Barclays US

Developer: Barclays Bank Delaware

Category: Finance

~21.9M - 43.8M

437.9K ratings

~115K (installs week)

~703.5K (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 78 keywords for Barclays US in Apple App Store

Developer: Barclays Bank Delaware Category: finance Rating: 4.85

Barclays US tracks 78 keywords (8 keywords rank; 70 need traction). Key metrics: 13% top-10 coverage, opportunity 46.7, difficulty 50.6, best rank 9.

Tracked keywords

8 ranked • 70 not ranking yet

Top 10 coverage

13%

Best rank 9 • Latest leader —

Avg opportunity

46.7

Top keyword: free

Avg difficulty

50.6

Lower scores indicate easier wins

Opportunity leaders

free

Opportunity: 59.0 • Difficulty: 63.5 • Rank —

Competitors: 2,147
89.9
new

Opportunity: 59.0 • Difficulty: 63.9 • Rank —

Competitors: 2,341
91.1
easy

Opportunity: 59.0 • Difficulty: 59.0 • Rank —

Competitors: 1,246
85.2
make

Opportunity: 59.0 • Difficulty: 62.7 • Rank —

Competitors: 1,773
88.4
account

Opportunity: 59.0 • Difficulty: 60.5 • Rank —

Competitors: 1,073
84.1

Unranked opportunities

free

Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
new

Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
easy

Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246
make

Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773
account

Opportunity: 59.0 • Difficulty: 60.5 • Competitors: 1,073

High competition keywords

new

Total apps: 10,701 • Major competitors: 2,341

Latest rank: — • Difficulty: 63.9
free

Total apps: 9,480 • Major competitors: 2,147

Latest rank: — • Difficulty: 63.5
make

Total apps: 8,094 • Major competitors: 1,773

Latest rank: — • Difficulty: 62.7
access

Total apps: 6,181 • Major competitors: 1,388

Latest rank: — • Difficulty: 63.2
easy

Total apps: 5,849 • Major competitors: 1,246

Latest rank: — • Difficulty: 59.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
us	58	100	58	82 4,260 competing apps Median installs: 268,738 Avg rating: 4.6	9	9	915 major competitor apps
convenient	58	100	58	67 950 competing apps Median installs: 267,562 Avg rating: 4.7	35	29	223 major competitor apps
convenience	58	100	49	59 415 competing apps Median installs: 284,625 Avg rating: 4.7	68	68	89 major competitor apps
card	58	100	58	75 2,087 competing apps Median installs: 269,825 Avg rating: 4.7	68	68	509 major competitor apps
bank	58	100	54	66 819 competing apps Median installs: 221,675 Avg rating: 4.7	73	73	173 major competitor apps
highest	58	100	45	64 655 competing apps Median installs: 243,650 Avg rating: 4.7	106	106	132 major competitor apps
chance	20	100	45	65 726 competing apps Median installs: 322,375 Avg rating: 4.6	123	123	185 major competitor apps
watch	58	100	60	77 2,441 competing apps Median installs: 295,350 Avg rating: 4.6	156	156	568 major competitor apps
free	59	100	63	90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6	—	—	2,147 major competitor apps
new	59	100	64	91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6	—	—	2,341 major competitor apps
online	58	100	59	79 2,997 competing apps Median installs: 268,100 Avg rating: 4.6	—	—	689 major competitor apps
easy	59	100	59	85 5,849 competing apps Median installs: 250,625 Avg rating: 4.6	—	—	1,246 major competitor apps
make	59	100	63	88 8,094 competing apps Median installs: 266,850 Avg rating: 4.6	—	—	1,773 major competitor apps
digital	58	100	52	72 1,579 competing apps Median installs: 256,800 Avg rating: 4.6	—	—	339 major competitor apps
using	58	100	61	83 4,473 competing apps Median installs: 247,200 Avg rating: 4.6	—	—	924 major competitor apps
mobile	58	100	60	81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7	—	—	846 major competitor apps
pay	58	100	60	74 1,869 competing apps Median installs: 245,900 Avg rating: 4.7	—	—	408 major competitor apps
lock	58	100	51	64 661 competing apps Median installs: 255,225 Avg rating: 4.6	—	—	140 major competitor apps
account	59	100	61	84 5,212 competing apps Median installs: 257,662 Avg rating: 4.6	—	—	1,073 major competitor apps
push	58	100	49	68 989 competing apps Median installs: 262,075 Avg rating: 4.7	—	—	221 major competitor apps
picture	58	100	49	66 847 competing apps Median installs: 250,100 Avg rating: 4.6	—	—	178 major competitor apps
access	59	100	63	86 6,181 competing apps Median installs: 268,700 Avg rating: 4.6	—	—	1,388 major competitor apps
anytime	58	100	48	66 845 competing apps Median installs: 254,125 Avg rating: 4.6	—	—	174 major competitor apps
quickly	58	100	56	75 1,969 competing apps Median installs: 280,350 Avg rating: 4.6	—	—	484 major competitor apps
view	58	100	60	79 3,121 competing apps Median installs: 254,100 Avg rating: 4.7	—	—	667 major competitor apps

App Description

Access your account anywhere, anytime with the Barclays US App. With biometric login, customized notifications, mobile wallets, easy direct deposits and online transfers, banking online or using your credit card is faster and easier.

If you already have a credit card login with Barclays, you can use the same online credentials. If not, and you already have a Barclays Savings or CD account, you can set up an online account through the app.

Faster
• Digital wallet: pay with just a tap. Add your card to Google Pay ™ or Samsung Pay and replace your cards and cash
• Biometric login: skip the password. Log in quickly and securely with your fingerprint
• Rewards: all your rewards at your fingertip
• Online transfers to and from other banks

Easier
• Quick and easy payments
• View all your accounts in one place
• Spend Analyzer: get a big picture view of your spending with our handy tool
• Free online access to your FICO® Credit Score
• Direct deposit to make saving simple and easy
• No monthly maintenance fees on savings accounts

Safer
• Card control: lost card? Not a problem. Lock your card instantly
• Notifications: personalized alerts and push notifications
• Replace your card: get a new card in just a few easy steps
• Secure, 24/7 online access to your funds

FICO is registered trademark Of Fair Isaac Corporation in the United States and other countries.