Blue by ADT

Developer: ADT LLC

Category: Lifestyle

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1.6M installs

33K ratings

106.6K monthly active users

Revenue not available

Install Trends

Weekly +583

Steady

Monthly +1.8K

Steady

ASO Keyword Dashboard

Tracking 74 keywords for Blue by ADT in Apple App Store

Developer: ADT LLC Category: lifestyle Rating: 4.33

Blue by ADT tracks 74 keywords (3 keywords rank; 71 need traction). Key metrics: 0% top-10 coverage, opportunity 69.6, difficulty 43.7, best rank 13.

Tracked keywords

3 ranked • 71 not ranking yet

Top 10 coverage

Best rank 13 • Latest leader —

Avg opportunity

69.6

Top keyword: push notifications

Avg difficulty

43.7

Lower scores indicate easier wins

Opportunity leaders

push notifications

Opportunity: 73.0 • Difficulty: 41.8 • Rank —

Competitors: 172
66.3
house

Opportunity: 73.0 • Difficulty: 42.8 • Rank —

Competitors: 217
67.3
door

Opportunity: 73.0 • Difficulty: 40.7 • Rank —

Competitors: 97
63.4
close

Opportunity: 73.0 • Difficulty: 47.8 • Rank —

Competitors: 186
67.7
compatible

Opportunity: 73.0 • Difficulty: 44.2 • Rank —

Competitors: 269
68.7

Unranked opportunities

push notifications

Opportunity: 73.0 • Difficulty: 41.8 • Competitors: 172
house

Opportunity: 73.0 • Difficulty: 42.8 • Competitors: 217
door

Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 97
close

Opportunity: 73.0 • Difficulty: 47.8 • Competitors: 186
compatible

Opportunity: 73.0 • Difficulty: 44.2 • Competitors: 269

High competition keywords

free

Total apps: 164,931 • Major competitors: 3,886

Latest rank: — • Difficulty: 55.9
access

Total apps: 163,515 • Major competitors: 2,635

Latest rank: — • Difficulty: 55.1
like

Total apps: 143,203 • Major competitors: 3,240

Latest rank: — • Difficulty: 55.6
download

Total apps: 123,090 • Major competitors: 2,027

Latest rank: — • Difficulty: 53.9
mobile

Total apps: 120,211 • Major competitors: 1,593

Latest rank: — • Difficulty: 53.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
blue	72	100	41	62 4,984 competing apps Median installs: 525 Avg rating: 4.1	14	13	88 major competitor apps
alarm	72	100	39	62 5,367 competing apps Median installs: 500 Avg rating: 3.8	163	150	77 major competitor apps
system	69	100	47	77 41,100 competing apps Median installs: 398 Avg rating: 4.0	196	173	407 major competitor apps
free	65	100	56	87 164,931 competing apps Median installs: 800 Avg rating: 4.2	—	—	3,886 major competitor apps
download	66	100	54	85 123,090 competing apps Median installs: 411 Avg rating: 4.2	—	—	2,027 major competitor apps
email	70	100	48	76 35,952 competing apps Median installs: 500 Avg rating: 4.1	—	—	563 major competitor apps
security	71	100	47	72 20,712 competing apps Median installs: 550 Avg rating: 4.0	—	—	409 major competitor apps
notifications	69	100	49	78 43,182 competing apps Median installs: 400 Avg rating: 4.2	—	—	608 major competitor apps
via	68	100	50	80 56,889 competing apps Median installs: 400 Avg rating: 4.0	—	—	760 major competitor apps
events	70	100	49	76 35,917 competing apps Median installs: 300 Avg rating: 4.2	—	—	475 major competitor apps
sensor	72	100	36	58 3,072 competing apps Median installs: 300 Avg rating: 3.9	—	—	24 major competitor apps
control	68	100	50	81 65,573 competing apps Median installs: 450 Avg rating: 4.0	—	—	966 major competitor apps
manage	67	100	52	83 95,352 competing apps Median installs: 550 Avg rating: 4.1	—	—	1,601 major competitor apps
secure	69	100	50	78 44,453 competing apps Median installs: 650 Avg rating: 4.2	—	—	702 major competitor apps
mobile	66	100	53	85 120,211 competing apps Median installs: 400 Avg rating: 4.0	—	—	1,593 major competitor apps
push	70	100	47	76 33,018 competing apps Median installs: 350 Avg rating: 4.3	—	—	414 major competitor apps
push notifications	73	100	42	66 9,123 competing apps Median installs: 400 Avg rating: 4.1	—	—	172 major competitor apps
move	70	100	47	74 26,820 competing apps Median installs: 550 Avg rating: 4.1	—	—	520 major competitor apps
take	67	100	53	83 95,526 competing apps Median installs: 500 Avg rating: 4.1	—	—	1,742 major competitor apps
crime	71	100	37	56 2,164 competing apps Median installs: 650 Avg rating: 4.0	—	—	47 major competitor apps
access	65	100	55	87 163,515 competing apps Median installs: 450 Avg rating: 4.1	—	—	2,635 major competitor apps
around	69	100	52	79 49,795 competing apps Median installs: 600 Avg rating: 4.1	—	—	1,033 major competitor apps
smart	69	100	50	79 49,322 competing apps Median installs: 550 Avg rating: 4.1	—	—	784 major competitor apps
grow	72	100	45	71 17,177 competing apps Median installs: 500 Avg rating: 4.3	—	—	328 major competitor apps
create	66	100	55	85 119,326 competing apps Median installs: 600 Avg rating: 4.2	—	—	2,292 major competitor apps

App Description

Blue by ADT’s DIY home security system can grow and move with your evolving needs. Set up a Camera Only system or create your security system. It can also talk to your compatible smart home devices for a seamless experience. Get secure mobile access to your Blue by ADT system and control your smart home from your mobile device. You can create rules, alerts, manage users, access your cameras, saved media, and history of events all from your app remotely. Receive custom push notifications and emails for events around your house like arming, disarming, sensor alerts, camera motion, doorbell rings, or even if your garage door has opened.

Use the FREE mobile app to:

- Arm and disarm your system from anywhere
- Stream live, record video, and take snapshots from your security cameras
- Download and playback saved media from your security camera
- Check the status of your system
- Turn on and off the lights, lock/unlock the door, adjust the thermostat, and open/close your garage door with your security system
- Manage your settings and profile, set up and edit custom alerts, so you receive notifications via email or Push
- Set up custom Rules
- View a history of events
- Check on the crime map of your area