LOHAS 乐活
ASO Keyword Dashboard
Tracking 29 keywords for LOHAS 乐活 in Apple App Store
LOHAS 乐活 tracks 29 keywords (no keywords rank yet; 29 need traction). Key metrics: opportunity 70.8, difficulty 41.0.
Tracked keywords
29
0 ranked • 29 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
70.8
Top keyword: lifestyle
Avg difficulty
41.0
Lower scores indicate easier wins
Opportunity leaders
- 66.4
lifestyle
Opportunity: 73.0 • Difficulty: 41.2 • Rank —
Competitors: 151
- 65.9
changing
Opportunity: 73.0 • Difficulty: 41.6 • Rank —
Competitors: 211
- 64.4
protection
Opportunity: 73.0 • Difficulty: 42.2 • Rank —
Competitors: 257
- 67.9
living
Opportunity: 73.0 • Difficulty: 42.0 • Rank —
Competitors: 233
- 63.2
chinese
Opportunity: 73.0 • Difficulty: 40.4 • Rank —
Competitors: 107
Unranked opportunities
lifestyle
Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 151
changing
Opportunity: 73.0 • Difficulty: 41.6 • Competitors: 211
protection
Opportunity: 73.0 • Difficulty: 42.2 • Competitors: 257
living
Opportunity: 73.0 • Difficulty: 42.0 • Competitors: 233
chinese
Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 107
High competition keywords
features
Total apps: 126,082 • Major competitors: 2,936
Latest rank: — • Difficulty: 53.5
live
Total apps: 67,084 • Major competitors: 1,612
Latest rank: — • Difficulty: 51.7
first
Total apps: 55,892 • Major competitors: 1,223
Latest rank: — • Difficulty: 48.9
health
Total apps: 43,611 • Major competitors: 725
Latest rank: — • Difficulty: 48.2
iphone
Total apps: 42,190 • Major competitors: 1,029
Latest rank: — • Difficulty: 47.9
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| health | 69 | 100 | 48 | 77 43,611 competing apps Median installs: 350 Avg rating: 4.3 | — | — | 725 major competitor apps |
| shopping | 71 | 100 | 48 | 71 19,943 competing apps Median installs: 300 Avg rating: 4.3 | — | — | 523 major competitor apps |
| environment | 72 | 100 | 42 | 69 14,852 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 228 major competitor apps |
| live | 68 | 100 | 52 | 80 67,084 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 1,612 major competitor apps |
| modern | 71 | 100 | 45 | 73 26,057 competing apps Median installs: 350 Avg rating: 4.3 | — | — | 446 major competitor apps |
| lifestyle | 73 | 100 | 41 | 66 9,877 competing apps Median installs: 350 Avg rating: 4.4 | — | — | 151 major competitor apps |
| products | 71 | 100 | 48 | 73 24,637 competing apps Median installs: 300 Avg rating: 4.1 | — | — | 519 major competitor apps |
| features | 66 | 100 | 54 | 85 126,082 competing apps Median installs: 450 Avg rating: 4.2 | — | — | 2,936 major competitor apps |
| iphone | 69 | 100 | 48 | 77 42,190 competing apps Median installs: 600 Avg rating: 4.0 | — | — | 1,029 major competitor apps |
| starting | 72 | 100 | 43 | 69 14,574 competing apps Median installs: 400 Avg rating: 4.3 | — | — | 340 major competitor apps |
| consumers | 71 | 100 | 32 | 52 1,409 competing apps Median installs: 200 Avg rating: 4.1 | — | — | 13 major competitor apps |
| ipad | 71 | 100 | 45 | 73 24,591 competing apps Median installs: 550 Avg rating: 3.9 | — | — | 602 major competitor apps |
| first | 68 | 100 | 49 | 79 55,892 competing apps Median installs: 500 Avg rating: 4.2 | — | — | 1,223 major competitor apps |
| changing | 73 | 100 | 42 | 66 9,180 competing apps Median installs: 500 Avg rating: 4.1 | — | — | 211 major competitor apps |
| consumption | 72 | 100 | 36 | 59 3,470 competing apps Median installs: 250 Avg rating: 4.0 | — | — | 37 major competitor apps |
| sustainable | 72 | 100 | 41 | 61 4,447 competing apps Median installs: 250 Avg rating: 4.4 | — | — | 46 major competitor apps |
| magazine | 72 | 100 | 37 | 60 3,798 competing apps Median installs: 400 Avg rating: 4.1 | — | — | 61 major competitor apps |
| published | 72 | 100 | 37 | 61 4,579 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 50 major competitor apps |
| protection | 73 | 100 | 42 | 64 7,486 competing apps Median installs: 550 Avg rating: 4.2 | — | — | 257 major competitor apps |
| media | 70 | 100 | 47 | 75 31,891 competing apps Median installs: 350 Avg rating: 4.2 | — | — | 572 major competitor apps |
| recommends | 70 | 100 | 30 | 48 752 competing apps Median installs: 400 Avg rating: 4.2 | — | — | 12 major competitor apps |
| living | 73 | 100 | 42 | 68 12,153 competing apps Median installs: 350 Avg rating: 4.2 | — | — | 233 major competitor apps |
| healthy | 72 | 100 | 43 | 69 13,793 competing apps Median installs: 400 Avg rating: 4.3 | — | — | 297 major competitor apps |
| oriented | 71 | 100 | 32 | 53 1,457 competing apps Median installs: 250 Avg rating: 4.1 | — | — | 11 major competitor apps |
| chinese | 73 | 100 | 40 | 63 6,361 competing apps Median installs: 350 Avg rating: 4.1 | — | — | 107 major competitor apps |
App Description
2014年1月，「LOHAS 乐活 for iPad 」隆重上线，刊物以二十四节气命名，观气象、花鸟、作物以更四季。节气令、美食养生、自游生活、天然之美四个栏目带你走进每月两期与节气相关的乐活生活。这是一个新的开始，在未来我们还会为你带来更多精彩内容和新颖的数码交互杂志体验，欢迎下载阅读。
LOHAS 即 Lifestyle of Health and Sustainability。这概念早在 1999 年便是由美国社会学者 Paul Ray 著书提出，以一个英文简写 LOHAS 来概括这个新兴的消费者族群的生活方式。其实所谓LOHAS，我们的意思是希望推崇一种健康的，同时能兼顾到现在人们经常挂在口头的可持续性发展概念的生活方式。
《LOHAS 乐活》杂志创办自 2008 年，旨在为当代都市人提供健康、自然且节能的生活方式建议。杂志理念为“共生永续，乐享生活”。杂志崇尚自然天然、东方审美的永续生活，在健康、舒适和快乐的氛围引导下，帮助当代忙碌的都市人拥有自己的生活信仰。
LOHAS magazine was published in 2007 by Modern Media Group. It’s the first and only LOHAS lifestyle oriented magazine in China. It proposes to Chinese consumers to live in a healthy and fashionable lifestyle, starting from changing of their consumption behaviors and shopping choices. LOHAS features charity, environment protection and sustainable development. It recommends LOHAS clothes, food, decoration, transportation, healthy products for living and beauty.
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