Skype
ASO Keyword Dashboard
Tracking 112 keywords for Skype in Apple App Store
Skype tracks 112 keywords (no keywords rank yet; 112 need traction). Key metrics: opportunity 69.8, difficulty 41.5.
Tracked keywords
112
0 ranked • 112 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
69.8
Top keyword: contacts
Avg difficulty
41.5
Lower scores indicate easier wins
Opportunity leaders
- 66.2
contacts
Opportunity: 73.0 • Difficulty: 40.3 • Rank —
Competitors: 50
- 66.5
storage
Opportunity: 73.0 • Difficulty: 40.6 • Rank —
Competitors: 91
- 64.7
calls
Opportunity: 73.0 • Difficulty: 39.6 • Rank —
Competitors: 75
- 67.2
ahead
Opportunity: 73.0 • Difficulty: 41.1 • Rank —
Competitors: 145
- 67.2
needed
Opportunity: 73.0 • Difficulty: 40.7 • Rank —
Competitors: 69
Unranked opportunities
contacts
Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 50
storage
Opportunity: 73.0 • Difficulty: 40.6 • Competitors: 91
calls
Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 75
ahead
Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 145
needed
Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 69
High competition keywords
new
Total apps: 183,638 • Major competitors: 2,411
Latest rank: — • Difficulty: 53.4
free
Total apps: 164,090 • Major competitors: 2,531
Latest rank: — • Difficulty: 53.1
access
Total apps: 162,817 • Major competitors: 1,664
Latest rank: — • Difficulty: 52.9
make
Total apps: 160,093 • Major competitors: 1,860
Latest rank: — • Difficulty: 52.8
help
Total apps: 149,670 • Major competitors: 1,512
Latest rank: — • Difficulty: 52.5
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| free | 65 | 100 | 53 | 87 164,090 competing apps Median installs: 175 Avg rating: 4.2 | — | — | 2,531 major competitor apps |
| new | 65 | 100 | 53 | 88 183,638 competing apps Median installs: 150 Avg rating: 4.2 | — | — | 2,411 major competitor apps |
| chat | 71 | 100 | 45 | 74 24,940 competing apps Median installs: 125 Avg rating: 4.3 | — | — | 386 major competitor apps |
| health | 69 | 100 | 47 | 77 39,036 competing apps Median installs: 100 Avg rating: 4.3 | — | — | 354 major competitor apps |
| calendar | 71 | 100 | 43 | 71 18,345 competing apps Median installs: 100 Avg rating: 4.2 | — | — | 123 major competitor apps |
| video calls | 70 | 100 | 31 | 51 1,101 competing apps Median installs: 100 Avg rating: 4.4 | — | — | 17 major competitor apps |
| notifications | 69 | 100 | 47 | 78 43,087 competing apps Median installs: 100 Avg rating: 4.3 | — | — | 401 major competitor apps |
| share | 66 | 100 | 51 | 85 113,290 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 1,120 major competitor apps |
| ready | 68 | 100 | 48 | 79 52,127 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 847 major competitor apps |
| library | 71 | 100 | 44 | 72 20,685 competing apps Median installs: 175 Avg rating: 4.2 | — | — | 227 major competitor apps |
| enjoy | 66 | 100 | 51 | 84 101,442 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 1,449 major competitor apps |
| contacts | 73 | 100 | 40 | 66 9,020 competing apps Median installs: 100 Avg rating: 4.0 | — | — | 50 major competitor apps |
| device | 69 | 100 | 48 | 79 50,018 competing apps Median installs: 125 Avg rating: 4.0 | — | — | 540 major competitor apps |
| make | 65 | 100 | 53 | 87 160,093 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 1,860 major competitor apps |
| support | 67 | 100 | 49 | 82 74,411 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 661 major competitor apps |
| users | 68 | 100 | 48 | 80 60,938 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 440 major competitor apps |
| audio | 70 | 100 | 46 | 75 32,359 competing apps Median installs: 150 Avg rating: 4.2 | — | — | 263 major competitor apps |
| used | 68 | 100 | 48 | 79 50,800 competing apps Median installs: 75 Avg rating: 4.0 | — | — | 303 major competitor apps |
| storage | 73 | 100 | 41 | 67 9,416 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 91 major competitor apps |
| people | 68 | 100 | 48 | 79 51,788 competing apps Median installs: 125 Avg rating: 4.3 | — | — | 573 major competitor apps |
| calls | 73 | 100 | 40 | 65 7,364 competing apps Median installs: 125 Avg rating: 4.0 | — | — | 75 major competitor apps |
| using | 66 | 100 | 51 | 85 115,531 competing apps Median installs: 100 Avg rating: 4.1 | — | — | 949 major competitor apps |
| find | 66 | 100 | 52 | 86 138,567 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 1,771 major competitor apps |
| connect | 68 | 100 | 49 | 80 60,427 competing apps Median installs: 100 Avg rating: 4.3 | — | — | 618 major competitor apps |
| added | 71 | 100 | 44 | 72 19,986 competing apps Median installs: 150 Avg rating: 4.2 | — | — | 260 major competitor apps |
App Description
Thank you for being a part of the Skype community. We’re excited about the opportunities ahead with Microsoft Teams and look forward to continuing to support your everyday connections in new and improved ways.
With gratitude,
The Skype team
• Privacy and Cookies policy: https://go.microsoft.com/fwlink/?LinkID=507539
• Microsoft Services Agreement: https://go.microsoft.com/fwlink/?LinkID=530144
• EU Contract Summary: https://go.skype.com/eu.contract.summary
• Consumer Health Data Privacy Policy: https://go.microsoft.com/fwlink/?linkid=2259814
Access Permissions:
All permissions are optional and require consent (you can continue using Skype without granting these permissions, but certain features may not be available).
• Contacts - Skype can sync and upload your device contacts to Microsoft's servers so that you can easily find and connect with your contacts that already use Skype.
• Microphone - The microphone is needed for people to hear you during audio or video calls or for you to record audio messages.
• Camera - The camera is needed for people to see you during video calls, or for you to be able to take photos or videos whilst you’re using Skype.
• Location - You can share your location with other users or use your location to help find relevant places near you.
• Photo Library - Storage is needed to be able to store photos or to share your photos with others you may chat with.
• Notifications - Notifications allow users to know when messages or calls are received even when Skype is not actively being used.
• Siri - This allows Siri to make calls in Skype.
• Calendar - Access to the calendar is so that calls can be scheduled and added to the calendar.
• Motion Usage - Motion usage is used so that Skype can detect when your device is rotated, so that Skype can orientate the camera correctly.