Mills - The Board Game

3.4K installs
67 ratings
Mills - The Board Game icon

ASO Keyword Dashboard

Tracking 136 keywords for Mills - The Board Game in Apple App Store

Developer: LITE Games GmbH Category: games Rating: 4.49

Mills - The Board Game tracks 136 keywords (1 keyword ranks; 135 need traction). Key metrics: 0% top-10 coverage, opportunity 70.2, difficulty 41.1, best rank 212.

Tracked keywords

136

1  ranked •  135  not ranking yet

Top 10 coverage

0%

Best rank 212 • Latest leader —

Avg opportunity

70.2

Top keyword: multiplayer

Avg difficulty

41.1

Lower scores indicate easier wins

Opportunity leaders

  • multiplayer

    Opportunity: 73.0 • Difficulty: 43.5 • Rank —

    Competitors: 345

    64.1
  • facebook

    Opportunity: 73.0 • Difficulty: 44.8 • Rank —

    Competitors: 284

    68.5
  • setting

    Opportunity: 73.0 • Difficulty: 42.2 • Rank —

    Competitors: 170

    68.3
  • strategic

    Opportunity: 73.0 • Difficulty: 41.9 • Rank —

    Competitors: 254

    67.0
  • hit

    Opportunity: 73.0 • Difficulty: 43.2 • Rank —

    Competitors: 387

    68.6

Unranked opportunities

  • multiplayer

    Opportunity: 73.0 • Difficulty: 43.5 • Competitors: 345

  • facebook

    Opportunity: 73.0 • Difficulty: 44.8 • Competitors: 284

  • setting

    Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 170

  • strategic

    Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 254

  • hit

    Opportunity: 73.0 • Difficulty: 43.2 • Competitors: 387

High competition keywords

  • free

    Total apps: 164,925 • Major competitors: 3,441

    Latest rank: — • Difficulty: 54.5

  • make

    Total apps: 159,567 • Major competitors: 2,591

    Latest rank: — • Difficulty: 53.8

  • easy

    Total apps: 142,129 • Major competitors: 1,771

    Latest rank: — • Difficulty: 52.7

  • mobile

    Total apps: 120,208 • Major competitors: 1,383

    Latest rank: — • Difficulty: 52.4

  • best

    Total apps: 117,443 • Major competitors: 2,314

    Latest rank: — • Difficulty: 52.7

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
board721004370

14,707 competing apps

Median installs: 200

Avg rating: 4.2

212212

268

major competitor apps

free651005487

164,925 competing apps

Median installs: 300

Avg rating: 4.2

3,441

major competitor apps

play671005283

92,191 competing apps

Median installs: 350

Avg rating: 4.1

2,154

major competitor apps

best661005385

117,443 competing apps

Median installs: 200

Avg rating: 4.2

2,314

major competitor apps

top691004978

46,889 competing apps

Median installs: 250

Avg rating: 4.2

974

major competitor apps

multiplayer731004464

6,755 competing apps

Median installs: 900

Avg rating: 4.2

345

major competitor apps

offline691004876

37,103 competing apps

Median installs: 150

Avg rating: 4.3

528

major competitor apps

online681005181

67,635 competing apps

Median installs: 150

Avg rating: 4.2

1,117

major competitor apps

challenge701004776

34,298 competing apps

Median installs: 250

Avg rating: 4.3

804

major competitor apps

leaderboard721003860

4,035 competing apps

Median installs: 300

Avg rating: 4.3

98

major competitor apps

travel711004673

22,340 competing apps

Median installs: 200

Avg rating: 4.2

398

major competitor apps

facebook731004569

12,451 competing apps

Median installs: 450

Avg rating: 4.1

284

major competitor apps

subscription681005079

51,565 competing apps

Median installs: 550

Avg rating: 4.3

1,340

major competitor apps

page721004370

14,997 competing apps

Median installs: 200

Avg rating: 4.1

214

major competitor apps

try691004877

41,040 competing apps

Median installs: 250

Avg rating: 4.1

830

major competitor apps

easy661005386

142,129 competing apps

Median installs: 200

Avg rating: 4.1

1,771

major competitor apps

make651005487

159,567 competing apps

Median installs: 200

Avg rating: 4.2

2,591

major competitor apps

learn671005181

73,351 competing apps

Median installs: 200

Avg rating: 4.2

938

major competitor apps

within681005081

67,485 competing apps

Median installs: 250

Avg rating: 4.2

1,142

major competitor apps

classic701004674

25,641 competing apps

Median installs: 300

Avg rating: 4.3

748

major competitor apps

individual711004471

18,197 competing apps

Median installs: 150

Avg rating: 4.1

164

major competitor apps

setting731004268

12,108 competing apps

Median installs: 200

Avg rating: 4.1

170

major competitor apps

needs701004574

26,047 competing apps

Median installs: 150

Avg rating: 4.2

266

major competitor apps

include711004472

19,497 competing apps

Median installs: 200

Avg rating: 4.1

211

major competitor apps

well known691002947

650 competing apps

Median installs: 100

Avg rating: 4.2

3

major competitor apps

136 keywords
1 of 6

App Description

Mills board game by LITE Games: Play the popular game of Mills on iPhone and iPad with online multiplayer now for free.

Mills is a hugely popular game throughout the world, characterized by the fact it is so easy to learn – and it’s even older than chess. Nowadays the game that's also well known as Nine Men's Morris, The Mill Game, or Cowboy Checkers is a national pastime in many countries. Variations of the game include Morabaraba (South Africa), Char Bar (India), or Tapatan (Philippines). The aim of the game is to hit as many enemy stones as possible by forming so-called Mills (3 stones in a row). However, you can also block your opponent by cleverly moving your own stones around, rendering them unable to make a move.

If you think that you're a master of strategy: try to win against the strongest players of the LITE Games community!

Features:
- Completely free and in English
- Unlock amazing achievements
- Climb to the top of the online highscore leaderboard
- Singleplayer and multiplayer
- Can be played online and offline
- Customizable rules to suit your individual needs

Mills is a real classic travel game – it is perfect for fans of Backgammon, Draughts or Othello and offers a strategic challenge for beginners as well as experienced veterans.

Join in and get yourself a top spot in the Mills player community. The 10 best players will be proudly displayed each week on https://www.lite.games/games/mills/.
The Top 3 of the month will also appear on the Mills Facebook Page here: https://www.facebook.com/LGMillsCommunity/.

The mobile Mills board game is offered in high quality localization in the following languages: English, French, Italian, German, Spanish, Portuguese, Dutch, Swedish, Turkish, Russian, Polish, Mandarin Chinese and Japanese.

"Mills - The Board Game" is an advertiser funded app, i.e. ads are presented within the app. If you prefer to use the app without ads we do offer a "no ads" setting as auto-renewable subscription. You have the choice between the following options:

- 1 month for $0.99 or equivalent (subscription renews after 1 month)
- 3 months for $1.99 or equivalent (subscription renews after 3 months)
- 12 months for $4.49 or equivalent (subscription renews after 1 year)

The subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period.
The iTunes account w