Amazon Kindle

478.3M installs
9.6M ratings
+156.4M weekly installs
+163M monthly installs
Amazon Kindle icon

ASO Keyword Dashboard

Tracking 146 keywords for Amazon Kindle in Apple App Store

Developer: AMZN Mobile LLC Category: books_and_reference Rating: 4.81

Amazon Kindle tracks 146 keywords (24 keywords rank; 122 need traction). Key metrics: 17% top-10 coverage, opportunity 70.0, difficulty 44.1, best rank 1.

Tracked keywords

146

24  ranked •  122  not ranking yet

Top 10 coverage

17%

Best rank 1 • Latest leader 64

Avg opportunity

70.0

Top keyword: yet

Avg difficulty

44.1

Lower scores indicate easier wins

Opportunity leaders

  • yet

    Opportunity: 73.0 • Difficulty: 42.1 • Rank 64

    Competitors: 189

    68.7
  • require

    Opportunity: 73.0 • Difficulty: 42.1 • Rank 99

    Competitors: 168

    67.6
  • recent

    Opportunity: 73.0 • Difficulty: 44.8 • Rank 131

    Competitors: 156

    68.6
  • upon

    Opportunity: 73.0 • Difficulty: 41.0 • Rank 181

    Competitors: 144

    67.5
  • books

    Opportunity: 73.0 • Difficulty: 40.1 • Rank —

    Competitors: 85

    65.4

Unranked opportunities

  • books

    Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 85

  • jump

    Opportunity: 73.0 • Difficulty: 43.0 • Competitors: 222

  • google

    Opportunity: 73.0 • Difficulty: 44.5 • Competitors: 231

  • hold

    Opportunity: 73.0 • Difficulty: 43.5 • Competitors: 175

  • straight

    Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 204

High competition keywords

  • time

    Total apps: 190,810 • Major competitors: 2,547

    Latest rank: — • Difficulty: 54.4

  • free

    Total apps: 164,925 • Major competitors: 3,441

    Latest rank: 30 • Difficulty: 54.5

  • make

    Total apps: 159,567 • Major competitors: 2,591

    Latest rank: — • Difficulty: 53.8

  • like

    Total apps: 143,216 • Major competitors: 2,861

    Latest rank: — • Difficulty: 54.1

  • download

    Total apps: 123,045 • Major competitors: 1,779

    Latest rank: — • Difficulty: 52.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
book691004776

36,414 competing apps

Median installs: 100

Avg rating: 4.3

11

351

major competitor apps

reading711004472

20,061 competing apps

Median installs: 200

Avg rating: 4.3

11

191

major competitor apps

read691004876

37,221 competing apps

Median installs: 200

Avg rating: 4.2

11

534

major competitor apps

library711004672

20,828 competing apps

Median installs: 250

Avg rating: 4.2

66

306

major competitor apps

ipad711004573

23,876 competing apps

Median installs: 250

Avg rating: 3.9

1313

340

major competitor apps

added711004472

19,925 competing apps

Median installs: 250

Avg rating: 4.2

2424

356

major competitor apps

free651005487

164,925 competing apps

Median installs: 300

Avg rating: 4.2

3028

3,441

major competitor apps

audio701004776

32,548 competing apps

Median installs: 250

Avg rating: 4.2

3232

350

major competitor apps

free trial711004571

18,598 competing apps

Median installs: 1,000

Avg rating: 4.3

3737

587

major competitor apps

iphone691004777

40,177 competing apps

Median installs: 300

Avg rating: 4.0

3939

591

major competitor apps

yet731004269

12,771 competing apps

Median installs: 250

Avg rating: 4.2

6464

189

major competitor apps

keeps721004369

14,211 competing apps

Median installs: 200

Avg rating: 4.3

6969

193

major competitor apps

cool721004469

13,947 competing apps

Median installs: 400

Avg rating: 4.1

7575

381

major competitor apps

everyone711004571

18,650 competing apps

Median installs: 250

Avg rating: 4.2

8686

322

major competitor apps

apps701004775

30,172 competing apps

Median installs: 250

Avg rating: 4.2

10387

518

major competitor apps

updates701004776

33,855 competing apps

Median installs: 150

Avg rating: 4.2

9393

491

major competitor apps

require731004268

10,960 competing apps

Median installs: 200

Avg rating: 4.1

9999

168

major competitor apps

update711004572

20,578 competing apps

Median installs: 150

Avg rating: 4.1

102102

288

major competitor apps

recent731004569

12,546 competing apps

Median installs: 300

Avg rating: 4.3

131131

156

major competitor apps

good701004775

32,159 competing apps

Median installs: 200

Avg rating: 4.2

137137

508

major competitor apps

anyone711004573

24,065 competing apps

Median installs: 200

Avg rating: 4.3

151

236

major competitor apps

able691004776

36,629 competing apps

Median installs: 150

Avg rating: 4.1

160

438

major competitor apps

upon731004167

10,796 competing apps

Median installs: 300

Avg rating: 4.2

181181

144

major competitor apps

per711004573

22,133 competing apps

Median installs: 200

Avg rating: 4.1

224224

344

major competitor apps

download661005385

123,045 competing apps

Median installs: 150

Avg rating: 4.3

1,779

major competitor apps

146 keywords
1 of 6

App Description

READ ANYTIME, ANYWHERE
On the bus, on your break, in your bed—never be without a book. Kindle books you have purchased on Amazon will automatically appear in your app. Kindle Unlimited and Amazon Prime members can select and download Kindle books directly in the app.

FIND YOUR NEXT GREAT READ
• Read the books you buy on Amazon in the Kindle app. Choose from over six million Kindle books (including those with Audible narration), magazines, and comics and start reading in seconds. Explore Amazon Charts best sellers and titles across genres like romance, science fiction, children’s books, self-help, religion, nonfiction, and more—and try any book with a free sample straight from the Kindle app.

• Kindle Unlimited members can enjoy unlimited reading and listening, with the freedom to explore over 1 million titles, thousands of audiobooks, and current magazines.

• Over 1,000 books, magazines, comics, and more included with Amazon Prime.

GO BEYOND PAPER
Turn your iPhone or iPad into a book with the free Kindle app—so you can read anytime, anywhere. Explore these reading features in the Kindle app:

• Read your way. Customize your text size, font type, margins, text alignment, and orientation (portrait or landscape)—and choose whether to turn pages from left to right or continuously scroll. Read comfortably day and night with adjustable brightness and background colors. Go to the Aa menu in your book to get started.

• Look up words, people, and places while you read. Breeze through words you don’t know and characters you can’t remember with the built-in dictionary, X-Ray, Wikipedia lookup, instant translations, and search within your book. Simply tap and hold a word to view its definition, or use the Google and Wikipedia links to get more information.

• Track your reading progress. See what percent of the book you’ve read, real page numbers (for most top titles), and how much time you have left in the chapter or book based on your actual reading speed.

• Bookmark places you want to revisit, and make highlights and take notes throughout your book. Open My Notebook to see all your notes in the same place.

• Hop, skim, and jump with Page Flip. Flip between pages or get a bird’s-eye view of your book with Page Flip—don’t worry, we’ll save your place.

• Zoom in on high-definition color images in Kindle books, magazine