Paytm: Secure UPI Payments

~2.8M - 5.6M
55.6K ratings
~550 (installs week)
~1.4K (installs month)
Paytm: Secure UPI Payments icon

ASO Keyword Dashboard

Tracking 148 keywords for Paytm: Secure UPI Payments in Apple App Store

Developer: Paytm Mobile Solutions Category: finance Rating: 4.64

Paytm: Secure UPI Payments tracks 148 keywords (12 keywords rank; 136 need traction). Key metrics: 0% top-10 coverage, opportunity 69.8, difficulty 39.1, best rank 11.

Tracked keywords

148

12  ranked •  136  not ranking yet

Top 10 coverage

0%

Best rank 11 • Latest leader 21

Avg opportunity

69.8

Top keyword: payments

Avg difficulty

39.1

Lower scores indicate easier wins

Opportunity leaders

  • payments

    Opportunity: 73.0 • Difficulty: 41.8 • Rank 21

    Competitors: 170

    68.5
  • thanks

    Opportunity: 73.0 • Difficulty: 40.3 • Rank 43

    Competitors: 101

    66.4
  • later

    Opportunity: 73.0 • Difficulty: 41.4 • Rank 199

    Competitors: 103

    67.1
  • paid

    Opportunity: 73.0 • Difficulty: 42.2 • Rank 223

    Competitors: 180

    68.5
  • transaction

    Opportunity: 73.0 • Difficulty: 40.5 • Rank —

    Competitors: 78

    66.7

Unranked opportunities

  • transaction

    Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 78

  • continue

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 122

  • pdf

    Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 65

  • credit card

    Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 156

  • info

    Opportunity: 73.0 • Difficulty: 41.3 • Competitors: 129

High competition keywords

  • time

    Total apps: 191,460 • Major competitors: 1,852

    Latest rank: — • Difficulty: 53.5

  • free

    Total apps: 164,090 • Major competitors: 2,531

    Latest rank: — • Difficulty: 53.1

  • make

    Total apps: 160,093 • Major competitors: 1,860

    Latest rank: — • Difficulty: 52.8

  • easy

    Total apps: 142,522 • Major competitors: 1,296

    Latest rank: — • Difficulty: 52.1

  • download

    Total apps: 122,037 • Major competitors: 1,290

    Latest rank: — • Difficulty: 51.6

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
payment691004878

45,361 competing apps

Median installs: 175

Avg rating: 4.2

1111

768

major competitor apps

payments731004269

12,427 competing apps

Median installs: 150

Avg rating: 4.1

2121

170

major competitor apps

pay701004676

34,126 competing apps

Median installs: 125

Avg rating: 4.2

2524

477

major competitor apps

thanks731004066

9,217 competing apps

Median installs: 125

Avg rating: 4.1

4343

101

major competitor apps

solution701004474

25,923 competing apps

Median installs: 50

Avg rating: 4.1

7171

99

major competitor apps

download661005285

122,037 competing apps

Median installs: 100

Avg rating: 4.2

94

1,290

major competitor apps

yet721004269

12,808 competing apps

Median installs: 150

Avg rating: 4.2

101101

138

major competitor apps

update711004472

20,486 competing apps

Median installs: 100

Avg rating: 4.1

115115

213

major competitor apps

updates701004676

33,969 competing apps

Median installs: 100

Avg rating: 4.2

138138

364

major competitor apps

limited721004370

14,765 competing apps

Median installs: 125

Avg rating: 4.1

162162

217

major competitor apps

later731004167

10,205 competing apps

Median installs: 125

Avg rating: 4.1

199199

103

major competitor apps

paid731004268

12,336 competing apps

Median installs: 225

Avg rating: 4.2

223223

180

major competitor apps

free651005387

164,090 competing apps

Median installs: 175

Avg rating: 4.2

2,531

major competitor apps

top691004878

47,030 competing apps

Median installs: 150

Avg rating: 4.2

710

major competitor apps

card701004676

33,276 competing apps

Median installs: 175

Avg rating: 4.2

589

major competitor apps

right671005082

82,951 competing apps

Median installs: 125

Avg rating: 4.2

1,072

major competitor apps

easy651005286

142,522 competing apps

Median installs: 100

Avg rating: 4.1

1,296

major competitor apps

make651005387

160,093 competing apps

Median installs: 125

Avg rating: 4.2

1,860

major competitor apps

via681004880

57,138 competing apps

Median installs: 100

Avg rating: 4.1

457

major competitor apps

abroad701003150

1,007 competing apps

Median installs: 100

Avg rating: 4.1

9

major competitor apps

digital691004778

46,273 competing apps

Median installs: 100

Avg rating: 4.2

444

major competitor apps

scan711004472

21,441 competing apps

Median installs: 100

Avg rating: 4.2

275

major competitor apps

control681004981

65,235 competing apps

Median installs: 100

Avg rating: 4.0

580

major competitor apps

secure691004778

43,970 competing apps

Median installs: 125

Avg rating: 4.3

434

major competitor apps

choose671005083

90,536 competing apps

Median installs: 150

Avg rating: 4.2

1,123

major competitor apps

148 keywords
1 of 6

App Description

Paytm (पेटीएम) - Built for India. Trusted by 50 Crore+ Indians.
We pioneered mobile payments, QR codes, Soundbox, and in-store devices in India - and we continue to lead with innovation. In the BHIM UPI ecosystem, Paytm is the only UPI app that builds features based on real user needs. From personalised UPI IDs and privacy-first controls to widgets, bank balance visibility, and Excel UPI statements, we innovate to make digital payments smarter, safer, and more private - only on Paytm.

Paytm UPI now works internationally in UAE, Singapore, France, Mauritius, Bhutan, Sri Lanka, and Nepal - making it easy for Indian travellers to send money or pay abroad instantly.

Why Paytm?
● India’s safest, most secure UPI money transfer app
● Powered by top Indian banks
● Built-in privacy: hide/unhide payments, personalised UPI ID, QR scan without sharing number, no OTP card swipes

Innovations Only on Paytm UPI
1. Hide & Unhide Payments - Only you control your transaction visibility.
2. Personalised UPI ID - Choose name@ptyes or name@ptaxis instead of revealing your number.
3. Download UPI Statements in Excel + PDF - Great for tracking, accounting, or tax filing.
4. Spend Analytics - Categorised spend insights, month-on-month tracking.
5. Total UPI Bank Balance - View balances across all linked accounts instantly (only for Paytm users).
6. Receive Money Widget - Coin sound & notification every time you receive a payment.
7. Scan & Pay Widget - Scan QR right from your home screen.
8. Smart Bank Transfer Autofill - Copy-paste account info from WhatsApp, Paytm fills it correctly.
9. Auto Top-Up for UPI Lite - Never run out of Lite balance with automated top-ups.
10. Self Transfers - Move money between your own bank accounts instantly.


Payment Methods – UPI Your Way
● Paytm UPI - Send and receive money using just a mobile number. Scan any QR code, pay at shops, and more.
● Paytm UPI Lite - PIN-less payments up to ₹4,000/day. Works even when banks are down. Auto top-up and clutter-free bank statements.
● RuPay Credit Card on UPI - Link your RuPay card and pay via UPI. No OTP, no CVV. Earn rewards at shops and online.
● UPI AutoPay - Enable recurring payments for subscriptions, SIPs, rent, and more.

Recharges, Utility Bill Payments & More
● Recharge mobile (prepaid/postpaid) with Jio, Airtel, VI, MTNL, BSNL
● DTH (TataPlay, Sun Direct, Ai