Bank of Scotland Mobile Bank
ASO Keyword Dashboard
Tracking 172 keywords for Bank of Scotland Mobile Bank in Apple App Store
Bank of Scotland Mobile Bank tracks 172 keywords (8 keywords rank; 164 need traction). Key metrics: 0% top-10 coverage, opportunity 70.3, difficulty 43.4, best rank 51.
Tracked keywords
172
8 ranked • 164 not ranking yet
Top 10 coverage
0%
Best rank 51 • Latest leader 61
Avg opportunity
70.3
Top keyword: conveniently
Avg difficulty
43.4
Lower scores indicate easier wins
Opportunity leaders
- 64.9
conveniently
Opportunity: 73.0 • Difficulty: 40.5 • Rank 61
Competitors: 109
- 66.3
currently
Opportunity: 73.0 • Difficulty: 45.8 • Rank 146
Competitors: 113
- 66.7
ahead
Opportunity: 73.0 • Difficulty: 43.3 • Rank —
Competitors: 239
- 63.7
moves
Opportunity: 73.0 • Difficulty: 42.0 • Rank —
Competitors: 159
- 66.2
charge
Opportunity: 73.0 • Difficulty: 41.9 • Rank —
Competitors: 194
Unranked opportunities
ahead
Opportunity: 73.0 • Difficulty: 43.3 • Competitors: 239
moves
Opportunity: 73.0 • Difficulty: 42.0 • Competitors: 159
charge
Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 194
payments
Opportunity: 73.0 • Difficulty: 43.6 • Competitors: 299
aware
Opportunity: 73.0 • Difficulty: 38.3 • Competitors: 54
High competition keywords
new
Total apps: 182,399 • Major competitors: 3,804
Latest rank: — • Difficulty: 55.8
access
Total apps: 181,150 • Major competitors: 2,664
Latest rank: — • Difficulty: 55.0
help
Total apps: 162,218 • Major competitors: 2,474
Latest rank: — • Difficulty: 54.9
make
Total apps: 158,974 • Major competitors: 2,939
Latest rank: — • Difficulty: 54.6
like
Total apps: 153,372 • Major competitors: 3,285
Latest rank: — • Difficulty: 55.4
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| convenient | 70 | 100 | 48 | 75 30,811 competing apps Median installs: 450 Avg rating: 4.0 | 82 | 51 | 419 major competitor apps |
| conveniently | 73 | 100 | 40 | 65 7,959 competing apps Median installs: 400 Avg rating: 4.1 | 61 | 61 | 109 major competitor apps |
| personal finance | 70 | 100 | 30 | 49 875 competing apps Median installs: 500 Avg rating: 4.2 | 126 | 126 | 13 major competitor apps |
| convenience | 72 | 100 | 44 | 71 18,057 competing apps Median installs: 300 Avg rating: 4.1 | 162 | 135 | 191 major competitor apps |
| bank account | 71 | 100 | 41 | 54 1,778 competing apps Median installs: 1,000 Avg rating: 4.0 | 137 | 137 | 57 major competitor apps |
| currently | 73 | 100 | 46 | 66 9,696 competing apps Median installs: 500 Avg rating: 4.1 | 146 | 146 | 113 major competitor apps |
| protects | 71 | 100 | 34 | 54 1,835 competing apps Median installs: 1,000 Avg rating: 4.2 | 171 | 171 | 32 major competitor apps |
| online banking | 72 | 100 | 36 | 58 3,156 competing apps Median installs: 4,700 Avg rating: 4.3 | 206 | 200 | 35 major competitor apps |
| top | 69 | 100 | 50 | 78 46,699 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 1,080 major competitor apps |
| new | 65 | 100 | 56 | 87 182,399 competing apps Median installs: 550 Avg rating: 4.1 | — | — | 3,804 major competitor apps |
| card | 70 | 100 | 49 | 76 35,662 competing apps Median installs: 800 Avg rating: 4.1 | — | — | 933 major competitor apps |
| notifications | 69 | 100 | 49 | 78 48,004 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 613 major competitor apps |
| change | 69 | 100 | 48 | 77 40,798 competing apps Median installs: 600 Avg rating: 4.0 | — | — | 784 major competitor apps |
| order | 68 | 100 | 51 | 80 66,456 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 801 major competitor apps |
| device | 68 | 100 | 50 | 79 54,518 competing apps Median installs: 500 Avg rating: 3.9 | — | — | 851 major competitor apps |
| easy | 66 | 100 | 53 | 86 141,547 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 2,055 major competitor apps |
| make | 65 | 100 | 55 | 86 158,974 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 2,939 major competitor apps |
| phone | 69 | 100 | 51 | 78 48,894 competing apps Median installs: 500 Avg rating: 3.9 | — | — | 878 major competitor apps |
| whether | 67 | 100 | 51 | 82 89,296 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 1,094 major competitor apps |
| collect | 70 | 100 | 49 | 76 35,487 competing apps Median installs: 700 Avg rating: 4.1 | — | — | 983 major competitor apps |
| contact | 68 | 100 | 50 | 80 63,345 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 752 major competitor apps |
| simply | 69 | 100 | 48 | 77 44,465 competing apps Median installs: 450 Avg rating: 4.1 | — | — | 597 major competitor apps |
| save | 67 | 100 | 53 | 83 93,506 competing apps Median installs: 650 Avg rating: 4.1 | — | — | 1,629 major competitor apps |
| control | 68 | 100 | 50 | 81 72,795 competing apps Median installs: 450 Avg rating: 3.9 | — | — | 985 major competitor apps |
| everything | 69 | 100 | 49 | 76 38,925 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 761 major competitor apps |
App Description
EASY AND SIMPLE ACCESS
• Use your face or fingerprint to log in faster and more securely.
• Just open the app and explore your spaces to get quick access to everything you need, from balances and savings to pensions and investments.
CONTROL FOR YOUR CARDS
• Whether your card is lost, stolen, or simply misplaced, relax knowing you can freeze it, order a new one or look up your card details.
BE IN THE KNOW
• Stay ahead of your bills - your upcoming payments summary lets you know what’s being paid and when.
• Spending insights helps you understand where your money goes every month.
• Check your credit score and get personalised hints and tips to help you stay in control of your money and move closer to your big dreams, like getting a new home.
• Never miss important updates again: personalise your notifications to stay on top of everything.
IN FOR A PENNY
• Make every penny count with Save the Change. It rounds up what you spend on your debit card to the nearest pound and moves the change into a savings account.
• Get cashback from your favourite retailers with Everyday Offers.
HOW WE’LL CONTACT YOU
Using our app won’t affect how we contact you. Our emails will address you by your title and surname and include the last four digits of your account number, or the last three digits of your postcode. Any text messages we send you will come from BANKOFSCOT. Be aware of any message that differs from this – it could be a scam.
IMPORTANT INFORMATION
We don't charge you to use our services, but your mobile operator might charge for some things, such as downloading or using the app, so please check with them. Services may be affected by phone signal and functionality.
When you use this app, we collect anonymous location data to help combat fraud, fix bugs and improve future services.
The app is available to customers with a UK personal account and valid registered phone number. IOS14 or above required. Device registration required. Terms and conditions apply.
Freeze and unfreeze certain types of transactions securely 24/7 for extra peace of mind or if you’ve temporarily misplaced your card.
Touch ID requires at least iPhone 6s running iOS 14.0 or above or iPad (5th generation), iPad Pro, iPad Air 2, or