Southwest Airlines: Travel App

~344M - 687.9M
6.9M ratings
~308.9K (installs week)
Trend Steady
~343.2M (installs month)
Trend Steady
Southwest Airlines: Travel App icon

ASO Keyword Dashboard

Tracking 142 keywords for Southwest Airlines: Travel App in Apple App Store

Developer: Southwest Airlines Co. Category: travel_and_local Rating: 4.85

Southwest Airlines: Travel App tracks 142 keywords (17 keywords rank; 125 need traction). Key metrics: 6% top-10 coverage, opportunity 70.0, difficulty 41.9, best rank 7.

Tracked keywords

142

17  ranked •  125  not ranking yet

Top 10 coverage

6%

Best rank 7 • Latest leader 7

Avg opportunity

70.0

Top keyword: united

Avg difficulty

41.9

Lower scores indicate easier wins

Opportunity leaders

  • united

    Opportunity: 73.0 • Difficulty: 40.6 • Rank 7

    Competitors: 177

    65.7
  • air

    Opportunity: 73.0 • Difficulty: 40.9 • Rank 12

    Competitors: 114

    67.3
  • highest

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 45

    Competitors: 111

    68.1
  • chance

    Opportunity: 73.0 • Difficulty: 40.8 • Rank 152

    Competitors: 195

    67.2
  • recent

    Opportunity: 73.0 • Difficulty: 42.0 • Rank 153

    Competitors: 83

    68.6

Unranked opportunities

  • navigation

    Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 66

  • tv

    Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 187

  • trip

    Opportunity: 73.0 • Difficulty: 41.4 • Competitors: 115

  • entertainment

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 158

  • booking

    Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 61

High competition keywords

  • time

    Total apps: 193,693 • Major competitors: 1,544

    Latest rank: — • Difficulty: 53.5

  • make

    Total apps: 161,903 • Major competitors: 1,546

    Latest rank: — • Difficulty: 52.8

  • free

    Total apps: 160,893 • Major competitors: 2,147

    Latest rank: — • Difficulty: 52.9

  • access

    Total apps: 159,395 • Major competitors: 1,337

    Latest rank: — • Difficulty: 52.8

  • help

    Total apps: 146,877 • Major competitors: 1,244

    Latest rank: — • Difficulty: 52.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
united731004166

8,274 competing apps

Median installs: 100

Avg rating: 4.2

77

177

major competitor apps

air731004167

10,353 competing apps

Median installs: 75

Avg rating: 4.0

1212

114

major competitor apps

saved721004270

14,114 competing apps

Median installs: 50

Avg rating: 4.1

1313

95

major competitor apps

highest731004168

11,610 competing apps

Median installs: 50

Avg rating: 4.2

4545

111

major competitor apps

lot721004370

16,053 competing apps

Median installs: 75

Avg rating: 4.0

9090

114

major competitor apps

updates701004676

34,435 competing apps

Median installs: 25

Avg rating: 4.1

103103

287

major competitor apps

cool721004269

13,851 competing apps

Median installs: 150

Avg rating: 4.0

148148

230

major competitor apps

apps701004575

29,084 competing apps

Median installs: 75

Avg rating: 4.1

157149

298

major competitor apps

touch691004777

37,937 competing apps

Median installs: 75

Avg rating: 4.0

151151

274

major competitor apps

chance731004167

10,221 competing apps

Median installs: 100

Avg rating: 4.1

152152

195

major competitor apps

recent731004269

12,330 competing apps

Median installs: 75

Avg rating: 4.3

153153

83

major competitor apps

message711004472

18,924 competing apps

Median installs: 25

Avg rating: 4.2

160160

136

major competitor apps

highly731004168

11,565 competing apps

Median installs: 75

Avg rating: 4.1

165165

80

major competitor apps

pass721004269

13,893 competing apps

Median installs: 75

Avg rating: 4.2

184184

184

major competitor apps

settings691004777

38,407 competing apps

Median installs: 125

Avg rating: 4.1

201201

517

major competitor apps

ways731004268

11,637 competing apps

Median installs: 75

Avg rating: 4.2

212212

177

major competitor apps

id721004270

14,360 competing apps

Median installs: 75

Avg rating: 4.1

214214

180

major competitor apps

free651005387

160,893 competing apps

Median installs: 100

Avg rating: 4.2

2,147

major competitor apps

chat711004573

24,215 competing apps

Median installs: 50

Avg rating: 4.2

328

major competitor apps

music701004676

32,176 competing apps

Median installs: 100

Avg rating: 4.1

302

major competitor apps

shopping721004471

17,241 competing apps

Median installs: 25

Avg rating: 4.2

237

major competitor apps

travel711004473

21,704 competing apps

Median installs: 50

Avg rating: 4.1

226

major competitor apps

navigation731004168

11,041 competing apps

Median installs: 25

Avg rating: 4.0

66

major competitor apps

live chat701003352

1,234 competing apps

Median installs: 75

Avg rating: 4.1

28

major competitor apps

change691004677

38,106 competing apps

Median installs: 75

Avg rating: 4.1

402

major competitor apps

142 keywords
1 of 6

App Description

Book a flight in just a few easy steps
Check in, change or cancel your flights. Plus, add extras like EarlyBird Check-In®.

Super-Fast Shopping & Booking
Book a trip in just a few quick taps. Use Face ID® to make booking even faster! You can also store your credit cards.

Everything you need to Travel
Get the information you need right at your fingertips on the home screen - gate information, boarding position, flight status, and more.

Boarding Pass on the Go
Get mobile boarding passes for all passengers on your trip 24 hours in advance. Southwest passes have rich color and bold font, which makes seeing your Gate and Boarding Position very clear. Find the details you need quickly: Flight Number, Confirmation Number, Boarding Time, Tier Status, and TSA Pre-Check. Don’t forget to add your Mobile Boarding Passes to Apple Wallet!

Apple Pay®
Apple Pay® is now available as a payment option in the iOS app! This is an additional option to our other available payment methods - PayPal® or Credit/Debit Cards.

Travel Funds
You can now use flight credits, Southwest LUV Vouchers, and gift cards when changing your flight in the app. Your unused Southwest® flight credit(s) will show in ‘My Account’, within ‘travel funds’ section.

Inflight Entertainment
Use the app to take you to our Inflight Entertainment Portal1 where you can watch free live TV2, listen to free music from iHeartRadio2, access free on-demand TV episodes, and view free movies.

1Available only on WiFi-enabled aircraft. Limited time offer. Where available. 2Due to licensing restrictions, on WiFi-enabled international flights free live TV and iHeartRadio may not be available for the full duration of flight.

Live Chat
Contact our Customer Representatives through Live Chat by scrolling down to Contact Us in the navigation drawer and then tap on “Chat.”

Airport Pickup and Drop-off
Thanks to our partnership with Lyft®, you can now use the app to help you request a Lyft®! You’ll know key information like estimated time of arrival and estimated price before booking. More of a rental car person? You can do that in the app, too.

Cars, Hotels, and Vacations
Use our app to quickly book all of your travel needs.

Earn Rewards when you Travel
Sign up for Rapid Rewards® and earn points on your flights. Did you forget to add your Rapid Rewards® number during booking? – No worries,