Blue by ADT

Developer: ADT LLC

Category: Lifestyle

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~1.6M - 3.3M

33K ratings

~50 (installs week)

~5.8K (installs month)

ASO Keyword Dashboard

Tracking 74 keywords for Blue by ADT in Apple App Store

Developer: ADT LLC Category: lifestyle Rating: 4.33

Blue by ADT tracks 74 keywords (1 keyword ranks; 73 need traction). Key metrics: 0% top-10 coverage, opportunity 69.6, difficulty 41.1, best rank 137.

Tracked keywords

1 ranked • 73 not ranking yet

Top 10 coverage

Best rank 137 • Latest leader 137

Avg opportunity

69.6

Top keyword: similar

Avg difficulty

41.1

Lower scores indicate easier wins

Opportunity leaders

similar

Opportunity: 73.0 • Difficulty: 40.8 • Rank 137

Competitors: 101
67.4
push notifications

Opportunity: 73.0 • Difficulty: 40.3 • Rank —

Competitors: 95
66.4
house

Opportunity: 73.0 • Difficulty: 40.7 • Rank —

Competitors: 107
67.3
close

Opportunity: 73.0 • Difficulty: 41.3 • Rank —

Competitors: 100
67.7
compatible

Opportunity: 73.0 • Difficulty: 41.8 • Rank —

Competitors: 152
68.7

Unranked opportunities

push notifications

Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 95
house

Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 107
close

Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 100
compatible

Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 152
playback

Opportunity: 73.0 • Difficulty: 38.8 • Competitors: 49

High competition keywords

free

Total apps: 162,877 • Major competitors: 2,159

Latest rank: — • Difficulty: 52.9
access

Total apps: 161,747 • Major competitors: 1,351

Latest rank: — • Difficulty: 52.8
like

Total apps: 141,867 • Major competitors: 1,791

Latest rank: — • Difficulty: 52.3
download

Total apps: 120,514 • Major competitors: 1,094

Latest rank: — • Difficulty: 51.5
mobile

Total apps: 119,282 • Major competitors: 792

Latest rank: — • Difficulty: 51.4

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
similar	73	100	41	67 10,547 competing apps Median installs: 75 Avg rating: 4.2	137	137	101 major competitor apps
free	65	100	53	87 162,877 competing apps Median installs: 100 Avg rating: 4.2	—	—	2,159 major competitor apps
download	66	100	51	85 120,514 competing apps Median installs: 50 Avg rating: 4.2	—	—	1,094 major competitor apps
email	70	100	46	76 35,753 competing apps Median installs: 50 Avg rating: 4.1	—	—	276 major competitor apps
security	71	100	44	72 20,494 competing apps Median installs: 50 Avg rating: 4.1	—	—	204 major competitor apps
notifications	69	100	47	78 42,938 competing apps Median installs: 25 Avg rating: 4.2	—	—	330 major competitor apps
via	68	100	48	80 57,449 competing apps Median installs: 50 Avg rating: 4.0	—	—	352 major competitor apps
events	69	100	46	76 36,299 competing apps Median installs: 25 Avg rating: 4.3	—	—	290 major competitor apps
sensor	72	100	35	58 3,043 competing apps Median installs: 25 Avg rating: 3.9	—	—	11 major competitor apps
control	68	100	49	81 64,770 competing apps Median installs: 50 Avg rating: 4.0	—	—	473 major competitor apps
manage	67	100	50	83 93,910 competing apps Median installs: 25 Avg rating: 4.2	—	—	752 major competitor apps
secure	69	100	47	78 43,263 competing apps Median installs: 50 Avg rating: 4.3	—	—	346 major competitor apps
mobile	66	100	51	85 119,282 competing apps Median installs: 25 Avg rating: 4.1	—	—	792 major competitor apps
push	70	100	46	76 32,642 competing apps Median installs: 50 Avg rating: 4.3	—	—	216 major competitor apps
push notifications	73	100	40	66 9,184 competing apps Median installs: 25 Avg rating: 4.2	—	—	95 major competitor apps
move	70	100	45	74 27,011 competing apps Median installs: 75 Avg rating: 4.1	—	—	270 major competitor apps
take	67	100	50	83 96,248 competing apps Median installs: 75 Avg rating: 4.1	—	—	939 major competitor apps
crime	71	100	34	56 2,157 competing apps Median installs: 100 Avg rating: 4.0	—	—	24 major competitor apps
access	65	100	53	87 161,747 competing apps Median installs: 25 Avg rating: 4.2	—	—	1,351 major competitor apps
around	69	100	48	79 50,281 competing apps Median installs: 75 Avg rating: 4.1	—	—	564 major competitor apps
smart	69	100	47	78 47,764 competing apps Median installs: 50 Avg rating: 4.1	—	—	401 major competitor apps
grow	72	100	43	71 17,433 competing apps Median installs: 75 Avg rating: 4.3	—	—	184 major competitor apps
create	66	100	51	85 117,704 competing apps Median installs: 75 Avg rating: 4.2	—	—	1,201 major competitor apps
view	67	100	50	83 96,287 competing apps Median installs: 25 Avg rating: 4.1	—	—	631 major competitor apps
area	72	100	42	70 15,654 competing apps Median installs: 50 Avg rating: 4.1	—	—	95 major competitor apps

App Description

Blue by ADT’s DIY home security system can grow and move with your evolving needs. Set up a Camera Only system or create your security system. It can also talk to your compatible smart home devices for a seamless experience. Get secure mobile access to your Blue by ADT system and control your smart home from your mobile device. You can create rules, alerts, manage users, access your cameras, saved media, and history of events all from your app remotely. Receive custom push notifications and emails for events around your house like arming, disarming, sensor alerts, camera motion, doorbell rings, or even if your garage door has opened.

Use the FREE mobile app to:

- Arm and disarm your system from anywhere
- Stream live, record video, and take snapshots from your security cameras
- Download and playback saved media from your security camera
- Check the status of your system
- Turn on and off the lights, lock/unlock the door, adjust the thermostat, and open/close your garage door with your security system
- Manage your settings and profile, set up and edit custom alerts, so you receive notifications via email or Push
- Set up custom Rules
- View a history of events
- Check on the crime map of your area