SCRUFF - Gay Dating & Chat

SCRUFF - Gay Dating & Chat
Developer: Perry Street Software,
Category: Social Networking
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1.9M installs
37K ratings
149K monthly active users
$<10K monthly revenue est.
IAP 100% · Ad 0%
Install Trends
Weekly +233
Steady
Monthly +2.2K
Steady
SCRUFF - Gay Dating & Chat icon

ASO Keyword Dashboard

Tracking 188 keywords for SCRUFF - Gay Dating & Chat in Apple App Store

Developer: Perry Street Software, Inc Category: social networking Rating: 4.42

SCRUFF - Gay Dating & Chat tracks 188 keywords (85 keywords rank; 103 need traction). Key metrics: 7% top-10 coverage, opportunity 70.5, difficulty 42.1, best rank 4.

Tracked keywords

188

85  ranked •  103  not ranking yet

Top 10 coverage

7%

Best rank 4 • Latest leader 8

Avg opportunity

70.5

Top keyword: curious

Avg difficulty

42.1

Lower scores indicate easier wins

Opportunity leaders

  • curious

    Opportunity: 73.0 • Difficulty: 39.0 • Rank 8

    Competitors: 73

    63.9

  • straight

    Opportunity: 73.0 • Difficulty: 45.5 • Rank 12

    Competitors: 246

    67.4

  • tired

    Opportunity: 73.0 • Difficulty: 39.7 • Rank 13

    Competitors: 96

    64.7

  • description

    Opportunity: 73.0 • Difficulty: 38.9 • Rank 40

    Competitors: 43

    62.2

  • highly

    Opportunity: 73.0 • Difficulty: 41.8 • Rank 42

    Competitors: 176

    67.5

Unranked opportunities

  • seconds

    Opportunity: 73.0 • Difficulty: 41.7 • Competitors: 133

  • ask

    Opportunity: 73.0 • Difficulty: 48.3 • Competitors: 197

  • google

    Opportunity: 73.0 • Difficulty: 47.0 • Competitors: 275

  • interested

    Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 107

  • ad

    Opportunity: 73.0 • Difficulty: 47.2 • Competitors: 198

High competition keywords

  • time

    Total apps: 189,921 • Major competitors: 2,981

    Latest rank: — • Difficulty: 55.0

  • new

    Total apps: 182,399 • Major competitors: 3,804

    Latest rank: 178 • Difficulty: 55.8

  • like

    Total apps: 153,372 • Major competitors: 3,285

    Latest rank: 76 • Difficulty: 55.4

  • find

    Total apps: 149,879 • Major competitors: 2,796

    Latest rank: — • Difficulty: 55.0

  • features

    Total apps: 126,019 • Major competitors: 2,127

    Latest rank: — • Difficulty: 53.9

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
bigger721003961

4,466 competing apps

Median installs: 800

Avg rating: 4.2

44

154

major competitor apps

jack701004050

1,066 competing apps

Median installs: 650

Avg rating: 4.1

55

30

major competitor apps

curious731003964

6,929 competing apps

Median installs: 400

Avg rating: 4.1

85

73

major competitor apps

straight731004667

11,243 competing apps

Median installs: 650

Avg rating: 4.1

128

246

major competitor apps

bear711003354

1,784 competing apps

Median installs: 450

Avg rating: 4.0

88

22

major competitor apps

gender701003252

1,320 competing apps

Median installs: 650

Avg rating: 4.1

88

25

major competitor apps

su711003756

2,344 competing apps

Median installs: 250

Avg rating: 4.0

99

24

major competitor apps

tired731004065

7,830 competing apps

Median installs: 450

Avg rating: 4.1

139

96

major competitor apps

cause721003659

3,464 competing apps

Median installs: 525

Avg rating: 4.0

1110

44

major competitor apps

distinct721003658

3,161 competing apps

Median installs: 550

Avg rating: 4.1

1311

42

major competitor apps

sugar711003453

1,591 competing apps

Median installs: 650

Avg rating: 4.2

1313

23

major competitor apps

men721003758

3,214 competing apps

Median installs: 688

Avg rating: 4.2

2017

66

major competitor apps

undo721003757

2,762 competing apps

Median installs: 900

Avg rating: 4.1

2828

88

major competitor apps

dates721003961

4,496 competing apps

Median installs: 400

Avg rating: 4.1

2929

73

major competitor apps

und711003457

2,535 competing apps

Median installs: 250

Avg rating: 4.1

2929

1

major competitor apps

touch691004977

40,587 competing apps

Median installs: 500

Avg rating: 4.0

3232

621

major competitor apps

description731003962

5,520 competing apps

Median installs: 400

Avg rating: 4.0

4039

43

major competitor apps

chatting711003757

2,646 competing apps

Median installs: 700

Avg rating: 4.0

4440

57

major competitor apps

mean721003758

3,297 competing apps

Median installs: 450

Avg rating: 4.1

4141

58

major competitor apps

highly731004267

11,423 competing apps

Median installs: 450

Avg rating: 4.1

4242

176

major competitor apps

blue721004162

5,296 competing apps

Median installs: 500

Avg rating: 4.0

4242

88

major competitor apps

ng711003354

1,867 competing apps

Median installs: 300

Avg rating: 4.0

4646

5

major competitor apps

un731003962

5,477 competing apps

Median installs: 300

Avg rating: 4.0

4747

18

major competitor apps

tender691003145

482 competing apps

Median installs: 375

Avg rating: 4.1

4848

10

major competitor apps

site731004167

10,620 competing apps

Median installs: 350

Avg rating: 4.0

5251

94

major competitor apps

188 keywords
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App Description

SCRUFF is the top-rated and most reliable app for gay, bi, trans, and queer people to connect with each other.

SCRUFF is an independent, LGBTQ+ owned and operated company, and we use the app that we build. We give users a private and secure experience, a friendly and diverse community, and more features than any other gay dating app. We’re dedicated to protecting our members’ data and improving user experience, so you’ll never see banner ads on SCRUFF, and we won’t sell your data to shady 3rd party companies.

MAKE REAL CONNECTIONS
30+ million users, no spambots
Find exactly the people you like with search and filters
View, Woof, and chat with people
SCRUFF Match connects you with the people you like
Click "I'm Interested" on a profile and SCRUFF will let you know if there's a mutual attraction

EXPRESS YOURSELF
Share your story with multiple profile pics, rich profiles, private albums, hashtags, and more
Let others know what you’re into with profile details like preferences and safer practices
Comprehensive pronoun and gender identity options put you in control of your identity

A SMARTER, SAFER EXPERIENCE
24/7 support for our community, including in-app links to our Safety Center
We never share your data with 3rd party ad networks or data aggregators like Google or Facebook
Message history, photos, and videos sync across your devices and never get lost

VERIFIED PROFILES
Let others know you're real by verifying your profile photos
Complete the process in seconds and receive a verification badge on your profile
Know whose photos are real by looking for the badge on other profiles

VIDEO CHAT
A fun and flirty way to get to know each other before you meet
Prefer to keep it virtual? Video chat has you covered

MATCH
Every day, SCRUFF Match shows you a new stack of profiles who are looking for people like you
Swipe left to pass, right if you’re interested - if it’s a match, we’ll let you both know
Choose “Ask later” if you’re not sure about them, and we’ll show them again tomorrow

SCRUFF EXPLORE
Browse the top LGBTQ parties, prides, and festivals around the globe
RSVP, see who else is going, and find your squad
Traveling? Let others know when you'll be in their area and chat with local members before you arrive

Question? Comments? We’re available any time at support.scruff.com.

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