Paytm: Secure UPI Payments
ASO Keyword Dashboard
Tracking 204 keywords for Paytm: Secure UPI Payments in Apple App Store
Paytm: Secure UPI Payments tracks 204 keywords (74 keywords rank; 130 need traction). Key metrics: 7% top-10 coverage, opportunity 69.5, difficulty 40.5, best rank 4.
Tracked keywords
204
74 ranked • 130 not ranking yet
Top 10 coverage
7%
Best rank 4 • Latest leader 5
Avg opportunity
69.5
Top keyword: secure payment
Avg difficulty
40.5
Lower scores indicate easier wins
Opportunity leaders
- 62.4
secure payment
Opportunity: 73.0 • Difficulty: 37.9 • Rank 5
Competitors: 37
- 68.0
payments
Opportunity: 73.0 • Difficulty: 43.9 • Rank 21
Competitors: 401
- 65.9
thanks
Opportunity: 73.0 • Difficulty: 41.9 • Rank 75
Competitors: 270
- 66.1
solutions
Opportunity: 73.0 • Difficulty: 41.1 • Rank 85
Competitors: 138
- 64.1
credit card
Opportunity: 73.0 • Difficulty: 44.5 • Rank 132
Competitors: 328
Unranked opportunities
transaction
Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 205
continue
Opportunity: 73.0 • Difficulty: 42.4 • Competitors: 288
pdf
Opportunity: 73.0 • Difficulty: 42.6 • Competitors: 218
hide
Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 224
automated
Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 113
High competition keywords
time
Total apps: 189,496 • Major competitors: 4,121
Latest rank: — • Difficulty: 54.6
free
Total apps: 176,215 • Major competitors: 5,391
Latest rank: — • Difficulty: 55.2
make
Total apps: 158,590 • Major competitors: 4,111
Latest rank: — • Difficulty: 54.2
download
Total apps: 142,237 • Major competitors: 2,815
Latest rank: 100 • Difficulty: 53.7
easy
Total apps: 141,272 • Major competitors: 2,835
Latest rank: — • Difficulty: 52.8
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| online payment | 70 | 100 | 35 | 48 784 competing apps Median installs: 250 Avg rating: 3.9 | 4 | 4 | 5 major competitor apps |
| secure payment | 73 | 100 | 38 | 62 5,669 competing apps Median installs: 600 Avg rating: 4.7 | 5 | 4 | 37 major competitor apps |
| secured | 71 | 100 | 35 | 56 2,347 competing apps Median installs: 350 Avg rating: 4.0 | 6 | 6 | 49 major competitor apps |
| postpaid | 67 | 100 | 28 | 37 163 competing apps Median installs: 1,550 Avg rating: 3.5 | 6 | 6 | 13 major competitor apps |
| india | 72 | 100 | 37 | 59 3,583 competing apps Median installs: 250 Avg rating: 4.0 | 12 | 8 | 49 major competitor apps |
| payment | 69 | 100 | 51 | 78 50,374 competing apps Median installs: 650 Avg rating: 4.2 | 10 | 10 | 1,723 major competitor apps |
| recharge | 71 | 100 | 37 | 54 1,658 competing apps Median installs: 550 Avg rating: 4.0 | 14 | 13 | 76 major competitor apps |
| bill payment | 69 | 100 | 28 | 43 405 competing apps Median installs: 975 Avg rating: 4.0 | 15 | 15 | 14 major competitor apps |
| atm | 71 | 100 | 36 | 55 1,956 competing apps Median installs: 3,100 Avg rating: 4.1 | 19 | 19 | 101 major competitor apps |
| payments | 73 | 100 | 44 | 68 12,309 competing apps Median installs: 600 Avg rating: 4.1 | 21 | 21 | 401 major competitor apps |
| branch | 72 | 100 | 37 | 60 3,919 competing apps Median installs: 1,400 Avg rating: 4.1 | 27 | 22 | 87 major competitor apps |
| pay | 70 | 100 | 49 | 76 37,429 competing apps Median installs: 650 Avg rating: 4.2 | 24 | 23 | 1,010 major competitor apps |
| protects | 71 | 100 | 34 | 54 1,830 competing apps Median installs: 1,000 Avg rating: 4.2 | 25 | 25 | 48 major competitor apps |
| pe | 69 | 100 | 30 | 47 641 competing apps Median installs: 750 Avg rating: 4.1 | 26 | 26 | 30 major competitor apps |
| many times | 71 | 100 | 35 | 56 2,382 competing apps Median installs: 350 Avg rating: 4.1 | 31 | 31 | 41 major competitor apps |
