YouTube

YouTube
Developer: Google
Category: Photo & Video
~2.2B - 4.5B
44.6M ratings
~2.7M (installs week)
~24.5M (installs month)
Trend Steady
YouTube icon

ASO Keyword Dashboard

Tracking 164 keywords for YouTube in Apple App Store

Developer: Google Category: photo_and_video Rating: 4.68

YouTube tracks 164 keywords (53 keywords rank; 111 need traction). Key metrics: 45% top-10 coverage, opportunity 52.0, difficulty 57.2, best rank 1.

Tracked keywords

164

53  ranked •  111  not ranking yet

Top 10 coverage

45%

Best rank 1 • Latest leader 2

Avg opportunity

52.0

Top keyword: see

Avg difficulty

57.2

Lower scores indicate easier wins

Opportunity leaders

  • see

    Opportunity: 59.0 • Difficulty: 64.7 • Rank 2

    Competitors: 1,122

    83.3

  • free

    Opportunity: 59.0 • Difficulty: 63.5 • Rank 4

    Competitors: 2,147

    89.9

  • like

    Opportunity: 59.0 • Difficulty: 63.2 • Rank 117

    Competitors: 1,767

    87.6

  • new

    Opportunity: 59.0 • Difficulty: 63.9 • Rank —

    Competitors: 2,341

    91.1

  • experience

    Opportunity: 59.0 • Difficulty: 59.1 • Rank —

    Competitors: 1,134

    83.9

Unranked opportunities

  • new

    Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341

  • experience

    Opportunity: 59.0 • Difficulty: 59.1 • Competitors: 1,134

  • time

    Opportunity: 59.0 • Difficulty: 62.9 • Competitors: 1,805

  • account

    Opportunity: 59.0 • Difficulty: 60.5 • Competitors: 1,073

  • access

    Opportunity: 59.0 • Difficulty: 63.2 • Competitors: 1,388

High competition keywords

  • new

    Total apps: 10,701 • Major competitors: 2,341

    Latest rank: — • Difficulty: 63.9

  • free

    Total apps: 9,480 • Major competitors: 2,147

    Latest rank: 4 • Difficulty: 63.5

  • time

    Total apps: 8,391 • Major competitors: 1,805

    Latest rank: — • Difficulty: 62.9

  • like

    Total apps: 7,508 • Major competitors: 1,767

    Latest rank: 117 • Difficulty: 63.2

  • every

    Total apps: 6,989 • Major competitors: 1,637

    Latest rank: — • Difficulty: 62.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
setting581004661

486 competing apps

Median installs: 241,450

Avg rating: 4.6

11

103

major competitor apps

update581004765

767 competing apps

Median installs: 272,550

Avg rating: 4.6

11

168

major competitor apps

entertainment581004964

661 competing apps

Median installs: 273,750

Avg rating: 4.6

11

155

major competitor apps

videos581006072

1,554 competing apps

Median installs: 267,838

Avg rating: 4.6

11

336

major competitor apps

apps581005272

1,476 competing apps

Median installs: 239,550

Avg rating: 4.6

21

292

major competitor apps

updated581004869

1,085 competing apps

Median installs: 244,600

Avg rating: 4.6

11

200

major competitor apps

cool581004768

1,040 competing apps

Median installs: 275,238

Avg rating: 4.6

11

231

major competitor apps

put581004869

1,138 competing apps

Median installs: 256,175

Avg rating: 4.6

21

267

major competitor apps

recent581005960

456 competing apps

Median installs: 244,988

Avg rating: 4.7

11

98

major competitor apps

see591006583

4,836 competing apps

Median installs: 287,100

Avg rating: 4.6

22

1,122

major competitor apps

media581004868

999 competing apps

Median installs: 238,450

Avg rating: 4.6

22

202

major competitor apps

regular581004464

648 competing apps

Median installs: 249,838

Avg rating: 4.6

22

134

major competitor apps

updates581005572

1,493 competing apps

Median installs: 302,850

Avg rating: 4.6

22

362

major competitor apps

settings581005478

2,908 competing apps

Median installs: 256,188

Avg rating: 4.6

33

578

major competitor apps

premium581005875

2,104 competing apps

Median installs: 288,000

Avg rating: 4.6

33

479

major competitor apps

free591006390

9,480 competing apps

Median installs: 264,750

Avg rating: 4.6

44

2,147

major competitor apps

social media581004664

685 competing apps

Median installs: 238,450

Avg rating: 4.6

55

133

major competitor apps

ipad581004969

1,098 competing apps

Median installs: 228,862

Avg rating: 4.6

55

209

major competitor apps

interesting581004263

615 competing apps

Median installs: 240,250

Avg rating: 4.6

66

91

major competitor apps

ios581005069

1,128 competing apps

Median installs: 238,712

Avg rating: 4.6

66

226

major competitor apps

iphone581005174

1,870 competing apps

Median installs: 233,325

Avg rating: 4.6

66

361

major competitor apps

facebook581005166

852 competing apps

Median installs: 240,100

Avg rating: 4.6

77

173

major competitor apps

line581004966

804 competing apps

Median installs: 296,375

Avg rating: 4.6

88

192

major competitor apps

yet581004264

644 competing apps

Median installs: 247,962

Avg rating: 4.7

1010

123

major competitor apps

popular581005573

1,696 competing apps

Median installs: 272,225

Avg rating: 4.6

1514

386

major competitor apps

164 keywords
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App Description

Get the official YouTube app on iPhones and iPads. See what the world is watching -- from the hottest music videos to what’s popular in gaming, fashion, beauty, news, learning and more. Subscribe to channels you love, create content of your own, share with friends, and watch on any device.

Watch and subscribe
● Browse personal recommendations on Home
● See the latest from your favorite channels in Subscriptions
● Look up videos you’ve watched, liked, and saved for later in Library

Explore different topics, what’s popular, and on the rise (available in select countries)
● Stay up to date on what’s popular in music, gaming, beauty, news, learning and more
● See what’s trending on YouTube and around the world on Explore
● Learn about the coolest Creators, Gamers, and Artists on the Rise (available in select countries)

Connect with the YouTube community
● Keep up with your favorites creators with Posts, Stories, Premieres, and Live streams
● Join the conversation with comments and interact with creators and other community members

Create content from your mobile device
● Create or upload your own videos directly in the app
● Engage with your audience in real time with live streaming right from the app

Find the experience that fits you and your family (available in select countries)
● Every family has their own approach to online video. Learn about your options: the YouTube Kids app or a new parent supervised experience on YouTube at youtube.com/myfamily

Support creators you love with channel memberships (available in select countries)
● Join channels that offer paid monthly memberships and support their work
● Get access to exclusive perks from the channel & become part of their members community
● Stand out in comments and live chats with a loyalty badge next to your username

Upgrade to YouTube Premium (available in select countries)
● Watch videos uninterrupted by ads, while using other apps, or when the screen is locked
● Save videos for when you really need them – like when you’re on a plane or commuting
● Get access to YouTube Music Premium as part of your benefits

Note: If you subscribe via Apple, payment will be charged to App Store Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24 hours before the end of the current period. Account wil