Mary Kay® Interactive Catalog
ASO Keyword Dashboard
Tracking 75 keywords for Mary Kay® Interactive Catalog in Apple App Store
Mary Kay® Interactive Catalog tracks 75 keywords (4 keywords rank; 71 need traction). Key metrics: 0% top-10 coverage, opportunity 70.0, difficulty 40.9, best rank 15.
Tracked keywords
75
4 ranked • 71 not ranking yet
Top 10 coverage
0%
Best rank 15 • Latest leader —
Avg opportunity
70.0
Top keyword: navigation
Avg difficulty
40.9
Lower scores indicate easier wins
Opportunity leaders
- 67.8
navigation
Opportunity: 73.0 • Difficulty: 41.1 • Rank —
Competitors: 74
- 66.7
beauty
Opportunity: 73.0 • Difficulty: 40.9 • Rank —
Competitors: 124
- 67.2
jump
Opportunity: 73.0 • Difficulty: 41.1 • Rank —
Competitors: 164
- 64.8
independent
Opportunity: 73.0 • Difficulty: 39.2 • Rank —
Competitors: 55
- 66.6
helpful
Opportunity: 73.0 • Difficulty: 40.5 • Rank —
Competitors: 117
Unranked opportunities
navigation
Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 74
beauty
Opportunity: 73.0 • Difficulty: 40.9 • Competitors: 124
jump
Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 164
independent
Opportunity: 73.0 • Difficulty: 39.2 • Competitors: 55
helpful
Opportunity: 73.0 • Difficulty: 40.5 • Competitors: 117
High competition keywords
new
Total apps: 183,851 • Major competitors: 2,437
Latest rank: — • Difficulty: 53.5
easy
Total apps: 142,722 • Major competitors: 1,308
Latest rank: — • Difficulty: 52.1
download
Total apps: 121,836 • Major competitors: 1,287
Latest rank: — • Difficulty: 51.6
share
Total apps: 113,172 • Major competitors: 1,118
Latest rank: — • Difficulty: 51.5
view
Total apps: 96,970 • Major competitors: 783
Latest rank: — • Difficulty: 50.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| products | 71 | 100 | 45 | 74 24,800 competing apps Median installs: 50 Avg rating: 4.1 | 52 | 15 | 270 major competitor apps |
| interactive | 69 | 100 | 47 | 77 40,193 competing apps Median installs: 100 Avg rating: 4.2 | 92 | 72 | 268 major competitor apps |
| explore | 68 | 100 | 49 | 80 60,022 competing apps Median installs: 125 Avg rating: 4.3 | — | 124 | 877 major competitor apps |
| look | 69 | 100 | 47 | 77 37,262 competing apps Median installs: 150 Avg rating: 4.1 | — | 197 | 467 major competitor apps |
| download | 66 | 100 | 52 | 85 121,836 competing apps Median installs: 100 Avg rating: 4.2 | — | — | 1,287 major competitor apps |
| new | 65 | 100 | 53 | 88 183,851 competing apps Median installs: 150 Avg rating: 4.2 | — | — | 2,437 major competitor apps |
| navigation | 73 | 100 | 41 | 68 11,264 competing apps Median installs: 75 Avg rating: 4.1 | — | — | 74 major competitor apps |
| share | 66 | 100 | 51 | 85 113,172 competing apps Median installs: 125 Avg rating: 4.2 | — | — | 1,118 major competitor apps |
| page | 72 | 100 | 42 | 70 14,922 competing apps Median installs: 150 Avg rating: 4.1 | — | — | 160 major competitor apps |
| order | 68 | 100 | 49 | 80 59,972 competing apps Median installs: 75 Avg rating: 4.3 | — | — | 524 major competitor apps |
| try | 69 | 100 | 47 | 77 40,889 competing apps Median installs: 175 Avg rating: 4.1 | — | — | 599 major competitor apps |
| easy | 65 | 100 | 52 | 86 142,722 competing apps Median installs: 100 Avg rating: 4.1 | — | — | 1,308 major competitor apps |
| section | 72 | 100 | 42 | 69 13,292 competing apps Median installs: 100 Avg rating: 4.1 | — | — | 74 major competitor apps |
| product | 71 | 100 | 44 | 73 22,899 competing apps Median installs: 50 Avg rating: 4.1 | — | — | 204 major competitor apps |
| save | 67 | 100 | 50 | 82 84,430 competing apps Median installs: 150 Avg rating: 4.2 | — | — | 1,027 major competitor apps |
| life | 68 | 100 | 48 | 80 58,310 competing apps Median installs: 125 Avg rating: 4.3 | — | — | 609 major competitor apps |
| connect | 68 | 100 | 49 | 80 60,339 competing apps Median installs: 100 Avg rating: 4.3 | — | — | 613 major competitor apps |
| watch | 69 | 100 | 48 | 78 48,688 competing apps Median installs: 150 Avg rating: 4.3 | — | — | 676 major competitor apps |
| discover | 68 | 100 | 49 | 80 60,686 competing apps Median installs: 125 Avg rating: 4.3 | — | — | 864 major competitor apps |
| beauty | 73 | 100 | 41 | 67 9,649 competing apps Median installs: 100 Avg rating: 4.2 | — | — | 124 major competitor apps |
| quickly | 69 | 100 | 48 | 79 49,713 competing apps Median installs: 100 Avg rating: 4.1 | — | — | 489 major competitor apps |
| favorite | 68 | 100 | 50 | 81 71,355 competing apps Median installs: 175 Avg rating: 4.3 | — | — | 1,168 major competitor apps |
| view | 67 | 100 | 51 | 83 96,970 competing apps Median installs: 100 Avg rating: 4.1 | — | — | 783 major competitor apps |
| hand | 72 | 100 | 42 | 69 12,888 competing apps Median installs: 125 Avg rating: 4.1 | — | — | 146 major competitor apps |
| powered | 71 | 100 | 44 | 73 24,070 competing apps Median installs: 125 Avg rating: 4.3 | — | — | 213 major competitor apps |
App Description
Catalogs come to life with easy product ordering, videos, shareable wish lists, instant AR makeovers and more! So much more than an electronic catalog, the all-new Mary Kay® Interactive Catalog is truly interactive.
• Order Mary Kay® skin care, color, fragrance and gifts quickly and easily with just a few taps.
• Easily connect with your own Independent Beauty Consultant.
• Browse from the palm of your hand with mobile-optimized pages and videos.
• Watch helpful how-to videos on the page without leaving the app.
• Save your favorite products, and share your wish list.
• Download catalogs to view offline.
• Get helpful advice and beauty how-tos to keep you on-trend and in the know.
• Transition seamlessly to try on products with Mary Kay MirrorMe™ augmented-reality makeovers.
• Easily discover your foundation match with the AI-powered Foundation Finder tool.
• Jump between pages and sections easily, thanks to updated navigation and catalog section tools.
• Plus, you can still add bookmarks and sticky notes, share to social and email, and so much more.