| solution | 70 | 100 | 45 | 74 29,672 competing apps Median installs: 250 Avg rating: 4.1 | 38 | 38 | 265 major competitor apps |
| clearly | 72 | 100 | 36 | 59 3,476 competing apps Median installs: 400 Avg rating: 4.2 | 40 | 40 | 47 major competitor apps |
| axis | 70 | 100 | 30 | 49 913 competing apps Median installs: 450 Avg rating: 3.7 | 42 | 42 | 7 major competitor apps |
| play account | 0 | 35 | 8 | 12 4 competing apps Median installs: 20,900 Avg rating: 4.0 | 59 | 43 | 0 major competitor apps |
| google account | 67 | 100 | 34 | 36 146 competing apps Median installs: 550 Avg rating: 4.1 | 48 | 46 | 4 major competitor apps |
| september | 70 | 100 | 29 | 47 688 competing apps Median installs: 300 Avg rating: 4.1 | 52 | 52 | 6 major competitor apps |
| smaller | 71 | 100 | 35 | 56 2,205 competing apps Median installs: 450 Avg rating: 4.2 | 64 | 64 | 42 major competitor apps |
| updated | 70 | 100 | 46 | 75 31,450 competing apps Median installs: 350 Avg rating: 4.2 | 134 | 67 | 602 major competitor apps |
| true | 72 | 100 | 44 | 70 16,344 competing apps Median installs: 600 Avg rating: 4.2 | 172 | 71 | 530 major competitor apps |
| thanks | 73 | 100 | 42 | 66 9,141 competing apps Median installs: 650 Avg rating: 4.1 | 75 | 75 | 270 major competitor apps |
App Description
We pioneered mobile payments, QR codes, Soundbox, and in-store devices in India - and we continue to lead with innovation. In the BHIM UPI ecosystem, Paytm is the only UPI app that builds features based on real user needs. From personalised UPI IDs and privacy-first controls to widgets, bank balance visibility, and Excel UPI statements, we innovate to make digital payments smarter, safer, and more private - only on Paytm.
Paytm UPI now works internationally in UAE, Singapore, France, Mauritius, Bhutan, Sri Lanka, and Nepal - making it easy for Indian travellers to send money or pay abroad instantly.
Why Paytm?
● India’s safest, most secure UPI money transfer app
● Powered by top Indian banks
● Built-in privacy: hide/unhide payments, personalised UPI ID, QR scan without sharing number, no OTP card swipes
Innovations Only on Paytm UPI
1. Hide & Unhide Payments - Only you control your transaction visibility.
2. Personalised UPI ID - Choose name@ptyes or name@ptaxis instead of revealing your number.
3. Download UPI Statements in Excel + PDF - Great for tracking, accounting, or tax filing.
4. Spend Analytics - Categorised spend insights, month-on-month tracking.
5. Total UPI Bank Balance - View balances across all linked accounts instantly (only for Paytm users).
6. Receive Money Widget - Coin sound & notification every time you receive a payment.
7. Scan & Pay Widget - Scan QR right from your home screen.
8. Smart Bank Transfer Autofill - Copy-paste account info from WhatsApp, Paytm fills it correctly.
9. Auto Top-Up for UPI Lite - Never run out of Lite balance with automated top-ups.
10. Self Transfers - Move money between your own bank accounts instantly.
Payment Methods – UPI Your Way
● Paytm UPI - Send and receive money using just a mobile number. Scan any QR code, pay at shops, and more.
● Paytm UPI Lite - PIN-less payments up to ₹4,000/day. Works even when banks are down. Auto top-up and clutter-free bank statements.
● RuPay Credit Card on UPI - Link your RuPay card and pay via UPI. No OTP, no CVV. Earn rewards at shops and online.
● UPI AutoPay - Enable recurring payments for subscriptions, SIPs, rent, and more.
Recharges, Utility Bill Payments & More
● Recharge mobile (prepaid/postpaid) with Jio, Airtel, VI, MTNL, BSNL
● DTH (TataPlay, Sun Direct, Ai