WhatsApp Messenger

WhatsApp Messenger
Developer: WhatsApp Inc.
Category: Social Networking
~848.5M - 1.7B
17M ratings
WhatsApp Messenger icon

ASO Keyword Dashboard

Tracking 139 keywords for WhatsApp Messenger in Apple App Store

Developer: WhatsApp Inc. Category: social networking Rating: 4.69

WhatsApp Messenger tracks 139 keywords (33 keywords rank; 106 need traction). Key metrics: 64% top-10 coverage, opportunity 50.5, difficulty 55.2, best rank 1.

Tracked keywords

139

33  ranked •  106  not ranking yet

Top 10 coverage

64%

Best rank 1 • Latest leader 8

Avg opportunity

50.5

Top keyword: features

Avg difficulty

55.2

Lower scores indicate easier wins

Opportunity leaders

  • features

    Opportunity: 59.0 • Difficulty: 60.4 • Rank 8

    Competitors: 1,060

    83.9

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Rank 29

    Competitors: 2,147

    89.9

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Rank —

    Competitors: 1,773

    88.4

  • choose

    Opportunity: 59.0 • Difficulty: 60.7 • Rank —

    Competitors: 1,081

    83.5

  • help

    Opportunity: 59.0 • Difficulty: 61.1 • Rank —

    Competitors: 1,236

    85.2

Unranked opportunities

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773

  • choose

    Opportunity: 59.0 • Difficulty: 60.7 • Competitors: 1,081

  • help

    Opportunity: 59.0 • Difficulty: 61.1 • Competitors: 1,236

  • even

    Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,114

  • share

    Opportunity: 58.0 • Difficulty: 62.6 • Competitors: 916

High competition keywords

  • free

    Total apps: 9,480 • Major competitors: 2,147

    Latest rank: 29 • Difficulty: 63.5

  • make

    Total apps: 8,094 • Major competitors: 1,773

    Latest rank: — • Difficulty: 62.7

  • help

    Total apps: 5,873 • Major competitors: 1,236

    Latest rank: — • Difficulty: 61.1

  • features

    Total apps: 5,134 • Major competitors: 1,060

    Latest rank: 8 • Difficulty: 60.4

  • choose

    Total apps: 4,918 • Major competitors: 1,081

    Latest rank: — • Difficulty: 60.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
communication571003956

301 competing apps

Median installs: 250,525

Avg rating: 4.6

11

65

major competitor apps

apps581005272

1,476 competing apps

Median installs: 239,550

Avg rating: 4.6

11

292

major competitor apps

line581004966

804 competing apps

Median installs: 296,375

Avg rating: 4.6

22

192

major competitor apps

ios581005069

1,128 competing apps

Median installs: 238,712

Avg rating: 4.6

22

226

major competitor apps

message581006163

627 competing apps

Median installs: 266,150

Avg rating: 4.6

33

149

major competitor apps

latest581005875

2,008 competing apps

Median installs: 274,388

Avg rating: 4.6

33

458

major competitor apps

update581004765

767 competing apps

Median installs: 272,550

Avg rating: 4.6

33

168

major competitor apps

messages581005663

623 competing apps

Median installs: 270,450

Avg rating: 4.6

33

138

major competitor apps

recent581005960

456 competing apps

Median installs: 244,988

Avg rating: 4.7

33

98

major competitor apps

updated581004869

1,085 competing apps

Median installs: 244,600

Avg rating: 4.6

44

200

major competitor apps

notifications581005571

1,357 competing apps

Median installs: 296,625

Avg rating: 4.7

54

332

major competitor apps

cool581004768

1,040 competing apps

Median installs: 275,238

Avg rating: 4.6

55

231

major competitor apps

facebook581005166

852 competing apps

Median installs: 240,100

Avg rating: 4.6

66

173

major competitor apps

call581005266

855 competing apps

Median installs: 291,050

Avg rating: 4.6

66

208

major competitor apps

phone581005975

2,007 competing apps

Median installs: 269,575

Avg rating: 4.6

88

450

major competitor apps

features591006084

5,134 competing apps

Median installs: 252,300

Avg rating: 4.6

88

1,060

major competitor apps

updates581005572

1,493 competing apps

Median installs: 302,850

Avg rating: 4.6

98

362

major competitor apps

iphone581005174

1,870 competing apps

Median installs: 233,325

Avg rating: 4.6

88

361

major competitor apps

social media581004664

685 competing apps

Median installs: 238,450

Avg rating: 4.6

1010

133

major competitor apps

business581005370

1,214 competing apps

Median installs: 272,988

Avg rating: 4.7

1010

272

major competitor apps

friendly581005072

1,504 competing apps

Median installs: 239,188

Avg rating: 4.6

1010

286

major competitor apps

social581005475

2,098 competing apps

Median installs: 264,738

Avg rating: 4.6

1211

471

major competitor apps

setting581004661

486 competing apps

Median installs: 241,450

Avg rating: 4.6

1414

103

major competitor apps

chat201006170

1,223 competing apps

Median installs: 323,400

Avg rating: 4.6

1917

325

major competitor apps

settings581005478

2,908 competing apps

Median installs: 256,188

Avg rating: 4.6

1717

578

major competitor apps

139 keywords
1 of 6

App Description

WhatsApp from Meta is a free messaging and calling app used by over 2 billion people across 180+ countries. It's super simple, reliable and private, making it perfect for staying in touch with your friends and family worldwide. WhatsApp works across mobile, tablet, and desktop even on slow connections, with no subscription fees*.

Private messaging and calls across the world

Your privacy is our priority. With end-to-end encryption, you can be sure that your personal messages and calls stay between you and who you send them to. And no one, not even WhatsApp, can read or listen to them.

Simple and secure connections, right away

All you need is your phone number - no usernames or logins needed. Easily view your contacts on WhatsApp and start messaging. And what's more, you can easily link your other devices, including iPads, for seamless connectivity.

High quality voice and video calls

Enjoy free, secure video and voice calls with up to 32 people for free. Your calls work across devices, even on slower connections, using your phone or tablet’s Internet service.

Group chats to keep you in contact

Stay close to friends and family through end-to-end encrypted group chats and calls. Share messages, photos, videos and documents across mobile, tablet, and desktop. You can also use call links and screen-sharing to make group calls and collaboration easy.

Stay connected in real time

You can share your location with those in your individual or group chats while using WhatsApp on your mobile phone. Or record a voice message for those moments when just text isn't good enough.

Share daily moments through Status

Share your everyday life with those who matter. With Status you can share text, photos, video, and GIF updates that disappear after 24 hours. You're always in control of who sees your status. Just choose who you want to share it with - all your contacts or selected ones. And bring your everyday to life.

*Data charges may apply. Contact your provider for details.


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If you have any feedback or questions, please go to WhatsApp > Settings > Help > Contact Us

Terms of Service: https://www.whatsapp.com/legal/terms-of-service

Learn more about messaging privately: https://www.whatsapp.com/privacy

Learn more about WhatsApp safety: https://www.whatsapp.com/security