AARP Now
ASO Keyword Dashboard
Tracking 116 keywords for AARP Now in Apple App Store
AARP Now tracks 116 keywords (3 keywords rank; 113 need traction). Key metrics: 0% top-10 coverage, opportunity 70.2, difficulty 44.4, best rank 11.
Tracked keywords
116
3 ranked • 113 not ranking yet
Top 10 coverage
0%
Best rank 11 • Latest leader 60
Avg opportunity
70.2
Top keyword: lifestyle
Avg difficulty
44.4
Lower scores indicate easier wins
Opportunity leaders
- 66.4
lifestyle
Opportunity: 73.0 • Difficulty: 41.0 • Rank 60
Competitors: 104
- 68.2
navigation
Opportunity: 73.0 • Difficulty: 43.7 • Rank —
Competitors: 123
- 68.1
curated
Opportunity: 73.0 • Difficulty: 44.1 • Rank —
Competitors: 209
- 63.2
tailor
Opportunity: 73.0 • Difficulty: 38.4 • Rank —
Competitors: 61
- 64.2
deeper
Opportunity: 73.0 • Difficulty: 39.8 • Rank —
Competitors: 97
Unranked opportunities
navigation
Opportunity: 73.0 • Difficulty: 43.7 • Competitors: 123
curated
Opportunity: 73.0 • Difficulty: 44.1 • Competitors: 209
tailor
Opportunity: 73.0 • Difficulty: 38.4 • Competitors: 61
deeper
Opportunity: 73.0 • Difficulty: 39.8 • Competitors: 97
articles
Opportunity: 73.0 • Difficulty: 39.6 • Competitors: 84
High competition keywords
time
Total apps: 189,727 • Major competitors: 2,958
Latest rank: — • Difficulty: 55.0
new
Total apps: 182,233 • Major competitors: 3,779
Latest rank: — • Difficulty: 55.7
access
Total apps: 181,204 • Major competitors: 2,661
Latest rank: — • Difficulty: 55.0
help
Total apps: 162,255 • Major competitors: 2,471
Latest rank: — • Difficulty: 54.9
find
Total apps: 149,918 • Major competitors: 2,800
Latest rank: — • Difficulty: 55.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| take advantage | 72 | 100 | 38 | 59 3,783 competing apps Median installs: 500 Avg rating: 4.0 | 11 | 11 | 93 major competitor apps |
| senior | 71 | 100 | 35 | 54 1,757 competing apps Median installs: 300 Avg rating: 4.2 | 14 | 14 | 28 major competitor apps |
| lifestyle | 73 | 100 | 41 | 66 9,879 competing apps Median installs: 450 Avg rating: 4.3 | 60 | 54 | 104 major competitor apps |
| download | 66 | 100 | 54 | 86 142,010 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 2,062 major competitor apps |
| best | 66 | 100 | 54 | 85 124,596 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 2,644 major competitor apps |
| top | 69 | 100 | 50 | 78 46,654 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 1,074 major competitor apps |
| new | 65 | 100 | 56 | 87 182,233 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 3,779 major competitor apps |
| card | 70 | 100 | 49 | 76 35,667 competing apps Median installs: 800 Avg rating: 4.1 | — | — | 933 major competitor apps |
| navigation | 73 | 100 | 44 | 68 12,622 competing apps Median installs: 400 Avg rating: 4.0 | — | — | 123 major competitor apps |
| stories | 72 | 100 | 46 | 69 14,633 competing apps Median installs: 750 Avg rating: 4.3 | — | — | 312 major competitor apps |
| friends | 68 | 100 | 53 | 79 59,564 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 1,335 major competitor apps |
| audio | 70 | 100 | 47 | 76 34,855 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 406 major competitor apps |
| experience | 66 | 100 | 54 | 85 135,706 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,194 major competitor apps |
| curated | 73 | 100 | 44 | 68 12,434 competing apps Median installs: 450 Avg rating: 4.4 | — | — | 209 major competitor apps |
| events | 70 | 100 | 49 | 76 35,764 competing apps Median installs: 300 Avg rating: 4.2 | — | — | 470 major competitor apps |
| live | 68 | 100 | 52 | 80 66,948 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 1,179 major competitor apps |
| digital | 69 | 100 | 49 | 78 52,257 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 718 major competitor apps |
| save | 67 | 100 | 53 | 83 93,521 competing apps Median installs: 650 Avg rating: 4.1 | — | — | 1,629 major competitor apps |
| payment | 69 | 100 | 51 | 78 50,312 competing apps Median installs: 850 Avg rating: 4.1 | — | — | 1,257 major competitor apps |
| content | 68 | 100 | 52 | 79 60,393 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 953 major competitor apps |
| people | 68 | 100 | 52 | 79 56,356 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 920 major competitor apps |
| find | 66 | 100 | 55 | 86 149,918 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,800 major competitor apps |
| time | 65 | 100 | 55 | 88 189,727 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,958 major competitor apps |
| apple | 69 | 100 | 50 | 77 44,752 competing apps Median installs: 792 Avg rating: 4.2 | — | — | 1,181 major competitor apps |
| help | 65 | 100 | 55 | 87 162,255 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,471 major competitor apps |
App Description
AARP Now connects AARP Members to personalized news, alerts, events and savings that matter to you—whenever you want them. Download AARP Now and your membership is wherever you are.
MY AARP
The all-new My AARP includes top stories hand curated by our editorial team, uniquely personalized news, events, benefits, and new ways for you to customize your experience with AARP Now. Plus, videos and the latest digital editions of AARP The Magazine and AARP Bulletin. Easily access your digital membership card, Inbox and My account with one tap from My AARP.
MORE PERSONALIZED THAN EVER
The new AARP Now personalizes recommendations based on your previous activity. Get more of the content you love on My AARP, News, Benefits and Events.
ACCESS DIGITAL EDITIONS OF AMERICA’S TWO LARGEST PUBLICATIONS: AARP THE MAGAZINE AND AARP BULLETIN
AARP Publications help people 50 and older live their best and most fulfilling lives. Read current and back issues in AARP Now. You’ll find these in the new AARP Publications tile. Don’t have time to read now? Save any magazine article for quick access later. And you can even listen to articles through our new audio feature.
NEWS
The new AARP Now includes more opportunities to catch up on the latest news in just a few minutes; read the latest Top Stories on the My AARP tab, or dig deeper on the all-new News tab, bringing you even more curated news, plus news uniquely personalized just for you. Save News stories for reading later. And join the conversation by sharing with friends and adding comments!
MORE AARP
The new More AARP tab lets you tailor your app experience. If you find something you’ll want to access often, use the Customize Your Navigation feature to add it to your navigation bar.
SAVE FOR LATER
We have expanded the save feature in AARP Now beyond just benefits and events. You can now save news stories and videos, and features in AARP Publications, as well as benefits and events. Access items Saved for Later by tapping the Saved for Later icon on News, Benefits or Events, or tap Saved for Later in My Account or My AARP.
DIGITAL CARD/MEMBERSHIP
Instantly access your digital membership card and add it to Apple Wallet alongside your other affinity and payment cards. Join AARP or renew your AARP Memb