AARP Now
ASO Keyword Dashboard
Tracking 114 keywords for AARP Now in Apple App Store
AARP Now tracks 114 keywords (1 keyword ranks; 113 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 41.7, best rank 125.
Tracked keywords
114
1 ranked • 113 not ranking yet
Top 10 coverage
0%
Best rank 125 • Latest leader —
Avg opportunity
70.0
Top keyword: navigation
Avg difficulty
41.7
Lower scores indicate easier wins
Opportunity leaders
- 67.8
navigation
Opportunity: 73.0 • Difficulty: 41.0 • Rank —
Competitors: 66
- 68.7
hand
Opportunity: 73.0 • Difficulty: 41.5 • Rank —
Competitors: 121
- 65.0
deeper
Opportunity: 73.0 • Difficulty: 39.2 • Rank —
Competitors: 56
- 64.6
articles
Opportunity: 73.0 • Difficulty: 39.0 • Rank —
Competitors: 47
- 64.9
bringing
Opportunity: 73.0 • Difficulty: 39.2 • Rank —
Competitors: 72
Unranked opportunities
navigation
Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 66
hand
Opportunity: 73.0 • Difficulty: 41.5 • Competitors: 121
deeper
Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 56
articles
Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 47
bringing
Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 72
High competition keywords
time
Total apps: 193,721 • Major competitors: 1,550
Latest rank: — • Difficulty: 53.5
new
Total apps: 185,432 • Major competitors: 2,049
Latest rank: — • Difficulty: 53.4
access
Total apps: 159,395 • Major competitors: 1,340
Latest rank: — • Difficulty: 52.8
help
Total apps: 146,874 • Major competitors: 1,243
Latest rank: — • Difficulty: 52.4
find
Total apps: 136,150 • Major competitors: 1,470
Latest rank: — • Difficulty: 52.2
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| member | 72 | 100 | 42 | 69 13,244 competing apps Median installs: 25 Avg rating: 4.1 | 125 | 125 | 157 major competitor apps |
| download | 66 | 100 | 51 | 85 117,328 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,074 major competitor apps |
| best | 66 | 100 | 51 | 85 115,306 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 1,376 major competitor apps |
| top | 69 | 100 | 48 | 78 47,536 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 612 major competitor apps |
| new | 65 | 100 | 53 | 88 185,432 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 2,049 major competitor apps |
| card | 70 | 100 | 46 | 76 32,715 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 460 major competitor apps |
| navigation | 73 | 100 | 41 | 68 11,041 competing apps Median installs: 25 Avg rating: 4.0 | — | — | 66 major competitor apps |
| stories | 72 | 100 | 43 | 70 14,981 competing apps Median installs: 75 Avg rating: 4.3 | — | — | 164 major competitor apps |
| friends | 68 | 100 | 49 | 80 60,735 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 728 major competitor apps |
| audio | 70 | 100 | 46 | 75 31,683 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 216 major competitor apps |
| experience | 66 | 100 | 51 | 85 119,060 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,169 major competitor apps |
| curated | 72 | 100 | 42 | 69 12,887 competing apps Median installs: 50 Avg rating: 4.4 | — | — | 125 major competitor apps |
| events | 69 | 100 | 46 | 76 36,662 competing apps Median installs: 25 Avg rating: 4.3 | — | — | 292 major competitor apps |
| live | 68 | 100 | 49 | 80 59,923 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 610 major competitor apps |
| digital | 69 | 100 | 47 | 78 45,147 competing apps Median installs: 25 Avg rating: 4.2 | — | — | 332 major competitor apps |
| save | 67 | 100 | 50 | 82 82,387 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 848 major competitor apps |
| payment | 69 | 100 | 47 | 78 44,293 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 612 major competitor apps |
| content | 68 | 100 | 48 | 79 54,253 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 493 major competitor apps |
| people | 68 | 100 | 48 | 79 50,499 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 488 major competitor apps |
| find | 66 | 100 | 52 | 86 136,150 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,470 major competitor apps |
| time | 65 | 100 | 54 | 89 193,721 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 1,550 major competitor apps |
| apple | 69 | 100 | 47 | 77 39,961 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 606 major competitor apps |
| help | 65 | 100 | 52 | 87 146,874 competing apps Median installs: 50 Avg rating: 4.2 | — | — | 1,243 major competitor apps |
| account | 67 | 100 | 50 | 82 79,543 competing apps Median installs: 75 Avg rating: 4.2 | — | — | 1,017 major competitor apps |
| listen | 70 | 100 | 45 | 74 25,610 competing apps Median installs: 50 Avg rating: 4.3 | — | — | 189 major competitor apps |
App Description
AARP Now connects AARP Members to personalized news, alerts, events and savings that matter to you—whenever you want them. Download AARP Now and your membership is wherever you are.
MY AARP
The all-new My AARP includes top stories hand curated by our editorial team, uniquely personalized news, events, benefits, and new ways for you to customize your experience with AARP Now. Plus, videos and the latest digital editions of AARP The Magazine and AARP Bulletin. Easily access your digital membership card, Inbox and My account with one tap from My AARP.
MORE PERSONALIZED THAN EVER
The new AARP Now personalizes recommendations based on your previous activity. Get more of the content you love on My AARP, News, Benefits and Events.
ACCESS DIGITAL EDITIONS OF AMERICA’S TWO LARGEST PUBLICATIONS: AARP THE MAGAZINE AND AARP BULLETIN
AARP Publications help people 50 and older live their best and most fulfilling lives. Read current and back issues in AARP Now. You’ll find these in the new AARP Publications tile. Don’t have time to read now? Save any magazine article for quick access later. And you can even listen to articles through our new audio feature.
NEWS
The new AARP Now includes more opportunities to catch up on the latest news in just a few minutes; read the latest Top Stories on the My AARP tab, or dig deeper on the all-new News tab, bringing you even more curated news, plus news uniquely personalized just for you. Save News stories for reading later. And join the conversation by sharing with friends and adding comments!
MORE AARP
The new More AARP tab lets you tailor your app experience. If you find something you’ll want to access often, use the Customize Your Navigation feature to add it to your navigation bar.
SAVE FOR LATER
We have expanded the save feature in AARP Now beyond just benefits and events. You can now save news stories and videos, and features in AARP Publications, as well as benefits and events. Access items Saved for Later by tapping the Saved for Later icon on News, Benefits or Events, or tap Saved for Later in My Account or My AARP.
DIGITAL CARD/MEMBERSHIP
Instantly access your digital membership card and add it to Apple Wallet alongside your other affinity and payment cards. Join AARP or renew your AARP Memb