Chipotle
ASO Keyword Dashboard
Tracking 86 keywords for Chipotle in Apple App Store
Chipotle tracks 86 keywords (16 keywords rank; 70 need traction). Key metrics: 19% top-10 coverage, opportunity 70.4, difficulty 44.0, best rank 1.
Tracked keywords
86
16 ranked • 70 not ranking yet
Top 10 coverage
19%
Best rank 1 • Latest leader 21
Avg opportunity
70.4
Top keyword: restaurant
Avg difficulty
44.0
Lower scores indicate easier wins
Opportunity leaders
- 68.0
restaurant
Opportunity: 73.0 • Difficulty: 45.3 • Rank 21
Competitors: 155
- 62.1
nothing
Opportunity: 73.0 • Difficulty: 38.9 • Rank 67
Competitors: 115
- 67.1
require
Opportunity: 73.0 • Difficulty: 42.9 • Rank 173
Competitors: 185
- 68.5
recent
Opportunity: 73.0 • Difficulty: 46.6 • Rank 236
Competitors: 171
- 63.1
pickup
Opportunity: 73.0 • Difficulty: 48.8 • Rank —
Competitors: 156
Unranked opportunities
pickup
Opportunity: 73.0 • Difficulty: 48.8 • Competitors: 156
delicious
Opportunity: 73.0 • Difficulty: 43.7 • Competitors: 213
reward
Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 172
low
Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 252
redeem
Opportunity: 73.0 • Difficulty: 44.5 • Competitors: 244
High competition keywords
new
Total apps: 182,233 • Major competitors: 3,779
Latest rank: — • Difficulty: 55.7
access
Total apps: 181,204 • Major competitors: 2,661
Latest rank: — • Difficulty: 55.0
like
Total apps: 153,376 • Major competitors: 3,281
Latest rank: — • Difficulty: 55.4
mobile
Total apps: 130,038 • Major competitors: 1,614
Latest rank: — • Difficulty: 53.2
track
Total apps: 125,728 • Major competitors: 1,581
Latest rank: — • Difficulty: 52.7
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| chip | 70 | 100 | 33 | 51 1,183 competing apps Median installs: 550 Avg rating: 4.0 | 1 | 1 | 26 major competitor apps |
| mexican | 70 | 100 | 31 | 50 1,014 competing apps Median installs: 450 Avg rating: 4.2 | 4 | 4 | 13 major competitor apps |
| food | 69 | 100 | 48 | 77 40,236 competing apps Median installs: 450 Avg rating: 4.2 | 9 | 9 | 430 major competitor apps |
| fast food | 70 | 100 | 35 | 50 950 competing apps Median installs: 450 Avg rating: 3.9 | 15 | 14 | 13 major competitor apps |
| foods | 72 | 100 | 39 | 58 3,034 competing apps Median installs: 500 Avg rating: 4.2 | 19 | 17 | 54 major competitor apps |
| restaurant | 73 | 100 | 45 | 68 12,293 competing apps Median installs: 550 Avg rating: 4.2 | 21 | 21 | 155 major competitor apps |
| subway | 70 | 100 | 34 | 49 943 competing apps Median installs: 550 Avg rating: 4.0 | 28 | 28 | 24 major competitor apps |
| restaurants | 72 | 100 | 47 | 62 5,368 competing apps Median installs: 300 Avg rating: 4.1 | 32 | 32 | 102 major competitor apps |
| free food | 71 | 100 | 36 | 52 1,376 competing apps Median installs: 750 Avg rating: 4.6 | 42 | 42 | 17 major competitor apps |
| order | 68 | 100 | 51 | 80 66,458 competing apps Median installs: 441 Avg rating: 4.1 | 100 | 54 | 801 major competitor apps |
| nothing | 73 | 100 | 39 | 62 5,437 competing apps Median installs: 700 Avg rating: 4.2 | 67 | 67 | 115 major competitor apps |
| rewards | 71 | 100 | 47 | 72 20,643 competing apps Median installs: 850 Avg rating: 4.3 | 84 | 84 | 694 major competitor apps |
| food ordering | 71 | 100 | 35 | 56 2,276 competing apps Median installs: 233 Avg rating: 4.0 | 116 | 116 | 3 major competitor apps |
| require | 73 | 100 | 43 | 67 10,896 competing apps Median installs: 550 Avg rating: 4.1 | 173 | 173 | 185 major competitor apps |
| recent | 73 | 100 | 47 | 69 13,265 competing apps Median installs: 750 Avg rating: 4.3 | 236 | 175 | 171 major competitor apps |
| cool | 72 | 100 | 45 | 69 14,348 competing apps Median installs: 800 Avg rating: 4.0 | 203 | 203 | 435 major competitor apps |
| new | 65 | 100 | 56 | 87 182,233 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 3,779 major competitor apps |
| card | 70 | 100 | 49 | 76 35,667 competing apps Median installs: 800 Avg rating: 4.1 | — | — | 933 major competitor apps |
| food delivery | 71 | 100 | 50 | 55 1,978 competing apps Median installs: 300 Avg rating: 4.0 | — | — | 27 major competitor apps |
| try | 69 | 100 | 50 | 77 43,267 competing apps Median installs: 700 Avg rating: 4.1 | — | — | 952 major competitor apps |
| pickup | 73 | 100 | 49 | 63 6,276 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 156 major competitor apps |
| scan | 71 | 100 | 47 | 73 24,184 competing apps Median installs: 500 Avg rating: 4.0 | — | — | 425 major competitor apps |
| save | 67 | 100 | 53 | 83 93,521 competing apps Median installs: 650 Avg rating: 4.1 | — | — | 1,629 major competitor apps |
| payment | 69 | 100 | 51 | 78 50,312 competing apps Median installs: 850 Avg rating: 4.1 | — | — | 1,257 major competitor apps |
| way | 66 | 100 | 53 | 84 115,772 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 1,944 major competitor apps |
App Description
And…
ABOUT CHIPOTLE REWARDS
• Members bank points automatically for in-app orders.
• In-person, scan the app to earn points and redeem rewards.
• Redeem points on Food, Goods and Giving in the Rewards Exchange.
• Set a favorite reward to track points as you go.
• Get rewarded faster with extra point offers and early access to new menu items.
• Oh, and let’s just say… we won’t forget you on your birthday.
FEATURES
• Pick up quicker with mobile pickup shelves and Chipotlane.
• Get your food delivery bought straight to your door.
• Try tasty menu items you can only get in-app or online.
• Get your faves faster with saved meals and recent orders.
• Go crazy with ‘extra’ ‘light’ and ‘on-the-side’ customizations.
• Low gift card balance? Split the payment with another card.
• Pay your way with Apple Pay.
• See your sustainability impact with Real Foodprint metrics.
• Start a Group Order to invite your squad in on the fun.
• Save your go-to Chipotle locations and food delivery addresses.