Blue by ADT

Developer: ADT LLC

Category: Lifestyle

~1.6M - 3.3M

32.8K ratings

~50 (installs week)

~2.3K (installs month)

Trend Steady

ASO Keyword Dashboard

Tracking 74 keywords for Blue by ADT in Apple App Store

Developer: ADT LLC Category: lifestyle Rating: 4.33

Blue by ADT tracks 74 keywords (1 keyword ranks; 73 need traction). Key metrics: 0% top-10 coverage, opportunity 49.6, difficulty 47.4, best rank 137.

Tracked keywords

1 ranked • 73 not ranking yet

Top 10 coverage

Best rank 137 • Latest leader —

Avg opportunity

49.6

Top keyword: free

Avg difficulty

47.4

Lower scores indicate easier wins

Opportunity leaders

free

Opportunity: 59.0 • Difficulty: 63.5 • Rank —

Competitors: 2,147
89.9
take

Opportunity: 59.0 • Difficulty: 59.6 • Rank —

Competitors: 1,068
83.4
access

Opportunity: 59.0 • Difficulty: 63.2 • Rank —

Competitors: 1,388
85.7
create

Opportunity: 59.0 • Difficulty: 60.6 • Rank —

Competitors: 1,155
84.7
like

Opportunity: 59.0 • Difficulty: 63.2 • Rank —

Competitors: 1,767
87.6

Unranked opportunities

free

Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147
take

Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,068
access

Opportunity: 59.0 • Difficulty: 63.2 • Competitors: 1,388
create

Opportunity: 59.0 • Difficulty: 60.6 • Competitors: 1,155
like

Opportunity: 59.0 • Difficulty: 63.2 • Competitors: 1,767

High competition keywords

free

Total apps: 9,480 • Major competitors: 2,147

Latest rank: — • Difficulty: 63.5
like

Total apps: 7,508 • Major competitors: 1,767

Latest rank: — • Difficulty: 63.2
access

Total apps: 6,181 • Major competitors: 1,388

Latest rank: — • Difficulty: 63.2
create

Total apps: 5,537 • Major competitors: 1,155

Latest rank: — • Difficulty: 60.6
take

Total apps: 4,876 • Major competitors: 1,068

Latest rank: — • Difficulty: 59.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
similar	58	100	44	60 461 competing apps Median installs: 249,350 Avg rating: 4.6	137	137	100 major competitor apps
free	59	100	63	90 9,480 competing apps Median installs: 264,750 Avg rating: 4.6	—	—	2,147 major competitor apps
download	58	100	60	83 4,537 competing apps Median installs: 266,225 Avg rating: 4.6	—	—	1,040 major competitor apps
email	58	100	52	71 1,408 competing apps Median installs: 263,500 Avg rating: 4.6	—	—	303 major competitor apps
security	58	100	54	67 934 competing apps Median installs: 267,025 Avg rating: 4.6	—	—	213 major competitor apps
notifications	58	100	55	71 1,357 competing apps Median installs: 296,625 Avg rating: 4.7	—	—	332 major competitor apps
via	58	100	55	75 2,102 competing apps Median installs: 260,250 Avg rating: 4.6	—	—	427 major competitor apps
events	20	100	57	70 1,227 competing apps Median installs: 322,325 Avg rating: 4.6	—	—	331 major competitor apps
sensor	57	100	28	42 71 competing apps Median installs: 162,650 Avg rating: 4.4	—	—	9 major competitor apps
control	58	100	54	76 2,353 competing apps Median installs: 243,700 Avg rating: 4.6	—	—	466 major competitor apps
manage	58	100	59	81 3,807 competing apps Median installs: 248,925 Avg rating: 4.6	—	—	774 major competitor apps
secure	58	100	56	73 1,691 competing apps Median installs: 245,175 Avg rating: 4.7	—	—	351 major competitor apps
mobile	58	100	60	81 3,947 competing apps Median installs: 251,675 Avg rating: 4.7	—	—	846 major competitor apps
push	58	100	49	68 989 competing apps Median installs: 262,075 Avg rating: 4.7	—	—	221 major competitor apps
push notifications	20	100	46	59 386 competing apps Median installs: 366,262 Avg rating: 4.7	—	—	108 major competitor apps
move	58	100	51	71 1,366 competing apps Median installs: 278,150 Avg rating: 4.6	—	—	311 major competitor apps
take	59	100	60	83 4,876 competing apps Median installs: 260,038 Avg rating: 4.6	—	—	1,068 major competitor apps
crime	57	100	42	48 128 competing apps Median installs: 250,425 Avg rating: 4.5	—	—	26 major competitor apps
access	59	100	63	86 6,181 competing apps Median installs: 268,700 Avg rating: 4.6	—	—	1,388 major competitor apps
around	58	100	60	78 2,784 competing apps Median installs: 275,088 Avg rating: 4.6	—	—	645 major competitor apps
smart	58	100	55	73 1,742 competing apps Median installs: 267,375 Avg rating: 4.6	—	—	384 major competitor apps
grow	58	100	47	68 998 competing apps Median installs: 248,725 Avg rating: 4.6	—	—	215 major competitor apps
create	59	100	61	85 5,537 competing apps Median installs: 251,325 Avg rating: 4.6	—	—	1,155 major competitor apps
view	58	100	60	79 3,121 competing apps Median installs: 254,100 Avg rating: 4.7	—	—	667 major competitor apps
area	58	100	44	61 510 competing apps Median installs: 271,450 Avg rating: 4.6	—	—	97 major competitor apps

App Description

Blue by ADT’s DIY home security system can grow and move with your evolving needs. Set up a Camera Only system or create your security system. It can also talk to your compatible smart home devices for a seamless experience. Get secure mobile access to your Blue by ADT system and control your smart home from your mobile device. You can create rules, alerts, manage users, access your cameras, saved media, and history of events all from your app remotely. Receive custom push notifications and emails for events around your house like arming, disarming, sensor alerts, camera motion, doorbell rings, or even if your garage door has opened.

Use the FREE mobile app to:

- Arm and disarm your system from anywhere
- Stream live, record video, and take snapshots from your security cameras
- Download and playback saved media from your security camera
- Check the status of your system
- Turn on and off the lights, lock/unlock the door, adjust the thermostat, and open/close your garage door with your security system
- Manage your settings and profile, set up and edit custom alerts, so you receive notifications via email or Push
- Set up custom Rules
- View a history of events
- Check on the crime map of your area