Mary Kay® Interactive Catalog
ASO Keyword Dashboard
Tracking 75 keywords for Mary Kay® Interactive Catalog in Apple App Store
Mary Kay® Interactive Catalog tracks 75 keywords (4 keywords rank; 71 need traction). Key metrics: 0% top-10 coverage, opportunity 47.0, difficulty 47.6, best rank 15.
Tracked keywords
75
4 ranked • 71 not ranking yet
Top 10 coverage
0%
Best rank 15 • Latest leader —
Avg opportunity
47.0
Top keyword: new
Avg difficulty
47.6
Lower scores indicate easier wins
Opportunity leaders
- 91.1
new
Opportunity: 59.0 • Difficulty: 63.9 • Rank —
Competitors: 2,341
- 85.2
easy
Opportunity: 59.0 • Difficulty: 59.0 • Rank —
Competitors: 1,246
- 70.2
interactive
Opportunity: 58.0 • Difficulty: 49.6 • Rank 92
Competitors: 228
- 78.7
explore
Opportunity: 58.0 • Difficulty: 60.6 • Rank 124
Competitors: 711
- 73.8
look
Opportunity: 58.0 • Difficulty: 54.0 • Rank 197
Competitors: 378
Unranked opportunities
new
Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
easy
Opportunity: 59.0 • Difficulty: 59.0 • Competitors: 1,246
download
Opportunity: 58.0 • Difficulty: 60.5 • Competitors: 1,040
share
Opportunity: 58.0 • Difficulty: 62.6 • Competitors: 916
page
Opportunity: 58.0 • Difficulty: 46.2 • Competitors: 144
High competition keywords
new
Total apps: 10,701 • Major competitors: 2,341
Latest rank: — • Difficulty: 63.9
easy
Total apps: 5,849 • Major competitors: 1,246
Latest rank: — • Difficulty: 59.0
keep
Total apps: 4,577 • Major competitors: 1,017
Latest rank: — • Difficulty: 61.0
download
Total apps: 4,537 • Major competitors: 1,040
Latest rank: — • Difficulty: 60.5
share
Total apps: 4,336 • Major competitors: 916
Latest rank: — • Difficulty: 62.6
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| products | 20 | 100 | 58 | 67 928 competing apps Median installs: 325,375 Avg rating: 4.7 | 52 | 15 | 263 major competitor apps |
| interactive | 58 | 100 | 50 | 70 1,265 competing apps Median installs: 235,925 Avg rating: 4.6 | 92 | 72 | 228 major competitor apps |
| explore | 58 | 100 | 61 | 79 3,030 competing apps Median installs: 275,988 Avg rating: 4.6 | — | 124 | 711 major competitor apps |
| look | 58 | 100 | 54 | 74 1,832 competing apps Median installs: 263,950 Avg rating: 4.6 | — | 197 | 378 major competitor apps |
| download | 58 | 100 | 60 | 83 4,537 competing apps Median installs: 266,225 Avg rating: 4.6 | — | — | 1,040 major competitor apps |
| new | 59 | 100 | 64 | 91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6 | — | — | 2,341 major competitor apps |
| navigation | 57 | 100 | 45 | 56 309 competing apps Median installs: 256,500 Avg rating: 4.6 | — | — | 66 major competitor apps |
| share | 58 | 100 | 63 | 82 4,336 competing apps Median installs: 258,138 Avg rating: 4.6 | — | — | 916 major competitor apps |
| page | 58 | 100 | 46 | 63 582 competing apps Median installs: 300,275 Avg rating: 4.6 | — | — | 144 major competitor apps |
| order | 20 | 100 | 61 | 73 1,756 competing apps Median installs: 288,212 Avg rating: 4.7 | — | — | 456 major competitor apps |
| try | 58 | 100 | 53 | 76 2,347 competing apps Median installs: 264,825 Avg rating: 4.6 | — | — | 496 major competitor apps |
| easy | 59 | 100 | 59 | 85 5,849 competing apps Median installs: 250,625 Avg rating: 4.6 | — | — | 1,246 major competitor apps |
| section | 57 | 100 | 39 | 57 318 competing apps Median installs: 234,625 Avg rating: 4.6 | — | — | 62 major competitor apps |
| product | 20 | 100 | 49 | 64 654 competing apps Median installs: 282,388 Avg rating: 4.6 | — | — | 170 major competitor apps |
| save | 58 | 100 | 61 | 81 3,777 competing apps Median installs: 254,125 Avg rating: 4.6 | — | — | 858 major competitor apps |
| life | 58 | 100 | 54 | 77 2,518 competing apps Median installs: 234,138 Avg rating: 4.6 | — | — | 503 major competitor apps |
| connect | 20 | 100 | 58 | 75 2,048 competing apps Median installs: 297,762 Avg rating: 4.6 | — | — | 515 major competitor apps |
| watch | 58 | 100 | 60 | 77 2,441 competing apps Median installs: 295,350 Avg rating: 4.6 | — | — | 568 major competitor apps |
| discover | 58 | 100 | 62 | 79 3,027 competing apps Median installs: 280,825 Avg rating: 4.6 | — | — | 704 major competitor apps |
| beauty | 58 | 100 | 52 | 60 436 competing apps Median installs: 261,800 Avg rating: 4.6 | — | — | 100 major competitor apps |
| quickly | 58 | 100 | 56 | 75 1,969 competing apps Median installs: 280,350 Avg rating: 4.6 | — | — | 484 major competitor apps |
| favorite | 20 | 100 | 64 | 82 4,162 competing apps Median installs: 297,838 Avg rating: 4.6 | — | — | 1,049 major competitor apps |
| view | 58 | 100 | 60 | 79 3,121 competing apps Median installs: 254,100 Avg rating: 4.7 | — | — | 667 major competitor apps |
| hand | 58 | 100 | 43 | 62 567 competing apps Median installs: 224,550 Avg rating: 4.6 | — | — | 111 major competitor apps |
| powered | 58 | 100 | 51 | 67 897 competing apps Median installs: 294,275 Avg rating: 4.6 | — | — | 216 major competitor apps |
App Description
Catalogs come to life with easy product ordering, videos, shareable wish lists, instant AR makeovers and more! So much more than an electronic catalog, the all-new Mary Kay® Interactive Catalog is truly interactive.
• Order Mary Kay® skin care, color, fragrance and gifts quickly and easily with just a few taps.
• Easily connect with your own Independent Beauty Consultant.
• Browse from the palm of your hand with mobile-optimized pages and videos.
• Watch helpful how-to videos on the page without leaving the app.
• Save your favorite products, and share your wish list.
• Download catalogs to view offline.
• Get helpful advice and beauty how-tos to keep you on-trend and in the know.
• Transition seamlessly to try on products with Mary Kay MirrorMe™ augmented-reality makeovers.
• Easily discover your foundation match with the AI-powered Foundation Finder tool.
• Jump between pages and sections easily, thanks to updated navigation and catalog section tools.
• Plus, you can still add bookmarks and sticky notes, share to social and email, and so much more.