The Straits Times
ASO Keyword Dashboard
Tracking 84 keywords for The Straits Times in Apple App Store
The Straits Times tracks 84 keywords (no keywords rank yet; 84 need traction). Key metrics: opportunity 54.1, difficulty 47.7.
Tracked keywords
84
0 ranked • 84 not ranking yet
Top 10 coverage
—
Best rank — • Latest leader —
Avg opportunity
54.1
Top keyword: new
Avg difficulty
47.7
Lower scores indicate easier wins
Opportunity leaders
- 91.1
new
Opportunity: 59.0 • Difficulty: 63.9 • Rank —
Competitors: 2,341
- 83.9
experience
Opportunity: 59.0 • Difficulty: 59.1 • Rank —
Competitors: 1,134
- 83.5
choose
Opportunity: 59.0 • Difficulty: 60.7 • Rank —
Competitors: 1,081
- 88.7
time
Opportunity: 59.0 • Difficulty: 62.9 • Rank —
Competitors: 1,805
- 84.1
account
Opportunity: 59.0 • Difficulty: 60.5 • Rank —
Competitors: 1,073
Unranked opportunities
new
Opportunity: 59.0 • Difficulty: 63.9 • Competitors: 2,341
experience
Opportunity: 59.0 • Difficulty: 59.1 • Competitors: 1,134
choose
Opportunity: 59.0 • Difficulty: 60.7 • Competitors: 1,081
time
Opportunity: 59.0 • Difficulty: 62.9 • Competitors: 1,805
account
Opportunity: 59.0 • Difficulty: 60.5 • Competitors: 1,073
High competition keywords
new
Total apps: 10,701 • Major competitors: 2,341
Latest rank: — • Difficulty: 63.9
time
Total apps: 8,391 • Major competitors: 1,805
Latest rank: — • Difficulty: 62.9
access
Total apps: 6,181 • Major competitors: 1,388
Latest rank: — • Difficulty: 63.2
account
Total apps: 5,212 • Major competitors: 1,073
Latest rank: — • Difficulty: 60.5
experience
Total apps: 5,154 • Major competitors: 1,134
Latest rank: — • Difficulty: 59.1
All tracked keywords
Includes opportunity, difficulty, rankings and competitor benchmarks
| Major Competitors | |||||||
|---|---|---|---|---|---|---|---|
| new | 59 | 100 | 64 | 91 10,701 competing apps Median installs: 270,475 Avg rating: 4.6 | — | — | 2,341 major competitor apps |
| stories | 58 | 100 | 51 | 68 995 competing apps Median installs: 270,825 Avg rating: 4.6 | — | — | 195 major competitor apps |
| trending | 20 | 100 | 75 | 58 377 competing apps Median installs: 355,625 Avg rating: 4.6 | — | — | 111 major competitor apps |
| subscription | 58 | 100 | 56 | 81 3,884 competing apps Median installs: 258,562 Avg rating: 4.6 | — | — | 792 major competitor apps |
| try | 58 | 100 | 53 | 76 2,347 competing apps Median installs: 264,825 Avg rating: 4.6 | — | — | 496 major competitor apps |
| exclusive | 20 | 100 | 66 | 76 2,277 competing apps Median installs: 373,450 Avg rating: 4.7 | — | — | 705 major competitor apps |
| tailored | 58 | 100 | 53 | 66 836 competing apps Median installs: 291,662 Avg rating: 4.6 | — | — | 179 major competitor apps |
| experience | 59 | 100 | 59 | 84 5,154 competing apps Median installs: 261,775 Avg rating: 4.6 | — | — | 1,134 major competitor apps |
| contact | 58 | 100 | 53 | 74 1,869 competing apps Median installs: 241,775 Avg rating: 4.6 | — | — | 358 major competitor apps |
| within | 58 | 100 | 56 | 81 3,722 competing apps Median installs: 259,688 Avg rating: 4.6 | — | — | 740 major competitor apps |
| digital | 58 | 100 | 52 | 72 1,579 competing apps Median installs: 256,800 Avg rating: 4.6 | — | — | 339 major competitor apps |
| manage | 58 | 100 | 59 | 81 3,807 competing apps Median installs: 248,925 Avg rating: 4.6 | — | — | 774 major competitor apps |
| payment | 58 | 100 | 58 | 78 2,787 competing apps Median installs: 287,450 Avg rating: 4.6 | — | — | 640 major competitor apps |
| modern | 58 | 100 | 44 | 65 761 competing apps Median installs: 232,175 Avg rating: 4.6 | — | — | 149 major competitor apps |
| choose | 59 | 100 | 61 | 83 4,918 competing apps Median installs: 263,588 Avg rating: 4.6 | — | — | 1,081 major competitor apps |
| lifestyle | 57 | 100 | 38 | 56 286 competing apps Median installs: 204,925 Avg rating: 4.6 | — | — | 53 major competitor apps |
| time | 59 | 100 | 63 | 89 8,391 competing apps Median installs: 259,600 Avg rating: 4.6 | — | — | 1,805 major competitor apps |
| available | 58 | 100 | 64 | 82 4,074 competing apps Median installs: 282,412 Avg rating: 4.6 | — | — | 979 major competitor apps |
| offer | 58 | 100 | 55 | 72 1,560 competing apps Median installs: 266,562 Avg rating: 4.6 | — | — | 352 major competitor apps |
| account | 59 | 100 | 61 | 84 5,212 competing apps Median installs: 257,662 Avg rating: 4.6 | — | — | 1,073 major competitor apps |
| access | 59 | 100 | 63 | 86 6,181 competing apps Median installs: 268,700 Avg rating: 4.6 | — | — | 1,388 major competitor apps |
| stay | 58 | 100 | 62 | 78 2,890 competing apps Median installs: 288,838 Avg rating: 4.7 | — | — | 682 major competitor apps |
| smart | 58 | 100 | 55 | 73 1,742 competing apps Median installs: 267,375 Avg rating: 4.6 | — | — | 384 major competitor apps |
| current | 58 | 100 | 56 | 81 3,863 competing apps Median installs: 255,000 Avg rating: 4.6 | — | — | 756 major competitor apps |
| upon | 58 | 100 | 41 | 62 570 competing apps Median installs: 215,925 Avg rating: 4.6 | — | — | 98 major competitor apps |
App Description
Stay informed with The Straits Times—where trusted journalism meets modern convenience. Get trusted news, trending stories, and lifestyle updates from Singapore and beyond—all in one app. The Straits Times app offers smart summaries, immersive visuals, podcasts, and a tailored experience with myST+.
Free to download. Subscribers get to unlock unlimited access to exclusive stories and interviews, in-depth investigations, and recreate that morning ritual with the digital replica of the print edition.
You can choose to subscribe on a weekly or monthly basis:
• ST weekly subscription (auto-renewed weekly at S$ 7.98)
• ST monthly subscription (auto-renewed monthly at S$ 29.98)
• Try our introductory offer at S$ 0.98*/month for the first 3 months
• Payment will be charged to your iTunes account upon confirmation of the purchase
• You will be automatically charged for renewal within 24 hours prior to the end of the current period
• Manage your subscription and turn off auto-renew at any time by going to account settings in the App Store
• Upon cancellation, your subscription is valid till the end of the current period. Past subscriptions will not be refunded
*Introductory offer is available to new subscribers only.
For technical assistance, please contact stics@sph.com.sg
Privacy policy: https://sph.com.sg/legal/sph_privacy.html
Terms and conditions: https://www.sph.com.sg/terms-and-conditions/app-for-ios