Dashlane Password Manager

9.9M installs
198K ratings
+3.9M weekly installs
+3.9M monthly installs
Dashlane Password Manager icon

ASO Keyword Dashboard

Tracking 94 keywords for Dashlane Password Manager in Apple App Store

Developer: Dashlane Category: productivity Rating: 4.79

Dashlane Password Manager tracks 94 keywords (11 keywords rank; 83 need traction). Key metrics: 9% top-10 coverage, opportunity 70.1, difficulty 43.1, best rank 4.

Tracked keywords

94

11  ranked •  83  not ranking yet

Top 10 coverage

9%

Best rank 4 • Latest leader 4

Avg opportunity

70.1

Top keyword: password

Avg difficulty

43.1

Lower scores indicate easier wins

Opportunity leaders

  • password

    Opportunity: 73.0 • Difficulty: 41.0 • Rank 4

    Competitors: 128

    66.2
  • alert

    Opportunity: 73.0 • Difficulty: 41.0 • Rank —

    Competitors: 110

    66.6
  • info

    Opportunity: 73.0 • Difficulty: 43.3 • Rank —

    Competitors: 169

    67.3
  • effortless

    Opportunity: 73.0 • Difficulty: 41.1 • Rank —

    Competitors: 108

    67.1
  • associated

    Opportunity: 73.0 • Difficulty: 39.0 • Rank —

    Competitors: 60

    63.5

Unranked opportunities

  • alert

    Opportunity: 73.0 • Difficulty: 41.0 • Competitors: 110

  • info

    Opportunity: 73.0 • Difficulty: 43.3 • Competitors: 169

  • effortless

    Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 108

  • associated

    Opportunity: 73.0 • Difficulty: 39.0 • Competitors: 60

  • site

    Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 78

High competition keywords

  • free

    Total apps: 164,925 • Major competitors: 3,441

    Latest rank: — • Difficulty: 54.5

  • access

    Total apps: 163,522 • Major competitors: 2,308

    Latest rank: — • Difficulty: 54.0

  • find

    Total apps: 139,093 • Major competitors: 2,450

    Latest rank: — • Difficulty: 53.7

  • create

    Total apps: 119,317 • Major competitors: 1,963

    Latest rank: — • Difficulty: 53.2

  • share

    Total apps: 113,882 • Major competitors: 1,551

    Latest rank: — • Difficulty: 53.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
password731004166

9,053 competing apps

Median installs: 200

Avg rating: 3.9

44

128

major competitor apps

managing711004472

20,143 competing apps

Median installs: 100

Avg rating: 4.2

1111

158

major competitor apps

login721004270

14,613 competing apps

Median installs: 100

Avg rating: 4.0

2323

182

major competitor apps

managed721004370

14,316 competing apps

Median installs: 550

Avg rating: 4.2

2525

379

major competitor apps

security711004572

20,710 competing apps

Median installs: 150

Avg rating: 4.1

4040

339

major competitor apps

pass721004469

14,140 competing apps

Median installs: 250

Avg rating: 4.2

4545

297

major competitor apps

manage671005183

95,341 competing apps

Median installs: 150

Avg rating: 4.2

7979

1,368

major competitor apps

secure691004978

44,447 competing apps

Median installs: 200

Avg rating: 4.3

9392

613

major competitor apps

product711004573

22,969 competing apps

Median installs: 100

Avg rating: 4.1

144108

259

major competitor apps

management691004777

42,403 competing apps

Median installs: 100

Avg rating: 4.1

142136

270

major competitor apps

products711004774

24,743 competing apps

Median installs: 100

Avg rating: 4.1

179141

348

major competitor apps

free651005487

164,925 competing apps

Median installs: 300

Avg rating: 4.2

3,441

major competitor apps

health691004877

39,249 competing apps

Median installs: 200

Avg rating: 4.3

477

major competitor apps

share661005385

113,882 competing apps

Median installs: 200

Avg rating: 4.2

1,551

major competitor apps

single691004777

37,413 competing apps

Median installs: 200

Avg rating: 4.2

515

major competitor apps

try691004877

41,040 competing apps

Median installs: 250

Avg rating: 4.1

830

major competitor apps

device691004979

50,267 competing apps

Median installs: 200

Avg rating: 4.0

724

major competitor apps

tailored701004774

27,918 competing apps

Median installs: 150

Avg rating: 4.4

329

major competitor apps

digital691004878

46,512 competing apps

Median installs: 150

Avg rating: 4.2

587

major competitor apps

scan711004673

21,574 competing apps

Median installs: 150

Avg rating: 4.2

355

major competitor apps

information661005284

112,148 competing apps

Median installs: 100

Avg rating: 4.1

943

major competitor apps

save671005282

85,023 competing apps

Median installs: 250

Avg rating: 4.2

1,369

major competitor apps

control681005081

65,563 competing apps

Median installs: 200

Avg rating: 4.0

800

major competitor apps

protect721004370

15,276 competing apps

Median installs: 300

Avg rating: 4.2

311

major competitor apps

find661005486

139,093 competing apps

Median installs: 200

Avg rating: 4.2

2,450

major competitor apps

94 keywords
1 of 4

App Description

Dashlane is more than just a password manager. It’s automated protection that stays on guard, so you don't have to. Dashlane actively monitors for password leaks and scams so you can browse with total confidence. Whether you’re at home or on the go, it provides worry-free access to your accounts anywhere you need it.

Get effortless and secure password management

- Avoid getting locked out: Sync your passwords, passkeys, and personal info across an unlimited number of devices and operating systems.

- Skip the typing: Dashlane identifies and instantly fills your saved logins, credit cards, and sensitive personal info—including driver’s licenses and government IDs—across apps and browsers. You can even securely store and access your Wi-Fi network details in an instant.

- Stay organized: Group your logins and data into custom categories with Collections.

- Share safely: Effortlessly share passwords and Secure Notes with family or friends without exposing your credentials.

- Generate new passwords effortlessly: Create and save unique, random, and complex passwords for every account in a single tap with Dashlane’s built-in Password Generator.

- Keep your data private: Dashlane’s zero-knowledge security architecture means your information is encrypted on your device and never visible to us.

- Simplify your security: Generate and easily find your OTP (one-time password) codes directly within Dashlane for all your 2FA-protected accounts.

Stay protected, without staying on high alert

- Get personalized security recommendations: "For You" is a dedicated space for security advice and actionable steps tailored to your digital footprint.

- Stay ahead of phishing attempts: Vault phishing alerts appear when you try to autofill or copy and paste login info on a suspicious site or an app not associated with your account, ensuring you only share info with sites you trust.

- Get alerted when your data is involved in a breach: We scan the dark web for your data and alert you if your information is found in a leak.

- Take control of your password health: Track your security status with a personalized Password Health score and get actionable steps to strengthen weak, reused, or compromised passwords.

- Keep your most important files handy: Securely encrypt and store important documents, IDs, and receipts directly within your Secure Notes.

- Protect