YouTube

~3B - 5.9B
59.1M ratings
~7M (installs week)
Trend Steady
~32.1M (installs month)
Trend Steady
YouTube icon

ASO Keyword Dashboard

Tracking 164 keywords for YouTube in Apple App Store

Developer: Google Category: photo_and_video Rating: 4.68

YouTube tracks 164 keywords (53 keywords rank; 111 need traction). Key metrics: 45% top-10 coverage, opportunity 69.9, difficulty 45.0, best rank 1.

Tracked keywords

164

53  ranked •  111  not ranking yet

Top 10 coverage

45%

Best rank 1 • Latest leader 1

Avg opportunity

69.9

Top keyword: setting

Avg difficulty

45.0

Lower scores indicate easier wins

Opportunity leaders

  • setting

    Opportunity: 73.0 • Difficulty: 41.4 • Rank 1

    Competitors: 123

    68.3
  • entertainment

    Opportunity: 73.0 • Difficulty: 41.4 • Rank 1

    Competitors: 176

    67.7
  • recent

    Opportunity: 73.0 • Difficulty: 42.2 • Rank 1

    Competitors: 104

    68.6
  • facebook

    Opportunity: 73.0 • Difficulty: 42.1 • Rank 7

    Competitors: 200

    68.5
  • thanks

    Opportunity: 73.0 • Difficulty: 40.3 • Rank 23

    Competitors: 105

    66.4

Unranked opportunities

  • interact

    Opportunity: 73.0 • Difficulty: 41.1 • Competitors: 88

  • streaming

    Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 157

  • approach

    Opportunity: 73.0 • Difficulty: 40.8 • Competitors: 50

  • loyalty

    Opportunity: 73.0 • Difficulty: 40.1 • Competitors: 75

  • subscribe

    Opportunity: 73.0 • Difficulty: 41.9 • Competitors: 219

High competition keywords

  • time

    Total apps: 191,758 • Major competitors: 1,867

    Latest rank: — • Difficulty: 53.5

  • new

    Total apps: 183,851 • Major competitors: 2,437

    Latest rank: — • Difficulty: 53.5

  • free

    Total apps: 163,875 • Major competitors: 2,535

    Latest rank: 4 • Difficulty: 53.1

  • access

    Total apps: 162,713 • Major competitors: 1,663

    Latest rank: — • Difficulty: 52.9

  • like

    Total apps: 142,573 • Major competitors: 2,093

    Latest rank: 117 • Difficulty: 52.5

All tracked keywords

Includes opportunity, difficulty, rankings and competitor benchmarks

Major Competitors
setting731004168

12,073 competing apps

Median installs: 125

Avg rating: 4.1

11

123

major competitor apps

update711004472

20,478 competing apps

Median installs: 100

Avg rating: 4.1

11

211

major competitor apps

entertainment731004168

11,125 competing apps

Median installs: 150

Avg rating: 4.1

11

176

major competitor apps

videos701004675

31,720 competing apps

Median installs: 175

Avg rating: 4.2

11

392

major competitor apps

apps701004575

29,844 competing apps

Median installs: 150

Avg rating: 4.1

21

378

major competitor apps

updated701004574

27,952 competing apps

Median installs: 75

Avg rating: 4.2

11

256

major competitor apps

cool721004269

13,938 competing apps

Median installs: 250

Avg rating: 4.1

11

271

major competitor apps

put711004372

19,216 competing apps

Median installs: 175

Avg rating: 4.1

21

284

major competitor apps

recent731004269

12,497 competing apps

Median installs: 175

Avg rating: 4.3

11

104

major competitor apps

see671005183

93,772 competing apps

Median installs: 125

Avg rating: 4.2

22

1,131

major competitor apps

media701004575

29,410 competing apps

Median installs: 100

Avg rating: 4.2

22

249

major competitor apps

regular721004270

14,802 competing apps

Median installs: 125

Avg rating: 4.2

22

165

major competitor apps

updates701004676

34,008 competing apps

Median installs: 100

Avg rating: 4.2

22

366

major competitor apps

settings691004777

38,093 competing apps

Median installs: 275

Avg rating: 4.1

33

618

major competitor apps

premium701004675

29,381 competing apps

Median installs: 225

Avg rating: 4.3

33

595

major competitor apps

free651005387

163,875 competing apps

Median installs: 175

Avg rating: 4.2

44

2,535

major competitor apps

social media711004372

19,120 competing apps

Median installs: 100

Avg rating: 4.2

55

168

major competitor apps

ipad711004473

23,815 competing apps

Median installs: 150

Avg rating: 3.9

55

249

major competitor apps

interesting721004270

14,200 competing apps

Median installs: 125

Avg rating: 4.1

66

124

major competitor apps

ios701004675

32,241 competing apps

Median installs: 125

Avg rating: 4.0

66

266

major competitor apps

iphone691004777

39,984 competing apps

Median installs: 200

Avg rating: 4.0

66

435

major competitor apps

facebook731004269

12,444 competing apps

Median installs: 275

Avg rating: 4.1

77

200

major competitor apps

line721004371

17,932 competing apps

Median installs: 125

Avg rating: 4.1

88

226

major competitor apps

yet721004269

12,818 competing apps

Median installs: 150

Avg rating: 4.2

1010

139

major competitor apps

popular711004574

25,336 competing apps

Median installs: 225

Avg rating: 4.1

1514

456

major competitor apps

164 keywords
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App Description

Get the official YouTube app on iPhones and iPads. See what the world is watching -- from the hottest music videos to what’s popular in gaming, fashion, beauty, news, learning and more. Subscribe to channels you love, create content of your own, share with friends, and watch on any device.

Watch and subscribe
● Browse personal recommendations on Home
● See the latest from your favorite channels in Subscriptions
● Look up videos you’ve watched, liked, and saved for later in Library

Explore different topics, what’s popular, and on the rise (available in select countries)
● Stay up to date on what’s popular in music, gaming, beauty, news, learning and more
● See what’s trending on YouTube and around the world on Explore
● Learn about the coolest Creators, Gamers, and Artists on the Rise (available in select countries)

Connect with the YouTube community
● Keep up with your favorites creators with Posts, Stories, Premieres, and Live streams
● Join the conversation with comments and interact with creators and other community members

Create content from your mobile device
● Create or upload your own videos directly in the app
● Engage with your audience in real time with live streaming right from the app

Find the experience that fits you and your family (available in select countries)
● Every family has their own approach to online video. Learn about your options: the YouTube Kids app or a new parent supervised experience on YouTube at youtube.com/myfamily

Support creators you love with channel memberships (available in select countries)
● Join channels that offer paid monthly memberships and support their work
● Get access to exclusive perks from the channel & become part of their members community
● Stand out in comments and live chats with a loyalty badge next to your username

Upgrade to YouTube Premium (available in select countries)
● Watch videos uninterrupted by ads, while using other apps, or when the screen is locked
● Save videos for when you really need them – like when you’re on a plane or commuting
● Get access to YouTube Music Premium as part of your benefits

Note: If you subscribe via Apple, payment will be charged to App Store Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24 hours before the end of the current period. Account wil