Dashlane Password Manager

~5.1M - 10.2M
101.5K ratings
~5.7K (installs week)
Trend Steady
~4.1M (installs month)
Trend Steady
Dashlane Password Manager icon

ASO Keyword Dashboard

Tracking 93 keywords for Dashlane Password Manager in Apple App Store

Developer: Dashlane Category: productivity Rating: 4.79

Dashlane Password Manager tracks 93 keywords (11 keywords rank; 82 need traction). Key metrics: 9% top-10 coverage, opportunity 70.0, difficulty 41.8, best rank 4.

Tracked keywords

93

11  ranked •  82  not ranking yet

Top 10 coverage

9%

Best rank 4 • Latest leader 4

Avg opportunity

70.0

Top keyword: password

Avg difficulty

41.8

Lower scores indicate easier wins

Opportunity leaders

  • password

    Opportunity: 73.0 • Difficulty: 40.1 • Rank 4

    Competitors: 71

    66.2
  • alert

    Opportunity: 73.0 • Difficulty: 40.3 • Rank —

    Competitors: 66

    66.6
  • info

    Opportunity: 73.0 • Difficulty: 41.2 • Rank —

    Competitors: 114

    67.3
  • effortless

    Opportunity: 73.0 • Difficulty: 40.4 • Rank —

    Competitors: 63

    66.9
  • site

    Opportunity: 73.0 • Difficulty: 40.1 • Rank —

    Competitors: 41

    66.6

Unranked opportunities

  • alert

    Opportunity: 73.0 • Difficulty: 40.3 • Competitors: 66

  • info

    Opportunity: 73.0 • Difficulty: 41.2 • Competitors: 114

  • effortless

    Opportunity: 73.0 • Difficulty: 40.4 • Competitors: 63

  • site

    Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 41

  • protection

    Opportunity: 73.0 • Difficulty: 38.9 • Competitors: 108

High competition keywords

  • free

    Total apps: 160,893 • Major competitors: 2,147

    Latest rank: — • Difficulty: 52.9

  • access

    Total apps: 159,395 • Major competitors: 1,337

    Latest rank: — • Difficulty: 52.8

  • find

    Total apps: 136,149 • Major competitors: 1,470

    Latest rank: — • Difficulty: 52.2

  • create

    Total apps: 115,763 • Major competitors: 1,191

    Latest rank: — • Difficulty: 51.4

  • share

    Total apps: 110,889 • Major competitors: 923

    Latest rank: — • Difficulty: 51.3

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
password731004066

8,947 competing apps

Median installs: 50

Avg rating: 3.9

44

71

major competitor apps

managing711004372

19,320 competing apps

Median installs: 25

Avg rating: 4.2

1111

80

major competitor apps

login721004270

14,344 competing apps

Median installs: 25

Avg rating: 4.0

2323

96

major competitor apps

managed721004270

14,457 competing apps

Median installs: 150

Avg rating: 4.2

2525

224

major competitor apps

security711004472

20,227 competing apps

Median installs: 50

Avg rating: 4.1

4040

202

major competitor apps

pass721004269

13,893 competing apps

Median installs: 75

Avg rating: 4.2

4545

184

major competitor apps

manage671005083

92,206 competing apps

Median installs: 25

Avg rating: 4.2

7979

743

major competitor apps

secure691004778

42,386 competing apps

Median installs: 50

Avg rating: 4.3

9392

339

major competitor apps

product711004473

22,500 competing apps

Median installs: 25

Avg rating: 4.1

144108

165

major competitor apps

management691004777

41,444 competing apps

Median installs: 25

Avg rating: 4.1

142136

141

major competitor apps

products711004574

24,948 competing apps

Median installs: 25

Avg rating: 4.1

179141

215

major competitor apps

free651005387

160,893 competing apps

Median installs: 100

Avg rating: 4.2

2,147

major competitor apps

health691004677

38,128 competing apps

Median installs: 50

Avg rating: 4.2

293

major competitor apps

share661005185

110,889 competing apps

Median installs: 50

Avg rating: 4.2

923

major competitor apps

single691004676

36,275 competing apps

Median installs: 50

Avg rating: 4.1

306

major competitor apps

try691004777

40,286 competing apps

Median installs: 100

Avg rating: 4.1

503

major competitor apps

device691004879

49,033 competing apps

Median installs: 50

Avg rating: 3.9

422

major competitor apps

tailored701004574

26,895 competing apps

Median installs: 25

Avg rating: 4.4

183

major competitor apps

digital691004778

45,148 competing apps

Median installs: 25

Avg rating: 4.2

332

major competitor apps

scan711004472

20,763 competing apps

Median installs: 50

Avg rating: 4.1

223

major competitor apps

information661005185

110,448 competing apps

Median installs: 25

Avg rating: 4.1

537

major competitor apps

save671005082

82,395 competing apps

Median installs: 75

Avg rating: 4.2

849

major competitor apps

control681004981

63,804 competing apps

Median installs: 50

Avg rating: 4.0

464

major competitor apps

find661005286

136,149 competing apps

Median installs: 50

Avg rating: 4.2

1,470

major competitor apps

account671005082

79,541 competing apps

Median installs: 75

Avg rating: 4.2

1,018

major competitor apps

93 keywords
1 of 4

App Description

Dashlane is more than just a password manager. It’s automated protection that stays on guard, so you don't have to. Dashlane actively monitors for password leaks and scams so you can browse with total confidence. Whether you’re at home or on the go, it provides worry-free access to your accounts anywhere you need it.

Get effortless and secure password management

- Avoid getting locked out: Sync your passwords, passkeys, and personal info across an unlimited number of devices and operating systems.

- Skip the typing: Dashlane identifies and instantly fills your saved logins, credit cards, and sensitive personal info—including driver’s licenses and government IDs—across apps and browsers. You can even securely store and access your Wi-Fi network details in an instant.

- Stay organized: Group your logins and data into custom categories with Collections.

- Share safely: Effortlessly share passwords and Secure Notes with family or friends without exposing your credentials.

- Generate new passwords effortlessly: Create and save unique, random, and complex passwords for every account in a single tap with Dashlane’s built-in Password Generator.

- Keep your data private: Dashlane’s zero-knowledge security architecture means your information is encrypted on your device and never visible to us.

- Simplify your security: Generate and easily find your OTP (one-time password) codes directly within Dashlane for all your 2FA-protected accounts.

Stay protected, without staying on high alert

- Get personalized security recommendations: “For You” is a dedicated space for security advice and actionable steps tailored to your digital footprint.

- Stay ahead of phishing attempts: Vault phishing alerts appear when you try to autofill or copy and paste login info on a suspicious site or an app not associated with your account, ensuring you only share info with sites you trust.

- Get alerted when your data is involved in a breach: We scan the dark web for your data and alert you if your information is found in a leak.

- Take control of your password health: Track your security status with a personalized Password Health score and get actionable steps to strengthen weak, reused, or compromised passwords.

- Keep your most important files handy: Securely encrypt and store important documents, IDs, and receipts directly within your Secure Notes.

- Prot