Ally: Bank, Auto & Invest

~5.2M - 10.3M
103.4K ratings
~18.2K (installs week)
~133.6K (installs month)
Ally: Bank, Auto & Invest icon

ASO Keyword Dashboard

Tracking 101 keywords for Ally: Bank, Auto & Invest in Apple App Store

Developer: Ally Financial Inc. Category: finance Rating: 4.66

Ally: Bank, Auto & Invest tracks 101 keywords (12 keywords rank; 89 need traction). Key metrics: 0% top-10 coverage, opportunity 70.1, difficulty 41.3, best rank 14.

Tracked keywords

101

12  ranked •  89  not ranking yet

Top 10 coverage

0%

Best rank 14 • Latest leader 23

Avg opportunity

70.1

Top keyword: banking

Avg difficulty

41.3

Lower scores indicate easier wins

Opportunity leaders

  • banking

    Opportunity: 73.0 • Difficulty: 41.1 • Rank 23

    Competitors: 70

    67.6
  • highest

    Opportunity: 73.0 • Difficulty: 41.2 • Rank 100

    Competitors: 111

    68.1
  • chance

    Opportunity: 73.0 • Difficulty: 40.8 • Rank 174

    Competitors: 195

    67.2
  • spending

    Opportunity: 73.0 • Difficulty: 38.9 • Rank —

    Competitors: 68

    63.7
  • maintenance

    Opportunity: 73.0 • Difficulty: 38.8 • Rank —

    Competitors: 35

    64.3

Unranked opportunities

  • spending

    Opportunity: 73.0 • Difficulty: 38.9 • Competitors: 68

  • maintenance

    Opportunity: 73.0 • Difficulty: 38.8 • Competitors: 35

  • trade

    Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 76

  • united

    Opportunity: 73.0 • Difficulty: 40.6 • Competitors: 177

  • early

    Opportunity: 73.0 • Difficulty: 40.7 • Competitors: 124

High competition keywords

  • free

    Total apps: 160,893 • Major competitors: 2,147

    Latest rank: — • Difficulty: 52.9

  • access

    Total apps: 159,395 • Major competitors: 1,337

    Latest rank: — • Difficulty: 52.8

  • mobile

    Total apps: 117,282 • Major competitors: 771

    Latest rank: — • Difficulty: 51.3

  • features

    Total apps: 113,448 • Major competitors: 1,070

    Latest rank: — • Difficulty: 51.3

  • information

    Total apps: 110,448 • Major competitors: 537

    Latest rank: — • Difficulty: 51.0

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
discover681004980

58,853 competing apps

Median installs: 50

Avg rating: 4.3

1414

733

major competitor apps

banking731004168

10,809 competing apps

Median installs: 125

Avg rating: 4.2

2323

70

major competitor apps

bank721004370

15,506 competing apps

Median installs: 75

Avg rating: 4.2

2727

161

major competitor apps

auto721004270

14,050 competing apps

Median installs: 100

Avg rating: 4.1

3636

210

major competitor apps

current681004981

67,023 competing apps

Median installs: 75

Avg rating: 4.2

3737

728

major competitor apps

financial711004371

17,959 competing apps

Median installs: 25

Avg rating: 4.3

3737

147

major competitor apps

things711004472

20,282 competing apps

Median installs: 75

Avg rating: 4.2

8441

206

major competitor apps

account671005082

79,541 competing apps

Median installs: 75

Avg rating: 4.2

8888

1,018

major competitor apps

highest731004168

11,610 competing apps

Median installs: 50

Avg rating: 4.2

100100

111

major competitor apps

chance731004167

10,221 competing apps

Median installs: 100

Avg rating: 4.1

174174

195

major competitor apps

credit721004471

16,825 competing apps

Median installs: 75

Avg rating: 4.2

176176

268

major competitor apps

money701004574

27,084 competing apps

Median installs: 75

Avg rating: 4.2

204193

422

major competitor apps

free651005387

160,893 competing apps

Median installs: 100

Avg rating: 4.2

2,147

major competitor apps

online681004981

66,727 competing apps

Median installs: 50

Avg rating: 4.1

675

major competitor apps

health691004677

38,128 competing apps

Median installs: 50

Avg rating: 4.2

293

major competitor apps

security711004472

20,227 competing apps

Median installs: 50

Avg rating: 4.1

202

major competitor apps

member721004269

13,242 competing apps

Median installs: 25

Avg rating: 4.1

157

major competitor apps

device691004879

49,033 competing apps

Median installs: 50

Avg rating: 3.9

422

major competitor apps

care701004575

28,820 competing apps

Median installs: 50

Avg rating: 4.2

254

major competitor apps

information661005185

110,448 competing apps

Median installs: 25

Avg rating: 4.1

537

major competitor apps

management691004777

41,444 competing apps

Median installs: 25

Avg rating: 4.1

141

major competitor apps

save671005082

82,395 competing apps

Median installs: 75

Avg rating: 4.2

849

major competitor apps

manage671005083

92,206 competing apps

Median installs: 25

Avg rating: 4.2

743

major competitor apps

secure691004778

42,386 competing apps

Median installs: 50

Avg rating: 4.3

339

major competitor apps

life681004880

57,128 competing apps

Median installs: 50

Avg rating: 4.2

502

major competitor apps

101 keywords
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App Description

Making your financial life simple and secure has always been our thing. Easily manage your bank, invest and auto accounts on the go — all in one app.

Ally Auto

· Make one-time vehicle payments or use Auto Pay to schedule future payments
· Manage multiple vehicles from your Snapshot
· Stay on top of your financial health with free FICO® Score updates

Ally Bank

· Save more with smart savings tools: buckets and boosters
· Our Spending Account is a checking account packed with money management tools
· Add cash to your Spending Account at any Walmart near you
· Get paid up to two days sooner with early direct deposit
· Avoid monthly maintenance fees and hidden fees
· Your deposits are insured by the FDIC up to the maximum allowed by law


Ally Invest

· With Robo Portfolio, choose one strategy, then select cash enhanced for no advisory fee, or invest more money in the market with a fee-based, market-focused portfolio
· For the more hands-on investor, trade commission free on eligible U.S. stocks and funds with Self-Directed Trading
· With Personal Advice, start with a $100,000 minimum in assets under care and receive ongoing guidance from one dedicated advisor for all your assets — even ones we don’t manage




We’re serious about security


· We never store personal or account information on your phone
· Our security codes provide extra protection when you log in from a computer or device we don’t recognize
· Our online and mobile security guarantee protects you against fraudulent transactions

You should know

· The Ally app is free — your mobile carrier’s message and data rates may apply
· FICO® is a registered trademark of the Fair Isaac Corporation in the United States and other countries
· Deposit products are offered by Ally Bank, Member FDIC
· Savings buckets and boosters are features of the Ally Bank Savings Account. Spending buckets are a feature of the Ally Bank Spending Account
· Early direct deposit, a feature of Ally Bank’s Spending Account, offers eligible direct deposits up to two days sooner
· Ally Bank Spending Accounts include access to an add cash feature utilizing VanillaDirect Pay provided by InComm Financial Services California, Inc. and by InComm Financial Services, Inc. (NMLS# 912772), which is licensed as a Money Transmitter by the New York State Department of Financial Services. T