E*TRADE: Invest. Trade. Save.

E*TRADE: Invest. Trade. Save.
Developer: E*TRADE Securities
Category: Finance
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19.3M installs
385K ratings
+203.7K weekly installs
trend steady
+580.7K monthly installs
E*TRADE: Invest. Trade. Save. icon

ASO Keyword Dashboard

Tracking 81 keywords for E*TRADE: Invest. Trade. Save. in Apple App Store

Developer: E*TRADE Securities Category: finance Rating: 4.72

E*TRADE: Invest. Trade. Save. tracks 81 keywords (7 keywords rank; 74 need traction). Key metrics: 0% top-10 coverage, opportunity 70.2, difficulty 43.1, best rank 11.

Tracked keywords

81

7  ranked •  74  not ranking yet

Top 10 coverage

0%

Best rank 11 • Latest leader —

Avg opportunity

70.2

Top keyword: streaming

Avg difficulty

43.1

Lower scores indicate easier wins

Opportunity leaders

  • streaming

    Opportunity: 73.0 • Difficulty: 46.7 • Rank —

    Competitors: 223

    66.7

  • interested

    Opportunity: 73.0 • Difficulty: 41.7 • Rank —

    Competitors: 84

    66.1

  • checking

    Opportunity: 73.0 • Difficulty: 41.1 • Rank —

    Competitors: 125

    63.4

  • winning

    Opportunity: 73.0 • Difficulty: 43.4 • Rank —

    Competitors: 432

    67.3

  • subject

    Opportunity: 73.0 • Difficulty: 42.6 • Rank —

    Competitors: 215

    64.4

Unranked opportunities

  • streaming

    Opportunity: 73.0 • Difficulty: 46.7 • Competitors: 223

  • interested

    Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 84

  • checking

    Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 125

  • winning

    Opportunity: 73.0 • Difficulty: 43.4 • Competitors: 432

  • subject

    Opportunity: 73.0 • Difficulty: 42.6 • Competitors: 215

High competition keywords

  • free

    Total apps: 164,925 • Major competitors: 3,441

    Latest rank: — • Difficulty: 54.5

  • access

    Total apps: 163,522 • Major competitors: 2,308

    Latest rank: — • Difficulty: 54.0

  • download

    Total apps: 123,045 • Major competitors: 1,779

    Latest rank: — • Difficulty: 52.7

  • experience

    Total apps: 122,485 • Major competitors: 1,937

    Latest rank: — • Difficulty: 52.8

  • mobile

    Total apps: 120,208 • Major competitors: 1,383

    Latest rank: — • Difficulty: 52.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
hours prior721004470

16,011 competing apps

Median installs: 1,100

Avg rating: 4.2

1111

541

major competitor apps

options711004674

24,950 competing apps

Median installs: 200

Avg rating: 4.2

1615

400

major competitor apps

option721004471

18,004 competing apps

Median installs: 200

Avg rating: 4.1

1717

273

major competitor apps

financial711004571

18,465 competing apps

Median installs: 150

Avg rating: 4.3

4242

286

major competitor apps

think721004370

14,652 competing apps

Median installs: 250

Avg rating: 4.2

7171

282

major competitor apps

saving721004369

14,112 competing apps

Median installs: 200

Avg rating: 4.2

9696

191

major competitor apps

including681005181

68,035 competing apps

Median installs: 250

Avg rating: 4.2

102102

1,242

major competitor apps

free651005487

164,925 competing apps

Median installs: 300

Avg rating: 4.2

——

3,441

major competitor apps

download661005385

123,045 competing apps

Median installs: 150

Avg rating: 4.3

——

1,779

major competitor apps

online681005181

67,635 competing apps

Median installs: 150

Avg rating: 4.2

——

1,117

major competitor apps

chat711004874

25,113 competing apps

Median installs: 200

Avg rating: 4.3

——

506

major competitor apps

investing711003555

1,897 competing apps

Median installs: 250

Avg rating: 4.3

——

43

major competitor apps

right671005282

83,334 competing apps

Median installs: 200

Avg rating: 4.2

——

1,451

major competitor apps

customer701004674

28,261 competing apps

Median installs: 100

Avg rating: 4.1

——

399

major competitor apps

enjoy661005284

101,804 competing apps

Median installs: 200

Avg rating: 4.2

——

2,035

major competitor apps

member721004369

13,505 competing apps

Median installs: 150

Avg rating: 4.2

——

257

major competitor apps

experience661005385

122,485 competing apps

Median installs: 200

Avg rating: 4.2

——

1,937

major competitor apps

live681005180

61,688 competing apps

Median installs: 200

Avg rating: 4.2

——

1,038

major competitor apps

information661005284

112,148 competing apps

Median installs: 100

Avg rating: 4.1

——

943

major competitor apps

welcome691004878

45,402 competing apps

Median installs: 150

Avg rating: 4.3

——

612

major competitor apps

service681004979

55,179 competing apps

Median installs: 150

Avg rating: 4.1

——

703

major competitor apps

money701004774

28,202 competing apps

Median installs: 300

Avg rating: 4.2

——

751

major competitor apps

mobile661005285

120,208 competing apps

Median installs: 150

Avg rating: 4.1

——

1,383

major competitor apps

pay701004876

34,252 competing apps

Median installs: 200

Avg rating: 4.2

——

677

major competitor apps

account671005282

81,348 competing apps

Median installs: 350

Avg rating: 4.2

——

1,858

major competitor apps

81 keywords
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App Description

Welcome to E*TRADE from Morgan Stanley, where we simplify investing and trading no matter your experience level. Our award-winning app offers everything you need, including investing, banking, trading, research, and more—right at your fingertips. Download now to start investing.

Invest on your terms
• Enjoy commission-free online US-listed stock, ETF, and options trades
• Trade mutual funds
• Choose from professionally built portfolios

Invest with confidence
• Get streaming quotes, charts, and portfolio information
• Access education, research, tools, and screeners to spot investment opportunities
• Set alerts and create watchlists for the investments you're interested in
• Stream live Bloomberg video
• Chat with customer service in-app

Bank and save
• Earn more on your cash with high-yield savings, checking accounts, and certificates of deposit from Morgan Stanley Private Bank, National Association, Member FDIC
• Deposit checks, pay bills, transfer money, and send & receive money with Zelle® on select devices


Securities products offered by Morgan Stanley Smith Barney LLC, Member SIPC. Commodity futures and options on futures products and services offered by E*TRADE Futures LLC, Member NFA. Banking products and services are offered by Morgan Stanley Private Bank, National Association, Member FDIC. All are separate but affiliated subsidiaries of Morgan Stanley. E*TRADE is a business of Morgan Stanley. Securities, investment advisory, commodity futures, options on futures and other non-deposit investment products and services are not insured by the FDIC, are not deposits or obligations of, or guaranteed by Morgan Stanley Private Bank and are subject to investment risk, including possible loss of the principal amount invested

Futures and options transactions are intended for sophisticated investors and are complex, carry a high degree of risk, and are not suitable for all investors. For more information, please read the Characteristics and Risks of Standardized Options and the Risk Disclosure Statement for Futures and Options prior to applying for an account by visiting etrade.com/options. You can also view the E*TRADE Futures LLC Financial Information and Disclosure Documents at etrade.com/futuresdisclosure

View the mobile app awards E*TRADE has received at us.etrade.com/l/awards-recognition

E*TRADE from Morgan Stanley (“E*TRAD