Southwest Airlines: Travel App

345.9M installs
6.9M ratings
+342.6K weekly installs
+4.2M monthly installs
Southwest Airlines: Travel App icon

ASO Keyword Dashboard

Tracking 142 keywords for Southwest Airlines: Travel App in Apple App Store

Developer: Southwest Airlines Co. Category: travel_and_local Rating: 4.85

Southwest Airlines: Travel App tracks 142 keywords (17 keywords rank; 125 need traction). Key metrics: 6% top-10 coverage, opportunity 70.0, difficulty 43.6, best rank 7.

Tracked keywords

142

17  ranked •  125  not ranking yet

Top 10 coverage

6%

Best rank 7 • Latest leader 7

Avg opportunity

70.0

Top keyword: united

Avg difficulty

43.6

Lower scores indicate easier wins

Opportunity leaders

  • united

    Opportunity: 73.0 • Difficulty: 42.2 • Rank 7

    Competitors: 304

    65.6
  • air

    Opportunity: 73.0 • Difficulty: 41.5 • Rank 12

    Competitors: 215

    67.3
  • highest

    Opportunity: 73.0 • Difficulty: 41.6 • Rank 45

    Competitors: 192

    68.0
  • chance

    Opportunity: 73.0 • Difficulty: 41.5 • Rank 152

    Competitors: 319

    67.2
  • recent

    Opportunity: 73.0 • Difficulty: 43.3 • Rank 153

    Competitors: 160

    68.6

Unranked opportunities

  • navigation

    Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 115

  • tv

    Opportunity: 73.0 • Difficulty: 43.0 • Competitors: 348

  • trip

    Opportunity: 73.0 • Difficulty: 42.4 • Competitors: 207

  • entertainment

    Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 271

  • booking

    Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 116

High competition keywords

  • time

    Total apps: 190,853 • Major competitors: 2,841

    Latest rank: — • Difficulty: 53.9

  • free

    Total apps: 164,890 • Major competitors: 3,770

    Latest rank: — • Difficulty: 53.8

  • access

    Total apps: 163,476 • Major competitors: 2,524

    Latest rank: — • Difficulty: 53.5

  • make

    Total apps: 159,605 • Major competitors: 2,791

    Latest rank: — • Difficulty: 53.3

  • help

    Total apps: 150,212 • Major competitors: 2,324

    Latest rank: — • Difficulty: 53.1

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
united731004266

8,362 competing apps

Median installs: 300

Avg rating: 4.2

77

304

major competitor apps

air731004267

10,485 competing apps

Median installs: 200

Avg rating: 4.0

1212

215

major competitor apps

saved721004369

13,895 competing apps

Median installs: 150

Avg rating: 4.1

1313

175

major competitor apps

highest731004268

11,510 competing apps

Median installs: 150

Avg rating: 4.2

4545

192

major competitor apps

lot721004370

16,105 competing apps

Median installs: 200

Avg rating: 4.1

9090

240

major competitor apps

updates701004676

33,861 competing apps

Median installs: 150

Avg rating: 4.2

103103

535

major competitor apps

cool721004369

13,949 competing apps

Median installs: 350

Avg rating: 4.1

148148

417

major competitor apps

apps701004675

30,166 competing apps

Median installs: 250

Avg rating: 4.2

157149

584

major competitor apps

touch691004777

38,402 competing apps

Median installs: 200

Avg rating: 4.1

151151

568

major competitor apps

chance731004267

10,326 competing apps

Median installs: 300

Avg rating: 4.1

152152

319

major competitor apps

recent731004369

12,546 competing apps

Median installs: 250

Avg rating: 4.3

153153

160

major competitor apps

message711004572

19,388 competing apps

Median installs: 175

Avg rating: 4.3

160160

254

major competitor apps

highly731004168

11,465 competing apps

Median installs: 200

Avg rating: 4.2

165165

160

major competitor apps

pass721004369

14,132 competing apps

Median installs: 250

Avg rating: 4.2

184184

322

major competitor apps

settings691004777

37,827 competing apps

Median installs: 400

Avg rating: 4.1

201201

974

major competitor apps

ways731004368

11,454 competing apps

Median installs: 250

Avg rating: 4.2

212212

297

major competitor apps

id721004370

14,978 competing apps

Median installs: 300

Avg rating: 4.1

214214

383

major competitor apps

free651005487

164,890 competing apps

Median installs: 300

Avg rating: 4.2

3,770

major competitor apps

chat711004674

25,095 competing apps

Median installs: 200

Avg rating: 4.3

553

major competitor apps

music701004776

32,731 competing apps

Median installs: 275

Avg rating: 4.2

551

major competitor apps

shopping721004571

17,649 competing apps

Median installs: 125

Avg rating: 4.3

386

major competitor apps

travel711004573

22,330 competing apps

Median installs: 150

Avg rating: 4.2

450

major competitor apps

navigation731004168

11,314 competing apps

Median installs: 125

Avg rating: 4.1

115

major competitor apps

live chat701003552

1,258 competing apps

Median installs: 250

Avg rating: 4.1

56

major competitor apps

change691004777

38,590 competing apps

Median installs: 250

Avg rating: 4.1

736

major competitor apps

142 keywords
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App Description

Book a flight in just a few easy steps
Check in, change or cancel your flights. Plus, add extras like EarlyBird Check-In®.

Super-Fast Shopping & Booking
Book a trip in just a few quick taps. Use Face ID® to make booking even faster! You can also store your credit cards.

Everything you need to Travel
Get the information you need right at your fingertips on the home screen - gate information, boarding position, flight status, and more.

Boarding Pass on the Go
Get mobile boarding passes for all passengers on your trip 24 hours in advance. Southwest passes have rich color and bold font, which makes seeing your Gate and Boarding Position very clear. Find the details you need quickly: Flight Number, Confirmation Number, Boarding Time, Tier Status, and TSA Pre-Check. Don’t forget to add your Mobile Boarding Passes to Apple Wallet!

Apple Pay®
Apple Pay® is now available as a payment option in the iOS app! This is an additional option to our other available payment methods - PayPal® or Credit/Debit Cards.

Travel Funds
You can now use flight credits, Southwest LUV Vouchers, and gift cards when changing your flight in the app. Your unused Southwest® flight credit(s) will show in ‘My Account’, within ‘travel funds’ section.

Inflight Entertainment
Use the app to take you to our Inflight Entertainment Portal1 where you can watch free live TV2, listen to free music from iHeartRadio2, access free on-demand TV episodes, and view free movies.

1Available only on WiFi-enabled aircraft. Limited time offer. Where available. 2Due to licensing restrictions, on WiFi-enabled international flights free live TV and iHeartRadio may not be available for the full duration of flight.

Live Chat
Contact our Customer Representatives through Live Chat by scrolling down to Contact Us in the navigation drawer and then tap on “Chat.”

Airport Pickup and Drop-off
Thanks to our partnership with Lyft®, you can now use the app to help you request a Lyft®! You’ll know key information like estimated time of arrival and estimated price before booking. More of a rental car person? You can do that in the app, too.

Cars, Hotels, and Vacations
Use our app to quickly book all of your travel needs.

Earn Rewards when you Travel
Sign up for Rapid Rewards® and earn points on your flights. Did you forget to add your Rapid Rewards® number during booking? – No worries,