competitors: 990

    Latest rank: — • Difficulty: 51.4

  • create

    Total apps: 118,650 • Major competitors: 1,432

    Latest rank: — • Difficulty: 51.6

  • using

    Total apps: 115,531 • Major competitors: 949

    Latest rank: — • Difficulty: 51.3

  • track

    Total apps: 108,549 • Major competitors: 988

    Latest rank: — • Difficulty: 51.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
bank721004370

16,046 competing apps

Median installs: 225

Avg rating: 4.2

11

212

major competitor apps

discover681004980

60,797 competing apps

Median installs: 125

Avg rating: 4.3

88

870

major competitor apps

banking731004168

10,865 competing apps

Median installs: 600

Avg rating: 4.2

1111

119

major competitor apps

check681004981

64,999 competing apps

Median installs: 125

Avg rating: 4.1

1412

832

major competitor apps

current681004981

68,276 competing apps

Median installs: 175

Avg rating: 4.2

3636

893

major competitor apps

apps701004675

29,982 competing apps

Median installs: 175

Avg rating: 4.2

7977

381

major competitor apps

updates701004676

33,969 competing apps

Median installs: 100

Avg rating: 4.2

11094

364

major competitor apps

recent731004269

12,501 competing apps

Median installs: 175

Avg rating: 4.3

9696

104

major competitor apps

cool721004269

13,939 competing apps

Median installs: 250

Avg rating: 4.1

150150

271

major competitor apps

similar731004167

10,608 competing apps

Median installs: 175

Avg rating: 4.2

151151

118

major competitor apps

well691004778

44,064 competing apps

Median installs: 100

Avg rating: 4.1

176

315

major competitor apps

online681004981

67,510 competing apps

Median installs: 100

Avg rating: 4.2

815

major competitor apps

online banking721003558

3,116 competing apps

Median installs: 1,700

Avg rating: 4.3

18

major competitor apps

budgeting701003252

1,271 competing apps

Median installs: 75

Avg rating: 4.5

17

major competitor apps

email701004676

35,889 competing apps

Median installs: 150

Avg rating: 4.1

358

major competitor apps

security711004472

20,623 competing apps

Median installs: 100

Avg rating: 4.1

247

major competitor apps

date691004777

40,271 competing apps

Median installs: 75

Avg rating: 4.3

295

major competitor apps

conveniently731004065

7,989 competing apps

Median installs: 75

Avg rating: 4.1

63

major competitor apps

manage671005183

94,761 competing apps

Median installs: 100

Avg rating: 4.2

959

major competitor apps

valuable721004269

14,129 competing apps

Median installs: 75

Avg rating: 4.2

91

major competitor apps

using661005185

115,531 competing apps

Median installs: 100

Avg rating: 4.1

949

major competitor apps

find661005286

138,567 competing apps

Median installs: 125

Avg rating: 4.2

1,771

major competitor apps

service681004879

55,004 competing apps

Median installs: 75

Avg rating: 4.1

491

major competitor apps

money701004674

27,882 competing apps

Median installs: 200

Avg rating: 4.2

514

major competitor apps

available671005183

88,973 competing apps

Median installs: 125

Avg rating: 4.1

1,160

major competitor apps

139 keywords
1 of 6

App Description

Bank conveniently and securely with the Bank of America® Mobile Banking app for U.S.-based checking, savings, credit card, loan and investment accounts.

Manage Accounts
•View account balances and review activity
•Activate or replace credit/debit cards
•Set alerts for important account info
•Manage all accounts, including checking, savings, credit cards, loans and investment accounts

Transfer Money and Pay Bills
•Securely send and receive money with Zelle® using a US mobile number or email address¹
•Transfer funds between your Bank of America and linked Merrill accounts
•Pay bills

Check Deposit
•Take photos of checks to deposit them to your checking or savings account
•Get immediate confirmation that your check is processing²

Erica, Your Virtual Financial Assistant³
•Ask Erica to find transactions, pay bills and more
•Get valuable alerts, and helpful insights

Security
•Set up Touch ID/Face ID®
•If fraudulent activity is suspected on your card, we’ll notify you
•View security center
•With our Mobile Banking Security Guarantee, you’re not liable for fraudulent transactions when reported promptly⁴

Manage Investments with Merrill
•Trade stocks,ETFs,mutual funds
•View up-to-date Market data, news, and quotes
•Send messages and documents securely to your advisor

FICO® Credit Score
•Easily check your FICO® credit score
•View the key factors that affect your score
•Find out about keeping credit healthy

Financial Education and Savings & Budgeting Tools
•Set up and manage savings goals
•Organize and track your spending by category
•View all transactions
•Compare spending against income
•Easily create a budget based on previous spending or from scratch

See the Online Banking Service Agreement at bankofamerica.com/serviceagreement for more information. Mobile carrier message and data rates apply.

¹To send or receive money with Zelle®, both parties must have an eligible checking or savings account. Recipients have 14 days to register to receive money or the transfer will be canceled. Dollar and frequency limits apply.
²Deposits are subject to verification and not available for immediate withdrawal. Other restrictions apply.
³Erica only listens or speaks when you tap the microphone and retains interactions to optimize your experience. Erica speaks aloud and hears and responds to all voices. Eri