ASOS - Discover Fashion Online

Developer: ASOS

Category: Shopping

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261.8M installs

5.2M ratings

1.4M monthly active users

$100K+ monthly revenue est.

IAP 0% · Ad 100%

Install Trends

Weekly +199K

Steady

Monthly +842.5K

Steady

ASO Keyword Dashboard

Tracking 149 keywords for ASOS - Discover Fashion Online in Apple App Store

Developer: ASOS Category: shopping Rating: 4.77

ASOS - Discover Fashion Online tracks 149 keywords (105 keywords rank; 44 need traction). Key metrics: 8% top-10 coverage, opportunity 70.3, difficulty 40.7, best rank 2.

Tracked keywords

149

105 ranked • 44 not ranking yet

Top 10 coverage

Best rank 2 • Latest leader 10

Avg opportunity

70.3

Top keyword: la

Avg difficulty

40.7

Lower scores indicate easier wins

Opportunity leaders

la

Opportunity: 73.0 • Difficulty: 41.9 • Rank 10

Competitors: 122
67.3
vary

Opportunity: 73.0 • Difficulty: 45.8 • Rank 9

Competitors: 382
62.4
en

Opportunity: 73.0 • Difficulty: 41.9 • Rank 162

Competitors: 71
67.1
modes

Opportunity: 73.0 • Difficulty: 44.0 • Rank 21

Competitors: 443
68.5
shown

Opportunity: 73.0 • Difficulty: 39.0 • Rank 25

Competitors: 113
62.9

Unranked opportunities

return

Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 175
empower

Opportunity: 73.0 • Difficulty: 39.9 • Competitors: 83
worldwide

Opportunity: 73.0 • Difficulty: 43.6 • Competitors: 390
similar

Opportunity: 73.0 • Difficulty: 42.6 • Competitors: 266
shipping

Opportunity: 73.0 • Difficulty: 42.8 • Competitors: 157

High competition keywords

free

Total apps: 176,171 • Major competitors: 5,392

Latest rank: — • Difficulty: 55.2
find

Total apps: 150,011 • Major competitors: 3,803

Latest rank: — • Difficulty: 54.6
experience

Total apps: 135,774 • Major competitors: 3,070

Latest rank: — • Difficulty: 53.7
stay

Total apps: 103,199 • Major competitors: 1,792

Latest rank: — • Difficulty: 53.0
take

Total apps: 95,081 • Major competitors: 2,430

Latest rank: — • Difficulty: 51.8

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

							Major Competitors
discovering	72	100	38	59 3,693 competing apps Median installs: 350 Avg rating: 4.3	2	2	97 major competitor apps
mode	70	100	48	76 38,064 competing apps Median installs: 550 Avg rating: 4.2	8	6	1,009 major competitor apps
reserved	70	100	31	49 885 competing apps Median installs: 775 Avg rating: 4.1	7	7	30 major competitor apps
iconic	72	100	42	60 4,269 competing apps Median installs: 650 Avg rating: 4.3	7	7	251 major competitor apps
la	73	100	42	67 11,110 competing apps Median installs: 250 Avg rating: 4.1	10	8	122 major competitor apps
fashionable	70	100	33	51 1,183 competing apps Median installs: 700 Avg rating: 4.1	8	8	51 major competitor apps
new look	70	100	31	49 860 competing apps Median installs: 350 Avg rating: 3.8	9	9	36 major competitor apps
vary	73	100	46	62 5,686 competing apps Median installs: 1,800 Avg rating: 4.2	9	9	382 major competitor apps
rack	70	100	32	51 1,234 competing apps Median installs: 650 Avg rating: 4.3	11	11	44 major competitor apps
essentials	71	100	44	53 1,615 competing apps Median installs: 350 Avg rating: 4.3	12	12	55 major competitor apps
next	69	100	50	78 46,915 competing apps Median installs: 450 Avg rating: 4.2	15	15	1,209 major competitor apps
wearos	0	52	9	14 6 competing apps Median installs: 65,875 Avg rating: 4.7	15	15	0 major competitor apps
wear os	65	100	54	24 27 competing apps Median installs: 48,100 Avg rating: 4.1	24	17	5 major competitor apps
outlet	70	100	29	47 715 competing apps Median installs: 300 Avg rating: 4.0	17	17	14 major competitor apps
discover	68	100	53	80 69,239 competing apps Median installs: 450 Avg rating: 4.3	20	18	1,915 major competitor apps
sos	70	100	33	51 1,193 competing apps Median installs: 300 Avg rating: 4.0	20	20	34 major competitor apps
en	73	100	42	67 10,896 competing apps Median installs: 250 Avg rating: 4.0	162	21	71 major competitor apps
clothing	72	100	40	59 3,607 competing apps Median installs: 700 Avg rating: 4.3	21	21	131 major competitor apps
modes	73	100	44	68 13,131 competing apps Median installs: 650 Avg rating: 4.1	21	21	443 major competitor apps
edited	71	100	33	54 1,844 competing apps Median installs: 500 Avg rating: 4.0	22	22	29 major competitor apps
clothes	72	100	38	58 2,935 competing apps Median installs: 600 Avg rating: 4.1	28	25	122 major competitor apps
shown	73	100	39	63 6,087 competing apps Median installs: 400 Avg rating: 4.0	25	25	113 major competitor apps
free online	70	100	32	50 1,003 competing apps Median installs: 650 Avg rating: 4.0	27	25	49 major competitor apps
wear	72	100	37	57 2,776 competing apps Median installs: 400 Avg rating: 4.2	26	26	90 major competitor apps
gap	72	100	35	58 3,082 competing apps Median installs: 250 Avg rating: 4.3	30	27	27 major competitor apps

App Description

The ASOS app is home to more than 850 brands, over 85,000 products, free shipping and return options. We empower fashion-loving 20-somethings all over the world to be whoever they want to be.

More ASOS app perks:

• Apple Pay for easy, speedy checkout
• Style Match – just take a picture, or upload one, and we’ll find similar products for you
• My Recommendations, AKA a tailor-made edit personalised for you
• A seamless experience between devices (synced Saved Items and shopping bag)
• Sale alerts and promotional nudges, so you’ll always stay up to date
• Handy catwalk videos and 360-degree views of products
• Delivery to 242 countries worldwide