Citi Mobile®

194.1M installs
3.9M ratings
+3.6K weekly installs
trend steady
+16.6K monthly installs
trend steady
Citi Mobile® icon

ASO Keyword Dashboard

Tracking 145 keywords for Citi Mobile® in Apple App Store

Developer: Citibank Category: finance Rating: 4.88

Citi Mobile® tracks 145 keywords (11 keywords rank; 134 need traction). Key metrics: 18% top-10 coverage, opportunity 69.6, difficulty 43.3, best rank 7.

Tracked keywords

145

11  ranked •  134  not ranking yet

Top 10 coverage

18%

Best rank 7 • Latest leader 18

Avg opportunity

69.6

Top keyword: banking

Avg difficulty

43.3

Lower scores indicate easier wins

Opportunity leaders

  • banking

    Opportunity: 73.0 • Difficulty: 41.9 • Rank 18

    Competitors: 212

    67.5
  • thanks

    Opportunity: 73.0 • Difficulty: 40.8 • Rank 104

    Competitors: 172

    66.3
  • thank

    Opportunity: 73.0 • Difficulty: 39.1 • Rank 163

    Competitors: 102

    64.1
  • recent

    Opportunity: 73.0 • Difficulty: 43.3 • Rank 206

    Competitors: 160

    68.6
  • setting

    Opportunity: 73.0 • Difficulty: 41.8 • Rank —

    Competitors: 191

    68.3

Unranked opportunities

  • setting

    Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 191

  • requests

    Opportunity: 73.0 • Difficulty: 39.8 • Competitors: 59

  • lock

    Opportunity: 73.0 • Difficulty: 42.5 • Competitors: 283

  • trust

    Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 174

  • payments

    Opportunity: 73.0 • Difficulty: 42.4 • Competitors: 281

High competition keywords

  • new

    Total apps: 183,115 • Major competitors: 3,676

    Latest rank: — • Difficulty: 54.0

  • free

    Total apps: 164,890 • Major competitors: 3,770

    Latest rank: — • Difficulty: 53.8

  • access

    Total apps: 163,476 • Major competitors: 2,524

    Latest rank: — • Difficulty: 53.5

  • every

    Total apps: 120,762 • Major competitors: 2,427

    Latest rank: — • Difficulty: 52.2

  • mobile

    Total apps: 120,199 • Major competitors: 1,518

    Latest rank: — • Difficulty: 51.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
discover681005080

61,182 competing apps

Median installs: 200

Avg rating: 4.3

77

1,338

major competitor apps

bank721004470

16,296 competing apps

Median installs: 325

Avg rating: 4.2

77

329

major competitor apps

banking731004268

10,870 competing apps

Median installs: 850

Avg rating: 4.2

1818

212

major competitor apps

current681005081

68,528 competing apps

Median installs: 250

Avg rating: 4.2

4242

1,416

major competitor apps

thanks731004166

9,190 competing apps

Median installs: 200

Avg rating: 4.1

104104

172

major competitor apps

thank731003964

6,812 competing apps

Median installs: 200

Avg rating: 4.2

163163

102

major competitor apps

city711004473

21,823 competing apps

Median installs: 150

Avg rating: 4.0

169169

362

major competitor apps

financial711004471

18,466 competing apps

Median installs: 150

Avg rating: 4.3

173173

302

major competitor apps

designed661005185

114,573 competing apps

Median installs: 150

Avg rating: 4.2

178178

1,039

major competitor apps

recent731004369

12,546 competing apps

Median installs: 250

Avg rating: 4.3

206206

160

major competitor apps

apps701004675

30,166 competing apps

Median installs: 250

Avg rating: 4.2

211211

584

major competitor apps

free651005487

164,890 competing apps

Median installs: 300

Avg rating: 4.2

3,770

major competitor apps

new651005488

183,115 competing apps

Median installs: 200

Avg rating: 4.2

3,676

major competitor apps

card701004776

33,396 competing apps

Median installs: 250

Avg rating: 4.2

876

major competitor apps

share661005285

113,842 competing apps

Median installs: 200

Avg rating: 4.2

1,708

major competitor apps

right671005182

83,309 competing apps

Median installs: 200

Avg rating: 4.2

1,567

major competitor apps

device691004879

50,250 competing apps

Median installs: 200

Avg rating: 4.0

807

major competitor apps

learn671005081

73,333 competing apps

Median installs: 150

Avg rating: 4.2

1,019

major competitor apps

within681004981

67,497 competing apps

Median installs: 200

Avg rating: 4.2

1,248

major competitor apps

collection701004675

30,231 competing apps

Median installs: 150

Avg rating: 4.2

507

major competitor apps

information661005184

112,136 competing apps

Median installs: 100

Avg rating: 4.1

1,052

major competitor apps

setting731004268

12,108 competing apps

Median installs: 200

Avg rating: 4.1

191

major competitor apps

used691004879

50,703 competing apps

Median installs: 150

Avg rating: 4.0

467

major competitor apps

manage671005183

95,313 competing apps

Median installs: 150

Avg rating: 4.2

1,510

major competitor apps

limited721004470

14,846 competing apps

Median installs: 200

Avg rating: 4.1

327

major competitor apps

145 keywords
1 of 6

App Description

Simpler
All Mobile Account*: Open a checking or savings account right from the app without setting foot in a bank branch

Card Replacement: Request a new card if your original is lost, stolen or damaged
Citi Mobile® Snapshot: Quickly review key account info – without having to sign in every time

Zelle®: A fast, fee-free way within the Citi Mobile App to pay and easily split payments with people you trust.** 

Mobile Check Deposit: Quickly and easily deposit checks from anywhere
ATM Finder: Easily locate one of more than 60,000 fee-free ATMs in the U.S.
Account Information: View your statements, check balances and recent activity
Make same-day or scheduled payments easily

Smarter 

Aggregation*: Link virtually all your bank accounts, credit cards and investment accounts for a more holistic financial view to managing your finances
Spending insights*: Track your spending habits and trends across your accounts 

Bill management*: View and manage your bills and recurring payments in one place
FICO® Score : Citi credit card customers can view their FICO® Score for free
Make payments, including automatic payments, and transfers.
Dispute credit card transactions if ever needed and track the status
Stay informed with Account Alerts: Choose the alerts you want and even when you want them
Change your credit card due date: Choose the beginning, middle, or end of a month
Secure 

Citi® Quick Lock: Lock or unlock your lost or misplaced card 

PIN Reset: Reset your debit card PIN from your mobile device 

Enable Touch ID® or Face ID® for a fast and safe way to access your account
* Features are available today on a limited basis.
**Zelle and the Zelle related marks are wholly owned by Early Warning Services, LLC and are used herein under license.
Your trust and confidence in how we collect, use, and share information about you is a priority. Review our privacy notice at https://online.citi.com/JRS/portal/template.do?ID=Privacy and our notice at collection at https://online.citi.com/JRS/portal/template.do?ID=Privacy#notice-at-collection to learn more about privacy at Citi. Additionally, California residents may submit requests in connection with the California Consumer Privacy Act at https://online.citi.com/dataprivacyhub.