Mills - The Board Game

~3.3K - 6.5K
65 ratings
Mills - The Board Game icon

ASO Keyword Dashboard

Tracking 136 keywords for Mills - The Board Game in Apple App Store

Developer: LITE Games GmbH Category: games Rating: 4.52

Mills - The Board Game tracks 136 keywords (1 keyword ranks; 135 need traction). Key metrics: 0% top-10 coverage, opportunity 50.7, difficulty 43.2, best rank 212.

Tracked keywords

136

1  ranked •  135  not ranking yet

Top 10 coverage

0%

Best rank 212 • Latest leader —

Avg opportunity

50.7

Top keyword: free

Avg difficulty

43.2

Lower scores indicate easier wins

Opportunity leaders

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Rank —

    Competitors: 2,147

    89.9
  • play

    Opportunity: 59.0 • Difficulty: 57.2 • Rank —

    Competitors: 1,269

    85.4
  • best

    Opportunity: 59.0 • Difficulty: 59.6 • Rank —

    Competitors: 1,398

    85.9
  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Rank —

    Competitors: 1,246

    85.2
  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Rank —

    Competitors: 1,773

    88.4

Unranked opportunities

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Competitors: 2,147

  • play

    Opportunity: 59.0 • Difficulty: 57.2 • Competitors: 1,269

  • best

    Opportunity: 59.0 • Difficulty: 59.6 • Competitors: 1,398

  • easy

    Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246

  • make

    Opportunity: 59.0 • Difficulty: 62.7 • Competitors: 1,773

High competition keywords

  • free

    Total apps: 9,480 • Major competitors: 2,147

    Latest rank: — • Difficulty: 63.5

  • make

    Total apps: 8,094 • Major competitors: 1,773

    Latest rank: — • Difficulty: 62.7

  • best

    Total apps: 6,283 • Major competitors: 1,398

    Latest rank: — • Difficulty: 59.6

  • play

    Total apps: 5,992 • Major competitors: 1,269

    Latest rank: — • Difficulty: 57.2

  • easy

    Total apps: 5,849 • Major competitors: 1,246

    Latest rank: — • Difficulty: 59.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
board581004465

720 competing apps

Median installs: 275,762

Avg rating: 4.7

212212

166

major competitor apps

free591006390

9,480 competing apps

Median installs: 264,750

Avg rating: 4.6

2,147

major competitor apps

play591005785

5,992 competing apps

Median installs: 263,338

Avg rating: 4.6

1,269

major competitor apps

best591006086

6,283 competing apps

Median installs: 272,625

Avg rating: 4.6

1,398

major competitor apps

top581005978

2,843 competing apps

Median installs: 305,500

Avg rating: 4.6

706

major competitor apps

multiplayer201004765

784 competing apps

Median installs: 350,612

Avg rating: 4.6

207

major competitor apps

offline581005471

1,428 competing apps

Median installs: 267,688

Avg rating: 4.7

299

major competitor apps

online581005979

2,997 competing apps

Median installs: 268,100

Avg rating: 4.6

689

major competitor apps

challenge581005175

2,171 competing apps

Median installs: 283,425

Avg rating: 4.6

496

major competitor apps

leaderboard571003954

252 competing apps

Median installs: 296,238

Avg rating: 4.7

60

major competitor apps

travel581005568

1,034 competing apps

Median installs: 263,950

Avg rating: 4.7

236

major competitor apps

facebook581005166

852 competing apps

Median installs: 240,100

Avg rating: 4.6

173

major competitor apps

subscription581005681

3,884 competing apps

Median installs: 258,562

Avg rating: 4.6

792

major competitor apps

page581004663

582 competing apps

Median installs: 300,275

Avg rating: 4.6

144

major competitor apps

try581005376

2,347 competing apps

Median installs: 264,825

Avg rating: 4.6

496

major competitor apps

easy591005985

5,849 competing apps

Median installs: 250,625

Avg rating: 4.6

1,246

major competitor apps

make591006388

8,094 competing apps

Median installs: 266,850

Avg rating: 4.6

1,773

major competitor apps

learn581005777

2,669 competing apps

Median installs: 250,600

Avg rating: 4.6

552

major competitor apps

within581005681

3,722 competing apps

Median installs: 259,688

Avg rating: 4.6

740

major competitor apps

classic581005174

1,817 competing apps

Median installs: 292,025

Avg rating: 4.6

453

major competitor apps

individual581004561

489 competing apps

Median installs: 247,475

Avg rating: 4.6

101

major competitor apps

setting581004661

486 competing apps

Median installs: 241,450

Avg rating: 4.6

103

major competitor apps

needs581004767

920 competing apps

Median installs: 251,312

Avg rating: 4.6

194

major competitor apps

include581004564

693 competing apps

Median installs: 243,825

Avg rating: 4.6

152

major competitor apps

well known561002229

19 competing apps

Median installs: 211,650

Avg rating: 4.6

2

major competitor apps

136 keywords
1 of 6

App Description

Mills board game by LITE Games: Play the popular game of Mills on iPhone and iPad with online multiplayer now for free.

Mills is a hugely popular game throughout the world, characterized by the fact it is so easy to learn – and it’s even older than chess. Nowadays the game that's also well known as Nine Men's Morris, The Mill Game, or Cowboy Checkers is a national pastime in many countries. Variations of the game include Morabaraba (South Africa), Char Bar (India), or Tapatan (Philippines). The aim of the game is to hit as many enemy stones as possible by forming so-called Mills (3 stones in a row). However, you can also block your opponent by cleverly moving your own stones around, rendering them unable to make a move.

If you think that you're a master of strategy: try to win against the strongest players of the LITE Games community!

Features:
- Completely free and in English
- Unlock amazing achievements
- Climb to the top of the online highscore leaderboard
- Singleplayer and multiplayer
- Can be played online and offline
- Customizable rules to suit your individual needs

Mills is a real classic travel game – it is perfect for fans of Backgammon, Draughts or Othello and offers a strategic challenge for beginners as well as experienced veterans.

Join in and get yourself a top spot in the Mills player community. The 10 best players will be proudly displayed each week on https://www.lite.games/games/mills/.
The Top 3 of the month will also appear on the Mills Facebook Page here: https://www.facebook.com/LGMillsCommunity/.

The mobile Mills board game is offered in high quality localization in the following languages: English, French, Italian, German, Spanish, Portuguese, Dutch, Swedish, Turkish, Russian, Polish, Mandarin Chinese and Japanese.

"Mills - The Board Game" is an advertiser funded app, i.e. ads are presented within the app. If you prefer to use the app without ads we do offer a "no ads" setting as auto-renewable subscription. You have the choice between the following options:

- 1 month for $0.99 or equivalent (subscription renews after 1 month)
- 3 months for $1.99 or equivalent (subscription renews after 3 months)
- 12 months for $4.49 or equivalent (subscription renews after 1 year)

The subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period.
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