Fitbit: Health & Fitness

Fitbit: Health & Fitness
Developer: Google
Category: Health & Fitness
56M installs
1.1M ratings
1.1M monthly active users
$100K+ monthly revenue est.
IAP 100% · Ad 0%
Install Trends
Weekly +217.9K
Steady
Monthly +846.5K
Steady
Fitbit: Health & Fitness icon

ASO Keyword Dashboard

Tracking 140 keywords for Fitbit: Health & Fitness in Apple App Store

Developer: Google Category: health_and_fitness Rating: 4.45

Fitbit: Health & Fitness tracks 140 keywords (49 keywords rank; 91 need traction). Key metrics: 10% top-10 coverage, opportunity 67.9, difficulty 40.8, best rank 1.

Tracked keywords

140

49  ranked •  91  not ranking yet

Top 10 coverage

10%

Best rank 1 • Latest leader 9

Avg opportunity

67.9

Top keyword: inspire

Avg difficulty

40.8

Lower scores indicate easier wins

Opportunity leaders

  • inspire

    Opportunity: 73.0 • Difficulty: 42.5 • Rank 9

    Competitors: 125

    63.6
  • steps

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 71

    Competitors: 179

    66.6
  • bit

    Opportunity: 73.0 • Difficulty: 39.6 • Rank 101

    Competitors: 156

    63.0
  • nutrition

    Opportunity: 73.0 • Difficulty: 39.7 • Rank 131

    Competitors: 114

    64.6
  • google

    Opportunity: 73.0 • Difficulty: 46.1 • Rank 98

    Competitors: 391

    67.4

Unranked opportunities

  • exercise

    Opportunity: 73.0 • Difficulty: 42.3 • Competitors: 285

  • setting

    Opportunity: 73.0 • Difficulty: 42.8 • Competitors: 275

  • gym

    Opportunity: 73.0 • Difficulty: 40.2 • Competitors: 100

  • smartphone

    Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 178

  • weight

    Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 245

High competition keywords

  • free

    Total apps: 176,171 • Major competitors: 5,392

    Latest rank: 205 • Difficulty: 55.2

  • help

    Total apps: 162,339 • Major competitors: 3,371

    Latest rank: — • Difficulty: 54.5

  • like

    Total apps: 153,445 • Major competitors: 4,506

    Latest rank: — • Difficulty: 54.9

  • find

    Total apps: 150,011 • Major competitors: 3,803

    Latest rank: — • Difficulty: 54.6

  • track

    Total apps: 125,831 • Major competitors: 2,073

    Latest rank: — • Difficulty: 52.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
pixel watch01868

2 competing apps

Median installs: 304,850

Avg rating: 3.9

11

0

major competitor apps

healthkit721003758

3,261 competing apps

Median installs: 500

Avg rating: 4.3

33

61

major competitor apps

google fit661001931

76 competing apps

Median installs: 800

Avg rating: 4.2

44

1

major competitor apps

health connect661002828

50 competing apps

Median installs: 1,150

Avg rating: 4.1

66

2

major competitor apps

inspire731004264

6,695 competing apps

Median installs: 350

Avg rating: 4.4

99

125

major competitor apps

smartwatch691003044

456 competing apps

Median installs: 700

Avg rating: 3.8

1211

18

major competitor apps

smart watch681003139

233 competing apps

Median installs: 450

Avg rating: 3.7

1515

3

major competitor apps

watch device641001220

15 competing apps

Median installs: 175

Avg rating: 4.0

1919

0

major competitor apps

os watch01035

1 competing apps

Median installs: 17,650

Avg rating: 3.4

2525

0

major competitor apps

activity721004671

18,480 competing apps

Median installs: 375

Avg rating: 4.2

2626

366

major competitor apps

health691004877

43,604 competing apps

Median installs: 350

Avg rating: 4.3

2929

725

major competitor apps

fitness711004573

23,419 competing apps

Median installs: 300

Avg rating: 4.4

3329

307

major competitor apps

fit721004571

17,663 competing apps

Median installs: 450

Avg rating: 4.3

3434

449

major competitor apps

google pixel044913

5 competing apps

Median installs: 4,900

Avg rating: 4.0

3737

1

major competitor apps

sync721004571

18,776 competing apps

Median installs: 450

Avg rating: 4.3

5044

518

major competitor apps

steps731004167

10,182 competing apps

Median installs: 350

Avg rating: 4.1

7171

179

major competitor apps

bit731004063

6,131 competing apps

Median installs: 650

Avg rating: 4.2

10177

156

major competitor apps

first step711003457

2,655 competing apps

Median installs: 300

Avg rating: 4.4

8181

15

major competitor apps

allow711004573

23,966 competing apps

Median installs: 400

Avg rating: 4.0

8181

371

major competitor apps

nutrition731004065

7,665 competing apps

Median installs: 300

Avg rating: 4.5

13182

114

major competitor apps

google731004667

11,295 competing apps

Median installs: 500

Avg rating: 4.1

9889

391

major competitor apps

require731004267

10,892 competing apps

Median installs: 550

Avg rating: 4.1

9089

248

major competitor apps

honor701003250

1,065 competing apps

Median installs: 450

Avg rating: 4.3

9393

21

major competitor apps

recent731004669

13,268 competing apps

Median installs: 550

Avg rating: 4.3

124119

210

major competitor apps

und711003457

2,537 competing apps

Median installs: 250

Avg rating: 4.1

120120

3

major competitor apps

140 keywords
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App Description

See the big picture on your health and fitness journey with the Fitbit app. Find easy ways to get active, sleep better, stress less and eat healthier.

Track the stats* you care about across health, fitness and sleep, and change your goals as your routines evolve. See how far you’ve come with a glance at your personal goal progress and how you stack up to friends and family. Unlock even more possibilities when you sync up with a wearable device like a Fitbit tracker or smartwatch and see how your activity, sleep, nutrition and stress all fit together.

GET MORE ACTIVE: See how small moves add up by using your smartphone to track steps and distance—or pair with a tracker or smartwatch to record your heart rate, exercise sessions, Active Zone Minutes, calories burned and more. It can help you stay active during the day, too. Check your hourly activity goal and get reminders to move or take a walk. Plus, that motivation you’ve been looking for is right in the app. Bring the gym home with a curated list of audio and video workouts that you can do at your own pace, right from your living room.** You’ll find sessions for HIIT, cardio, strength, running, biking, yoga and more.

TRACK YOUR HEART HEALTH: Understand your overall health by using your watch or tracker to keep tabs on your heart rate 24/7 and other vitals like heart rate variability, breathing rate, and SpO2. Monitor your heart rhythm and see your resting heart rate trends, plus time spent in heart rate zones during workouts.

SLEEP BETTER: Find sleep tools to help you learn about your sleep quality and improve it—from measuring your sleep duration and sleep stages to understanding your restless time. Set reminders for bedtime and wake-up time to keep your sleeping schedule managed.

STRESS LESS: Listen to audio sessions to lessen stress and improve your mood. Use mindfulness to start your day a better way, find moments of calm and set intentions with meditation or get help falling asleep with breathing exercises and relaxing sounds.**

EAT SMARTER: Keep your diet in check with easy-to-use tools for setting goals. Tracking meals and logging food & water intake lets you see if you’re getting enough protein, fat, fiber and carbs on your way to managing your weight and overall health.

EVEN MORE WITH FITBIT PREMIUM: Upgrade to Fitbit Premium and get all the guidance, insights and inspiration you