Starbucks

Developer: Starbucks Coffee Company

Category: Food & Drink

~24.1M - 48.2M

481.8K ratings

ASO Keyword Dashboard

Tracking 99 keywords for Starbucks in Apple App Store

Developer: Starbucks Coffee Company Category: food_and_drink Rating: 4.84

Starbucks tracks 99 keywords (13 keywords rank; 86 need traction). Key metrics: 15% top-10 coverage, opportunity 42.0, difficulty 54.8, best rank 9.

Tracked keywords

13 ranked • 86 not ranking yet

Top 10 coverage

15%

Best rank 9 • Latest leader —

Avg opportunity

42.0

Top keyword: free

Avg difficulty

54.8

Lower scores indicate easier wins

Opportunity leaders

free

Opportunity: 59.0 • Difficulty: 63.5 • Rank —

Competitors: 2,147
89.9
fun

Opportunity: 59.0 • Difficulty: 58.2 • Rank —

Competitors: 1,147
83.8
enjoy

Opportunity: 59.0 • Difficulty: 60.4 • Rank —

Competitors: 1,198
84.3
easy

Opportunity: 59.0 • Difficulty: 59.0 • Rank —

Competitors: 1,246
85.2
make

Opportunity: 59.0 • Difficulty: 62.7 • Rank —

Competitors: 1,773
88.4

Unranked opportunities

free

Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
fun

Opportunity: 59.0 • Difficulty: 58.2 • Competitors: 1,147
enjoy

Opportunity: 59.0 • Difficulty: 60.4 • Competitors: 1,198
easy

Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246
make

Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773

High competition keywords

free

Total apps: 9,480 • Major competitors: 2,147

Latest rank: — • Difficulty: 63.5
make

Total apps: 8,094 • Major competitors: 1,773

Latest rank: — • Difficulty: 62.7
like

Total apps: 7,508 • Major competitors: 1,767

Latest rank: — • Difficulty: 63.2
every

Total apps: 6,989 • Major competitors: 1,637

Latest rank: — • Difficulty: 62.5
easy

Total apps: 5,849 • Major competitors: 1,246

Latest rank: — • Difficulty: 59.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
order	20	100	61	73 1,756 competing apps Median installs: 288,212 Avg rating: 4.7	9	9	456 major competitor apps
ordering	20	100	57	53 226 competing apps Median installs: 269,700 Avg rating: 4.8	9	9	60 major competitor apps
rewards	20	100	59	74 1,842 competing apps Median installs: 334,388 Avg rating: 4.7	12	12	534 major competitor apps
restaurant	20	100	61	57 335 competing apps Median installs: 327,775 Avg rating: 4.7	19	19	88 major competitor apps
apps	58	100	52	72 1,476 competing apps Median installs: 239,550 Avg rating: 4.6	24	22	292 major competitor apps
food	58	100	52	68 985 competing apps Median installs: 270,500 Avg rating: 4.7	23	23	226 major competitor apps
cool	58	100	47	68 1,040 competing apps Median installs: 275,238 Avg rating: 4.6	28	28	231 major competitor apps
recent	58	100	59	60 456 competing apps Median installs: 244,988 Avg rating: 4.7	39	39	98 major competitor apps
updates	58	100	55	72 1,493 competing apps Median installs: 302,850 Avg rating: 4.6	60	55	362 major competitor apps
earn	20	100	59	78 2,674 competing apps Median installs: 312,388 Avg rating: 4.7	73	73	718 major competitor apps
shopping	20	100	62	66 792 competing apps Median installs: 328,762 Avg rating: 4.7	77	77	246 major competitor apps
update	58	100	47	65 767 competing apps Median installs: 272,550 Avg rating: 4.6	81	81	168 major competitor apps
leave	58	100	46	65 717 competing apps Median installs: 255,675 Avg rating: 4.6	169	169	159 major competitor apps
free	59	100	63	90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6	—	—	2,147 major competitor apps
download	58	100	60	83 4,537 competing apps Median installs: 266,225 Avg rating: 4.6	—	—	1,040 major competitor apps
fun	59	100	58	84 5,061 competing apps Median installs: 275,775 Avg rating: 4.6	—	—	1,147 major competitor apps
messaging	57	100	53	56 306 competing apps Median installs: 295,400 Avg rating: 4.6	—	—	74 major competitor apps
friends	58	100	62	81 3,682 competing apps Median installs: 281,575 Avg rating: 4.6	—	—	846 major competitor apps
enjoy	59	100	60	84 5,338 competing apps Median installs: 274,600 Avg rating: 4.6	—	—	1,198 major competitor apps
easy	59	100	59	85 5,849 competing apps Median installs: 250,625 Avg rating: 4.6	—	—	1,246 major competitor apps
make	59	100	63	88 8,094 competing apps Median installs: 266,850 Avg rating: 4.6	—	—	1,773 major competitor apps
via	58	100	55	75 2,102 competing apps Median installs: 260,250 Avg rating: 4.6	—	—	427 major competitor apps
save	58	100	61	81 3,777 competing apps Median installs: 254,125 Avg rating: 4.6	—	—	858 major competitor apps
payment	58	100	58	78 2,787 competing apps Median installs: 287,450 Avg rating: 4.6	—	—	640 major competitor apps
way	59	100	60	83 4,665 competing apps Median installs: 271,100 Avg rating: 4.6	—	—	1,067 major competitor apps

App Description

Ordering ahead is just a download away. Get the Starbucks® app for an easier, more rewarding way to enjoy your faves. Why wait?

Tap Into Easy Ordering
Order ahead in the app, then just pick up and go. Starbucks® Rewards members can also save custom drinks and preferred payment methods, view previous orders, and bookmark stores for a quick and seamless ordering experience.

Earn Free Food & Drinks
Join Starbucks® Rewards to start earning Stars toward fun freebies like food and drinks and a birthday treat.* Want to get to free faster? Earn Bonus Stars through exciting challenges and games.

Scan to Pay in Stores
No wallet? No worries. Checkout is fast and simple when you pay with the Starbucks® app—and you'll earn Rewards along the way.

Send eGifts to Friends
Send eGifts to friends via email, a text message or your favorite messaging app. Choose from a variety of unique designs for every occasion.

Find a Store
See stores near you, get directions and hours, and view store amenities like drive-thru and Starbucks Wi-Fi before you make the trip.

Tip Your Barista
Leave a tip on purchases made with the app at many stores in the U.S.

*At participating stores. Restrictions apply. See starbucks.com/terms for program details. To qualify for the Birthday Reward, you must have made at least one Star-earning transaction prior to your birthday each year.